Garuda - Garba Rujukan Digital

p-Index From 2021 - 2026

3.725

P-Index

This Author published in this journals

All Journal JATI UNIK : Jurnal Ilmiah Teknik dan Manajemen Industri JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS JOURNAL OF APPLIED BUSINESS ADMINISTRATION GEMA EKONOMI Jurnal Ilmiah Akuntansi dan Finansial Indonesia Jurnal EnviScience (Environment Science) Ilomata International Journal of Management Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Ilomata International Journal of Management Jurnal Bisnis Mahasiswa Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Altifani : Jurnal Pengabdian Masyarakat Ushuluddin, Adab, dan Dakwah Proceeding Applied Business and Engineering Conference Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis Journal of Sustainable Community Development Educational Studies and Research Journal Jurnal Pengabdian Kepada Masyarakat Jurnal Pendidikan Teknik Mesin Journal of Collaborative Industrial Management

Adhitomo Wirawan

Politeknik Negeri Batam

Author-ID : 3412154

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

Published : 33 Documents Claim Missing Document

Claim Missing Document

Articles

1 2 3 4

Pendampingan Pembuatan Digital Marketing Untuk Meningkatkan Brand Value UMKM Di Kota Batam Harlan, Fandy Bestario; Mulyaningtyas, Dian; Wirawan, Adhitomo; Mulyana, Andi Erna; Ikhlash, Muhammad; Sari, Desi Ratna; Olifia, Jessica
Journal of Sustainable Community Development Vol. 2 No. 1 (2024): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14439642

Salah satu permasalahan yang dihadapi oleh para pelaku UMKM di Kota Batam adalah kurangnya akses terhadap informasi dan pengetahuan yang dapat membantu mereka dalam meningkatkan kinerja dan pendapatan usaha, terutama dalam bidang pemasaran digital untuk meningkatkan brand value. Oleh karena itu, rumusan masalah dalam kegiatan pengabdian kepada masyarakat ini adalah bagaimana pemanfaatan digital marketing dan media sosial dapat dioptimalkan untuk meningkatkan brand value UMKM serta berdampak pada peningkatan kinerja dan pendapatan. Tujuan khusus dari pengabdian kepada masyarakat ini yaitu memberikan literasi dan edukasi digital yang diperlukan oleh UMKM di Kota Batam untuk meningkatkan brand value serta berdampak pada peningkatan kinerja dan pendapatan dan membantu UMKM memanfaatkan teknologi yang ada saat ini secara mandiri. Pengabdian kepada masyarakat ini akan diselesaikan dalam 6 tahapan. Adapun tahapannya yaitu; studi literatur, identifikasi kebutuhan, pembuatan rencana pendampingan, pelaksanaan pendampingan, evaluasi dan penyusunan laporan. Pengabdian kepada masyarakat ini ditargetkan dapat diselesaikan hingga bulan Desember Tahun 2023.

From Crisis to Growth: A Digital Platform Strategy for Tanjung Lesung SEZ Using the SOAR Framework (2018-2024) Pertiwi, Husna Putri; Raga, Ridha Azka; Wirawan, Adhitomo; Pinem, Robetmi J.
Ilomata International Journal of Management Vol. 6 No. 1 (2025): January 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i1.1511

Tanjung Lesung, Indonesia's first Tourism Special Economic Zone (SEZ), suffered setbacks from the 2018 tsunami and the COVID-19 pandemic. These crises led to decreased tourist visits, raising safety concerns and impacting the area’s image. Thus, this study explores the role of digital platform-based promotion in revitalizing Tanjung Lesung SEZ by assessing the effectiveness of Tanjung Lesung’s official digital channels in rebuilding its brand, enhancing engagement, and attracting visitors as well as using the SOAR (Strengths, Opportunities, Aspirations, Results) framework to develop actionable strategies that contribute to an enhanced digital marketing strategy for Tanjung Lesung. This research is a descriptive qualitative method, incorporating surveys and interviews from the Penta helix point of view and undertaking digital analytics. This study found that word-of-mouth remains a powerful tool in attracting visitors to Tanjung Lesung. Thus, the findings suggest that leveraging personal recommendations from friends and family contributes significantly to building a positive reputation. Therefore, The digital strategy encourages visitors to share their experiences online, further amplifying word-of-mouth impact and building community trust

Pengaruh Bauran Pemasaran Terhadap Keputusan Pembelian Paket Wisata di Oma Tour & Travel Aidnilla Sinambela, Fitriana; Wirawan, Adhitomo
GEMA EKONOMI Vol 12 No 8 (2023): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

The purpose of this study was to determine the effect of the marketing mix on the decision to purchase tour packages at OMA tour & travel. This study used an explanatory research method with 87 OMA tour & travel customers throughout Indonesia. From the results of multiple regression, it shows that there is a partial effect on the product variable on the decision to purchase a tour package at OMA tour & travel of 0.385, there is a partial effect on the promotion variable on the decision to purchase a tour package at OMA tour & travel of 0.134, a partial effect on the place variable on the decision to purchase a tour package at OMA tour & travel is 0.192, the partial effect of the price variable on the decision to purchase a tour package at OMA tour & travel is 0.496 and there is a partial effect on the process variable on the decision to purchase a tour package at OMA tour & travel travel of 0.269. As for the variables of people and physical evidence, there is no partial effect on the decision to purchase a tour package at OMA tour & travel. There is a simultaneous influence on product, promotion, place, price, people, process and physical evidence variables on the decision to purchase a tour package at OMA tour & travel

PENGARUH ANNEALING DENGAN TEMPERATUR 1050ºC TERHADAP SIFAT MEKANIK STEEL 316 HEAT NUMBER NY211130AV12 Aulia Fajrin; Freddy Pranata; Domi Kamsyah; Adhitomo Wirawan; Nadhrah Wivanius
Jurnal Pendidikan Teknik Mesin Vol. 11 No. 2 (2024): JURNAL PENDIDIKAN TEKNIK MESIN
Publisher : Program Studi Pendidikan Teknik Mesin Fakultas Keguruan dan Ilmu Pendidikan Universitas Sriwiajaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36706/jptm.v11i2.64

Heat treatment aims to obtain certain properties by a combination process between heating and cooling processes of the metal or its alloy in a solid state. It is important to know the physical and mechanical properties of metals. By knowing the physical and mechanical properties of the metal without compromising its properties and conditions, the metal can be used as needed. If there is a head crack when the wire is further processed into screws, it is necessary to analyze the hardness and strength of the stainless steel wire. Annealing is done to soften the wire. Annealing aims to increase ductility and reduce internal stresses. This study aims to determine the effect of annealing at a temperature of 1050ºC on the hardness and strength of stainless steel wire 316 heat number NY211130AV12. The experimental method was used in this study. The results of the analysis are based on test specimens with numerical data. From the research data shows that there is a decrease in wire hardness, strength and tension in the wire after annealing. Meanwhile, the ductility of the wire increases after annealing.

Generation Z Entrepreneurial Intentions in the Agricultural Sector in Batam Industrial City Saqdiah, Fatma; Sari, Suci Evita; Wirawan, Adhitomo; Putri, Ancala Laras; Sabrina, Nova; Surmayanti, Reni
Journal of Applied Business Administration Vol 9 No 1 (2025): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v9i1.9204

This study aims to analyze the factors of generation Z entrepreneurial intentions in the agricultural sector in the industrial city of Batam. The population in this study is management students from 4 universities in Batam City with a total of 200 respondents. This research is a quantitative research. The method used to analyze the data is factor analysis. In this study, there are 19 variables that can be reduced to several factors with the results of the study showing that there are 5 new factors, namely economic improvement, decision-making, interest, entrepreneurship education and entrepreneurial confidence.

Peningkatan Kinerja UMKM Bidang Manufaktur Melalui Pendampingan dan Edukasi Pengelolaan Persediaan Bahan Baku Mulyana, Andi Erna; Wahyu Hati, Shinta; Mulyaningtyas, Dian; Bestario Harlan, Fandy; Olifia, Jessica; Wirawan, Adhitomo; Syafrina, Mia; Hendrawan, Bambang; Kartikasari, Dwi; Puspitasari, Ayu; Yulinda; Hidayat, Rahmat; Nisa, Atiqotun; Zainuddin, Muhammad; Intan, Sutra; Agussa Putra, Pandu; Fikri, Alif; Fillandini, Raja; Aurora, Angel; Othanindyah, Larasati; Fikri, Nuzuly
JDISTIRA - Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Vol. 3 No. 1 (2023)
Publisher : Yayasan Rahmatan Fidunya Wal Akhirah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58794/jdt.v3i1.442

Pemerintah Indonesia memandang penting keberadaan para pelaku UMKM dengan melakukan berbagai upaya-upaya dalam meningkatkan daya saing UMKM. Sebagai kota industri, jumlah UMKM di Kota Batam berkembang cukup pesat akan tetapi banyak usaha yang terdampak akibat pandemi selama dua tahun belakangan ini. Sebagai salah satu usaha dalam mengurangi dampak tersebut dari sisi akademisi yaitu dengan kegiatan pengabdian kepada masyarakat serta penelitian. Salah satu hasil penelitian terkait yaitu penelitian yang dilakukan oleh Hati dan Anishafitri tahun 2021 tentang analisis faktor-faktor yang mempengaruhi pendapatan UMKM selama pandemi. Hasil dari penelitian tersebut dilanjutkan dengan mengadakan kegiatan pengabdian kepada masyarakat ini mengenai Peningkatan Kinerja UMKM Bidang Manufaktur Melalui Pendampingan dan Edukasi Pengelolaan Persediaan Bahan Baku. Topik pengabdian yang diajukan disesuaikan dengan roadmap pusat kajian UMKM, gender dan disabilitas. Pelaksanaan pengabdian ini juga akan dikolaborasikan dengan PBL mata kuliah Logistik & Rantai Pasok, Pergudangan & Persediaan, K3 & Lingkungan. Kegiatan pengabdian ini dilaksanakan dalam beberapa tahap yang dimulai dari diskusi dengan pelaku UMKM terkait dengan kebutuhan mereka mengenai sistem pengelolaan persediaan bahan baku serta akan dilaksanakan pula pemberian edukasi dan pendampingan dengan menggunakan video-video edukasi yang dikembangkan dan pelaksanaan webinar bersama para pelaku UMKM di Kota Batam.

ANALISIS SWOT TENTANG STRATEGI PEMASARAN AGRIBISNIS DI PULAU SETOKOK (STUDI KASUS KOMODITAS SEMANGKA) Harlan, Fandy Bestario; Wirawan, Adhitomo; Maulida, Nur Alifia
Jurnal AGRISEP JURNAL AGRISEP VOL 20 NO 01 2021 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

This study aimed to analyze the concept of the most appropriate marketing strategic to be applied to the Agribisnis Semangka Batam of Kepulauan Setokok Batam. This research uses descriptive analysis with qualitative approach. The data sources used in this analysis are primary data from respondents and secondary data from company documents. The technical analysis of the data used is carried out through SWOT analysis. The results show that the position Agribisnis Semangka in unit I using the SWOT chart indicates that the outcome of the analysis is positive, and the correct strategy at this position is the "growth strategy". Then the appropriate strategic alternatives for Agribisnis Semangka using S-O strategy (Strength-Opportunity) by maintaining fruit quality and service to consumers, utilizing distribution channels, increasing promotion on each type of product utilizing broad market Opportunities and maintaining prices that can compete in the market This study aimed to analyze the concept of the most appropriate marketing strategic to be applied to the Agribisnis Semangka Batam of Kepulauan Setokok Batam. This research uses descriptive analysis with qualitative approach. The data sources used in this analysis are primary data from respondents and secondary data from company documents. The technical analysis of the data used is carried out through SWOT analysis. The results show that the position Agribisnis Semangka in unit I using the SWOT chart indicates that the outcome of the analysis is positive, and the correct strategy at this position is the "growth strategy". Then the appropriate strategic alternatives for Agribisnis Semangka using S-O strategy (Strength-Opportunity) by maintaining fruit quality and service to consumers, utilizing distribution channels, increasing promotion on each type of product utilizing broad market Opportunities and maintaining prices that can compete in the market

Pelatihan Pendamping Proses Produk Halal Ulfah, Nurul; Widiastuti, Hanifah; Thohari, Ahmad Hamim; Zaenuddin, Muhammad; Fajrin, Aulia; Purba, Adi Syahputra; Batubara, Ninda Hardina; Stefani, Windy; Hidayat, Imam; Wirawan, Adhitomo
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol. 5 No. 1 (2023): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimaspolibatam.v5i1.4865

Halal products are products that are starting to be looked at by the market today. One of the goals of the Indonesian government, under BPJPH, in 2024 it is hoped that products, especially food and beverages in Indonesia, will already have halal certificates so that they can increase the attractiveness of pariwasata for Muslims around the world if they visit Indonesia. Based on the new legislation in 2014, namely law no. 33 of 2014 concerning Halal Product Guarantee, the halal certification process is carried out in synergy by various parties, one of which is the halal product guarantee organizing body (BPJPH). Halal product process assistance is a process of verifying and validating halal statements by business actors (self-declare). This activity serves to assist micro and small business actors in meeting product halal requirements. The purpose of this community service is to find out the level of understanding of prospective halal product process assistants in Batam City, service activities are carried out with 3 stages, namely surveys, socialization and training activities and the last stage is evaluation and reports. This activity is supported by BPJPH and Bank Indonesia as additional sponsors for activities to be carried out offline and online.

PELATIHAN ALAT PEMADAM API RINGAN DAN KARUNG GONI SEBAGAI MEDIA PEMADAMAN KEBAKARAN KEPADA MAHASISWA POLIBATAM, SISWA DAN GURU SMK DI BATAM Wirawan, Adhitomo; Mochtoha, Himawan; Zainuddin, Muhammad; Irsutami, Irsutami; Fajrin, Aulia; Akhnedi, Andre; Russel, Felix; Yessica, Vinda; Ramadini, Putri; Halim, Shakila Lulu Fadillah; Budiman, Budiman
Jurnal Pengabdian kepada Masyarakat Vol. 11 No. 1 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT 2024
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v11i1.5145

Fire disaster is one of the many disasters that occur in the wider community both in the office and residential environment. This fire disaster generally occurs due to human factors such as: using electrical loads that exceed the power capacity and placing flammable items near the source of fire. This fire hazard will be easier to overcome if people know how to put out fires properly and know how to use extinguishers such as APAR (Light Fire Extinguisher) and the use of gunny sacks. APAR is generally categorized into 3 types, namely: Dry Chemical Extinguisher, Carbon Dioxide (CO2) Extinguisher, and Foam. Extinguishers containing dry chemical powder are very commonly used because they are able to extinguish almost all types of fires. The use of APAR is most likely to be used because of its portable nature, easy maintenance, and easy to use. In the community service that has been carried out at Batam State Polytechnic, a demonstration on how to extinguish fire with fire extinguisher and the use of gunny sacks was also carried out. Participants of this community service program are students, vocational school students and vocational school teachers.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Co-Authors Ade Rizky Ismiraj Saragih Adi Syahputra Purba Agussa Putra, Pandu Ahmad Hamim Thohari Aidnilla Sinambela, Fitriana Akhnedi, Andre Alrido Martha Devano Andi Erna Mulyana Asadian Puja Enggita, Asadian Puja Asman Tayo Aulia Fajrin Aurora, Angel Ayu Puspitasari Ayu Puspitasari, Ayu Baehaqi Bambang Hendrawan Batubara, Ninda Hardina Bima Wahyu Pratama Budiman Budiman Cantika Yosdianti Katella Desi Ratna Sari, Desi Ratna Dian Mulyaningtyas Domi Kamsyah Doni Putra Utama Dwi Kartikasari Evaliata Br Sembiring Fajrin, Aulia Fandy Bestario Harlan Fedia Restu Fikri, Alif Fikri, Nuzuly Fillandini, Raja Freddy Pranata Fuad Arif Rahman Hajan Hidayat Halim, Shakila Lulu Fadillah Handayani, Yosi Hanifah Widiastuti Hasanah, Afrianti Hidayat, Hajan Himawan Mochtoha Intan, Sutra Irsutami, Irsutami Ismi Nur Afani Jessica Olifia Khusniah, Riza Liony Lumombo Maulida, Nur Alifia Mia Syafrina Monica Kusuma Dita Muhammad Arif Muhammad Ikhlash Muhammad Nashrullah Muhammad Zaenuddin Muhammad Zainuddin Mulyaningtyas, Dian Muslim Ansori Nadhrah Wivanius Nadiah Zahra Nadya Uci Pramita Neta, Fandy Niniet Indah Arvitrid Nisa, Atiqotun Nova Sabrina Novi Indriani Nur Alifia Maulida Nur Rahmah Andayani Nurul Ulfah Nyimas Masnalina Oktaria, Hanny Othanindyah, Larasati Palit, Agnes Tiaranadya Pertiwi, Husna Putri Pinem, Robetmi J. Pratama, Muhammad Meidiansyah Putri Saraswati Naufalita Ryanto Putri, Ancala Laras Putri, Nikita Dwi Utami Prima Raga, Ridha Azka Rahman, Fuad Arif Rahman, Maruf Aulia Rahmat Hidayat Ramadini, Putri Regita Natasya Ria Anggraeni Riri Zelmiyanti Risfandi Risfandi Russel, Felix Saqdiah, Fatma Sari, Suci Evita Seto Sulaksono Adi Wibowo Seto Sulaksono Adi Wibowo, Seto Sulaksono Adi Shinta Wahyu Hati Sinaga, Inggrid Wahyuni Sinambela, Fitriana Aidnilla Sinarti, Sinarti Siregar, Sonya Siti Halimah Slamet Subagyo, Slamet Sugeng Riadi Surmayanti, Reni Venia Yunita Wardani, Aulia Kusuma Windy Stefani Yessica, Vinda Yosi Handayani Yulinda

Title

Found 33 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 33 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 33 Documents
Search