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All Journal Jurnal Ilmu Lingkungan Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Jurnal Online Mahasiswa (JOM) Bidang Teknik dan Sains KOVALEN: Jurnal Riset Kimia BIOMA : Jurnal Biologi Makassar SJME (Supremum Journal of Mathematics Education) Jurnal Golden Age Ta`Limuna : Jurnal Pendidikan Islam Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) AKMENIKA Jurnal Akuntansi Bisnis Eka Prasetya : Penelitian Ilmu Akuntansi Community Education Engagement Journal Human Resource Management Studies Jurnal Pengabdian Mandiri Populer: Jurnal Penelitian Mahasiswa Outline Journal of Management and Accounting Jurnal Manajemen dan Ekonomi Kreatif Jurnal Manajemen Dan Akuntansi Medan International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Triwikrama: Jurnal Ilmu Sosial Educator Development Journal Jurnal Pengabdian Masyarakat dan Riset Pendidikan Globe: Publikasi Ilmu Teknik, Teknologi Kebumian, Ilmu Perkapalan Jurnal Pengabdian Masyarakat SAPANGAMBEI MANOKTOK HITEI PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Jurnal Ekonomi, Manajemen, Akuntansi JTA Outline Journal of Economic Studies Outline Journal of Community Development International Journal for Advanced Research Jurnal Pengabdian Indonesia Edumaspul: Jurnal Pendidikan
Putri Wahyuni
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Journal : Outline Journal of Community Development

 1 
Introduction of E-commerce to the MSME trading business community at the MMTC supermarket center Ihdina Gustina; Dedy Lazuardi; Putri Wahyuni; Adek Apriyandi
Outline Journal of Community Development Vol. 2 No. 1: July 2024
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ym639h05

Abstract

This activity aims to understand the impact of e-commerce developments on MSME players, especially in the aspects of market access, operational efficiency, business growth and the challenges they face. This activity provides insight for MSME players in making more informational and strategic decisions in facing the e-commerce era. In this mini research, we used the qualitative activity method. Where for these activities we go directly to the field to see the actual situation, then we can conduct interviews directly with MSME actors. In this activity, we interact directly with our respondents and the situations we observe. We chose this research method because we can see directly the facts about the material we want to research. The results of our activities reveal that not all MSME business owners experience positive impacts or good changes in the development of e-commerce. In this activity, it was also found that e-commerce, which was supposed to provide changes in the national economy, instead turned around by plunging several MSME players into tight and dangerous competition. Uneven penetration or introduction of business technology, limited capital, ideas, innovation and lack of digitalization in some MSMEs make this problem complex and complicated. Another thing that needs to be highlighted is that intense competition and changes in models and people's tastes are quite complex challenges for MSME players.
Co-Authors Achichan Dani Grasella Natasya Adek apriyandi Adyaksana, Rahandhika Ivan Agus Dahlia Ahmad Habiby Efendi Ahmad Rahmadani Aldi Prasetyo Alzaber Alzaber Andri Hansaso Nasution Andri Purnama Angelina Anggara Oktaviandi Anggun Miftakhul Jannah Astri wahyuni Aulia Miftahul Janna Awaludin Martin Bayo Harahap Cyrene Eugenia Stephanie Darwin Wijaya Dedy Lazuardi Desi Fitrah Nainggolan Diah Dina Aminata Dinda Maharani Enda Noviyanti Simorangkir Erni Felixcyrus Ganily Fifi Fatmawati Rahayu Fikra Ridhatul Hasanah Fira Zulmawati Fitri Wulan Sari Fitriana Yolanda Frenky Situmorang Giva Ravianda Harini Vita Puteri Haritsah Hammamah Harahap Ibrania Euis Anggie Sianturi Ihdina Gustina Irma Rosita Jaya Hardi Juli Arlis Sianturi Khairina Kristy, Carin Laksono Trisnantoro Lilis Marina Angraini Lusmino Basia M. Halim Sahil M. Maulana Hamzah Marwan Romadhon Maulana Afwannur Maurin Dina Mayla Maslakahatun Nisa Mayongki Samudra Permana Mia Nur Sabnah Michelle Mohammad Teguh Pambudi Muammar Rinaldi Muhammad Idris Muhammad Ras Muis Muhammad Sholeh Anshorie Muhammad Sufyan Tsauri Nadya Nani Kurniasih Ni Ketut Sumarni Nika Pristiya Novia Xelly Yolanda T. Simbolon Nuralam Syamsuddin Nurkarantina Nurul Afzan Najis Oki Candra Opi Andriana Pascal Gamaliel Tarigan Pio Rolanda Egisaputra Prima Aulia Prismawiryanti Prismawiryanti Putri Maisanda Rafidah RAfidah Rhamayanti, Yuni Rizky Pratama Khairullah Rumona Habibah Lubis Saragih, Liharman Selfie Gultom Shieh, Jane Gloria Sofyan Husein Siregar Soni Dharma Syaputra SULASTRI Sumarni Sumarni Susan Grace Veranita Nainggolan Syamsir Syamsir Tampubolon, Michael Yitro Thamrin Thamrin Titania Dwi Ramadani Tri Ning Dian Maula Wahyu Juari Setiawan Wahyu Lestari Utami Wilson Yuliana Nurfadilah Ziyadul Haq Anniami Zulrafli