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All Journal Saraswati Otoritas : Jurnal Ilmu Pemerintahan Jurnal SOLMA Jurnal Noken: Ilmu-Ilmu Sosial JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora Hasil Pengabdian Kepada Masyarakat urnal Interaksi: Jurnal Ilmu Komunikasi JMM (Jurnal Masyarakat Mandiri) Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Pendidikan Ekonomi (JURKAMI) PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Dinamika Governance : Jurnal Ilmu Administrasi Negara Jurnal Public Policy Majalah Ilmiah Warta Dharmawangsa Computer Science and Information Technologies Ihsan: Jurnal Pengabdian Masyarakat SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Al'adzkiya International of Education and Sosial (AIoES) Journal Jurnal Intervensi Sosial dan Pembangunan (JISP) COMMICAST Jurnal Kesejahteraan Sosial, Komunikasi dan Administrasi Publik Jurnal Kajian Agraria dan Kedaulatan Pangan International Journal of Economic, Technology and Social Sciences (Injects) Lektur, Jurnal Ilmu Komunikasi Jurnal Audiens Jurnal Penelitian Pendidikan Indonesia Azkayra: Jurnal Pengabdian Masyarakat dan Sosial Indonesian Journal of Communication and Social Proceedings of Jogjakarta Communication Conference (JCC) Civic-Culture: Jurnal Ilmu Pendidikan PKn dan Sosial Budaya
Sigit Hardiyanto
Universitas Muhammadiyah Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Public Health Social Sciences Other

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Journal : computer science and information technologies

 1 
Social media and optimization of the promotion of Lake Toba tourism destinations in Indonesia Muhammad Said Harahap; Rizal Khadafi; Effiati Juliana Hasibuan; Agung Saputra; Sigit Hardiyanto; Faizal Hamzah Lubis
Computer Science and Information Technologies Vol 4, No 3: November 2023
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/csit.v4i3.p208-216

Abstract

Tourism is one of the largest contributors to Indonesia's foreign exchange earnings, surpassing taxation, energy, and gas. This study seeks to investigate the use of social media to optimize the promotion of Lake Toba as a tourist destination, which has been impacted by the COVID-19 pandemic. Using interview techniques and live field observations, it was discovered that social media, particularly the Instagram platform, play a significant role in promoting Lake Toba tourism. The Department of Culture and Tourism of the North Sumatra Province uses landscape photography as its primary promotion method, which has proved to be more effective and interesting than conventional methods such as the distribution of brochures or the use of manuals. The capture procedure and techniques for landscape photography were carried out by professional photographers in collaboration with the Department of Culture and Tourism of the North Sumatra Province. In addition to providing information, tourism_sumut's Instagram account functions as a platform to raise public awareness about Lake Toba tourism and as a promotional medium for North Sumatra's tourist attractions on an international scale. Department of Culture and Tourism of the North Sumatra Province collaborates with travel agencies and local communities to disseminate Lake Toba tourism information.
Co-Authors Abrar Adhani Achmad Nurmandi Adang Aldhila Agung Saputra Ali Sahbana Ali, Khaidir Andi Prayogi, Muhammad Anggi Nihma Aulia Arifin Saleh Arifin Saleh Armaini, Sri Asliani, Asliani Atikah Ulayya Atikah Ulayya Az Zahra, Alivia Beby Cerra Audina Citra Safira Dalimunthe, Rehana Salsabila Damayanti, Astri Darmansyah Pulungan Daulay , Syahru Ramadhan Dody Firman, Alivia Az-Zahra Effiati Juliana Hasibuan Elfi Syahri Romadhona Emelia Lestari Erlindawaty, Erlindawaty Fadhil Pahlevi Hidayat Fahada, Adjie Imam Faisal Riza, Faisal Faizal Hamzah Lubis Fanny Anggun Abadi Febriyanti, Eka Fitriani, Astri Rama Gita Elsa Kurniati Br. Ginting Hadipramana, Josef Harisman Harisman Hatta, Tengku Zaifach Hidayat, Fadil Pahlevi Himmatul Ulya Husnah, Raudha Hasanatul Indainanto, Yofiendi Indah Irfansius Roni Darmawan Izharsyah, Jehan Ridho Jumardi Budiman Khaidir Ali, Khaidir Khairina, Nadhilah Khoirul Fahmi Lubis, Chalisa Audia Mohamad, Hafizal Muhammad Fitra Zambak Muhammad Irfan Nasution Muhammad Prakoso Prabhaswara Muhammad Said Harahap Muhammad Said Siregar Muhammad, Daffa Mujahiddin Mujahiddin Mujahiddin, Mujahiddin Mujahiddin, Mujahiddin Nasution, Khairil Azmi Nazwa Ayu Syahputri Nazwa Fazriana Kalicha Noppawan Phuengpha Novrizal, Baihaqi Septiansyah Nugraha Pratama Nurhasanah Nasution Nurhasanah Nasution, Nurhasanah Pahlevi Hidayat, Fadhil Pamungkas, Yoma Bagus Pulungan, Darmansyah Purba, Arief Marizki Putri, Mayolla Fransiska qarin ensri hidayat, Qarin Ensri Hidayat Rahma Atika Sari Rahmi, Atikah Rai Rake Setyawan Ramlan, H. Ridho Izharsyah, Jehan Rini Astuti Riswanda Imawan Ritonga, Soritua Rizal Khadafi Rizal Khadafi, Rizal Sabrina, R Sahbana, Ali Saleh, Arifin Saputra, Sahran SITI HAJAR Soraya, Rani Syahbana, Tengku Erwin Syaiful Amri Saragih syarifah ismaraynita Tenerman Thariq, Muhammad Wahyuni Wahyuni Yadi, Wiri Yenis Contesa Yofiendi Indah Indainanto Yoshida Sary Yunita Ayu Syahputri NST Yurisna Tanjung Zuhdi, Abdurrahman Zulfahmi Zulfahmi Zulfahmi Zulfahmi