p-Index From 2020 - 2025
6.576
P-Index
This Author published in this journals
All Journal Ulul Albab: Jurnal Studi Islam IQTISHODUNA El-HARAKAH : Jurnal Budaya Islam El-QUDWAH Jurnal Keuangan dan Perbankan El Dinar EQUILIBRIUM Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Madura el-Jizya: Jurnal Ekonomi Islam Dinar: Jurnal Ekonomi dan Keuangan Islam KARSA: Jurnal Sosial dan Budaya Keislaman (Journal of Social and Islamic Culture) AKRUAL: Jurnal Akuntansi Syntax Literate: Jurnal Ilmiah Indonesia SAMARAH: Jurnal Hukum Keluarga dan Hukum Islam Management and Economics Journal (MEC-J) International Journal of Supply Chain Management AL-TANZIM : JURNAL MANAJEMEN PENDIDIKAN ISLAM Shirkah: Journal of Economics and Business Iqtishoduna: Jurnal Ekonomi Islam Jurnal Ilmu Hukum Tambun Bungai MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Dialektika: Jurnal Ekonomi dan Ilmu Sosial Tasharruf: Journal Economics and Business of Islam Management Studies and Entrepreneurship Journal (MSEJ) Enrichment : Journal of Management Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences An-Nisbah : Jurnal Perbankan Syariah An-natiq Jurnal Kajian Islam Interdisipliner Khidmatuna : Jurnal Pengabdian Kepada Masyarakat Share: Jurnal Ekonomi dan Keuangan Islam Idarotuna : Jurnal of Administrative Science el-Jizya: Jurnal Ekonomi Islam Asian Journal of Community Services (AJCS) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Islamic Economics Lariba International Journal of Management Research and Economics INASJIF Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Contemporary Quran
Claim Missing Document
Check
Articles

Dampak Word of Mouth dan Online Review terhadap Minat Beli Konsumen Masyarakat Kota Malang pada Produk Camille Beauty dengan Customer Satisfaction sebagai Variabel Intervening Fadiatus Sal Sabillah Bila; Nur Asnawi
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 7 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i7.3112

Abstract

ABSTRACT In buying and selling, we know that in addition to the products that are assessed, there are other factors that are very important, especially in the current Digital Era. This is because all access is easily accessible. These factors are Word Of Mouth and Online Review. Where both have an influence on consumers when they want to know the product and buy it, including for Camille Beauty Products. In this study, a quantitative type is used with the location of consumers in the community of Malang City. From the results of the analysis above, the results were obtained that 1) The influence of word of mouth (X1) on consumer buying interest (Y). According to the calculations, the inner model states that word of mouth has no influence on consumer buying interest. This statement can be seen in the test results using a path coefficient of 0.105, and a T-statistic of 1.609, the result is smaller than the T-table, which is 1.96, with a P-value of 0.111, this value is greater than 0.05. This states that word of mouth does not have a significant effect on consumer buying interest in Camille Beauty in the city of Malang. 2) The effect of online reviews (X2) on consumer buying interest (Y). Based on the results of the online review variable test on consumer buying interest in Camille Beauty in Malang City, a parameter coefficient value of 0.100 was obtained, while a P-Value of 0.359 was obtained less than 0.05 and a t-statistical value of 0.921 or less than 1.96. So it can be stated that online reviews do not have a significant effect on consumer buying interest in Camille Beauty in the city of Malang. 3) The effect of word of mouth (X1) on consumer buying interest (Y) through customer satisfaction (Z) as an intervening variable. The results of the hypothesis test of the word of mouth variable on buying interest through customer satisfaction were stated by the results obtained, namely the result of the parameter coefficient of 0.405, while the P-value of 0.000 was less than 0.05 and the t-statistical value of 4.741 was greater than 1.96, so from the results it can be concluded that the word of mouth variable can affect buying interest through customer satisfaction. 4) The effect of online review (X2) on consumer buying interest (Y) through customer satisfaction (Z) as an intervening variable The results of the hypothesis test of the online review variable on buying interest through customer satisfaction were stated with the result of a parameter coefficient of 0.147 with a P-value of 0.004 smaller than 0.05 and a T-statistical value of 2.990 greater than 1.96. This shows that the variable of online reviews can affect buying interest through customer satisfaction. So that the indirect relationship (through mediation) in the online review variable between consumer buying interest and customer satisfaction has a mediation effect. ABSTRAK Dalam jual beli kita mengetahui bahwa selain produk yang dinilai, ada faktor lainnya yang sangat penting terutama di Era Digital saat ini. Hal ini dikarenakan semua akses mudah dijangkau. Faktor tersebut adalah Word Of Mouth dan Online Review. Dimana kedua tersebut memiliki dampak bagi konsumen saat ingin mengetahui produk dan membeli tersebut termasuk bagi Produk Camille Beauty. Dalam penelitian ini mengunakan jenis Kuantitatif dengan lokasi konsumen di masyarakat Kota Malang. Dari hasil analisis diatas didapatkan hasil bahwa 1) Dampak word of mouth (X1) terhadap minat beli konsumen (Y). Menurut perhitungan inner model menyatakan bahwa word of mouth tidak memiliki dampak pada minat beli konsumen. Pernyataan ini dapat dilihat pada hasil pengujian menggunakan path coefficient sebesar 0,105, dan T-statistic sebesar 1,609 hasil tersebut lebih kecil dari pada T-tabel yakni 1,96, dengan nilai P-value sebesar 0,111 nilai ini lebih besar dari 0,05. Hal ini menyatakan jika word of mouth tidak berdampak signifikan terhadap minat beli konsumen pada Camille Beauty di kota Malang. 2) Dampak online review (X2) terhadap minat beli konsumen (Y). Berdasarkan hasil uji variabel online review terhadap minat beli konsumen pada Camille Beauty di kota malang diperoleh nilai koefisien parameter 0,100 sedangkan nilai P-Value sebesar 0,359 lebih kecil dari 0,05 dan nilai t-statistik didapatkan 0,921 atau lebih kecil dari 1,96. Maka dapat dinyatakan bahwa online review tidak berdampak signifikan terhadap terhadap minat beli konsumen pada Camille Beauty di kota Malang. 3) Dampak word of mouth (X1) terhadap minat beli konsumen (Y) melalui customer satisfaction (Z) sebagai variabel intervening. Hasil uji hipotesis variabel word of mouth terhadap minat beli melalui customer satisfaction dinyatakan dengan hasil yang diperoleh yakni hasil koefisien parameter sebesar 0,405, sedangkan P-value sebesar 0,000 lebih kecil dari 0,05 dan nilai t-statistik sebesar 4,741 lebih besar dari 1,96 maka dari hasil itu dapat disimpulkan bahwa variabel word of mouth dapat memdampaki minat beli melalui customer satisfaction. 4) Dampak online review (X2) terhadap minat beli konsumen (Y) melalui custumer satisfaction (Z) sebagai variabel intervening Hasil uji hipotesis variabel online review terhadap minat beli melalui customer satisfaction dinyatakan dengan hasil koefisien parameter 0.147 dengan P-value sebesar 0.004 lebih kecil dari pada 0,05 dan nilai T-statistik sebesar 2,990 lebih besar dari 1,96. Hal tersebut menunjukkan bahwa variabel online review dapat memdampaki minat beli melalui customer satisfaction. Sehingga hubungan tidak langsung (melalui mediasi) pada variabel online review antara minat beli konsumen terhadap customer satisfaction terdapat efek mediasi.
WORK ENVIRONMENT AS MODERATING VARIABLE IMPACT OF TRANSFORMATIONAL LEADERSHIP AND ORGANIZATIONAL CULTURE ON EMPLOYEE PERFORMANCE Rouf, Abdul; Supriyanto, Achmad Sani; Siswanto, Siswanto; Asnawi, Nur
EQUILIBRIUM Vol 10, No 2 (2022): EQUILIBRIUM
Publisher : Prodi Ekonomi Syariah Pascasarjana IAIN Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/equilibrium.v10i2.17142

Abstract

This study aims to determine the effect of transformational leadership on the work environment, the influence of organizational culture on the work environment, the impact of the work environment on work performance, the effect of transformational leadership on work performance through the work environment, and the influence of organizational culture on work performance through the work environment. Quantitative research using questionnaire data collection method. The population in this study were all employees at Non-Bank Islamic Financial Institutions (LKSNB), using a saturated sampling technique of 45 employees. Using path analysis with external model measurements, mediation tests, and internal model measurements. The results showed that transformational leadership had a significant positive effect on the work environment, organizational culture had a significant negative impact on the work environment, and work environment had a significant positive effect on work performance. The work environment can mediate the influence of transformational leadership on work performance. In comparison, the work environment has yet to mediate organizational culture's effect on performance. This research contributes to the relationship between transformational leadership behavior, organizational culture, work environment, and employee performance. Various variables are tested to provide results and a more comprehensive understanding of employee performance factors. Therefore, institutional leaders must have transformational abilities, work culture, and the environment by obtaining good information about their employees to achieve expected or significant results.
Pengaruh Media Sosial, Electronic Word of Mouth Terhadap Keputusan Pembelian pada E-Commerce Tiktok yang Dimoderasi oleh Trust Laras Ayu Ningtias; Nur Asnawi
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v9i9.16542

Abstract

Penelitian ini bertujuan untuk mengkaji pengaruh Media Sosial dan Electronic Word of Mouth (E-WOM) terhadap keputusan pembelian pengguna E-Commerce TikTok di Malang, dengan variabel Trust sebagai moderasi. Penelitian ini menggunakan metode survei dengan teknik purposive sampling yang melibatkan 300 responden. Data dianalisis menggunakan Structural Equation Modeling (SEM) untuk menguji hubungan antar variabel. Hasil penelitian menunjukkan bahwa Media Sosial dan E-WOM memiliki pengaruh positif dan signifikan terhadap keputusan pembelian konsumen. Selain itu, Trust secara signifikan memoderasi hubungan antara Media Sosial dan E-WOM dengan keputusan pembelian. Media Sosial dan E-WOM memainkan peran yang sangat penting dalam memengaruhi keputusan pembelian di platform E-Commerce TikTok, dan kepercayaan konsumen menjadi faktor penting dalam memperkuat pengaruh tersebut. Pentingnya membangun dan menjaga kepercayaan konsumen melalui komunikasi yang efektif di media sosial untuk meningkatkan keputusan pembelian.
Industrial Halal Blockchain: The Great Potential of The Digital Economy in Indonesia Asnawi, Nur; Moch Mahsun; Danila, Nevi
IQTISHODUNA: Jurnal Ekonomi Islam Vol. 12 No. 1 (2023): April
Publisher : LPPM, Universitas Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/iqtishoduna.v12i1.1876

Abstract

The development of the digital economy is an essential part of Indonesia's G20 presidency. We evaluate the digital economy, focusing on blockchain adoption in the financial services industry and buying and selling transactions. Even then, there are still doubts regarding system transformation, information security, and guarantee of traceability, both in terms of data validation in complying with Islamic principles (halal industry). In this issue, we show that the importance of developing blockchain adoption can be developed in the broader field, especially in responding to deindustrialization on the principles of collaboration in digital transformation that are more inclusive, empowering, complying with sharia principles, and sustainable. This research is critical to know as a basis for consideration by government policies, industry, and entrepreneurs in considerations related to blockchain adoption through supply chain management principles that are standardized with the principles of the halal industry.
Ikhtikar, Islamic Business Ethics, Price floor, Price ceiling, role of government. Maghfuroh, Nuril Laila; Djalaluddin, Ahmad; Asnawi, Nur; Yazid, Azy Athoillah; Muhammad, Zaydan
Dinar : Jurnal Ekonomi dan Keuangan Islam Vol 11, No 2: Agustus 2024
Publisher : Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/dinar.v11i2.23339

Abstract

Ikhtikar is a very immoral business strategy, because it can result in injustice, trouble and misery for other business people. In Islamic business ethics, ethical behavior is strictly prohibited because it will inevitably result in a party experiencing losses which will result in injustice in business. This research uses a qualitative method with a descriptive approach to opinions from journals, articles and books about ikhtikar.The results of this research are that endeavor in the view of Islamic business ethics does not really reflect a sharia-compliant businessman because of the greed of the perpetrator of the endeavor to gain large and abundant profits even though he has to sacrifice other business partners. This requires a sharia business spirit and government intervention in dealing with ethical problems by implementing monetary policy and fiscal policy, such as setting a price floor (the most expensive retail price) and a price ceiling (the lowest purchasing price). The price floor is used when there is a shortage of goods on the market, while the price ceiling is applied when the harvest or goods on the market are abundant.
BUILDING A CUSTOMER BENEFIT MODEL DRIVEN BY CUSTOMER SATISFACTION AND CUSTOMER LOYALTY BASED ON DIGITAL EXPERIENCE Abdillah, Luthfi; Asnawi, Nur; Yuliana, Indah
EL DINAR: Jurnal Keuangan dan Perbankan Syariah Vol 12, No 1 (2024): El Dinar
Publisher : Faculty of Economics Universitas Islam Negeri Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/ed.v12i1.25431

Abstract

Intense competition in the banking industry drives Islamic banks to offer digital services, boosting their performance and competitiveness. Digitization requires evaluation to measure the expected level of success. This study aims to assess the success of digital banking services in Islamic banks, considering not only financial gains, but also Maqashid Shariah-based indicators. Using the information system success model theory approach, the research began with an evaluation of the dimensions of the digital Shariah bank experience. Subsequently, we examined their influence on customer loyalty and customer satisfaction, as well as the impact of customer loyalty and customer satisfaction on customer benefit, based on Maqashid Shariah. Using a quantitative approach with purposive sampling techniques, data were collected using a questionnaire. Responses from 443 respondents were analyzed using PLS-SEM. The study indicates that the success of digitization can be measured by customer satisfaction and loyalty, based on factors such as service quality, convenience, security, trust, innovation, value, and Sharia compliance, all aligned with Maqashid Shariah principles. Customer loyalty outweighs satisfaction with driving benefits. Hence, enhancing the digital Shariah bank experience is prioritized for successful Sharia digital banking, aiming at sustainable benefits.
Pengaruh Event Marketing “Social Media Expert Series” Terhadap Purchase Intention Yang Dimediasi Oleh Brand Awareness Pada Produk Practiclass By Ngalup.co Saifullah, Haris; Asnawi, Nur
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 2 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i2.4885

Abstract

The research was conducted with the aim of analyzing the influence of the "Social Media Expert Series" marketing event on the purchase intention of PractiClass by Ngalup.co products with brand awareness as a mediation variable. The research was conducted by quantitative methods using a descriptive approach. In determining the sample, purposive sampling techniques were used and the sample size was determined using the slovin formula with a sample of 67 respondents. Partial Least Square is a type of data analysis method in this study assisted by Smart-PLS 4 software. The results showed that event marketing affects purchase intention, event marketing affects brand awareness, then brand awareness affects purchase intention, and finally brand awareness is able to mediate the influence of event marketing on purchase intention on PractiClass by Ngalup.co products.
THE INFLUENCE OF PRODUCT QUALITY AND PRICES ON CONSUMER LOYALTY MEDIATED BY CONSUMER SATISFACTION M Haidar Ali Alamsyah; Nur Asnawi
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 8 No 1 (2024): Edisi Januari - April 2024
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v8i1.3669

Abstract

Studi ini dilatarbelakngi oleh ketertarikan peneliti dalam melihat bisnis kuliner Warung Bang Gentong Kota Malang yang terus memiliki dinamika cukup menggembirakan. Hal ini ditunjukkan dengan adanya peningkatan konsumen secara terus menerus sehingga tetap bisa bersaing dengan kuliner lain bahkan yang lebih besar. Tujuan dari penelitian ini adalah untuk mengetahui faktor-faktor yang mempengaruhi Consumer Loyality dan Consumer Satifaction untuk produk warung bang gentong. penelitian ini bersifat kuantitatif. Populasi penelitian ini adalah seluruh pelanggan warung bang gentong. Metode non probability sampling yang dikombinasikan dengan teknik sampling purposive akan digunakan dalam penelitian ini untuk mendapatkan 140 responden. Temuan dari penelitian ini menunjukkan bahwa produk quality tidak berpengaruh positif dan signifikan terhadap consumer loyality. Prices dan consumer satisfaction memiliki pengaruh positif dan signifikan terhadap consumer loyality. Produk quality dan prices memiliki pengaruh signifikan terhadap consumer satisfaction. dalam penelitian ini consumer satisfaction sebagai variabel mediasi berpengaruh positif dan signifikan terhadap consumer loyality.
INFLUENCE OF RELATIONSHIP MARKETINGAND QUALITY OF SERVICE TOWARDS CUSTOMER LOYALTY WITH MODERATION OF RELIGIUS IN SYARIAH HOTELS (STUDY AT THE GRAND DREAM CITA MANDIRI SYARIAH HOTEL, BATU CITY, EAST JAVA) Idris, Dany Luqyana; Asnawi, Nur; Rahayu, Yayuk Sri
Indonesian Scientific Journal of Islamic Finance Vol 3 No 1 (2024): Indonesian Scientific Journal of Islamic Finance
Publisher : FEBI Universitas Islam Negeri Sultan Aji Muhammad Idris Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21093/inasjif.v3i1.8911

Abstract

The sharia hotel concept continues to develop in Indonesia, although its growth cannot yet compete with conventional hotels. Providing accommodation in tourism in the form of lodging facilities such as hotels, homestays, etc. Batu City is one of the tourism destinations in Indonesia which is very popular with both domestic and international tourists with various attractions in terms of geography, climate, traditions and arts and culture. This is proven by the continued development of sharia hotels in Indonesia, although the growth cannot yet compete with conventional hotels. Therefore, Syariah Hotels need to retain existing customers and build long-term relationships so that they can bring profits to them. This research aims to determine the direct influence of relationship marketing and service quality on customer loyalty with religiosity as moderation in sharia hotels. The research method used is a quantitative method with an explanatory research approach which functions to prove the contribution of exogenous to endogenous variables. The population in this study were customers of the Grand Dream Cita Mandiri Syariah Hotel, Batu City, East Java. Meanwhile, the sampling technique used purposive sampling technique with specified criteria so that the sample size was 150 respondents. The type of data in this research is primary data obtained through distributing questionnaires to 150 respondents. The data that has been collected is then analyzed using SmartPLS 3.3 software. The research results show that commitment and service quality influence loyalty, while communication has no influence on loyalty. Meanwhile, religiosity is not able to moderate commitment and communication on loyalty, while religiosity is able to moderate service quality on loyalty
Halal Awareness Behavior of Producers and Consumers from Maqashid Sharia Perspective Syauqillah, Muhammad; Rofiq, Aunur; Khusnudin, Khusnudin; Asnawi, Nur
Tasharruf: Journal Economics and Business of Islam Vol 9, No 1 (2024): June
Publisher : IAIN Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30984/tjebi.v9i1.3149

Abstract

The growth of the global Muslim population, especially in Indonesia, which has the largest Muslim population, must be balanced with the Muslim community's awareness of halal products. This research aims to analyze the influence of Islamic principles on the awareness of producers and consumers in the production and consumption of Halalan Thayyiban products in Indonesia after the implementation of Law Number 33 of 2014 concerning Halal Product Guarantees. Using qualitative methods with a psychological approach, data was collected from documentary sources such as the Internet, journals, books, laws, and articles. The research findings demonstrated that Islamic principles significantly influenced consumer and producer awareness and behavior within the context of halal products. Specifically, the safeguarding of religion, life, lineage, property, and intellect had notably heightened manufacturers' adherence to halal standards while simultaneously enhancing consumer consciousness regarding the importance of products that are safe, hygienic, and of superior quality. These conclusions emphasized that the integration of Islamic principles not only facilitated compliance with Sharia law but also elevated the quality and safety experienced by consumers, ultimately aligning with the attainment of the Halalan Thayyiban concept.
Co-Authors Abd. Haris Abd. Rohim abdillah, luthfi Abdul Musowir Abdul Rouf Achmad Qulyubi Achmad Sani Supriyanto Adelia Putri Ahmad Djalaluddin Ahmad Djalaluddin Ahmad Djalaluddin Ardi Saputra Aceh Atik Abidah AUNUR ROFIQ Ceta Indra Lesmana Chairul Fahmi Dinda Ayu Nitami Eko Suprayitno Eko Suprayitno Erfaniah Zuhriah Fadiatus Sal Sabillah Bila Fatimatuz Zahroh Fauzan Almanshur Firman Hidayat Grandis Imama Hendra, Grandis Imama Haqiqotus Sa’adah Idris, Dany Luqyana Ilfi Nur Diana Indah Yuliana Jakfar Shodiq Julaihah, Umi Justino Aji Charisma Khusnudin Khusnudin, Khusnudin Laila M. Pimada Laras Ayu Ningtias M Haidar Ali Alamsyah Maghfuroh, Nuril Laila Majduddin, Muhammad Mansyur, Abdussalam Masyhuri Masyhuri Meldona Meldona Meldona Minarni Minarni Misbahul Munir Misbahul Munir Moch. Mahsun Moh Khoirul Fatihin Mohammad Afandi Mohammad Mahbubi Ali Mu'is, Ahmad Muchamad Iqbal Fatah Muhammad Djakfar Muhammad Fahim Tharaba Muhammad Farid Muhammad Nadjib, Muhammad Muhammad Rif'an Syadali Muhammad, Zaydan Muhtadi Ridwan Nanik Wahyuni ‎ Nariman Shamakov Nevi Danila Nevi Danila Nina Dwi Setyaningsih Oria, Ehsanullah Parmujianto Parmujianto Parmujianto Parmujianto Pranata, Ahmad Adi Rafsanjani, Elfas Rahmad Kurniawan Ramadhan, Mohammad Nur Safri Ridwan, A. Muhtadi S Siswanto Saiful Bakhri Saifullah, Haris Salim Al Idrus Segaf Segaf Segaf Shamakov, Nariman Siswanto Siswanto Syauqillah, Muhammad Syuhri, Saifuddin Umrotul Khasanah Vivin Maharani Ekowati Wibisono, Nurharibnu Yayuk Sri Rahayu Yazid, Azy Athoillah Yuwan Ferdiana Ilahi