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An ethnographic study of communication with HIV-infected children at Rumah Cemara Yustikasari Yustikasari; Atwar Bajari; Ponpon Idjradinata; Eni Maryani
Jurnal Kajian Komunikasi Vol 10, No 1 (2022): June 2022
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkk.v10i1.24089

Abstract

This study examines the ethnography studies of communication with HIV-infected children at Rumah Cemara Bandung by reviewing the elements of communication components. This research uses a qualitative approach with an ethnographic type of communication study. The research subjects were children infected with HIV in Bandung who was selected using the purposive method. Data were obtained through in-depth interviews, participatory observation, document analysis, and literature study. The results revealed that the genre in the communication component of children infected with HIV at Rumah Cemara was seen in the delivery of problems, namely the presence of viral infections in children. The setting that occurs in the communication component is carried out at the child's home/residence and Rumah Cemara as a community location and Klinik Teratai, Hasan Sadikin Hospital, Bandung. Children use Indonesian and Sundanese as their daily languages. All HIV-infected children are infected with the virus because it is transmitted from their parents, namely the mother, and the mother is infected with HIV from her husband. Conversations that are usually carried out by informants when meeting at Klinik Teratai, Rumah Cemara, and at home are usually related to conditions of health development, children's adherence to taking anti-retroviral drugs, and mental and social development of children with messages of mutual encouragement and support as well as instilling a sense of optimism. Psychologically among People With HIV/AIDS (ODHA). The non-verbal language that children do in the form of silence; smiles; a nod of the head; shaking of the head, and laughing out loud.
Kualitas Informasi Pilkada dalam Media Sosial dan Sikap Pemilih Pemula (Studi pada Pasangan Wali Kota Terpilih di Kota Cimahi) Reffina Nuramalia; Atwar Bajari; Dadang Sugiana
Jurnal Politikom Indonesiana Vol 3 No 2 (2018): Jurnal Politikom Indonesiana
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Singaperbangsa Karawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (553.942 KB) | DOI: 10.35706/jpi.v3i2.1661

Abstract

The purposes of this research were to find the correlatio between information valance and information weight of the election information shared through social media with “beginner voters” attitude toward the elected mayor in Cimahi. The theory used of this research was Information Integration Theory that was proposed by Martin Fishbein. This research used quantitative approach with correlational method. Data collection tehnique was done by distributing questionnaires to 111 selected students of class XII SMAN 2 Cimahi from 154 students of the target population, with simple random sampling technique. The results showed as follows; there was a significance correlation between valance of election information shared through social media with “beginner voters” attitude toward the elected mayor in cimahi. There was a significance correlationbetween weight of election information shared through social media with “beginner voters” attitude toward the elected mayor in cimahi. So it can be concluded that there was a significance correlation between quality of election information shared through social media with beginner voters’ attitude toward the elected mayor in Cimahi.Keywords: Election, Social Media, Information Quality, Attitude, Beginner Voters
Child Labor's Experience of Communication Behavior Anisa Diniati; Asep Suryana; Atwar Bajari
Jurnal Komunikasi Vol. 14 No. 2 (2022): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v14i2.17790

Abstract

Life as child labor is a compulsion that must be accepted for certain reasons. Some of the reasons why children in the Cibaduyut shoe industry center work as child laborers, including the living environment, which is indeed a home industry area, work that has been passed down from parents to children, to unmet needs from the family so that children have to look for jobs. own money to meet their needs. The purpose of this study is to analyze the experiences of child laborers regarding their communication behavior. The theory that underlies this research is the Phenomenological theory of Viktor Frankl, and the Symbolic Interaction theory of Mead. This study uses a qualitative approach with phenomenology as the research method. The results showed that the experience of child laborers regarding communication behavior is closely related to communication in shoe repair shops with bosses and employers, adult co-workers and fellow child laborers, peer groups, and family members. The communication of child laborers with the four environments encourages them to create distinctive cultural characteristics in the form of a world of symbols created together. The suffering they face is interpreted differently by child laborers, so that child laborers do not carry out the process of movements to lead to a better life.
KAMPANYE PRODUK MINUMAN KESEHATAN MELALUI GAMES INTERAKTIF Rheza Ramadhyan Wicaksana; Atwar Bajari
Jurnal Kajian Komunikasi Vol 3, No 1 (2015): June 2015
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (234.464 KB) | DOI: 10.24198/jkk.v3i1.7397

Abstract

Aplikasi Game adalah model permainan interaktif antara manusia dengan mesin sebagai penyedia menu permainan. Memainkan game membuat orang merasa terhibur dan sekaligus memacu ekspektasi kemenangan. Bagi orang marketing, substansi atau isi permainan game dapat digunakan sebagai media persuasi bagi strategi pemasaran produk. Karakter interaktif game membangun hubungan intens antara iklan dengan calon konsumen. Tujuan penelitian ini mengupas kemampuan game interaktif sebagai media kampanye bagi tujuan pemasaran produk minuman isotonik yang berasal dari Jepang. Metode penelitian yang digunakan adalah studi kasus. Penelitian ini dilakukan terhadap game interaktif yang digunakan di Indonesia (versi Indonesia), di mana pemanfaatan game sebagai media kampanye ini tergolong baru. Sampai saat ini belum ada strategi pemasaran demikian yang dilakukan untuk memasarkan produk di Indonesia. Hasil penelitian menunjukkan bahwa, game menjadi tools of marketing yang baik dan mendorong pengguna untuk bergerak seiring instruksi pada game. Salah satu parameternya adalah pada saat penelitian dilakukan pada 2014, game sudah didownload oleh sekitar 15.365 pengguna dengan komentar dan opini di media sosial (facebook dan twitter) untuk game iklan ini cukup tinggi.
Inventarisasi pengetahuan lokal hutan pesisir di Tatar Karang Tasikmalaya Samson CMS; Atwar Bajari; Dadang Sugiana; Muhammad Ilham
Jurnal Informatio Vol 3, No 3 (2023): 2023
Publisher : Faculty of Communication, Padjadjaran University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/inf.v3i3.48559

Abstract

Local knowledge of an area doesn't exist without reason; it has an accompanying purpose and philosophy. There are certainly goals and philosophies behind the local knowledge that the Tatar Karang community of Tasikmalaya District holds. This research aims to understand the local knowledge of the coastal forests of the Tatar Karang community. This study uses a qualitative descriptive approach with methods of observation, in-depth interviews, and literature studies. It is organized based on the cultural inventory structure of Kemendikbud 2016 and the SECI Model. Informants in this research include traditional elders, customary stakeholders, village heads, cultural figures, religious figures, community leaders, youth leaders, and leaders of traditional families. The results of the study indicate that: 1) Historically, the coastal forest is a heritage of the customary system that existed long before 1861 and was implemented as a legal system in place at the time; 2) Conceptually, the coastal forest serves as a protective measure for residents from various natural disaster threats originating from the direction of the ocean; 3) Factually, the condition of the coastal forest is quite concerning due to land use conversion policies, resulting in much of its area being damaged; and 4) Strategies for preserving the coastal forest can be done through: 1) the SECI Model analysis, which includes socialization, externalization, combination, and internalization. This ensures that stakeholders, traditional internal parties, can supervise objectively; 2) maximizing the cultural approach through developing three traditions: hajat lembur, marak, and rarangkén huma; and 3) a popular method using new media. In conclusion, preserving this intangible cultural heritage is vital and, at the very least, should be done through inventory. Thus, this tacit knowledge heritage can be documented.
Pengalaman Komunikasi Perempuan Korban Kekerasan dalam Pacaran Alya Difa Salsabila; Atwar Bajari; Agus Setiaman
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Vol. 1 No. 3 (2023): Agustus TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v1i3.409

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Dating violence is a phenomenon that is rife in society. Basically, or dating violence is a problem that continues to get an increase in every case, especially in women's gender-based violence. This study aims to determine the motives of women to endure dating violence, patterns and forms of violent behavior experienced by women while involved in dating relationships, and the meaning of actions and also violent relationships based on the experiences of each informant. This study uses a qualitative phenomenological approach with symbolic interaction theory, phenomenological theory, and social construction theory. The research results were obtained through structured and semi-structured in-depth interviews with five female informants who experienced this phenomenon. The results of the study show that women's motives for surviving violence in their relationship can be seen from two different motives, namely past motives due to affection and an imbalance of positions in relationships that make women powerless. On the other hand, the past motive that underlies women to survive is because they feel their partners are very good outside of the violence. Meanwhile, when viewed from the future motive, it is because the woman still believes that her partner can change for the better for herself and also for the relationship. Regarding the experience of communication in the form of violence experienced by the informants, there was verbal and physical violence. Patterns of violence can occur because of various conflicts, such as the woman's feeling that she has violated the rules of her partner, feelings of jealousy, her partner's prejudice, and her partner's stubbornness about what he thinks is right, which makes the partner emotional and ends up committing violence. Of course regret and false promises are mentioned by the partner which makes the woman accept and forgive her behavior again. Meanwhile, from the length of their relationship, the women interpret or view the phenomenon of dating violence as an act that is wrong. So they interpret the relationship as not to be fought for and feel that an abusive relationship can cause trauma. On the other hand, there are also other opinions that being involved in a violent relationship gives insight on how to deal with someone with unstable emotions, so that it can be used as a learning relationship in the future.
Komunikasi Strategis Dompet Dhuafa dan Baitulmaal Munzalan dalam Menghadapi Isu Annisa Nursalsabillah; Atwar Bajari; Yanti Setianti
Jurnal Komunikasi Vol 14, No 2 (2023): September 2023
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v14i2.15432

Abstract

Every organization needs to develop a strategic communication plan to run a program, including non-profit organizations. In the midst of limited operational funds, non-profit organizations need to think creatively in developing strategic communication designs, so that they are able to maintain their organizations, especially in maintaining public fundraising. In addition to creating a series of structured programs, strategic communication can also help non-profit organizations deal with issues. The purpose of this study is to indicate and analyze the strategic communication implemented by Dompet Dhuafa and Baitulmaal Munzalan when the organizations is facing an issue. The methodology used is a qualitative methodology with a case study method through interviews and literature studies. The results of the study show that Dompet Dhuafa and Baitulmaal Munzalan Indonesia (BMI) have succeeded in addressing an issue through strategic communication planning, including problem analysis, framing and designing messages, as well as a media approach. Through this form of strategic communication, Dompet Dhuafa and BMI have succeeded in dealing with the issues they experienced and were able to improve the quality of their respective organizations in accordance with the vision, mission and values they have.
Peran Label “Tasya Farasya Approved” dan Respon Kognitif dalam Menentukan Keputusan Pembelian Brand Somethinc Karina Rizqi Abelinda; Atwar Bajari; Ira Mirawati
ARIMA : Jurnal Sosial Dan Humaniora Vol. 1 No. 4 (2024): Mei
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/arima.v1i4.1084

Abstract

Pertumbuhan pesat yang dialami oleh industri kecantikan terjadi karena adanya tren masyarakat yang saat ini mulai memperhatikan produk perawatan wajah dan tubuh sebagai kebutuhan primer, khususnya bagi para wanita yang merupakan target utama dari industri ini. Penelitian ini bertujuan untuk mengetahui peran label “Tasya Farasya Approved” dan respon kognitif dalam menentukan keputusan pembelian brand Somethinc. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi literatur. Metode studi literatur dapat dilakukan dengan pencarian antara lain menggunakan buku, artikel ilmiah, internet, dan sumber ilmiah lainnya. Hasil penelitian menunjukkan bahwa label ”Tasya Farasya Approved” dan respon kognitif  berperan dalam menentuan keputusan pembelian brand somethinc.
PELATIHAN PENINGKATAN LITERASI MEDIA SOSIAL UNTUK MEREDUKSI UJARAN KEBENCIAN BERBASISS KELOMPOK GENERASI MUDA DAN SEKOLAH DI KABUPATEN PANGANDARAN: PELATIHAN PENINGKATAN LITERASI MEDIA SOSIAL UNTUK MEREDUKSI UJARAN KEBENCIAN BERBASISS KELOMPOK GENERASI MUDA DAN SEKOLAH DI KABUPATEN PANGANDARAN Atwar Bajari; Asep Suryana; Uud Wahyudin; Slamet Mulyana
Jurnal Kajian Budaya dan Humaniora Vol 4 No 3 (2022): Jurnal Kajian Budaya dan Humaniora (JKBH), Oktober, 2022
Publisher : PT. RANESS MEDIA RANCAGE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61296/jkbh.v4i3.59

Abstract

Peningkatan pelemparan ujaran kebencian dalam ruang media sosial semakin mengkhawatirkan. Para penggunan, semakin mudah terpancing untuk merespon dan mengirimkan ujaran kebencian yang berkaitan dengan isu-isu tertentu yang dianggap tidak sesuai dengan jalan pemikiran public/netizen. Para pengguna media sosial yang bersetru mudah sekali menggunakan kata atau frase yang merendahkan, mengumpat, memfitnah dan memprovokasi pihak-pihak yang tidak disukai mereka atau berbeda pandangan dengan mereka. Sebagai contoh, ketika pemerintah meluncurkan program penanganan pandemic Covid 19, seperti bantuan sosial (bansos), penyediaan Alat Pelindung Diri (APD) untuk tenaga medis, penguatan ekonomi, program AKB dan penutupan rumah-rumah peribadatan, memancing reaksi publik di ruang media sosial. Tokoh-tokoh yang menjelaskan program-program seringkali mendapatkan perundungan, pelecehan dan hinaan, bahkan fitnah dalam bentuk ujaran kebencian. Oleh karena itu, selama masa pandemic telah bermunculan ujaran kebencian dan hoaks yang ditujukan untuk menyerang kebijakan pemerintah atau menyerang golongan tertentu yang secara khusus muncul berkaitan dengan pandemic Covid 19. Para pihak yang terlibat dalam perseteruan ujaran kebencian ini ternyata mereka yang “dekat” dengan penggunaan media sosial yaitu kelompok generasi muda yang literer dengan media sosial termasuk siswa siswi sekolah dan hal itu ternyata hampir berlaku di seluruh wilayah baik di perkotaan maupun perdesaan. Pelatihan ini bertujuan untuk dapat meningkatkan literasi kelompk generasi muda dan sekolah dalam penggunaan media sosial dan terhindar dari ujaran kebencian atau setidaknya dapat mereduksi ujaran kebencian di kalangan mereka.
Dompet Dhuafa's Strategic Communication in Facing External Issues Annisa Nursalsabillah; Atwar Bajari; Yanti Setianti
Persepsi: Communication Journal Vol 6, No 2 (2023): November 2023
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/persepsi.v6i2.14735

Abstract

Every organization needs to design a strategic communication planning to carry out their program, including non-profit organizations. In the midst of limited operational funds, non-profit organizations need to think creatively in developing strategic communication designs, so they are capable to maintain their organizations, including in raising public funds. As represented by Dompet Dhuafa when facing the issue of misuse of funds by philanthropic individuals. When other philanthropists were affected by the case, Dompet Dhuafa managed to overcome it.The purpose of this study is to indicate and analyze the strategic communication implemented by Dompet Dhuafa when the organization is facing an issue.This study uses a case study qualitative research method through in-depth interviews and literature studies. The result obtained is that Dompet Dhuafa takes a strategic communication approach in the form of value strengthening so that stakeholders including donors interpret Dompet Dhuafa's philanthropic activities as a transparent and accountable institution. Through analysis surveys, message communication designs and media approaches as a form of communication strategy, Dompet Dhuafa was able to maintain their performance amidst the hectic issue of public trust in Indonesian philanthropy.