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PENGARUH BRAND ATRIBUTE DAN KUALITAS LAYANAN TERHADAP KEPUASAN DAN LOYALITAS WISATAWAN BERKUNJUNG KE DAYA TARIK WISATA TANAH LOT, TABANAN Induyoga Aditama I Wayan; Surya Ida Bagus Ketut; Widiastuti Widiastuti
Jurnal Belantara Vol 6 No 1 (2023)
Publisher : Forestry Study Program University Of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jbl.v6i1.942

Abstract

Tanah Lot Tourist is one of the Tourist Destinations based on natural beauty and culture. Changes in tourist behavior in traveling, it is important to do research on the analysis of visitor behavior. The aims of this study include (1) to analyze the influence of Brand Attributes on tourist satisfaction; (2) to analyze the influence of Brand Attributes on tourist loyalty; (3) to analyze the influence of Brand Attributes on tourist loyalty mediated by tourist satisfaction; (4) to analyze the effect of service quality on tourist satisfaction; (5) to analyze the quality of tourists to tourist loyalty; (6) to analyze service quality on tourist loyalty mediated by tourist satisfaction; and (7) to analyze tourist satisfaction on tourist loyalty. This research method uses a quantitative approach with a sample of 100 respondents. The sampling technique in this study used accidental sampling and data collection through distributing questionnaires, interviews, observations, and literature studies.data analysis technique used Structural Equation Modeling (SEM) with the SmartPLS 3.3.3 Student Version analysis tool. The results of research on visitor behavior at Tanah Lot Tourist Attraction show that (1) Brand Attributes have a significant effect on tourist satisfaction; (2) Brand Attribute has no significant effect on tourist loyalty; (3) Brand Attribute has no significant effect on tourist loyalty which is mediated by tourist satisfaction; (4) service quality has a significant effect on tourist satisfaction; (5) tourist quality has a significant effect on tourist loyalty; (6) service quality has a significant effect on tourist loyalty which is mediated by tourist satisfaction; and (7) tourist satisfaction has a significant effect on tourist loyalty.
Strategi Growth-Oriented dalam Pengembangan Desa Wisata Aan di Kabupaten Klungkung Bali Anak Agung Alit Juliarta; Made Antara; Ida Bagus Ketut Surya
Jurnal Kajian Bali (Journal of Bali Studies) Vol 13 No 1 (2023): Volume 13 No 1 April 2023
Publisher : Pusat Kajian Bali Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2023.v13.i01.p10

Abstract

The study aims to formulate an effective development strategy for Aan Village by identifying strengths, weaknesses, opportunities, and threats. Aan tourism Village with a diversity of attractions should be well developed using an appropriate strategy. The study used a qualitative approach where the researcher became the research instrument. Data collection techniques used were observations, interviews, documentation, and triangulation techniques to check the credibility of the data. It was found that Aan Village has several potential tourist attractions such as landscapes, waterfall, river, culture, art, and history. The study found that growth-oriented strategies are suitable to be implemented in Aan tourism village which includes backward integration, forward integration, horizontal integration, market penetration, market development, and product development. Implementing those grand strategies will help Aan village meet the needs of the tourists who, based on the recent trend, demand nature, eco, wellness, and adventure concepts.
Peran Kepuasan Kerja Memediasi Work Life Balance dengan Komitmen Organisasional Generasi Milenial Pada Hotel Non-Bintang Ida Bagus Ketut Surya; I Gede Riana
JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 9 No. 1 (2023): JURNAL SOSIAL EKONOMI DAN HUMANIORA
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (714.171 KB) | DOI: 10.29303/jseh.v9i1.150

Abstract

This study aims to analyse the effect of work life balance on job satisfaction and organizational commitment. This research was conducted at a non-star hotel in Sanur Bali by taking 72 samples of millennial employees. Data was collected by using a questionnaire using a questionnaire. The collected data were analysed using Warp PLS inferential analysis. The results of the study state that work life balance has a significant effect on job satisfaction and organizational commitment. Job satisfaction  have a significant effect on organizational commitment. This study also found that job satisfaction partially mediates the effect of work-life balance on organizational commitment.
The Influence of Organizational Climate on Individual Creativity and Individual Innovative Behavior in Healthcare Settings Putu Agus Yoga Brahmanda Ariarta; Made Surya Putra; I Made Artha Wibawa; Ida Bagus Ketut Surya
Journal Research of Social Science, Economics, and Management Vol. 3 No. 12 (2024): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v3i12.681

Abstract

The study aims to investigate the influence of organizational climate (OC) on individual innovative behavior (IIB) and examine the role of individual creativity (IC) as mediation in the concstruction of proposed relationships. This study involved 88 healthcare worker at Klungkung General Hospital. Data were collected using a 5-point Likert scale. The sampling method employed was non-probability based predefined criteria. Data analysis was done through a structural equation moedel (SEM) using Smart-PLS. The result indicate that OC and IC positively and significantly impact IIB. Additionaly, OC has a positive and significant impact on IC. Meanwhlie, IC acted as a partial mediation in the relationship between OC on IIB. Research on the impact of organizational climate on individual creativity and individual innovative behavior has primarily centered around the private sector. However, the organizational climate within public service entities, especially in healthcare, remains relatively unexplored. This presents a significant knowledge gap that merits further investigation. This research serves as a reference for formulating policy recommendations by hospital management regarding policies aimed at promoting an organizational climate that supports individual creativity and individual innovative behavior.
Communication strategy of Bumdes Sarwada Amertha in the management of Taro tourism village towards independent tourism village Surya, Ida Bagus Ketut; Suryaningsih, Ida Ayu Anggreni
International Journal of Green Tourism Research and Applications Vol. 5 No. 2 (2023): December 2023
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijogtra.v5i2.92-99

Abstract

This study discusses the communication strategy carried out by BUMDes Sarwada Amertha in managing Taro Tourism Village towards an independent tourism village. The communication strategy used is to use the POAC management communication strategy method, the purpose of this study is to find out how the communication strategy knows the audience, determines goals, compiles messages and establishes methods and media. Data obtained through observation and in-depth interviews. The authors took three informants to supplement the research data. The conclusion of this study are (1) Planning, BUMDes Sarwada Amertha plans to maximize the visits of tourists who come to Taro Tourism Village every month and intensify promotions both conventionally and through online media. (2) Organizing, in managing existing business units, BUMDes Sarwada Amerhta has a management organizational structure. (3) Actuating, BUMDes manager Sarwada Amertha implements the work plan well in order to achieve the existing vision and mission. (4) Controlling, BUMDes Sarwada Amertha as a legal umbrella that accommodates all tourist attractions in Taro Tourism Village. it can be concluded that the communication strategy carried out by BUMDes Sarwada Amertha in the management of Taro Tourism Village as an independent tourism village by carrying out a communication strategy using POAC management principles. 
Systematic Review: Leadership Style in Maintaining Business Sustainability in the MSME Industry Aristayudha, A A Ngurah Bagus; Riana, I Gede; Rahyuda, Agoes Ganesha; Surya, Ida Bagus Ketut
Journal of Economics and Public Health Vol 2 No 4 (2023): Journal of Economics and Public Health: December 2023
Publisher : Global Health Science Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37287/jeph.v2i4.2741

Abstract

Leadership style is the way a leader chooses to direct or coordinate the work that will be given to his subordinates. The leadership style chosen by a leader depends on the goals of the organization or company, who is being led, and the type of business led by the leader. Systematic review using the Google Scholar database. Search results using the keyword leadership style in maintaining business continuity in the MSME industry" using the Google Scholar electronic data base. After carrying out an analysis based on a complete composition, namely 5 articles used in this article. The results of this research show that there are many types of leadership styles, but the choice of leadership style depends on the situation and conditions of the organization or business being led. The types of leadership styles include democratic leadership style, authoritarian leadership style and leadership styles that are appropriate to current conditions, namely transactional and transformational. MSMEs are a type of small business that also requires a leadership style that is appropriate to the type of business and the goals of the business to maintain the stability or sustainability of the business. Leadership style is a method or tactic used by a leader to direct and coordinate activities in an organization so that organizational goals are expected to be achieved.
RELEVANSI LEARNING AGILITY KARYAWAN DI DUNIA KERJA Handayani, Sagung Agung Diah Pradnya; Supartha, I Wayan Gede; Rahyuda, Agoes Ganesha; Surya, Ida Bagus Ketut
Journal of Information System, Applied, Management, Accounting and Research Vol 9 No 1 (2025): JISAMAR (December-February 2025)
Publisher : Sekolah Tinggi Manajemen Informatika dan Komputer Jayakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52362/jisamar.v9i1.1718

Abstract

Dunia kerja yang sangat cepat berubah melahirkan lingkungan kerja yang dinamis. Karyawan tidak hanya dituntut untuk menguasai keterampilan teknis, tetapi juga memiliki kemampuan adaptasi yang tinggi. Tren seperti digitalisasi, kecerdasan buatan, dan model kerja jarak jauh semakin mendominasi, menciptakan tekanan baru bagi karyawan. Penelitian ini bertujuan untuk menyelidiki relevansi learning agility dalam dunia kerja. Penelitian ini menganalisis relevansi learning agility dengan menggunakan metode Systematic Literature Review. Jumlah artikel yang dianalisis sebanyak 15 artikel yang telah memenuhi kriteria inklusi. Hasil penelitian menemukan bahwa learning agility memiliki sejumlah keterkaitan dengan beberapa variable yaitu perilaku inovatif, turnover, kinjerja, self-management, dan motivasi karyawan. Variable-variabel tersebut sangat penting pengaruhnya dalam keberlangsungan karyawan dalam dunia kerja. Berdasarkan hasil penelitian disimpulkan bahwa learning agility memiliki relevansi pada dunia kerja masa kini.
Peran kepuasan kerja memediasi pengaruh kepemimpinan transformasional terhadap kinerja karyawan Adipra, I Made Yoga; Surya, Ida Bagus Ketut
Jurnal Ilmu Manajemen Vol. 13 No. 1 (2025)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jim.v13n1.p255-266

Abstract

The role of job satisfaction as a mediator in the relationship between transformational leadership and employee performance is essential, especially given the intensifying competition in today's business environment. In this era of globalization, companies are not only expected to operate efficiently but also to identify and enhance factors that boost productivity and competitiveness. This research was conducted at PT. X, involving a sample of 88 employees selected through purposive sampling. Data were gathered via questionnaires and analyzed using path analysis techniques with SPSS. The study aims to examine the mediating role of job satisfaction in the impact of transformational leadership on employee performance. The findings reveal that both transformational leadership and job satisfaction significantly influence employee performance in a positive direction, with transformational leadership also positively affecting job satisfaction. However, job satisfaction does not mediate the relationship between transformational leadership and employee performance. The implications of this study are primarily theoretical, as the results challenge the conventional perspective of Herzberg's theory, which posits that job satisfaction is the primary mediator between motivational factors and performance, by demonstrating that transformational leadership can directly influence employee performance through a more complex mechanism.
THE ROLE OF WORK DISCIPLINE IN MEDIATING THE EFFECT OF WORK MOTIVATION ON EMPLOYEE PERFORMANCE AT PT. XYZ Ega Malinda Angeliza Siahaan; Ida Bagus Ketut Surya
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 3 No. 3 (2025): March
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The role of work discipline in mediating the effect of work motivation on employee performance is crucial in a company. In the face of globalization and increasing competition, companies are required to understand and optimize these factors to enhance their performance and competitiveness. Therefore, this study aims to analyze the relationship between work motivation, work discipline, and employee performance. The research was conducted at PT. XYZ, with a sample of 71 employees determined using a saturated sampling technique. Data collection was carried out through interviews and questionnaire distribution. The data analysis technique used in this study was path analysis with SPSS. This study aims to analyze the mediating role of work discipline in the effect of work motivation on employee performance. The results show that work motivation and work discipline have a positive and significant effect on employee performance, work motivation has a positive and significant effect on work discipline, and work discipline partially mediates the effect of work motivation on employee performance. The theoretical implication of this study supports previous research findings, while the practical implication for PT. XYZ is to maintain employee performance, work motivation, and work discipline among its employees.
Bagaimana Menekan Tombol Aktivasi Perilaku Karir Proaktif? Ni Made Dwi Ariani Mayasari; I Gede Riana; Ida Bagus Ketut Surya; Made Surya Putra
Jurnal Ilmu Sosial dan Humaniora Vol 14 No 1 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jish.v14i1.89956

Abstract

Imersifnya teknologi dan dinamika kondisi ekonomi menuntut individu secara mandiri mengembangkan perjalanan karirnya. Perilaku proaktif sebagai agen utama individu mutlak diperlukan untuk tetap bertahan pada lautan perubahan karir yang tidak dapat diprediksi. Umumnya perilaku proaktif ditandai dengan adanya gebrakan menantang status quo secara inisiatif merubah keadaan saat ini dan bersifat futuristik. Namun mengaktivasi perilaku proaktif karir ini masih menjadi misteri, oleh karena itu penting dilakukan eksplorasi keterkaitan faktor individu maupun sosio-kontenstual sebagai katalisator perilaku proaktif karir seseorang. Tinjauan ini mengeksplorasi dari beragam kerangka teoritis termasuk kedudukan perilaku proaktif karir sebagai mediator, dengan tujuan dilakukan perilaku tersebut dari berbagai literasi yang di ekstraksi melalui metode Prisma. Temuan penelitian menunjukkan bahwa adanya komplektisitas dari faktor pribadi seperti kemampuan beradaptasi, persepsi kelayakan kerja, ketahanan karir dengan faktor kontekstual dukungan organisasi, pembinaan dari supervisor dan budaya sebagai aktivasi perilaku proaktif karir. Tidak terlepas dari aktivasi perilaku, temuan ini juga mengungkapkan adanya alasan hasil yang ingin dicapai oleh individu sebagai tujuan perilaku proaktif. Temuan ini menegaskan bahwa kesenjangan aksi reaksi perilaku proaktif karir dipengaruhi banyak hal termasuk dari tahapan karir serta organisasi tempat individu menavigasi karirnya.
Co-Authors A A Ngr Bagus Aristayudha AA Gde Oka Pramadita AA. Sagung Kartika Dewi Ade Agus Diama Purwa Diputra Adipra, I Made Yoga Agoes Ganesha Rahyuda Agus Ari Widana Alit Putra Laksana Anak Agung Alit Juliarta Anak Agung Ayu Sriathi Anak Agung Ngurah Anom Kumbara Azriel Yuda Penalemen Tarigan Cyntia Lukyta Sari Desak Made Pradnya Dewi Dewi, Desak Made Pradnya Dhan, Ni Kadek Sari Jayanti Dhita Pricillia Djohan Ega Malinda Angeliza Siahaan Gede Nanda Wiguna Gede Suparna Gusti Komang Trisna Sudiatmika Handayani, Sagung Agung Diah Pradnya Henny Rahyuda I Gde Hendra Narottama I Gede Aditya Pradana Putra I Gede Putu Kawiana I Gede Riana I Gede Rihayana I Gede Yudhistira Putra Riskiana I Gst Bagus Honor Satrya I Gusti Ayu Ketut Ratna Dewi I Gusti Ayu Manuati Dewi I Gusti Made Suwandana I Kadek Adi Subawa I Kadek Andika Budi Utama I Kadek Dwi Payana I Ketut Wijaya Kesuma I Komang Agus Dharma Sentana I Komang Angga Taruna Putra I Komang Hady Perdana I Komang Satria Warla Putra I Made Adnyana Putra I Made Artha Wibawa I MADE DANA I Made Dika Mahendra I Made Dwi Adnyana I Made Surya Negara Sudirman I Putu Agus Ardi Tirtaputra I Putu Indra Pardita I Putu Indra Samyoga Edom Mulyana I Putu Nugraha Wira Pratama I Wayan Bagus Satya Utama I Wayan Gde Arya Bhyasama Tukad Ida Ayu Trisya Ratna Kumari Ida Bagus Agung Indra Parasara Ida Bagus Agung Wiranatha Ida Bagus Budi Utama Induyoga Aditama I Wayan Kadek Meira Salsabila Maharani Kastawan Mandala Luh Ade Syah Sugiarni Made Antara Made Bayu Indra Nugraha Made Surya Putra Made Surya Putra Mayasari, Ni Made Dwi Ariani Moch Nur Efendi Nana Suardiningsih Ni Kadek Sari Jayanti Dhani Ni Ketut Rika Harum Sari Ni Ketut Sri Dya Astuti Ni Luh Putu Surya Astitiani Ni Made Dwi Ariani Mayasari Ni Made Putri Gangga Pratiwi Ni Putu Ade Novita Adnyani Ni Putu Diah Suryadewi Ni Putu Eka Fajariani Ni Putu Pratiwi Irmayanthi Ni Wayan Diah Widnyasari Ni Wayan Sri Suprapti Nyoman Yana Samyoga Putu Agus Yoga Brahmanda Ariarta Putu Anom Putu Evi Rosalinda Dewi Putu Gita Hapsari A Charmiati Putu Melati Purbaningrat Yo Raja Cendana Sedana Sayu Ketut Sutrisna Dewi Suryaningsih, Ida Ayu Anggreni Syamsul Alam Paturusi Vania Stella Elena Wayan Arya Paramarta Wayan Surya Gunawan Widiastuti Widiastuti Zeferino Martins