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KINERJA GURU DALAM PERSPEKTIF GENDER: ANALISIS KEPEMIMPINAN, KECERDASAN EMOSI, DAN LINGKUNGAN KERJA Almas Farah Dinna Dewi; Sindy Dwi Lestari; Arnis Budi Susanto
CAPITAL: Jurnal Ekonomi dan Manajemen Vol. 9 No. 1 (2025)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/capital.v9i1.22739

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kepemimpinan, kecerdasan emosional, dan lingkungan kerja terhadap kinerja guru, serta menguji perbedaan kinerja berdasarkan gender pada SD Negeri terbaik di Kecamatan Muncar. Metode yang digunakan adalah kuantitatif dengan pendekatan eksplanatori. Pengumpulan data dilakukan melalui kuesioner yang disebarkan kepada 47 guru, dan dianalisis menggunakan regresi linear berganda dan independent sample t-test. Hasil penelitian menunjukkan bahwa ketiga variabel independen—kepemimpinan, kecerdasan emosional, dan lingkungan kerja—berpengaruh positif dan signifikan terhadap kinerja guru. Selain itu, hasil uji t menunjukkan bahwa tidak terdapat perbedaan signifikan antara kinerja guru laki-laki dan perempuan, yang berarti gender bukan faktor pembeda dalam pencapaian kinerja di sekolah yang memiliki lingkungan kerja yang mendukung. Temuan ini mengimplikasikan pentingnya penguatan kapasitas individu dan kondisi kerja tanpa memandang latar belakang gender dalam meningkatkan kinerja guru di sekolah dasar.
Pengaruh Religiusitas, Citra Merek dan Bauran Pemasaran terhadap Minat Beli Produk Kecantikan Wardah : (Studi pada Masyarakat Kota Probolinggo) : The Influence of Religiosity, Brand Image and Marketing Mix on Purchase Interest of Wardah Beauty Products: (A Study on the Community of Probolinggo City) Pratama, Rensia Yuliati; Yuliati, Lilis; Susanto, Arnis Budi
IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies Vol. 1 No. 2 (2023): Ijabah Volume 1 Number 2 Year 2023
Publisher : IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ijabah.v1i2.318

Abstract

The research was aims to determine the influence of religiosity, brand image and marketing mix on the buying interest of Wardah beauty cosmetics. The sample of this research is amounted to 100 respondents who were female of Probolinggo’s society, aged 15 to 67 years and had purchased Wardah beauty products. The analytical tool used in this research is multiple linear regression, using the SPSS 26 program with the value of research variables using a Likert scale. The results of this study indicate that religiosity has no significant on the buying interest of Wardah beauty cosmetics, while brand image and the marketing mix have significant on the buying interest of Wardah beauty cosmetics. The implications of this research can provide an overview regarding interest in buying Wardah beauty products is buying interest of Wardah cosmetics on Probolinggo not based on the religiosity because every consumer has different level of religiosity.
Competitive Strategy Analysis of Electronic Retail On E-Commerce Shopee (Thomas Electronics Case Study) Rila Putri Lesmana; Arnis Budi Susanto; Intan Nurul Awwaliyah
International Journal of Economics Accounting and Management Vol. 2 No. 6 (2026): IJEAM - March 2026
Publisher : PT. INOVASI TEKNOLOGI KOMPUTER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60076/ijeam.v3i6.1027

Abstract

This study aims to analyze the competitive strategy of electronic retail on e-commerce Shopee (Thomas Electronics case study). The design of this study uses Mixed-Method. The method used is Sequential Explanatory which combines data from one method with another. The object of research needed is an electronic retail business company in Jember Regency, East Java Province, namely Thomas Electronics for approximately 4 (four) months. Determination of informants in this study was carried out using a purposive approach. This study will use primary and secondary data. The processing of this data is entered to develop a strategy to build loyalty through service quality in the electronic retail business with a strategic management concept approach. Qualitative analysis uses SWOT analysis and Quantitative Strategic Planning Matrix. Based on the discussion analysis, the conclusions are: 1) Based on the SWOT Matrix analysis, the internal factors of Shopee Thomas Electronics consist of the strengths and weaknesses of Shopee Thomas Electronics. Furthermore, the external factors of Shopee Thomas Electronics consist of opportunity and threat factors; 2) After going through data input, matching, and decision stages in the QSPM analysis, the main strategy that gets the highest attractiveness value (6.518) in the QSPM is obtained; 3) The planning of the development of the Shopee Thomas Electronics business model in facing business competition is based on the strategy with the highest priority, namely carrying out flash sale activities at certain moments