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All Journal Jurnal Ilmu Manajemen (JIM) Jurnal Mitra Manajemen Jurnal SOLMA Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat Aptisi Transactions on Technopreneurship (ATT) Jurnal Review Pendidikan dan Pengajaran (JRPP) Jurnal Mantik JURNAL LENTERA BISNIS Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Ilmiah Publika Quantitative Economics and Management Studies Jurnal Manajemen Retail Indonesia (JMARI) Action Research Literate (ARL) Abdimas Awang Long: Jurnal Pengabdian dan Pemberdayaan Masyarakat Journal Of Human And Education (JAHE) Buletin Abdi Masyarakat (BAM) Jurnal Pengabdian Masyarakat STIE Surakarta (DIMASETA) JURNAL ABDIMAS PLJ Sepakat : Sesi Pengabdian Kepada Masyarakat Nomico Jurnal Ilmiah Niagara Bina Bangsa International Journal of Business and Management Journal Socio Humanities Review Oikonomia : Journal of Management Economics and Accounting Nomico
Utami, Rahayu Tri
Universitas Ichsan Satya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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The Digital Revolution in Small and Medium Enterprises (SMEs): Boosting Operational Efficiency with Information Technology Rahayu Tri Utami; Fadhila Azzahra; Pamela Larasati; Edy Sambodja
Nomico Vol. 1 No. 10 (2024): Nomico-November
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/pm13mb07

Abstract

The rapid development of information technology has transformed the way many businesses operate, including small and medium-sized enterprises (SMEs). This article explores the impact of implementing information technology on operational efficiency in SMEs. Through case studies and surveys of various SMEs in Indonesia, particularly in Tangerang Raya, data was collected on the use of information technology and changes in operational efficiency. The research results show that process automation is a key factor in improving efficiency, optimizing resource management, reducing operational costs, increasing the speed and accuracy of decision-making, and implementing information technology in SME business processes. This technology enables SMEs to optimize and reduce operational costs, as well as increase customer satisfaction. In addition, this study also found several challenges faced by SMEs in implementing information technology, including limited skilled human resources, high initial costs, and data security issues. Nevertheless, the benefits gained from the use of information technology are much greater than the existing challenges. This article provides recommendations for SME owners and policymakers to support the adoption of information technology, including the provision of training and subsidies for technology investment. In this way, SMEs can become more competitive and contribute more significantly to the national economy.
Digital governance transformation in retail MSMEs: an agile administration and omnichannel excellence integration model Utami, Rahayu Tri; Susbiyantoro; Sambodja, Edy; Frihatini, Farida
Jurnal Ilmu Manajemen Vol. 14 No. 1 (2026)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jim.v14n1.p72-82

Abstract

Digital transformation has become a strategic necessity for retail micro, small, and medium enterprises (MSMEs) amid intensifying digital market competition; however, many MSMEs adopt digital technologies without strengthening structured governance and administrative systems, resulting in fragmented and unsustainable digital initiatives. This study aims to examine the roles of Digital Governance Effectiveness and Agile Administration in shaping Omnichannel Excellence and to analyze their impact on MSME performance and competitiveness. A quantitative confirmatory research design was employed, involving 120 retail MSME owners and managers who have adopted at least one digital channel, and the data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results indicate that Digital Governance Effectiveness significantly enhances Omnichannel Excellence, Agile Administration improves organizational responsiveness and adaptability, and Omnichannel Excellence positively influences MSME performance and competitive advantage. These findings imply that successful digital transformation in retail MSMEs depends not only on technological adoption but also on structured digital governance mechanisms and agile administrative capabilities to ensure sustainable performance. This study contributes to the development of a governance-based digital transformation framework and provides practical insights for MSMEs in designing integrated and sustainable digital strategies.
Co-Authors Abadi, Ferryal Adimas, Yudhistira Andi Setiawan Astuti, Enny Diah Azzahra, Fadhila Bakri Bambang Hermanto Beldiq, Eiser Aaron Darmawan Darmawan Darmawan Darmawan Darmawan Darmawan Deny Sudrajat Dewanti, Yopy Ratna Edy Sambodja Edy Sambodja Enny Diah Astuti Eriene Iranie Nizarlie Eriene Iranie Nizarlie Ermanuri, Ermanuri Eva Rahmawati Evalina Darlin Fadhila Azzahra Faridah . Frihatini, Farida Handa Gustiawan Herry Syafrial Hesti Rian Ibnu Suryadi Iis Kartini Inna Hanarti Kun Purwanto Larasati, Pamela Liyanah Meidiana, Rabeka Mochamad Heru Riza Chakim Noorhayati, Taty Nurhadinah Nurul Giswi Karomah Pamela Larasati Peralina Siahaan Putri, Alfina Apriliana Eka Rahmi Rosita Rahmi Rosita Retno Widowati Ria Estiana Rizky, Agung Rizqulloh, Ariq Ronaldo, Reza Rosita A, Shofa Sandi Nasrudin Wibowo Setiabudi, Iksan Setiawan Setiawan Setiawan Setiawan Setiawan Setiawan Siahaan, Peralina Sudrajat, Deny Susbiyantoro, Susbiyantoro Susilo Wulandari Sutrisno, Niantoro Syafrial, Herry Tanjung, Azrul Tantri Wenny Sitanggang Tarida Marlin Surya Tarto Tarto Tarto Tri Winarto Umi Hanik Makmuroh Venny Oktaviany Virgian Fairuz Zaman Winarto, Tri Yoeliastuti Yoeliastuti Yoeliastuti Yopy Ratna Dewanti Yopy Ratna Dewanti Yopy Ratna Dewanti Zaman, Virgian Fairuz Zeanette Tiarma Lisbet