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All Journal Equator Journal of Management and Entrepreneurship Khasanah Ilmu - Jurnal Pariwisata Dan Budaya YUME : Journal of Management JAD: Jurnal Riset Akuntansi & Keuangan Dewantara JURNAL MANAJEMEN Jurnal MEBIS (Manajemen dan Bisnis) Jurnal Darma Agung Jurnal Manajemen Perhotelan dan Pariwisata Journal La Bisecoman Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat Jurnal Pengabdian dan Pemberdayaan Nusantara (JPPNu) ADMA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Journal of Hospitality Accommodation Management International Journal of Management, Entrepreneurship, Social Science and Humanities (IJMESH) Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Jornal Of Tourism Sciences (Toursci) TRJ (Tourism Research Journal) Jurnal Ilmiah Pariwisata
Fetty Asmaniati
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Strategy for The Development of Culinary Sector Entrepreneurs in The Cipondoh Lake Tourism Destination, Tangerang Regency, Banten Province Amrullah, Amrullah; Nurbaeti, Nurbaeti; Ratnaningtyas, Heny; Asmaniati, Fetty; Osman, Ismeth Emier
Jurnal Penelitian Pariwisata Vol 8 No 2 (2024): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v8i2.255

Abstract

This study aims to determine the strategy for developing entrepreneurship in the culinary field in the tourist area of ​​Lake Cipondoh. This type of research uses a qualitative description with the SWOT analysis method with observations and interviews with entrepreneurs in the culinary field at Lake Cipondoh. The results showed that the primary strategy produced was the SO strategy, with the highest score of 3.44 in quadrant I. The culinary entrepreneur development strategy at Lake Cipondoh can be implemented with the SO strategy program, namely: (1) a varied food menu; (2) Doing promotions on social media; (3) Increasing the number of employees on weekends; (4) Providing promotions or discounts. It is hoped that food stalls in Lake Cipondoh will continue to innovate in improving the quality of their products and promoting them on social media. The Tangerang City Government is expected to train managers and entrepreneurs on the quality of human resources for creating websites and social media promotions and organizing certain events at Lake Cipondoh. Keywords: SWOT analysis, entrepreneurs, culinary sector
The Influence of Work Life Balance on Employee Satisfaction at Grand Hyatt Jakarta Hotel (Case Study of Food and Beverage Service Department Employees) Tanuputri, Sherina; Nurbaeti, Nurbaeti; Asmaniati, Fetty
Jurnal Penelitian Pariwisata Vol 3 No 1 (2019): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v3i1.50

Abstract

Work life Balance is a factor that can affect Employees’ Job Satisfaction This study aims to analyze the influence of Work Life Balance on Employee Job Satisfaction in Food and Beverage Service Department at Grand Hyatt Jakarta Hotel. In this study, information was collected from 68 respondents by using questionnaires. The data has been collected, then analyzed by using simple regression analysis with SPSS program. The results of this study indicate that Work life Balance has significant effect on Employee Satisfaction at Food and Beverage Service Department of Grand Hyatt Jakarta Hotel with 0.000 significance level smaller than α (0,050). The effect of Work Life Balance on Employee Job Satisfaction is 22.7%. The results of the highest respondents on the Work Life Balance (Balance of Work Life) is a Balance of Satisfaction of 79% and on Job Satisfaction is about the Appreciation of 82%.
The Influence of Price and Instagram Social Media Promotion on Purchase Decisions at Rumangsa Coffee and Bakery, Hotel Ra Premiere Jakarta RB, Linda Desafitri; Nurbaeti, Nurbaeti; Asmaniati, Fetty; Rachmatullah, Adam; Atmadja, Valencia Andrea
Jurnal Penelitian Pariwisata Vol 7 No 1 (2023): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v7i1.210

Abstract

This research aims to determine the influence of price and Instagram social media promotion on purchase decisions. The method used in this research is quantitative descriptive with multiple regression analysis using accidental sampling, while data is collected by distributing questionnaires with a Likert scale of 1 to 5. The population is all visitors who come to Rumangsa Coffee and Bakery at Hotel Ra Premiere Jakarta. The sample uses the Slovin formula of 100 respondents. The results of this study show that price and Instagram social media promotion significantly affect purchase decisions. The price variance of coffee in Rumangsa Coffee and Bakery provides a broader option for consumers with different preferences and budgets. It enriches the consumer experience with varying choices of coffee. Rumangsa Coffee and Bakery needs to improve Instagram promotion with exciting content, relevant hashtags, discounts, customer reviews, and promoting events or contests to increase visitors. This research implies that Rumangsa Coffee and Bakery needs to reconsider pricing and improve Instagram promotion to attract more customers and increase sales. This can be achieved by posting engaging content, using relevant hashtags, giving special discounts or promotions, posting customer reviews, and promoting events or contests related to their cafe. Keywords: Price, Instagram Social Media Promotion, Purchase Decision
The Impacts of Tour de Flores Event for Tourism Development in West Manggarai, Nusa Tenggara Timur Utan, Febi Marice Erni; Wahyudi, Agustinus Sri; Asmaniati, Fetty
Jurnal Penelitian Pariwisata Vol 1 No 1 (2017): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v1i1.14

Abstract

This research aims to analyze the impact of Tour de Flores event for tourism development in economic, social and environmental aspects. The 100 respondents are randomly selected from local communities with Slovin formula. Multiple linear regression model is used to analyze the impact of Tour de Flores event on tourism development in West Manggarai. The results of this research have partially proven that tourism development in economic area has a positive impact which is proved by t-test where the value of t count > t table (3,209 > 1,985). Positive impact has shown in environmental as well where the value of t count > t table (2,449 > 1,985) This results means that both variables have a positive impact or H0 is rejected. While the negative relationship or H0 accepted is the impact of tourism development from social where the value of t count < t table (0,314 < 1,985), it means that Tour de Flores event has no social impact on tourism development. Simultaneously, the results of this research show that the three independent variables; tourism development have a positive impact on economic, social and environmental. It is shown by F test that where value of F count > F table (86,723 > 2,699) so that H0 is rejected.
Profiling Local Business Enterprises and Direct Effect of Tourism in Villages of Muntei, Madobag and Matotonan, South Siberut, Mentawai, Indonesia Rahmanita, Myrza; Asmaniati, Fetty; Dewi, Triana Rosalina
Jurnal Penelitian Pariwisata Vol 4 No 2 (2020): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v4i2.99

Abstract

Mentawai is well known as an ecotourism area in Indonesia, with its Siberut National Park recognized as part of the World Network of Biosphere Reserves. People come to visit this exotic area every year to do activities and enjoying the natural surroundings. Tourist visits to Mentawai were escalating by years, both domestic and foreign tourists. Regional income from tourism was also increasing. Ecotourism is known worldwide for its benefit for economic contribution to local communities and poverty alleviation. The economic contribution of ecotourism is often appreciated through its direct effect on local business enterprises on sites. However, statistics today showed that Mentawai are still categorized as underdeveloped and poor. Therefore, this descriptive research objective was to assess tourism contribution by means of direct effect to local business enterprises and challenges faced by villages near Siberut National Park, South Siberut, Mentawai. A survey was conducted in November 2018 by distributing questionnaires to 19 representatives of tourism-related Local Business Enterprises (LBEs) using an accidental sampling technique. Data collected were then processed, analyzed and interpreted. In conclusion, this study shows that there is a low direct effect of tourism to the existing Local Business Enterprise in the villages of Muntei, Madobag, and Matotonan of South Siberut, Mentawai Island Regency, West Sumatera, Indonesia. In addition, essential challenges exist, not to mention managerial, predominantly concerning financial and legal matters. It is recommended that local government and other stakeholders put more consideration not only on environmental and social aspects, but also economy, represented by local business enterprises. Initiatives and integrated actions should be arranged and put in practice as empowering tourism, particularly ecotourism to its optimum, to bring about foremost contribution to local economy through direct effect of tourism to local business enterprises. Keywords: Tourism contribution, Direct effect of tourism, Local Business Enterprise, Ecotourism, Mentawai
Analisis Pemangku Kepentingan Pada Pengelolaan Ekowisata di Siberut Selatan Kepulauan Mentawai, Indonesia Rahmanita, Myrza; Asmaniati, Fetty; Agung, Anak Agung Gde; Muhardiansyah, Doni; Mariati, Sri
Jurnal Ilmiah Pariwisata Vol 27 No 2 (2022): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v27i2.1615

Abstract

South Siberut District on Mentawai Island has great ecotourism potential however its management is not yet optimal, including synergy and connectivity between stakeholders. This research was conducted using stakeholder analysis method and snowball sampling technique with expert judgment. The informants involved were twelve institutions representing four types of stakeholders, namely the Government, Community, Business, and Academics. The objective of this study is to identify stakeholders involved in ecotourism management; to classify and matrix their level of influence and interest. The significance of this research is to increase cooperation between stakeholders through optimizing their respective roles in South Mentawai. This study finds that, Firstly, the importance of government authority in ecotourism management; Secondly, half of all stakeholders have high interest, while the other half show low and very low interest in supporting ecotourism management; Third, half of all stakeholders are Crowd Stakeholders who have the potential to influence the overall management of ecotourism in the future. It is recommended that efforts should be made to inspire as many parties as possible to be involved as stakeholders. Secondly, increasing the competency capacity of human resources through education. Thirdly, synergizing cooperation and collaboration. Keywords: Stakeholder Analysis, Ecotourism Management, Interest and Influence, Siberut Mentawai
Pengaruh Atraksi Wisata dan Harga Terhadap Kepuasan yang Berdampak pada Minat Kunjung Wisatawan Taman Mini Indonesia Indah (TMII), Jakarta Nurbaeti, Nurbaeti; Amrullah, Amrullah; Asmaniati, Fetty; Osman, Ismeth Emier
Jurnal Ilmiah Pariwisata Vol 27 No 3 (2022): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v27i3.1637

Abstract

This study aims to determine the effect of tourist attractions and prices on visiting intentions through tourist satisfaction. This research is a quantitative descriptive type with path analysis using Smart PLS. Data collection techniques by distributing questionnaires with sampling using accidental sampling. The population in this study amounted to 746,368 people. At the same time, the number of samples determined by the Slovin formula is 100 people. The results showed: (1) Attractions and prices partially have a significant effect on satisfaction; (2) Attractions and prices partially have a significant effect on visiting intentions; (3) Partial satisfaction has a significant effect on visiting intentions; (4) Attractions and prices partially have a significant effect on the intention to visit through satisfaction. TMII managers are expected to maximize the function of the traditional house building as a display of forms from Indonesia to increase the number of regional tourist visits. It is hoped that the Ministry of Tourism can increase the number of visits to TMII by working with YouTubers or celebrities to promote TMII. Keywords: Tourist Attractions, Prices, Satisfaction, Interest in Visiting
THE EFFECT OF 4P ON THE DECISION TO VISIT AMPERA 2 TAK VETERAN'S RESTAURANT BINTARO, JAKARTA SELATAN Heny Ratnaningtyas; Nurbaeti Nurbaeti; Fetty Asmaniati; Amrullah Amrullahi
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 7 No 1 (2022): JPIM (Jurnal Penelitian Ilmu Manajemen)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jpim.v7i1.952

Abstract

This study aims to determine the effect of product, price, business location, promotion on consumer visiting decisions. This research uses multiple regression analysis method. The sample of this research is 100 people. The sampling technique used was accidental sampling technique. The results showed that partially product, price, business location and promotion had a significant effect on visiting decisions. This is because Ampera 2 Tak Veteran Bintaro Restaurant displays attractive, clean and tidy Sundanese food products at affordable prices and strategic business locations and promotions carried out by consumers through Instagram or Facebook. In this research, it is hoped that Ampera 2 Tak Veteran Bintaro Restaurant can maintain and increase consumer interest in visiting Sundanese restaurants
From Leadership to Innovation: Transforming Business Performance in Culinary Sector SMEs Sugeng, Novita Widyastuti; Ingkadijaya, Rahmat; Nurbaeti, Nurbaeti; Asmaniati, Fetty; Riyadi, Agus
Equator Journal of Management and Entrepreneurship (EJME) Vol. 14 No. 3 (2026): Vol. 14 No. 3 (2026): Equator Journal of Management and Entrepreneurship
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/ejme.v14i3.106120

Abstract

This study aims to examine the effect of entrepreneurial leadership and network capability on organizational creativity and innovation, with entrepreneur performance as a mediating variable among culinary SMEs in Jakarta. A quantitative approach with an explanatory design was employed to test causal relationships among variables. Data were collected through questionnaires distributed to 500 SME owners or managers using purposive sampling. The research instrument applied a 1–5 Likert scale, and data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS. The findings reveal that entrepreneurial leadership and network capability significantly influence entrepreneur performance. In addition, entrepreneurial leadership and entrepreneur performance have significant effects on organizational creativity and innovation. However, network capability does not have a direct significant effect on organizational creativity and innovation. Furthermore, entrepreneur performance acts as a mediating variable that strengthens the relationship between entrepreneurial leadership and network capability with organizational creativity and innovation. The study concludes that improving organizational creativity and innovation in SMEs depends on strong entrepreneurial leadership, effective network management, and the ability of entrepreneurs to strategically utilize opportunities and resources.
Co-Authors Adam Rachmatullah Adhi Trirachmadi Mumin Agung, Anak Agung Gde Agus Riyadi Agus Riyadi Agustinus Sri Wahyudi Alexander Fiandre Readi Amrulah, Amrulah Amrullah Amrullah Amrullah Amrullahi Anak Agung Gde Agung Anita Swantari, Anita Atmadja, Valencia Andrea Audini, Florensia Siske Cahyani, Rizki Devita Gantina Dewi, Triana Rosalina Doni Muhardiansyah Elda Nurmalinda Emier Osman, Ismeth Eriyan, Muhamad Adri Febi Marice Erni Utan Freddy Triono Haryo Wicaksono Haryo Wicaksono, Haryo Heny Ratnaningtyas Heny, henyratnaningtyas Ian Nurpatria Suryawan Ian Nurpatria Suryawan Ismeth Emier Osman Jessica Christina Juwita, Rekke Linda Desafitri RB Linda Desafitri RB Mayasari, Ira Michael Khrisna Aditya Mira Maharani Mochammad Rian Ahdian Morena Myrza Rahmanita Nadine Azzahra Syah Nakpathom, Parinya Novita Widyastuti Sugeng Novita Widyastuti, Novita Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurbaeti Osman, Ismeth Emier Pelliyezer Karo Karo Pitchayadejanant, Krittipat Rahmat Ingkadijaya Rianto Rianto Rina Suprina Sherina Tanuputri Sri Mariati Sugeng, Novita Widyastuti Tanuputri, Sherina Triana Rosalina Dewi Utan, Febi Marice Erni Valencia Andrea Atmadja Viet, Minh Nhat Vivatvani, Vorrapob Wahyudi, Agustinus Sri Yohana F. Cahya Palupi Meilani