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All Journal ANTHROPOS: JURNAL ANTROPOLOGI SOSIAL DAN BUDAYA (JOURNAL OF SOCIAL AND CULTURAL ANTHROPOLOGY) JUPIIS: Jurnal Pendidikan Ilmu-ilmu Sosial Al Ishlah Jurnal Pendidikan Jurnal Studi Komunikasi JPPUMA: Jurnal Ilmu Pemerintahan dan Sosial Politik Universitas Medan Area Publikauma : Jurnal Administrasi Publik Universitas Medan Area Jurnal Administrasi Publik : Public Administration Journal Gondang: Jurnal Seni dan Budaya Prosiding Seminar Nasional Pakar Jurnal Sitakara Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmiah Sosiologi Agama (JISA) Journal of Education, Humaniora and Social Sciences (JEHSS) Bricolage : Jurnal Magister Ilmu Komunikasi PERSPEKTIF Strukturasi: Jurnal Ilmiah Magister Administrasi Publik Tabularasa: Jurnal Ilmiah Magister Psikologi Pelita Masyarakat Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Budapest International Research in Exact Sciences (BirEx Journal) Britain International of Humanities and Social Sciences (BIoHS) Journal Economics, Business and Management Science Journal Jurnal Pendidikan dan Penciptaan Seni Jurnal HUMMANSI (Humaniora, Manajemen, Akuntansi) Jurnal Antropologi Sumatera Jurnal Ilmiah Administrasi Publik dan Pemerintahan ATHENA: Journal of Social Culture and Society Society
Agung Suharyanto
Universitas Medan Area
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Public Health Social Sciences Transportation Other

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Eksistensi Penyelesaian Sengketa UMKM Secara Non Litigasi di Desa Bandar Labuhan Meher, Montayana; Ramadhan, M. Citra; Suharyanto, Agung; Silviana, Dini; Ardhana, Salsa Novia; Putri, Ade
Pelita Masyarakat Vol. 5 No. 2 (2024): Pelita Masyarakat, Maret
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/pelitamasyarakat.v5i2.11323

Abstract

This community service aims to enhance the understanding of the community in Bandar Labuhan Village regarding the non-litigation resolution of Micro, Small, and Medium Enterprises (MSMEs). The implementation method involves counseling activities covering the understanding of rights and obligations in the context of MSMEs, along with non-litigation dispute resolution mechanisms. The results reflect a positive impact, including increased legal awareness and active community participation. However, challenges and disagreements in implementing these mechanisms are also indicated. The discussion includes an analysis of success and potential obstacles. Acknowledging challenges as natural hurdles, suggestions for advanced approaches such as mentoring or additional training are proposed. The evaluation results provide profound insights for developing future community service programs, emphasizing material adjustments and a more focused approach. In conclusion, this community service affirms the success of increasing community understanding through counseling activities, but the challenges require a sustainable approach. Future program development is expected to be more effective in responding to community needs and contextual changes regarding the non-litigation resolution of MSME disputes.  
Dalihan na tolu as a marketing strategy in attracting customer interest:Case study of PT Sipirok Nauli Medan branch Muda, Indra; Barus, Rehia K. Isabella; Batubara, Beby Masitho; Suharyanto, Agung; Bukit, Niarita
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 10, No 2 (2024): Accredited by Kemenristekdikti RI SK No.152/E/KPT/2023
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bricolage.v10i2.4834

Abstract

This research aims to explore and gain a deeper understanding of the marketing strategies employed by PT. Sipirok Nauli Express in attracting customer interest. This research method used is descriptive qualitative, with data collection techniques involving in-depth interviews, observations, and documentation studies. The research informants consist of the Head of the PT Sipirok Nauli Express Medan Representative Office, ticketing staff, agents, warehouse staff, and 8 loyal customers of PT Sipirok Nauli Express Medan. Informants were selected using the snowball sampling technique. Based on the research findings, to increase the number of customers, the promotion strategy applied by the PT Sipirok Nauli Express Medan Representative Office focuses on three stages of marketing communication strategies. These strategies include the implementation of marketing communication objectives utilizing both conventional and digital promotional media; the implementation of segmentation and targeting through direct marketing strategies using local approaches such as local greetings (e.x.,  ipar, lae, oppung, bapak uda, amangoru, and anggi) to create familiarity, build familial and emotional relationships through regional approaches; and the implementation of differentiation and positioning. Amidst technological innovations and service improvements aimed at attracting customer interest, PT Sipirok Nauli Express adopts a unique approach by leveraging regional approaches to attract and retain customers.
Making Traditional Ingredients of Green Coconut Oil as a Facility for Medical and Non-Medical Treatment in Tembung, Percut Sei Tuan District Fadli, Muhammad; Suharyanto, Agung; Maswita, Maswita; Bahri, Samsul; Febryani, Ayu; Parinduri, Wina Mariana
Jurnal Antropologi Sumatera Vol. 21 No. 1 (2023): Jurnal Antropologi Sumatera, December 2023
Publisher : Program Studi Antropologi Sosial Pascasarjana Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jas.v21i1.49040

Abstract

This study aims to analyze the prevalence of individuals choosing traditional medicine for both medical and non-medical treatment, emphasizing the unwavering faith of the Tembung community in the efficacy of traditional medicine, particularly green coconut oil, and herbal remedies. The literature review is anchored in the concept of preserving local wisdom in traditional medicine. Employing a qualitative research approach with an ethnographic lens, the author conducted data collection through observation, in-depth interviews, and documentation, utilizing Spradley's model for analysis. The findings reveal the persistent utilization of ancestral herbal remedies in traditional medicine, driven by ingrained beliefs and financial considerations, particularly as a cost-effective alternative for both medical and non-medical ailments. In summary, the study concludes that the community's strong belief in traditional medicine is rooted in its affordability and accessibility, allowing individuals to seek treatment without bureaucratic hurdles. The paper underscores the importance of government support and monitoring to ensure that traditional medicine aligns with regulations, fostering a sense of security for those seeking treatment within these practices. It is recommended that the government continues to collaborate with traditional medicine practices, ensuring a balance between cultural preservation and adherence to established standards.
Implementasi Kebijakan Larangan Penangkapan Ikan pada Hari Tertentu sebagai Upaya Mencapai Tujuan Pembangunan Berkelanjutan: Kehidupan Bawah Laut Simamora, Beltahmamero; Muda, Indra; Kurniaty, Evi Yunita; Harahap, Gustami; Suharyanto, Agung
Society Vol 12 No 2 (2024): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v12i2.696

Abstract

This research aims to explore and understand more deeply the implementation of the no-fishing policy as an effort to achieve sustainable development goals for life below water. The research method uses qualitative with a descriptive approach with the aim of building meaning based on the views of participants. Data collection is carried out through three stages: observation by directly observing fishing activities and comparing them to the activities of the day of the fishing ban, in-depth interview stages by meeting informants and the literature study stage is carried out by collecting research results that are closely related to the research. The determination of informants was carried out purposively with the criteria of the Sabang City Community, who work as Fishermen, fishermen who know about the no fishing policy, ship-owning financiers who are closely related to fishing operations, and traditional representatives of the laot customary commander. The research findings of the communication stage, which originally prohibited fishing as part of the culture, was changed into a rule with a legal umbrella in Qanun No. 7 of 2010 concerning fisheries. The resources stage was carried out by forming an institution in charge of supervising and enforcing customary law rules, namely Panglima laot, which was further reinforced by the issuance of Qanun No. 10 of 2008 concerning the role of customary institutions. The disposition stage provides social sanctions in the form of ostracism and gives negative stigma to strict sanctions in the form of confiscation of catches and boats for three to seven days; the bureaucratic structure stage reinforces the authority of customary law and the role of Panglima laot as stated in Qanun No. 10 of 2008 and Qanun No. 7 of 2010.
Analisis Kinerja Aparatur Pemerintahan Dalam Penyaluran Program Keluarga Harapan (PKH) Pada Masyarakat Miskin Di Kelurahan Kenangan Baru Kecamatan Percut Sei Tuan Kabupaten Deli Serdang Hutabarat, Anjuyto; Lubis, Yurial Arief; Suharyanto, Agung
Jurnal Ilmiah Administrasi Publik dan Pemerintahan (JIAPP) Vol 3, No 1 (2024): Jurnal Ilmiah Administrasi Publik dan Pemerintahan (JIAPP) - Februari
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jiaap.v3i1.3736

Abstract

The Family Hope Program (PKH) is a conditional cash transfer targeting Very Poor Families (KSM) with the aim of alleviating poverty. This article aims to analyze the performance of government officials in distributing PKH to the poor in Kenangan Baru Village and to find out what are the inhibiting factors in distributing PKH in the Village. The problem in this research is focused on the less than optimal distribution of PKH aid funds and also the target of receiving PKH assistance that has not been realized properly. In order to approach this problem, the theoretical reference from Mondy, Noe and Premeaux regarding performance measurement includes Quantity, Quality, Independence, Initiative, Adaptation, Cooperation. The data collected is based on data collection techniques through observation, interviews, and documentation. Then analyzed using a descriptive qualitative method. This study concludes that the quantity of work; PKH distribution has been carried out well, Quality of work; not yet precise target and timing of distribution of funds, the independence of the apparatus; have not been able to work with minimal help from others, Initiative; in response to data problems PKH companions visited KPM homes, Adaptation; PKH assistants adapt well to KPM in monthly activities, Cooperation; lack of coordination between assistants and apparatus in the Kelurahan. Obstacles in PKH distribution are not synchronized KPM data, lack of KPM participation in monthly activities, limited companion human resources, and undisbursed aid funds.
Kualitas Pelayanan Kesehatan di Puskesmas Kecamatan Pagar Merbau Kabupaten Deli Serdang Saragih, Aulia Yusuf; Suharyanto, Agung; Nasution, Chairika
Journal of Education, Humaniora and Social Sciences (JEHSS) Vol 7, No 4 (2025): Journal of Education, Humaniora and Social Sciences (JEHSS), May
Publisher : Mahesa Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34007/jehss.v7i4.2661

Abstract

Health services are a form of public service that plays an important role in improving the quality of life of the community. This study aims to describe the quality of health services at the Pagar Merbau Health Center, Deli Serdang Regency, using a descriptive qualitative approach. The focus of the research is directed at the five dimensions of service quality according to the SERVQUAL model, namely, tangible (physical evidence), reliability (reliability), responsiveness (responsiveness, assurance (guarantee), and empathy (concern). The data collection technique was carried out through in-depth interviews, observations, and documentation of health center officers and the community using the service. The results of the study show that, in general, the quality of service is quite good, especially in the aspects of facility cleanliness, service accuracy, and the friendly attitude of officers. However, there are still several obstacles that affect the effectiveness of services, including a lack of patient understanding of procedures, suboptimal information delivery, and limited health personnel. These factors have an impact on several dimensions of service, especially responsiveness and assurance. This study recommends patient education, information strengthening, and human resource improvement to optimize services.
Kualitas Pelayanan Publik dalam Pengurusan E-KTP di Kecamatan Medan Baru Kota Medan Lubis, Fatimah; Suharyanto, Agung; Batubara, Beby Masitho
Journal of Education, Humaniora and Social Sciences (JEHSS) Vol 7, No 4 (2025): Journal of Education, Humaniora and Social Sciences (JEHSS), May
Publisher : Mahesa Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34007/jehss.v7i4.2633

Abstract

Public services are services provided by the government as a state administrator to the community, the Electronic Identity Card is an identity card that must be owned by every Indonesian citizen which contains a clear number, name, place/date of birth, gender, clear address along with RT/RW, village/village, sub-district, religion, marital status, occupation, citizenship, and the validity period of the ID card, The purpose of this study is to determine the quality and obstacles of employee service in making Electronic KTP in Medan Baru District, Medan City, by using qualitative research methods, this research focuses on Medan Baru District, the techniques used in this study are interviews, observations, and documentation in data collection, the performance of the State Civil Apparatus is guided by the Standard Operating Procedures in Medan Baru District and has been applied from In 2017 until now, there is a lack of blanks from the central government, a lack of clear information for the public and limited electronic ID card recording tools, the conclusion of the Electronic ID card contains security codes and electronic recordings as a means of verifying and validating a person's identity data.
SOSIALISASI DAN PELATIHAN PEMBUATAN VIRGIN COCONUT OIL (VCO) DAN FERMENTASI PRODUK MAKANAN TRADISIONAL PLIEK-U SEBAGAI UPAYA PENINGKATAN EKONOMI MASYARAKAT DI DESA KELAMBIR KECAMATAN PANTAI LABU KABUPATEN DELI SERDANG Nasution, Jamilah; Rahmiati, Rahmiati; Suharyanto, Agung; Susilo, Ferdinand
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 5, No 3 (2022): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v5i3.1180-1186

Abstract

Virgin Coconut Oil (VCO) merupakan minyak yang diperoleh dari ekstraksi kelapa segar dan diproses dengan berbagai cara, termasuk metode produksi tradisional di rumah. Tujuan pembuatan VCO dan pliek-u yaitu untuk memberikan informasi tentang pemanfaatan produk kelapa berupa santan yang dapat diolah kembali menjadi minyak VCO, dan ampas minyaknya digunakan sebagai pliek-u sebagai makanan tradisional. VCO memiliki nilai jual yang tinggi dan berkhasiat obat. Pliek-u terbuat dari ampas kering sisa minyak kelapa tua. Kedua produk ini dibuat dengan mitra melalui praktik langsung. Hasil yang diperoleh dari pembuatan VCO adalah memiliki sifat fisik yang baik yaitu bening seperti air, memiliki aroma yang harum dan rasa yang dapat diterima, serta bebas dari bau tidak sedap. Pliek-u merupakan alternatif pengganti buah kelapa dan makanan tradisional yang harus dilestarikan. Pliek-u biasanya ditambahkan sebagai bumbu masakan kari, sehingga memberikan rasa yang unik dan otentik. Hasil uji organoleptik pliek-u yaitu warnanya coklat, rasanya asam dan aromanya tidak berbau.
Systematic Literature Review (SLR): Efektivitas Informasi terhadap Ekspektasi Masyarakat pada Kebijakan Pemerintah dalam Perspektif Psikologi Komunikasi Syafrizaldi, Syafrizaldi; Suharyanto, Agung; Lubis, Yurial Arief
Tabularasa: Jurnal Ilmiah Magister Psikologi Vol 8, No 1 (2026): Tabularasa : Jurnal Ilmiah Magister Psikologi, Januari
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/tabularasa.v8i1.6363

Abstract

This study aims to systematically examine the development and scientific findings related to the effectiveness of information in shaping public expectations of government policies using the Systematic Literature Review (SLR) method. Public policy information is understood not only as a process of conveying a message, but as a psychological stimulus that influences public perception, attitudes, and expectations. The SLR process is carried out through the stages of identification, screening, eligibility, and inclusion of literature based on the PRISMA guidelines. Literature searches were conducted on Google Scholar databases, Scopus (secondary references), and accredited national journals, with a publication range of 2000–2024. The results of the study show that the effectiveness of information is influenced by five main themes, namely the credibility of the source, the message framing strategy, the role of the media agenda, the cognitive bias of the audience, and the level of media literacy. This study confirms that public expectations of government policies are formed through complex psychological processes and mediated by public communication systems. These findings make a theoretical and practical contribution to the development of communication strategies for communication psychology and support transparent and sustainable governance.
Analysis of Strategies for Enhancing Civil Servant Competence in Good Governance–Based Public Service Delivery in Medan Denai Subdistrict Suharyanto, Agung; Naibaho, Valensia Charolina; Alanti, Alya Dwi; Haloho, Fanny Dalarosa; Gaol, Agnes Claudia Br Lumban
Strukturasi: Jurnal Ilmiah Magister Administrasi Publik Vol 8, No 1 (2026): STRUKTURASI: JURNAL ILMIAH MAGISTER ADMINISTRASI PUBLIK, MARET
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/strukturasi.v8i1.5894

Abstract

This study aims to analyze strategies to improve the competence of the State Civil Apparatus (ASN) in supporting good–governance–based public services in Medan Denai Subdistrict. The research employs a qualitative, descriptive approach. Data were collected through in-depth interviews, observation, and documentation involving government officials at the subdistrict level who are directly engaged in public service delivery. The findings indicate that improving ASN competence is achieved through several strategies, including training and capacity development programs, periodic performance evaluations, and the use of information technology in public service systems. These strategies contribute to improving the quality of public services by making them more transparent, accountable, responsive, and efficient, in accordance with the principles of good governance. However, the implementation of these strategies still faces several challenges, including limited training budgets, variations in civil servants’ competence levels, and a suboptimal career development system for ASN. Therefore, stronger policy support and more systematic human resource management are needed to ensure sustainable improvement of ASN competence. This study highlights that the development of civil servant competence plays a crucial role in enhancing public service quality and strengthening the implementation of good governance at the subdistrict government level.
Co-Authors Abdul Haris Abdul Haris Abdul Latief Abdul Latief Ade Irma Suryani Adhi Wibowo Adi Sumandiyar Adrian Tawai Adrika Willis Aisyah Melani Alanti, Alya Dwi Alfialita, Vini Alya Hanifah Amir Razak Ana Rahmi Anastacia, Dyta Anggreni Atmei Lubis Aprilia, Anggi Ardhana, Salsa Novia Ari Agung Prastowo, Ari Agung Armansyah Matondang Armansyah Matondang Armansyah Matondang, Armansyah Arwansyah Arwansyah Arwansyah, OK Arwansyah, OK Dedi Arwansyah, OK Dedy Atrizka, diny Ayu Febryani Ayu, Putri Keumala Bahrum Jamil Barus, Nia Tesalonika Br Barus, Rehia K. Isabella Bebby Masitho Batubara Bebby Masitho Batubara Bebby, Olivia Beby Masitho Batubara Beby Masitho Batubara Beltahmamero Simamora Bukit, Niarita Chairika Nasution Citra Girsang Damayanti, Elok Dandy Yosafat Ginting Darmayasa Darmayasa de Guzman, Broderick M. N. Deliana, Marlina Delvi Windy Aulia Manik Derita Tumangger Desi Mariana Br. Simamora Devi Annisa Siagian Effiati Juliana Hasibuan Effiati Yuliana Hasibuan Eko Medagri Erwin Surya Eva Sartika Dasopang Evi Susilawati Evi Yunita Kurniaty Fadhillah, Intan Fatmawati, Eka Fauziah Fauziah Ferdinand Susilo Firza Ramadhan Frastito, Frastito Gaol, Agnes Claudia Br Lumban Ginting, Anisa Stepani Br Gustami Harahap Hadion Wijoyo Halmiaty, Nona Haloho, Fanny Dalarosa Hanifah, Alia Hasibuan, Ulfa Ganti Hodriani Hodriani Husain, Muh. Najib Hutabarat, Anjuyto Icha Fandayani Ika Santi Kasima Saragih Indra Muda Irwan Nasution Irwan Nasution Iyen Herini Situmorang Jamilah Nasution Jon Fredi Purba Joni Pranata Juan Carlos M. Smith Juanda Juanda Karen Fransiska Sipayung Khairunnisah Lubis Khalik Pratama Kristina Maria Br. Rajagukguk Larasati Larasati Larasati, Larasati Lidia Apriani Lubis, Fatimah Lubis, Masita M. Yahya Maharani Maharani, Maharani Masitho Batubara Maswita, Maswita Mela Dwi Valensia Elvira Milan Alfianni Zega Montayana Meher Mora, Zulkarnen Muhammad Citra Ramadhan Muhammad Fadli Muhammad Nur Daud Muklis Muklis Naibaho, Valensia Charolina Nasution, Jamilah Nimim Nimim Nina Angelia Nona Halmiaty Nopita Pebrianti Nurhasanah Harahap Nurlina Nurlina Nurmala Berutu Nurul Tiara Baiti Nurul Ufa Nainggolan Oktaviani, Nurliza Onggal Sihite Panji Suroso Parinduri, Wina Mariana Pasaribu, Jefri Hasian Pratama, Ikbar Purba, Jaya Govindo Purba, Jon Fredi Putra Rahmat Hidayat Putranto, Teguh Dwi Putri Wijayanti Ndraha Putri, Ade Rabinra M Panggabean Rahmiati Rahmiati Ramot Simon Hans Kristian Harianja Rehia K. Isabela Barus Rehia K. Isabella Barus Rehia K. Isabella Barus Rentha Bitha Eunike Reza Eka Saputra Richard Daniel Nababan Robby Hidajat Samsul Bahri Saraan, Muhammad Rasyad Ghazali Saragih, Aulia Yusuf Satrina Titania Siahaan Selamat Riadi Sembiring, Endang Alemisa Silviana, Dini Simamora, Beltamahmero Sinaga, Roynanda Sindi Dea Agustina Ginting Sinima Luahambowo Siregar, Zulkarnain Supriadi Putro Panjaitan Syafina, Rahmi Syafriyeni Tanjung Syafriyenni Tanjung Syafrizaldi, Syafrizaldi Syafruddin Ritonga Syafruddin Ritonga Syafruddin Ritonga Syardiansah, Syardiansah Tambunan, Annisa Putri Tarigan, Dewi Natasia Br Taufik Wal Hidayat Taufik Wal Hidayat Taufik Wal Hidayat, Taufik Wal Tedi Tri Wibowo Thariq, Muhammad Toho C.M Situmorang Usman Tarigan Usman Tarigan, Usman Veithzal Rivai Zainal Walid Mustafa Sembiring Wiflihani Wiflihani Wiflihani Wiflihani Windi Windi Wiranti Wiranti Yurial Arief Lubis Zannah, Liadi Zega, Milan Alfianni Zulfia Hanum Alfi Syahr Zulkarnen Mora