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THE INFLUENCE OF MEDICAL SERVICE QUALITY AND TRUST ON LOYALTY WITH PATIENT SATISFACTION AS AN INTERVENING VARIABLE IN THE INPATIENT WARD OF BHAYANGKARA HOSPITAL BANJARMASIN Putriana Sitompul; Farida Yuliaty; Ayu Laili Rahmiyati; Kosasih; Vip Paramarta; Fitriana
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 1 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.18611870

Abstract

This study aims to analyze the influence of medical service quality and trust on patient loyalty with patient satisfaction as an intervening variable in the inpatient ward of Bhayangkara Hospital Banjarmasin. Hospitals are required to consistently provide comprehensive healthcare services, maintain patient trust, and enhance the quality of their services in order to improve patient satisfaction. This research employed a quantitative approach. The sample of this study consisted of 78 patients at Bhayangkara Hospital Banjarmasin. Data analysis was carried out using descriptive analysis and verification analysis with path analysis. The findings reveal that service quality and trust have a significant effect on improving patient satisfaction. Enhancements in service quality and trust can significantly contribute to higher levels of patient satisfaction. Service quality also has a significant effect on increasing patient loyalty, indicating that improved service quality can significantly foster greater patient loyalty. However, service quality and trust were found to have no direct significant effect on patient loyalty. Although improvements in service quality and trust may encourage higher patient loyalty, the effect was not statistically significant. Patient satisfaction demonstrated a significant influence on patient loyalty, suggesting that increased patient satisfaction can significantly enhance patient loyalty. Moreover, trust was shown to have a significant effect on patient loyalty when mediated by patient satisfaction. While improvements in trust may encourage greater loyalty through increased satisfaction, the effect was not statistically significant.
THE EFFECT OF LEADPRENEURSHIP AND COMPETENCE ON EMPLOYEE PERFORMANCE (SURVEY STUDY PT. JASA DAN KEPARIWISATAAN JAWA BARAT, TOUR AND TRAVEL UNIT) Andityo Wahyu Juniarsyah; Sri Rochani Mulyani; Kosasih; Farida Yuliaty; Vip Paramarta; Fitriana
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

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Abstract

PT. Jaswita Jabar, which is a Regionally-Owned Enterprise (BUMD) engaged in tourism, property and business services. PT. Jaswita Jabar has a vision to become the largest and most trusted property and tourism company in West Java in 2025. To achieve this vision, it is necessary to have a planned and structured business management so that PT. Jaswita Jabar is ready to compete in an increasingly competitive industrial world. The method used in this study is a quantitative approach, with descriptive and verification analysis. The research sample is employees in the PT. Jaswita Jabar environment. The results of the study using multiple linear regression analysis, obtained a regression equation model Y = a + 0.835X1 + 0.606X2, showing a positive direction coefficient, meaning that every change in leadpreneurship and competence will improve employee performance. While the results of the hypothesis test show a significant influence of leadpreneurship and competence on employee performance both partially and simultaneously, where the p-value.
THE INFLUENCE OF BRAND IMAGE, TRUST, AND SERVICE QUALITY ON REVISIT INTENTION MEDIATED BY PATIENT SATISFACTION (CASE STUDY AT THE BHAYANGKARA HOSPITAL OF THE YOGYAKARTA SPECIAL REGION REGIONAL POLICE) Ahmad Syakur Banafif; Kosasih; Rulia; Etty Sofia Mariati Asnar; Farida Yuliaty; Vip Paramarta
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

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Abstract

This study aims to analyze the influence of Brand Image, trust, and service quality on patients’ revisit intention with patient satisfaction as a mediating variable at Bhayangkara Hospital, POLDA of the Special Region of Yogyakarta. The increasing competition among hospitals demands a comprehensive evaluation of the factors that shape patient loyalty. This research uses a quantitative approach with a survey method involving 250 patient respondents selected through purposive sampling. Data analysis was conducted using Partial Least Square (PLS) with SmartPLS 4 software. The findings show that Brand Image, trust, and service quality have a positive and significant effect on patient satisfaction and revisit intention. Patient satisfaction is also proven to mediate the relationship between the three independent variables and revisit intention, as indicated by p-values below 0.05. These results confirm that a positive hospital image, trust in the competence of medical staff, and superior service quality create a satisfying patient experience, thus encouraging revisit behavior. Theoretically, this study strengthens the conceptual model that satisfaction is a key element bridging patients’ perceptions and loyalty in the healthcare sector. Practically, the findings provide implications for hospital management to enhance the synergy between image management, trust-building, and service quality improvement to create sustainable patient satisfaction and retention.
THE EFFECT OF INFORMATION ACCESSIBILITY, DIGITAL LITERACY, AND ORGANIZATIONAL COMMITMENT ON THE OPTIMIZATION OF WORKING DOCUMENTS ON THE MUTIARA PUSTAKA WEBSITE Verianto; Farida Yuliaty; Kosasih; Sobarna; Vip Paramarta; Fitriana
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.19006990

Abstract

This study aims to analyze the influence of information accessibility, digital literacy, and organizational commitment on the optimization of work documents based on the Mutiara Pustaka website at PT Mutiara Tanjung Lestari Site Berau. The study used an associative quantitative approach with a survey method of 96 respondents. The analysis technique used multiple linear regression. The results of the study indicate that partially digital literacy and organizational commitment have a positive and significant effect on the optimization of work documents, while information accessibility has a positive but insignificant effect. Simultaneously, all three variables have a significant effect with an Adjusted R Square value of 0.854, meaning 85.4% of the variation in work document optimization can be explained by the research model. This finding confirms that the success of a company's digital transformation is not only determined by the quality of the information system, but also by the digital competence of users and ongoing organizational support.
THE INFLUENCE OF WORK-LIFE BALANCE AND WORKLOAD ON JOB SATISFACTION OF HEALTHCARE WORKERS Ari Tri Utami; Kosasih
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

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Abstract

This study aims to analyze the influence of work-life balance and workload on job satisfaction among healthcare workers in a hospital (Hospital X). The research uses a quantitative approach with a cross-sectional design. The sample consists of 100 healthcare workers selected using purposive sampling. Data were collected through a structured questionnaire measured using a Likert scale. The data analysis technique employed multiple linear regression analysis, preceded by classical assumption tests, including normality, multicollinearity, and heteroscedasticity tests. The results of the study indicate that all research instruments are valid and reliable. Furthermore, the findings show that work-life balance has a positive and significant effect on job satisfaction, while workload has a negative and significant effect on job satisfaction. Simultaneously, work-life balance and workload significantly influence job satisfaction. The coefficient of determination (R²) shows that 46.4% of job satisfaction can be explained by the independent variables, while the remaining 53.6% is influenced by other factors not examined in this study. In conclusion, improving work-life balance and managing workload effectively are essential strategies to enhance job satisfaction among healthcare workers, which ultimately contributes to better healthcare service quality.
THE EFFECT OF BRAND IMAGE AND SERVICE QUALITY ON LOYALTY THROUGH PATIENT SATISFACTION AS AN INTERVENING VARIABLE AT CLINIC A IN KUDUS CITY (Study at Clinic A in Kudus City, Central Java) Ayu Rindwita Indah Peanasari; Vip Paramarta; Kosasih; Farida Yuliaty; Rahadian Malik; Fitriana
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

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Abstract

This study was conducted due to increasingly fierce competition in the healthcare industry and patients' low tendency to recommend, reuse, and make Clinic A in Kudus City their first choice. The aim was to obtain empirical evidence regarding the influence of brand image and service quality on patient loyalty through patient satisfaction as an intervening variable. The method used was descriptive verification analysis with a quantitative approach. Data were collected through questionnaires distributed to patients at Clinic A in Kudus City. The sample size was determined using Hair's formula, which is five to ten times the number of research indicators. Data analysis was performed using path analysis and the Sobel test to examine the mediating role. The results the analysis show that brand image, service quality, patient satisfaction, and patient loyalty are good. Partially and simultaneously, brand image and service quality have a positive and significant effect on patient satisfaction and loyalty. Patient satisfaction is also proven to mediate the effect of brand image and service quality on patient loyalty. Therefore, Clinic A in Kudus City is advised to continue to improve its brand image and service quality in order to strengthen patient satisfaction and loyalty on an ongoing basis.
THE INFLUENCE OF SKILLS, COMMUNICATION, AND SUPPORTING EQUIPMENT OF CONSERVATIVE DENTISTRY SPECIALISTS (DRG. SP.KG) ON WAITING TIME AND ITS IMPLICATIONS FOR PATIENT SATISFACTION (A SURVEY AT KAJEN DISTRICT HOSPITAL, PEKALONGAN) Jeanny Kathleen Hartini; Kosasih; Etty Sofia; Taufan Nugroho; Vip Paramarta; Farida Yuliaty
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

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Abstract

This study aims to analyze the effects of dentists’ skills, communication, and supporting equipment on waiting time and their implications for patient satisfaction at Kajen Regional General Hospital (RSUD Kajen) in Pekalongan. The research was motivated by long waiting times and limited facilities. A quantitative associative approach was used, with data collected through questionnaires from 286 patients receiving conservative dental care. Data analysis included validity, reliability, multiple regression, and Sobel tests to examine both direct and indirect relationships among variables. The results showed that skills, communication, and supporting equipment significantly influenced waiting time and patient satisfaction, both directly and indirectly. Waiting time was found to mediate these effects. Communication was identified as the most dominant factor affecting patient satisfaction, while supporting equipment played a key role in speeding up treatment and reducing waiting time. Improving dental service efficiency at RSUD Kajen can be achieved by enhancing dentists’ skills and communication, and optimizing modern supporting equipment. These efforts are expected to increase patient satisfaction and support continuous improvement in hospital service quality.
Gaya Kepemimpinan Transformasional untuk Memperkuat Kapabilitas Organisasi Komite Nasional Pemuda Indonesia Tangerang Kosasih; Toni, Ahmad
Warta Ikatan Sarjana Komunikasi Indonesia Vol. 8 No. 1 (2025): Warta Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/wartaiski.v8i1.352

Abstract

Dewasa ini organisasi pemuda mengalami perkembangan yang luar biasa, baik dalam perkembangan pemikiran, karakter dan taklupa komunikasi serta penanganan berbagai masalah dan tidak lupa juga kontribusi ide dan gagasan dalam pembangunan baik daerah atau nasional. Peran pemuda sebagai agen perub ahan (agent of change) memiliki potensi yang sangat besar membawa dampak perubahan sosial yang signifikan, tetunya perubahan harus memiliki kepemimpinan yang kuat dan mampu mengarahkan ketujuan yang lebih besar. Dengan pendekatan kualitatif dan studi kasus, penelitian ini mengidentifikasi bagaimana integritas pemimpin dan gaya kepemimpinan transformasional dapat memperkuat kapabilitas organisasi dalam mencetak pemuda yang berdaya, mandiri, dan bertanggung jawab. Tentunya hasil penelitian ini diharapkan dapat memberikan wawasan dan edukasi bagi organisasi yang berfokus pada pemberdayaan pemuda dalam merancang strategi kepemimpinan yang lebih efektif, serta menekankan pentingnya integritas dalam mewujudkan visi organisasi yang inklusif dan berkelanjutan.
THE INFLUENCE OF WORK-LIFE BALANCE AND JOB SATISFACTION ON HEALTHCARE WORKER RETENTION IN HOSPITALS Sonya Helen Maysha; Kosasih
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

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Abstract

This study aims to analyze the influence of work-life balance and job satisfaction on the retention of healthcare workers in Hospital X. The research adopts a quantitative approach with a descriptive and explanatory design. The population consists of healthcare workers, including doctors, nurses, and medical staff, while the sample is selected using a simple random sampling technique. Data were collected through a structured questionnaire measured using a Likert scale. The data analysis techniques include validity and reliability tests, classical assumption tests (normality, multicollinearity, and autocorrelation), multiple linear regression analysis, correlation analysis, coefficient of determination (R²), as well as hypothesis testing using t-test and F-test. The results show that work-life balance has a positive and significant effect on employee retention, and job satisfaction also has a positive and significant effect on employee retention. Simultaneously, both variables significantly influence employee retention. The coefficient of determination indicates that work-life balance and job satisfaction contribute significantly to explaining employee retention, while the remaining variation is influenced by other factors not examined in this study. In conclusion, improving work-life balance and job satisfaction is essential for enhancing the retention of healthcare workers. Hospitals are therefore encouraged to implement supportive policies and create a positive work environment to maintain a stable and committed workforce, ultimately improving the quality of healthcare services.
A SYSTEMATIC ANALYSIS OF THE INFLUENCE OF ACCURACY AND EASE OF USE ON USER SATISFACTION IN ELECTRONIC MEDICAL RECORDS Christina Wijaniputri; Kosasih
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

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Abstract

The implementation of Electronic Medical Records (EMR) systems has transformed healthcare services, yet user satisfaction remains a critical factor for successful adoption. This study aims to systematically analyze the effects of system accuracy and ease of use on user satisfaction at Hospital X. A quantitative explanatory approach was employed, with data collected from 100 healthcare professionals using a structured questionnaire. Validity and reliability tests confirmed the suitability of the instrument. Classical assumption tests, including normality, multicollinearity, and heteroscedasticity, indicated that the data met regression requirements. Multiple linear regression analysis revealed that system accuracy (β = 0.502, p < 0.01) and ease of use (β = 0.398, p < 0.01) have significant positive effects on user satisfaction. The F-test confirmed the simultaneous significance of both variables, and the coefficient of determination (R² = 0.684) showed that 68.4% of user satisfaction can be explained by these factors. The study concludes that both accuracy and usability are essential for enhancing user satisfaction, with accuracy having a slightly stronger impact. Optimizing data reliability and interface usability is crucial for maximizing the benefits of EMR systems in healthcare settings.