Article Per Year (5 Year)
p-Index From 2021 - 2026
8.6
P-Index
This Author published in this journals
All Journal PROSIDING SEMINAR NASIONAL Statistika Jurnal Ilmu Lingkungan Dentika Dental Journal Buletin Palawija Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Jurnal Online Mahasiswa (JOM) Bidang Keguruan dan Ilmu Pendidikan Jurnal Administrasi Pendidikan : Program Pascasarjana Unsyiah Jurnal Ilmiah Mahasiswa Veteriner Journal of Authentic Research on Mathematics Eduacation (JARME) Jurnal Manajemen Bisnis Eka Prasetya Jurnal Cahaya Mandalika Jurnal Kadesi : Jurnal Teologi dan Pendidikan Agama Kristen Mathematics Research and Education Journal International Journal of Public Health Excellence (IJPHE) Jurnal Pengabdian Jurnal Vokasi Kesehatan Outline Journal of Management and Accounting Jurnal Riset Rumpun Agama dan Filsafat International Journal of Community Service (IJCS) Jurnal Pengabdian Ilmu Kesehatan Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Cakradonya Dental Journal Jurnal Pengabdian Kolaborasi dan Inovasi IPTEKS Journal of Management and Creative Business Jurnal Riset Manajemen dan Ekonomi Indonesian Journal of Multidisciplinary Sciences Detector: Jurnal Inovasi Riset Ilmu Kesehatan Journal of Contemporary Gender and Child Studies Jurnal Pengabdian Masyarakat Indonesia Sejahtera Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Jurnal Ventilator: Jurnal Riset Ilmu Kesehatan dan Keperawatan Jurnal Riset Ilmu Kesehatan Umum dan Farmasi Antigen: Jurnal Kesehatan Masyarakat dan Ilmu Gizi Jurnal Media Akademik (JMA) Gudang Jurnal Pengabdian Masyarakat Compromise Journal : Community Proffesional PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat Algoritma: Jurnal Matematika, Ilmu Pengetahuan Alam, Kebumian dan Angkasa Jurnal Ilmiah Kesehatan Mandira Cendikia Jurnal Silih Asuh : Teologi dan Misi Jurnal Silih Asah PESHUM Jurnal Silih Asih Philosophy Global: International Journal of Christian and Catholic Philosophy Jurnal of Syiah Kuala Dentistry Society Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Sri Rezeki
Unknown Affiliation
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 87 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search
Journal : Outline Journal of Management and Accounting

 1 
Analysis of Service Quality and Sales Promotion on Consumer Decisions in Using the Grab Bike Application Agus Rahmadsyah; Sri Rezeki
Outline Journal of Management and Accounting Vol. 2 No. 1 (2023): June
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v2i1.156

Abstract

This study aims to determine the effect of Service Quality on Decisions to Use on Grab Bikes, determine the effect of Sales Promotion on Decisions to Use on Grab Bikes, determine the effect of Service Quality and Sales Promotion on Decisions to Use on Grab Bikes. The population in this study were all students of STIE Eka Prasetya as many as 1,122 students from 2017 to 2020. Using the Slovin formula with an error rate of 10%, the total sample size was 92 respondents. The results of the study show that Service Quality and Sales Promotion partially have a positive and significant effect on the Decision to Use Grab Bike consumers. The results of the study show that Service Quality and Sales Promotion simultaneously have a positive and significant effect on the Decision to Use Grab Bike consumers. The results of this study are supported by the value of R square (R2) which means that Service Quality and Sales Promotion have an influence on the Decision to Use. While the rest is influenced by other factors that come from outside this research model such as advertising, consumer behavior, satisfaction, loyalty, price and other variables.
The Influence of Promotions and Consumer Satisfaction on Purchasing Decisions at PT Papparich Sun Plaza Medan Sri Rezeki; Agus Rahmadsyah
Outline Journal of Management and Accounting Vol. 2 No. 2 (2023): December
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v2i2.186

Abstract

This study discusses the promotion and customer satisfaction of purchasing decisions at PT Papparich Sun Plaza Medan. The research methodology used is quantitative descriptive method. The type of data used in this study is quantitative data, which is obtained in the form of numbers and numbers. The population in this study supports 51,016 consumers and the sample in this study supports 100 consumers. Data analysis using multiple linear regression analysis methods. The analysis results provide an equation. Research Results Promotional Research and Customer Satisfaction of Purchasing Decisions at PT. Papparich Sun Plaza Medan. Rating with multiple regression analysis namely Purchasing Decision = 18,480 + 0,228 Promotion + 0,279 Consumer Satisfaction + e. The results of testing the Promotion and Customer Satisfaction hypothesis regarding the positive and significant of the Purchasing Decision at PT Papparich Sun Plaza Medan. The magnitude of the coefficient of determination is 0.414 means that the Promotion Strategy and Consumer Satisfaction can explain the Purchasing Decision at PT Papparich Sun Plaza Medan by 41.4% and the remaining 58.6% is supported by other variables outside of this study such as service quality, price, and product .
Analysis of Service Quality and Sales Promotion on Consumer Decisions in Using the Grab Bike Application Agus Rahmadsyah; Sri Rezeki
Outline Journal of Management and Accounting Vol. 2 No. 1 (2023): June
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v2i1.156

Abstract

This study aims to determine the effect of Service Quality on Decisions to Use on Grab Bikes, determine the effect of Sales Promotion on Decisions to Use on Grab Bikes, determine the effect of Service Quality and Sales Promotion on Decisions to Use on Grab Bikes. The population in this study were all students of STIE Eka Prasetya as many as 1,122 students from 2017 to 2020. Using the Slovin formula with an error rate of 10%, the total sample size was 92 respondents. The results of the study show that Service Quality and Sales Promotion partially have a positive and significant effect on the Decision to Use Grab Bike consumers. The results of the study show that Service Quality and Sales Promotion simultaneously have a positive and significant effect on the Decision to Use Grab Bike consumers. The results of this study are supported by the value of R square (R2) which means that Service Quality and Sales Promotion have an influence on the Decision to Use. While the rest is influenced by other factors that come from outside this research model such as advertising, consumer behavior, satisfaction, loyalty, price and other variables.
The Influence of Promotions and Consumer Satisfaction on Purchasing Decisions at PT Papparich Sun Plaza Medan Sri Rezeki; Agus Rahmadsyah
Outline Journal of Management and Accounting Vol. 2 No. 2 (2023): December
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v2i2.186

Abstract

This study discusses the promotion and customer satisfaction of purchasing decisions at PT Papparich Sun Plaza Medan. The research methodology used is quantitative descriptive method. The type of data used in this study is quantitative data, which is obtained in the form of numbers and numbers. The population in this study supports 51,016 consumers and the sample in this study supports 100 consumers. Data analysis using multiple linear regression analysis methods. The analysis results provide an equation. Research Results Promotional Research and Customer Satisfaction of Purchasing Decisions at PT. Papparich Sun Plaza Medan. Rating with multiple regression analysis namely Purchasing Decision = 18,480 + 0,228 Promotion + 0,279 Consumer Satisfaction + e. The results of testing the Promotion and Customer Satisfaction hypothesis regarding the positive and significant of the Purchasing Decision at PT Papparich Sun Plaza Medan. The magnitude of the coefficient of determination is 0.414 means that the Promotion Strategy and Consumer Satisfaction can explain the Purchasing Decision at PT Papparich Sun Plaza Medan by 41.4% and the remaining 58.6% is supported by other variables outside of this study such as service quality, price, and product .
Co-Authors Ade Rachmat Yudiyanto Ade Rachmatb Yudianto Afrizal Agus Rahmadsyah Agustina Alifia Restu Selvanda Amelia Erawaty Siregar Amellia Erawaty Siregar Andrian, Dedek Anisa Malfiro Antonio Lodian Apriyoga Sukamto Aras Mulyadi Aris Munandar Asianna Martini Simarmata Associate Prof. Dr. Muhammad Hafiz Abd Rashid Astaria Br Ginting Aulia Iski Bayu Jaya Tama Bella Maryati Bey Todu Br.Manjorang, Novita Andriani C Putroe Ula Rahifa Cecilia Chendy Meylia Cut Reinilda Rischa Cut Zahri Harun Damayanty S Dara Mauliza Dea Agustina dedi irawan Delpi Novianti Desma Erica Maryati Manik Dewi Saputri Dian Setyorini Dr Asliza Yusof Effendi, Leo Adhar Eka Purnamasari Erin Padilla Siregar Esty Rahayu Fachry Abda El Rahman Fajri Ekawardana Fajrina Mazaya Femilina Nazara Fitri Mayasari Panggabean Fitriana Yolanda Gusman Lesmana Gustina Harum Sasanti Hazizah Sabilah Siagian Henni Jc Saragih Herrialfian Herrialfian Ihdina Gustina Ilham Muhammad Ishafit Ishafit Isti Mulyati Istikomah, Endang Jhona Boy Erwinta Sembiring Kiki Khoiriyani Kiki Wahyuni Lasria Yolivia Aruan Liandy, Nicholas Lina Linda Wahyu Marpaung Lisdayanti Simanjuntak Lubis , Ayu Ulfah Nur M Hasan M Jalaluddin Masayu Hamdatul Azizah Luthfiyyah Megawati Saragih Mei Tri Janti Silalahi Melly Sukma Dewi Ratu Mutriara Mely Sukma Dewi Ratu Mutiara Merlin Qhardanova Merry Susanti Mesrida Simarmat Michael Muammar Rinaldi Muchlas Muchlas Muhammad Ali Akbar Muhammad Rizki Bima Putra Murniati Ar Nadia Jubta Nainggolan, Elisabeth Narti Prihartini Ngurah Ray Nizam Azmal Abdul Malek Nopriadi Nopriadi Nunung Faujiah Nur Azlina Nurhajimah Nurhajimah Nurlayli Istiqomah Nurul Elenawati Nurul Huda Nurul Mustabsyirah Rafi'i Nurwani Nurwani Ong, Virginia Parningotan Simanjuntak Petrus Loo Pipin Kurnia Plora Novita Sinaga Prasetyo, Stephanie Pristiyono puspitasari, angelin Putri, Serly Rachmi Fanani Hakim Rahmawati Yuliyani Ratri Tri Hapsari Ratu Syafira Nurasyifa Ridha Andayani Ridho Wahyuni Rika Marsulina Pandiangan Rinaldo, Rinaldo Risa Rahma Putri Rizky Darmawan Rohana Fika SKD Salma Salma Santi Chismirina Seri Wahyuni Harahap Silaban, Marta Armita Silvia Desmara Steven Alfando subanar subanar Sunnati , Sunnati . Sunnati Sunnati Suripah . Susda Heleni Syifa . T Zahrial Helmi Tasya Lamtiur Simanjuntak Tesalonika Simalango Tri Husni Ulis Mayrosa Ulkharimah Uray Heri Mulyanto Uza Kristiyanto Valentina Sari Theresia Siagian Vanessa Vanie Wijaya Vinna Angelia Widya Anggriani Putri Winny Wulandari Pratiwi Wirna Parida yahfizham yahfizham Zafrullah Zafrullah Zetriuslita Zulfa Rusiwan Zulfan M ALIBASYAH Zulfan M. Alibasyah Zulkarnain ' Zuraida Usman Bany Zyad Dilmi