Articles
Literasi Keuangan pada UMKM (Studi Pemetaan Sistematis dan Analisis Co-Authorship pada Basis Data Scopus)
Yogi Sugiarto Maulana;
Erna Maulina;
Nenden Kostini;
Tetty Herawati
Organum: Jurnal Saintifik Manajemen dan Akuntansi Vol 4, No 2 (2021): Organum: Jurnal Saintifik Manajemen dan Akuntansi, December 2021
Publisher : Universitas Winaya Mukti
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DOI: 10.35138/organum.v4i2.132
Financial literacy has been widely discussed in various countries with a wide range of subject areas, focuses, and loci. The purpose of this paper is to map the trends of scientific publications and map the network of authors on financial literacy, especially in the MSME sector. We have developed bibliometric analysis through VOSviewer software, supplemented by literature reviews. A total of 126 articles were obtained from Scopus related to the topics "financial literacy" and "micro small medium enterprise". We present trends in financial literacy research, author productivity, and journals, as well as detailing the network of co-authorships who have researched and published in the scientific domain. The results of the study are known that 1) The application of financial literacy in MSMEs only appeared in 2010 and experienced a significant upward trend. 2) Penulis most productive comes from china, where there are 2 authors each produce 3 articles. 3) Co-authorship has not been established between writers in each country and between countries. 4) Indonesia contributes financial literacy publications in MSMEs the most compared to other countries, with the number of publications as many as 34 articles. Lastly, the mapping provides an overview of which countries and writers are concentric and collaborate with each other on the topic of financial literacy in MSMEs.
Entrepreneurial Marketing dan Jejaring Sosial dalam Usaha Kecil: Studi Kasus tentang Bisnis Petshop di Kabupaten Bandung
Jajang Ginanjar;
Margo Purnomo;
Erna Maulina
Organum: Jurnal Saintifik Manajemen dan Akuntansi Vol 4, No 2 (2021): Organum: Jurnal Saintifik Manajemen dan Akuntansi, December 2021
Publisher : Universitas Winaya Mukti
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DOI: 10.35138/organum.v4i2.161
This article aims to examine how small entrepreneurs use social networks to develop and implement marketing strategies. The type of small business studied is the Petshop business. The research method used is qualitative by conducting in-depth interviews and analysis with Petshop entrepreneurs through an entrepreneurial marketing perspective. Ultimately, we found that Petshop entrepreneurs are using social connections through market intelligence, new customer acquisition, and current customer retention to create and deliver more value to customers. Entrepreneurs take steps to build emotional attachments and carry out marketing activities through giving gifts or by approaching customers through the community, and most of the entrepreneurs in the Petshop business in Bandung Regency do marketing through physical (offline) stores and online shops. The majority of entrepreneurs stated that the application of the entrepreneurial marketing concept and strengthening social networks were important in the continuity of the Petshop business, only one Petshop entrepreneur had contradictory statements, especially in the aspect of searching for market information.
Identifikasi Hambatan Penerapan Lean di Usaha Kecil dan Menengah (UKM)
Mochammad Rifky Pamungkas;
Erna Maulina;
Margo Purnomo
Organum: Jurnal Saintifik Manajemen dan Akuntansi Vol 4, No 2 (2021): Organum: Jurnal Saintifik Manajemen dan Akuntansi, December 2021
Publisher : Universitas Winaya Mukti
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DOI: 10.35138/organum.v4i2.164
Today's world competition has increased the pressure on Small and Medium Enterprises (SMEs) to adopt lean implementations. The purpose of this study is to make a small contribution by exploring the Lean Implementation Barrier (LIB) in SMEs through three case studies of SMEs in the city of Bandung. A case study approach is used and followed by the Interpretative Structural Model (ISM) in order to see the inter-LIB relationship. The results of this study indicate that lack of management commitment and leadership, lack of employee involvement and lack of resources are the main obstacles to lean implementation in SMEs in Indonesia. Moreover, poor communication among various levels within the company and inadequate dissemination of knowledge about the benefits of lean also create barriers to lean implementation. The implication of this research is to strengthen and expand information related to research on the application of lean in SMEs, especially the results of the identified barriers that can assist SMEs in implementing lean or future research in developing and identifying barriers to implementing lean in SMEs.
KELEMBAGAAN PENGUPAHAN PADA INDUSTRI TEKSTIL DI JAWA BARAT
Erna Maulina;
Nur Efendi
Sosiohumaniora Vol 17, No 3 (2015): SOSIOHUMANIORA, NOPEMBER 2015
Publisher : Universitas Padjadjaran
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DOI: 10.24198/sosiohumaniora.v17i3.8339
Industri tekstil adalah salah satu industri padat karya yang terkena dampak langsung dari kebijakan pengupahan yang ditetapkan oleh pemerintah. Tujuan dari tulisan ini adalah untuk memberikan sebuah analisis kritis atas kelembagaan pengupahan pada industri tekstil di Jawa Barat. Dalam penelitian ini digunakan metode kualitatif dengan pendekatan studi kasus. Sumber data penelitian diperoleh melalui teknik wawancara, observasi dan dokumentasi. Hasil penelitian menunjukkan bahwa kelembagaan pengupahan pada industri tekstil di Jawa Barat di tandai oleh banyaknya pelanggaran atas aturan pengupahan dan lemahnya upaya penegakan oleh pemerintah.Pelanggaran yang terjadi diantaranya adalah membayar pekerja di bawah ketentuan upah minimum atau tidak sesuai dengan norma pengupahan. Penegakan aturan yang diterapkan oleh pemerintah tanpa diikuti sanksi hukum telah memunculkan aturan informal dalam bentuk konvensi untuk memberikan suap kepada oknum pengawas.Penelitian ini menyimpulkan bahwa kelembagaan pengupahan pada industri tekstil di Jawa Barat ditandai oleh masih banyak perusahaan yang melanggar aturan pengupahan. Hambatan dalam kelembagaan pengupahan ini adalah mekanisme penetapan upah minimum yang kurang memperhatikan kondisi riil perusahaan tekstil danlemahnya penegakan aturan formal oleh pemerintah.
Building SMEs’ Competitive Advantage and the Organizational Agility of Apparel Retailers in Indonesia: The role of ICT as an Initial Trigger
Achsanul Qosasi;
Erwin Permana;
Anang Muftiadi;
Margo Purnomo;
Erna Maulina
Gadjah Mada International Journal of Business Vol 21, No 1 (2019): January-April
Publisher : Master in Management, Faculty of Economics and Business, Universitas Gadjah Mada
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DOI: 10.22146/gamaijb.39001
The use of Information and Communication Technology (ICT) could make Small Medium Enterprises (SME) capable of capturing future potential markets. This study investigates how the use of ICT affects firms’ agility and finally ends in their competitive advantage. In other words, this study examines how firms’ ICT capabilities directly enhance their competitive advantage. Their ICT capability also affects the firms’ competitive agitlity indirectly by mediating their business agility. This study infers that if small business firms would like to enhance their supply chains and customer relationship management, they should adopt ICT as a tool to transform their businesses. This transformation improves small firms’ competitiveness levels because it allows them to manage all their customers. Meanwhile, the small business firms could enhance their agility due to their suppliers’ closeness. This means that the small business firms have posited the concepts and philosophy suggested by the resources dependent theory.
Implementasi Technology Acceptance Model terhadap Adopsi Teknologi Artificial Intelligence pada Startup Digital
Margo Purnomo;
Erna Maulina;
Aulia Rizki Wicaksono;
Muhamad Rizal
Jurnal Manajemen dan Kewirausahaan Vol 9, No 2 (2021): December 2021
Publisher : University of Merdeka Malang
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DOI: 10.26905/jmdk.v9i2.6516
The purpose of this study is to describe and analyze the implementation of the technology acceptance model on the adoption of artificial intelligence technology in digital startups. By using simple random sampling, a sample of 109 out of 143 populations, which are startups in Greater Jakarta, was obtained. Based on an analysis using Structural Equation Modeling (SEM) analysis with the SmartPLS tool. The results show that the adoption of artificial intelligence in digital startups is influenced by attitudes, perceptions of convenience and perceptions of usefulness. Likewise, perceived convenience and perceived usefulness are significantly affected by external pressures.
Supply Chain Integration (SCI) Fashion Products Made By SMEsIn Response to Improve Performance Development Of Tourism In West Java
Imam Suwandi;
Erna Maulina;
Tetty Herawati
Jurnal Manajemen Pelayanan Publik Vol 4, No 1 (2020): Jurnal Manajemen Pelayanan Publik
Publisher : Universitas Padjadjaran
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DOI: 10.24198/jmpp.v4i1.25449
The advancement of the travel industry in West Java can be an open door for MSMEs in the city of Bandung to address the issues of sightseers and affect expanding pay for MSMEs. In light of the advancement of the travel industry required arrangements and fitting ways for SMEs to answer these difficulties. Collaboration in gracefully bind the executives is thought to be a fitting action to improve hierarchical execution and increment upper hand. Gracefully Chain Incorporation (SCI) can influence authoritative execution. This article considers the effect of Gracefully Chain Mix systems on authoritative execution and investigates the impact of SCI on hierarchical execution in Miniaturized scale, Little and Medium Undertakings (MSMEs) on design items in West Java. This article utilizes a poll that was created with an approved estimation scale from past investigations and exact information was gathered through a study survey from 207 MSMEs utilizing likelihood testing. This exploration is a quantitative report with investigation utilizing SEM-PLS. This examination gives a suggestion to MSMEs in West Java specifically.
EFEKTIVITAS RUANG KERJA BERSAMA SEBAGAI PENUNJANG KESUKSESAN FINANSIAL EKONOMI PENGUSAHA RINTISAN STUDI KASUS BITC WORKING SPACE
Hasan Al Farisi;
Erna Maulina;
Ratna Meisa Dai
Jurnal USAHA Vol 2, No 2 (2021): Desember
Publisher : Universitas Indraprasta PGRI Jakarta
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DOI: 10.30998/juuk.v2i2.774
Ruang kerja bersama (Coworking Space) bukan lagi hal yang baru bagi pengusaha yang hendak mencari tempat bekerja aman dan nyaman. Akibat adanya fenomena tersebut, maka artikel ini meneliti efektifitas Coworking Space sebagai salah satu penunjang pengusaha memperoleh kesuksesan mereka ditinjau dari tema finansial. Metode yang digunakan di dalam penelitian ini adalah metode penelitian kuantitatif serta menggunakan skala Likert sebagai metode pengumpulan data. Hasil penelitian menunjukan bahwa Coworking Space memberiktan dampak positif bagi pengusaha dalam peningkatan finansial ekonomi. Pemilihan Coworking Space sebagai sarana untuk membantu pengusaha menciptakan lingkungan bisnis yang kondusif menjadi ideal.
Kepemimpinan Entrepreneurial Berbasis Keterampilan pada Ekonomi Berkembang
Richa Nahdalaily Fathara;
Margo Purnomo;
Erna Maulina
Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 1 (2021): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)
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DOI: 10.31539/costing.v5i1.2841
The purpose of this study was to examine entrepreneurial leadership and determine the skills essential for entrepreneurial leadership in achieving success in a growing economic environment. The focus of this research specifically focuses on the entrepreneurial leadership found in the culinary sector in Pekanbaru. This study identified categories of entrepreneurial skills, business technical skills, interpersonal skills, conceptual skills, and entrepreneurial skills. The results of this study in terms of theory will provide a clear picture of entrepreneurial leadership that can be used as a reference in making skills-based empirical models based on phenomena in developing economies. Meanwhile, in terms of practice, this research is also useful as a reference for practitioners and policy makers about the skills and factors needed by leaders in achieving success as entrepreneurial leadership. Keywords : Skills, Leadership, Developing Economy, Entrepreneurial Leadership, Indonesian Entrepreneurship
Systematic Mapping Study: Corporate Entrepreneur in Family Firm
Arif Hernowo;
Margo Purnomo;
Erna Maulina
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 5 No 1 (2022): January 2022
Publisher : LPPM of NAROTAMA UNIVERSITY
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DOI: 10.29138/ijebd.v5i1.1639
Purpose: In the growth of family companies, corporate entrepreneurship is very important for the sustainability of family companies that are managed across generations. Sustainability of family companies is more successful in implementing corporate entrepreneurship than other companies. Therefore, researchers study the influence of families on corporate entrepreneurship. This study examines why some families are better at encouraging corporate entrepreneurship in their companies than others. Design/methodology/approach: The method used in this study uses a qualitative method using a study library. A search was conducted on the Scopus database of 33 articles in publications 2005-2021 published in scientific journals included in the inclusion criteria. Findings: The results of this Systematic Mapping study can provide an overview of opportunities to explore new topics on mapping corporate entrepreneurship in family businesses. The most discussed topics are HR, strategy and organizational culture in the general industry and manufacturing sectors. Research limitations/implications: This research is limited to using only one Scopus database. Practical implications: The implications of the research from a practical point of view are how this research data can be better managed in the future by researchers and professionals engaged in entrepreneurship and family businesses. Originality/value: This paper provides a clear description of the role of corporate entrepreneurship in family businesses. This brings together and maps for the first time in an integrated manner several topics related to corporate entrepreneurship in family businesses. This leads to the conclusion that topics related to corporate entrepreneurship in successful family businesses refer to the relationship between human resource management and organizational culture Paper type: Literature review