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All Journal Agrikultura JOURNAL ON SOCIAL ECONOMIC OF AGRICULTURE AND AGRIBUSINESS Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Madura EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Penelitian Pendidikan IPA (JPPIPA) EKONOMIS : Journal of Economics and Business Jurnal Agroqua: Media Informasi Agronomi dan Budidaya Perairan Indonesian Journal of Agricultural Research JURNAL AGRICA Journal of Saintech Transfer Agro Bali: Agricultural Journal Abdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang Randwick International of Social Science Journal International Journal Reglement & Society (IJRS) International Journal of Educational Review, Law And Social Sciences (IJERLAS) Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Proceedings Series on Physical & Formal Sciences East Asian Journal of Multidisciplinary Research (EAJMR) Formosa Journal of Multidisciplinary Research (FJMR) Utsaha: Journal of Entrepreneurship Jurnal Teknologi dan Manajemen Industri Terapan Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis Majapahit Journal of Islamic Finance dan Management Baileo: Jurnal Sosial Humaniora Majapahit Journal of Islamic Finance dan Management West Science Agro AGRARIS: Journal of Agribusiness and Rural Development Research Journal of Environmental and Development Studies Indonesian Journal of Forestry Research Proceedings of The International Conference on Computer Science, Engineering, Social Sciences, and Multidisciplinary Studies
Wibowo, Rulianda P.
Program Studi Agribisnis, Fakultas Pertanian, Universitas Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mechanical Engineering Physics Social Sciences Veterinary Other

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ANALYSIS OF THE EFFECT OF DIGITAL CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY THROUGH EMOTIONAL MARKETING AND CUSTOMER SATISFACTION FOR INDIHOME CUSTOMERS Yessi Claudia Sianipar; Syafrizal Helmi Situmorang; Rulianda Purnomo Wibowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 4 (2023): August
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i4.1023

Abstract

Some of the conclusions obtained from this research are as follows following: Digital customer experiencesignificantly influence customer satisfaction. This shows that the greater the digital customer experience value that can be felt by customers, the customer satisfaction will increase. Digital customer experiencesignificantly influence emotional marketing. In this study, the relationship between these two variables is the closest of all variables because it has the highest path coefficient and t values. This shows that the greater the value of the digital customer experience, the greater the emotional marketing that customers can feel. emotional marketingsignificantly influence customer satisfaction. This shows that the greater the value of emotional marketing that can be felt by customers, the customer satisfaction will increase. emotional marketingsignificantly influence customer loyalty. This means that the greater the value of emotional marketing that can be felt by customers, the customer loyalty will increase. Customer satisfactionsignificantly influence customer loyalty. This shows that the greater the value of customer satisfaction, the greater customer loyalty will be. Digital customer experiencesignificantly influence customer loyalty through customer satisfaction. Digital customer experiencesignificantly influence customer loyalty through emotional marketing. emotional marketingsignificantly influence customer loyalty through customer satisfaction. Digital customer experiencesignificantly influence customer satisfaction through emotional marketing. Digital customer experiencesignificantly influence customer loyalty through emotional marketing and customer satisfaction.
THE INFLUENCE OF SERVICE QUALITY, PRICE PERCEPTIONS AND EXPERIENTIAL MARKETING ON WORLD OF MOUTH IN MANDIRI BINA PRESTASI UNIVERSITY (UMBP) STUDENTS Christy Ardelia Tarigan; Sugih Arto Pujangkoro; Rulianda Purnomo Wibowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 5 (2023): October
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i5.1082

Abstract

This study examines the Quality Of Service, Perception Of Price And Experimental Marketing On The World Of Mouth In Students Of Mandiri University Develop Achivements. As for this research method is quantitative, with data collection in the form of a questionnaire. while the respondents were students. The conclusions from this study are first that service quality has a positive and significant effect on Word of Mouth among Mandiri Bina Prestasi University (UMBP) students; Second, 2. That Perceived Price has a positive and significant effect on Word of Mouth for Mandiri Bina Prestasi University Students (UMBP); Third, that Experiential Marketing has a positive and significant influence on Word of Mouth for Mandiri Bina Prestasi University (UMBP) students; Fourth, 4. That Service Quality, Perceived Price and Experiential Marketing simultaneously have a positive and significant effect on Word of Mouth in Mandiri Bina Prestasi University Students (UMBP).
ANALYSIS OF THE USE OF COMBINE HARVESTER ON THE INCOME OF RICE FARMERS IN CINTA DAMAI VILLAGE, PERCUT SEI TUAN DISTRICT, DELI SERDANG REGENCY Laurensius Parsaulian Sitinjak; Iskandarini; Rulianda P Wibowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 2 (2024): April
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i2.1413

Abstract

This increase in rice productivity must also be accompanied by an increase in the quality of the rice produced, namely rice that is able to meet demands and suit consumer preferences. The use of combine harvester harvesting machines can benefit farmers, because combine harvesters make it easier for farmers to harvest rice, shorten harvest time, reduce costs during harvest and can overcome the difficulty of finding workers during the main harvest. The aim of this research is: To analyze rice production before and after using Combine Harvester technology. To analyze rice farmers' income before and after using Combine Harvester technology. The data collected in this research used quantitative data analysis with descriptive statistical techniques. For quantitative data, use the average difference test (t-test). The results of this research were that the amount of rice production after using the combine was greater because the grain was clean, not mixed with dirt from empty grain and rubbish such as grass, rice stalks and rice leaves did not enter the sack, whereas before using the combine harvester the grain was still dirty and still a lot of empty grain droppings into the sack. Farmers' income before using combine harvester technology is lower than farmers who have used combine harvester technology, this is because using a combine harvester machine can cut production costs and reduce losses during harvesting activities and the amount of labor needed before using this tool. more than after using a combine harvester, so it will have an impact on increasing rice production and the income of farmer users.
DESIGNING AN ACTIVITY CONTROL MODEL FOR FOSTERING COLLABORATION IN ORGANIZATIONS USING THE COSO FRAMEWORK Ibnu Afdillah Lubis; Meilita Tryana Sembiring; Rulianda Purnomo Wibowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 5 (2024): October
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i5.2115

Abstract

The prevailing business paradigm, largely rooted in Western economic principles, relies heavily on capital acquisition through bank loans. This model is mirrored by CV Mitra Karya Lima Sukses (MKLS), a construction and procurement firm that employs a collaborative management approach. While the community often turns to interest-bearing loans or loan sharks, MKLS recognizes the inherent inefficiencies associated with non-value-added interest. To mitigate this, the company has implemented strategies that include collective capital contributions from its employees. However, a comprehensive oversight framework for other business activities remains elusive. Implementing robust control activities is imperative to ensure smooth and effective operations. The COSO model, encompassing environmental control, risk assessment, activity control, information and communication, and monitoring, provides a suitable framework for achieving this goal. Research indicates potential risks, including the threat of fraud within collaborative endeavors. To address these concerns, agreements and insurance mechanisms can be employed to mitigate risks and promote equitable outcomes.
THE EFFECT OF MULTI MEETING AND MULTI TASKING ON WORK STRESS OF PT. PELINDO MULTI TERMINAL WORKERS Inomo Pratama; Rulianda Purnomo Wibowo; Iskandarini
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 6 (2024): December
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i6.2157

Abstract

In this digital era, high work demands often make many employees trapped in a cycle of multi-meeting and multi-tasking. This can indeed help complete many tasks in a short time, but on the other hand, it can also trigger work stress. This study aims to determine the magnitude of the influence of multi-meeting on work stress, to determine the magnitude of the influence of multi-tasking on work stress, and to determine the effect of multi-meeting and multi-tasking on work stress partially and simultaneously on PT Pelindo Multi Terminal workers. This study uses a quantitative research method. The population in this study were permanent workers at the Head Office of PT Pelindo Multi Terminal and the sample taken was 67 respondents. Sampling used the purposive sampling method. The data collection method used a questionnaire method measured using a Likert scale. The analysis methods used in this study were instrument testing, classical assumption testing, multiple linear regression analysis, and hypothesis testing. The test was conducted using Ms. Excel and SPSS version 29. The results of this study indicate that the multi-meeting variable has a positive and significant effect on work stress, and multi-tasking has a positive and significant effect on work stress, and multi-meeting and multi-tasking have a positive and significant effect simultaneously on work stress in PT Pelindo Multi Terminal workers.
THE EFFECT OF E-SERVICE QUALITY ON CUSTOMER SATISFACTION WITH COMPLAINT HANDLING AND CUSTOMER TRUST AS AN INTERVENING VARIABLE (Case Study at PT. PLN (Persero) UP3 Medan and North Medan, Medan City Working Area) Ronald Sibuea; Endang Sulistya Rini; Rulianda Purnomo Wibowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 1 (2025): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i1.2374

Abstract

This study aims to test and analyze the effect of e-service quality on customer satisfaction with complaint handling and customer trust as intervening variables at PT. PLN (Persero) UP3 Medan and Medan Utara Medan City Working Area. The population of all users of the New PLN Mobile application at PT. PLN (Persero) UP3 Medan and Medan Utara Medan City Working Area totaling 3,256,389 users. The sample is 400 customers. The data analysis technique used is Partial Least Square (PLS). The results of the study indicate that e-service quality has an effect on customer satisfaction, e-service quality has an effect on complaint handling, e-service quality has an effect on customer trust, complaint handling mediates the effect of e-service quality on customer satisfaction, and customer trust mediates the effect of e-service quality on customer satisfaction.
Strategi Bisnis dalam Menghadapi Persaingan Data Center Pasca Pandemi di Indonesia (Studi Kasus: PT. XYZ Medan) Rosadi, Arief Fareza; Wibowo, Rulianda Purnomo; Sembiring, Meilita Tryana
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1633

Abstract

This research aims to determine the internal and external factors in the PT XYZ Medan data center, so as to obtain the right alternative business strategy by knowing the current position of the PT the best center in Indonesia. Data was collected through interviews with top management of PT XYZ Medan. The method used is the IFE Matrix, EFE Matrix, IE Matrix, SWOT and QSPM Matrix to determine appropriate alternative data center business strategies. The results of the research show that the company's main strength factor is the data center which has the best level of security and has been certified by ISO 27001:2013 ISMS (Information Security Management System). Apart from that, the results of the IE matrix show that the position of the PT XYZ Medan Data Center is in quadrant I, namely Growth (concentration through vertical integration) and the best strategy obtained is optimizing service, quality and affordable prices in order to retain customers.
UNLEASHING THE POTENTIAL OF THE INDONESIAN TIMBER LEGALITY ASSURANCE SYSTEM FOR LEGALITY ASSURANCE, PERFORMANCE, AND GLOBAL COMPETITIVENESS Khaliqi, Muhammad; Wibowo, Rulianda Purnomo; Novianti, Tanti; Malau, Leo Rio Ependi; R. Rambe, Khoiru
Indonesian Journal of Forestry Research Vol. 12 No. 2 (2025): Indonesian Journal of Forestry Research
Publisher : Association of Indonesian Forestry and Environment Researchers and Technicians

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59465/ijfr.2025.12.2.287-297

Abstract

Indonesia has responded to the timber certification obligation imposed by importing countries, particularly the European Union, by implementing the Indonesian Timber Legality Assurance System (Sistem Verifikasi Legalitas Kayu-SVLK). This study aimed to evaluate the impact of the SVLK policy on the state of the Indonesian forestry industry and the performance of Indonesian wood goods, mostly plywood, in the international market. Secondary data on Indonesian wood product exports, classified under HS Code 4412, were utilized in this investigation. The analysis revealed that comparative advantage (RCA) analysis was used to assess the competitiveness of Indonesian wood products, while panel data analysis was utilized to assess the impact of the SVLK policy on Indonesian wood export performance. The implementation of SVLK enhanced the value of Indonesian plywood exports; however, the increase was still relatively small compared to other major exporting countries. According to the estimation results, the use of SVLK had a positive impact on the Indonesian plywood trade in the international market. However, Indonesia's ability to increase its market share was still critical so that the Indonesian plywood industry could maximize the potential for expansion in demand for plywood.
Analysis of Technical and Allocative Efficiency Models for Shallot Farming to Increase Production in Karo Regency Hakim, Tharmizi; Supriana, Tavi; Wibowo, Rulianda P.; Hasanah, Yaya
Proceedings of The International Conference on Computer Science, Engineering, Social Science, and Multi-Disciplinary Studies Vol. 1 (2025)
Publisher : CV Raskha Media Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64803/cessmuds.v1.8

Abstract

The shallot commodity has a strategic role in national food security, but its production still experiences fluctuations, especially in Karo Regency. The primary challenge faced by farmers is the low level of productivity and efficiency in their production. This study aims to analyze the efficiency model of shallot farms in Karo Regency and identify the factors influencing it, including the complex interaction between external factors (climate change), farmers' adaptive responses, and existing socioeconomic structures. The methods employed are a combination of qualitative and quantitative approaches, including surveys and in-depth interviews. Data analysis will use the Stochastic Frontier Analysis (SFA), Data Envelopment Analysis (DEA), and Tobit regression models. The expected results can provide a comprehensive understanding of the sustainability of shallot farming and offer integrated policy recommendations for local governments, extension workers, and farmers.
THE INFLUENCE OF TRAINING NEEDS ASSESSMENT, TRAINING DESIGN, TRAINING DELIVERY STYLE, AND TRAINING EVALUATION ON EMPLOYEE PERFORMANCE AT PERUMDA TIRTANADI Dedy Widarta; Rulianda Purnomo Wibowo; Meilita Tryana Sembiring
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 5 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i5.4394

Abstract

This study aims to analyze the effect of training on employee performance at Perumda Tirtanadi, a regional-owned company engaged in public water services in North Sumatra. The research applies a quantitative associative approach to examine the influence of four key dimensions of training training needs assessment, training design, training delivery style, and training evaluation on employee performance. Data were collected through questionnaires distributed to employees across several divisions of Perumda Tirtanadi and analyzed using multiple linear regression with SPSS. The results show that training has a significant positive effect on employee performance, both partially and simultaneously. Each dimension of training contributes differently, with training design and training evaluation showing the strongest influence. These findings indicate that a systematic and well-evaluated training program can enhance employees’ competence, productivity, and service quality. The study emphasizes the importance of continuous human resource development and provides practical recommendations for improving the effectiveness of training programs within public sector organizations.
Co-Authors Abdilah Ragilia M Agustina Agustina Andri Suryadi Prasetya Angga Satria Annisa Adawiyah Ar Raihan Suti Nasution Ardiansyah Toy, Jefry Atika Hidayati Batubara, Mhd. Zulfadli Beby Karina Fawzeea Sembiring Binaria Sinaga Christine Caroline Pangaribuan Christy Ardelia Tarigan David Dior J Lubis Dedy Widarta Diah Ramadhani Sigalingging Dian Pebriyani Dian Pebriyani Diana Chalil Doli Muhammad Jafar Dalimunthe Dwi Rachmina Elfira Rahmadani Emalisa Emalisa Emalisa Emalisa Endang Rizkinawaty Sembiring Endang Sulistya Rini Faiz Andito Fery Putra Alam Bara Munthe Feryanto Habibulah Hakim, Tharmizi Harsanto, Willy Aria Hasman Hasyim Hasugian, Hardy Hayatunnufus Hayatunnufus Henny Crosita Limbong Herawati Herfita Rizki Hasanah Gurning, Herfita Rizki Hasanah Ibnu Afdillah Lubis Ikhsan Siregar Ilma, Fitri Indriyanti, Tietin Inomo Pratama Intan Mulia Intan, Seli Venny Irawan, Muhammad Ari Isfenti Sadalia isfenti sadalia Iskandarini Joiverdia Arifiyanto Kellin Tarigan Kesuma, Sinar I Indra Laurensius Parsaulian Sitinjak Lindawati Lindawati Lovina Ginting Lusi Laura Pasaribu Mahatir Muhammad Mahdi Maimuddin Noor Malau, Leo Rio Ependi Meilita Tryana Sembiring, Meilita Tryana Meutia, Anna Muhammad Jufri Muhammad Khaliqi N. Nazaruddin Nadhila Rasyad Siregar Natalie Jessica Regina Surbakti Nazaruddin M Negara, Lubis Satia Nurbaty, Lubis Arlina Prihatin Lumbanraja Qaedina Tio Athira R. Rambe, Khoiru Rabbani, Ali Rahmanta Rahmanta Ginting Rahmanta Rahmanta, Rahmanta Raimon J R Hutauruk Riantri Barus Rini, Endang Sulystia Rohni A Damanik Ronald Sibuea Rosadi, Arief Fareza Safrizal Safrizal Salmiah Salmiah Sari Br Surbakti, Dian Permata Satia Negara Lubis Satia Negara Lubis Satia Negara Lubis Sepri Ginting Siahaan, Elisabet Silvia Febrina Lubis Simanjuntak, Chrismasya Rosiana Tamara Sinar Indra Kesuma Sinar Indra Kesuma SIREGAR, GALIH ARI WIRAWAN Siregar, Qurratu Ayuni Siregar, Wirda Zahra Siti Khadijah Nasution Siti Nur Arafah Sri Fajar Ayu Sugih Arto Pujangkoro Sugih Harto Pujangkoro Surbakti, Natalie Jessica Regina Suri, Tasha Ningtyas Surya Sevi Wijayanna Tobing Syafrizal Helmi Situmorang Syahfitri, Khofifah Dwi Tanti Novianti Tavi Supriana Tavi Supriana Tavi Supriana Thomson Emalisa Sebayang Titien Indrawati Wahyu Ario Pratomo Yaya Hasanah yeni absah Yessi Claudia Sianipar Yusak Maryunianta Zednita Azriani