Article Per Year (5 Year)
p-Index From 2020 - 2025
4.919
P-Index
This Author published in this journals
All Journal Jurnal Siasat Bisnis MIX : Jurnal Ilmiah Manajemen Scientific Journal of Reflection : Economic, Accounting, Management and Business Jurnal Pendidikan Ekonomi (JURKAMI) International Journal of Supply Chain Management Aptisi Transactions on Technopreneurship (ATT) Jurnal Doktor Manajemen (JDM) Jurnal Abdi Masyarakat (JAM) Jurnal Riset Bisnis dan Manajemen Dinasti International Journal of Digital Business Management Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Sricommerce: Journal of Sriwijaya Community Services International Journal Of Science, Technology & Management (IJSTM) International Journal of Finance Research Ilomata International Journal of Social Science International Journal of Science and Society (IJSOC) Jurnal Pengabdian Teratai Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Edukasiana: Jurnal Inovasi Pendidikan Journal of Business Studies and Management Review Applied Business and Administration Journal (ABAJ) Journal of Management and Informatics IIJSE International Journal of Indonesian Business Review International Journal of Management and Business Applied
Daru Asih
Universitas Mercu Buana
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Mechanical Engineering Nursing Social Sciences Transportation Other

Published : 35 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Journal of Management and Informatics

 1 
The Effect of Positive Emotions as a Moderation on the Influence of Store Atmosphere and Hedonic Shopping on Impulse Buying : At Miniso Lippo Cikarang Retno Wulandari; Daru Asih
Journal of Management and Informatics Vol. 3 No. 1 (2024): June: Journal of Management and Informatics
Publisher : University of Science and Computer Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The retail business is growing very rapidly as a result of changes in modern society's lifestyle. Impulsive purchases account for the majority of sales in the modern retail industry. This research aims to examine the effect of positive emotions as a moderation on the influence of store atmosphere and hedonic shopping on impulse buying among Miniso Lippo Cikarang consumers with a sample of 177 respondents. This research uses SOR theory and quantitative methods with non-probability sampling techniques. Test data is carried out with Smart PLS. The research results show that store atmosphere has a positive and significant effect on impulse buying, as well as hedonic shopping and positive emotions having a positive and significant effect on impulse buying. Positive emotions have been proven to strongly moderate the influence of store atmosphere and hedonic shopping on impulse buying.
The Effect of Positive Emotions as a Moderation on the Influence of Store Atmosphere and Hedonic Shopping on Impulse Buying at Miniso Lippo Cikarang Wulandari, Retno; Asih, Daru
Journal of Management and Informatics Vol. 3 No. 1 (2024): April Season| JMI: Journal of Management and Informatics
Publisher : University of Science and Computer Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jmi.v3i1.21

Abstract

The retail business is growing very rapidly as a result of changes in modern society's lifestyle. Impulsive purchases account for the majority of sales in the modern retail industry. This research aims to examine the effect of positive emotions as a moderation on the influence of store atmosphere and hedonic shopping on impulse buying among Miniso Lippo Cikarang consumers with a sample of 177 respondents. This research uses SOR theory and quantitative methods with non-probability sampling techniques. Test data is carried out with Smart PLS. The research results show that store atmosphere has a positive and significant effect on impulse buying, as well as hedonic shopping and positive emotions having a positive and significant effect on impulse buying. Positive emotions have been proven to strongly moderate the influence of store atmosphere and hedonic shopping on impulse buying.
Co-Authors Adlani, Muhammad faisal Ali, Anees Janee ANDARI, Putri Andriyansah . Annisa Hakim Zamzami Arman Harahap Awan Santosa Bahtiar, Firman Adam Cynthia Yoana Didik J Rachbini Didy Ika Supryadi Djamaly, Muhammad Fadheel Djumarno Djumarno Djumarno, Djumarno Dori Heza Morales Dudi Permana Eko Tama Putra Saratian Erlina Puspitaloka Mahadewi Evi Triandini Fadhila Dhia Malihah Fajrin, Nurul Komara Febry, Timotius Ginta Ginting, Ginta Himawan Sutanto I Nyoman Rasmen Adi Ikhsan, Ridho Bramulya Infantri, Charis Bustanul Jumarno, Jumarno Karyatun, Subur Kasmo, Arief Mafizatun Nurhayati Marchia , Ai Dike Maria, Maya Meirani Harsasi Mochamad Soelton Muhamad Taufik Muhammad Fadheel Djamaly Nabahani, Putri Rakhmatia Ngadino Surip Ni Luh Wayan Sayang Telagawathi Ni Made Wahyuni Ni Nyoman Kerti Yasa NURUL HIDAYAH Nurul Komara Fajrin Puspitaloka Mahadewi, Erlina Putra, Ida Bagus Udaya Putra, Juniawan Mandala Putri, Febry Kurnia Rachbini, Didik J. Rahmad, Khozaeni Bin Rahmayanti, Putu Laksmita Dewi Rangkuti, Samsiah Rani, Ima Retno Wulandari Retno Wulandari Rina Astini Saputra, Ahmad Reza Saridah Sendjaja, Theodorus Setini, Made Shine Pintor Siolemba Patiro Shinta Melzatia Sutawidjaya, Ahmad Hidayat Taufan Handika Teofilus Teofilus, Teofilus Tine Yuliantini Tsarwan, Oties T Vidayanti, Desiana Widad, Sarah Yanto Ramli Yuli Harwani Yuli Harwani, Yuli Yusliza Mohd Yussoff Yusriani, Sri