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ANALISIS KARAKTERISTIK PEKERJAAN, STRES KERJA, DAN KEPUASAN KERJA TERHADAP KINERJA ASN PADA DINAS PERTANIAN DAN PERIKANAN KABUPATEN PONOROGO Windiyastutik, Arida Tri; Rispantyo, Rispantyo; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol 14 (2020): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

The study was conducted at the Department of Agriculture and Fisheries of Ponorogo Regency, the types of data used were qualitative and quantitative. Data sources used are primary and secondary data. With the survey method with a population of 291 people. The sample method uses a purposive sampling method that is structural ASN and a total of 94 people is obtained. Data analysis technique used multiple regression analysis which was previously tested for validity and reliability of the questionnaire. In this study shows that job characteristics and job satisfaction do not significantly influence performance. Job stress has a significant effect on performance.
PENGARUH KEPEMIMPINAN DAN LINGKUNGAN KERJA TERHADAP KINERJA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING (Studi Kasus pada Karyawan PT Timbul Jaya Motor Boyolali) Purwaningsih, Reza Retma; Wahyudi, Amin; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol 14 (2020): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

This study aims to determine the significant influence between: (1)Leadership on job satisfaction; (2) The work environment for job satisfaction; (3) Leadership towards performance; (4) Work environment on performance; (5) Job satisfaction on performance; (6) Job satisfaction mediates the effect of leadership on performance; (7) Job satisfaction mediates the effect of the work environment on performance.The population of PT Timbul Jaya Motor Boyolali employees in 2019 is 125 people. Samples were taken in total sampling of 125 people. Data collection techniques using a questionnaire through the test of validity and reliability. The analysis technique uses multiple linear regression with the classic assumption test. The technique of gathering the data is using inquiry sheet validity test and reliability test. The analysis technique uses double regression with classical assumption. Conclusion of research results; (1) The hypothesis which states there is a significant influence of leadership on job satisfaction is verified; (2) The hypothesis which states there is a significant influence of the work environment on job satisfaction is verified; (3) The hypothesis that there is a significant influence of leadership on performance is verified; (4) The hypothesis that there is a significant influence of the work environment on performance is verified; (5) The hypothesis that there is a significant effect of job satisfaction on performance is verified; (6) The hypothesis that there is a significant influence of leadership on performance through job satisfaction is verified; (7) The hypothesis which states there is a significant influence of the work environment on performance through job satisfaction is verified.
ANALISIS PENGARUH BRAND AWARENESS, BRAND IMAGE, DAN MEDIA COMMUNICATION TERHADAP KEPUTUSAN PEMBELIAN (Survei pada Lembaga Pendidikan Bahasa Inggris Interactive English Language Center di Surakarta dan Sukoharjo) Safitri, Natalina Wahyu; Suddin, Alwi; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol 14 (2020): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

This research is conducted in order to find out the significance of the influence of (1) brand awareness, (2) brand image and (3) media communication towards the purchasing decision of the consumers of English Education IELC in Surakarta and Sukoharjo. The samples were taken employing the purpossive random sampling and accidental sampling methods. The data were collected through questionnaires using validity and reliability tests. The analysis technique employed the double linear regression, t test, F test, R2 test and classic assumption test. The result of the validity test shows that the research instruments are valid. The result of the realibility test was reliable. The results of the classic assumption test shows that the multicollinearity test, heteroskedasticity test, autocorrelation test, and normality test are all passed. The analysis result shows that Brand Awareness, Brand Image and Media communication all significantly influenced the purchase decision.
GREEN MARKETING “ROTI ANDIKA” SECARA DIGITAL Sumaryanto, Sumaryanto; Widajanti, Erni; Handayani, Asih
ADI WIDYA : JURNAL PENGABDIAN MASYARAKAT Vol 5, No 1 (2021): ADIWIDYA
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33061/awpm.v5i1.4614

Abstract

UMKM menghadapi persaingan yang ketat, era digitalisasi menuntut pelaku usaha bergerak secepat perubahan. Data, teknologi Smartphone dan aplikasi adalah satu paket. Salah satu aplikasi yang dapat digunakan adalah imooji. Bagi UMKM aplikasi imooji membantu mencapai tujuan usaha. Pemasaran Sosial digunakan untuk menarik empati, yaitu dengan mengelola sampah. Roti Andika adalah UMKM di daerah Tohudan, menghasilkan roti berbahan baku, peralatan dan cara operasional konvensional. Keunggulannya harga murah. Pegawai Roti Andika anak-anak muda yang familiar dengan smartphone, tetapi penggunaan smartphone tidak optimal. Fungsi Aplikasi imooji untuk memasarkan produk, kali ini kontennya berisi kepedulani lingkungan yaitu cara mengelola sampah yang benar. Target pelatihan meningkatkan penjualan melalui konten mengelola sampah dan meningkatkan kualitas hidup serta informasi yang ingin disampaikan kepada siapapun, dimanapun dan kapanpun dengan konten menarik.
ANALISIS PENGARUH KEPERCAYAAN MERK TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA KONSUMEN RETNO SKIN CAREDI SURAKARTA Caturani, Erwin; Suseno, Y. Djoko; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol. 13 No. 1 (2019): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

This research (1) Analyze the significance of the influence of brand trust on the satisfaction of Retno Skin Care Consumers in Surakarta. (2) Analyze the significance of the influence of brand trust on the loyalty of Retno Skin Care Consumers in Surakarta. (3) Analyze the significance of the brand trust on the loyalty of Retno Skin Care Consumers in Surakarta. (4) Analyze the significance of the influence of brand trust on the loyalty by mediating customer satisfaction in Retno Skin Care Consumers in Surakarta.This research took the location of Retno Skin Care in Surakarta using a sample of 100 respondent of Retno Skin Care services users in Surakarta. How to take sample with questionnaires. Based on the result of testing each hypothesis shows that wich states “consumer confidence has a significant effect on consumers loyalty” proved the truth. The third hyphotesis states that “consumer satisfaction has a significant effect on customer loyalty by mediating consumer satisfaction in retno skin care consumers in Surakarta”, proven true.
PENGARUH KOMUNIKASI MEREK TERHADAP LOYALITAS MEREK MELALUI KEPERCAYAAN MEREK SEBAGAI PEMEDIASI (Survei pada Konsumen Kecap Lombok Gandaria Merah di Luwes Kestalan Surakarta) Rika, Odysiusoctavia; Suddin, Alwi; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol. 13 No. 1 (2019): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

This study aims to understand the significant influence between: (1) Brand Communication to Brand Loyalty, (2) Brand Communication to Brand Trust, (3) Brand Trust to Brand Loyalty, (4) Brand Communication to Brand Loyalty which mediated by Brand Trust in Lombok Kecaria Gandaria Merah consumers at Luwes Kestalan Surakarta. Sample In this study is Lombok Gandaria Merah consumers at Luwes Kestalan Surakarta as many as 100 people taken randomly. Data collection techniques were carried out using a questionnaire. The technical analysis used is linear regression, t test, F test, direct effect test, indirect effect test, coefficient determination test, path analysis, and sobel test. The results of this study are: (1) Brand Communication has a significant effect on Brand Loyalty, (2) Brand Communication has a significant effect on Brand Trust, (3) Brand Trust has a significant effect on Brand Loyalty, (4) Brand Trust significantly mediates the effect of Brand Communication on Brand Loyalty.
ANALISIS PENGARUH CITRA MEREK, LABEL HALAL, DAN IKLAN TERHADAP LOYALITAS PELANGGAN PRODUK KOSMETIK HERBAL MORESKIN DI SRAGEN Handayani, Tri; Suseno, Y. Djoko; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol. 13 No. 1 (2019): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

The purchase of cosmetic product is a need that must be fulfilled for some women. The existance of cosmetics that have various types, colors, and advantagel in providing function for customers requires the cosmetics industry to further develop production tecnology and develop its marketing strategies to get position on the market. The study aims to determine the effect partially between ; brand image, a halal label and advertising on customer loyalty. The population is archipelago Natural PT consumer in Keadawung sub district Sragen regency in 2019. The sample was take by puposive random samplingbof 100 respondents. Data collection tecniquel use quitionanaires, after that has been tasted using instrument namely validity and reabibility. Classic asummtion test, namely normaly, multicolonearity, heterosdastisity, and autocorrelation. Hyphotesis testing uses multiple linear regression, t test, f test of model accuraly and coeffisient of determinan.The inquiry of the brand image variable is valid, the inqury of the variable halal label is valid, the inqury of the variable advertising is valid, and the inqury of variable customer loyalty is valid also. The multicolonearity test no multicolonearity, hetereskedastisicity test no heterskedasticity, the autocorrelation test no autocorrelation, and normacility test is normacility. Research of result is: “brand image, halal label and advertising there are a significant effect on customer loyalty moreskin cosmetic product in Kedawung sub district Sragen regency”.
PENGARUH KOMITMEN ORGANISASI DAN GAYA KEPEMIMPINAN TERHADAP MOTIVASI KERJA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL MEDIASI PADA INSPEKTORAT KABUPATEN PONOROGO Wahyuningsih, Triana; Wahyudi, Amin; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol. 13 (2019): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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It has purpose to analyze the significance of organizational commitment and leadership style on work motivation as a mediating variable in the district inspectorate of Ponorogo. The benefits of practical research can be a consideration in management decision making in the future examinations and academically can increase knowledge, especially about the development of human resources. The sample is amounted to 39 respondents from a population of 39 civil servants with the calculation of the number of respondents using the technique taken from the entire population. The results of this study indicate that job satisfaction mediates the effect of organizational commitment on work motivation and job satisfaction mediates the influence of leadership style on civil servants work motivation in the district inspectorate of Ponorogo.
ANALISIS PENGARUH KUALITAS PRODUK, CITA RASA, DAN HARGA TERHADAP LOYALITAS PELANGGAN WAFFELIO FRANCHISE DI SURAKARTA Justitie, Destria; Suddin, Alwi; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol. 13 (2019): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

This study discusses the significance of: (1) product quality on Waffellio Franchise customer loyalty in Surakarta, (2) taste towards Waffellio Franchise customer loyalty in Surakarta and (3) price on customer loyalty of Waffellio Franchise in Surakarta. This research is a survey method with Waffelio Franchise customers in Surakarta, with an infinite number of participants, 97 customers have been added in 17 years, and have become waffelio consumers at least ever buying a waffelio product at least 3 (three) times . Data were analyzed using instrument test, classical assumption test, and multiple linear regression analysis. The results of the study prove that: (1) Positive and significant product quality variables on customer loyalty in Waffelio Franchise in Surakarta (2) Positive and significant taste variables on customer loyalty in Waffelio Franchise in Surakarta (3) Positive and significant price variables on customer loyalty at the Waffelio Franchise in Surakarta.
PENGARUH KOMPENSASI, KEPEMIMPINAN, DAN KOMITMEN ORGANISASI TERHADAP KEPUASAN KERJA PEGAWAI (Survei pada Pegawai Dinas Perhubungan Kabupaten Sragen) Syamsulhaq, Syamsulhaq; Suddin, Alwi; Widajanti, Erni
JURNAL MANAJEMEN SUMBER DAYA MANUSIA Vol. 13 No. 2 (2019): Manajemen Sumber Daya Manusia
Publisher : Universitas Slamet Riyadi

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Abstract

Job satisfaction is essentially an individual thing, each person will have a level of satisfaction that is not the same as the value system that applies to him. The more aspects of the job that suit the person's desires, the higher the satisfaction he feels. Vice versa, if the fewer aspects of the job in accordance with the wishes of people, the lower the level of satisfaction. This study aims to determine the effect of 1) compensation on job satisfaction, 2) leadership on satisfaction, 3) and organizational commitment to job satisfaction. Respondents in this study were all employees of the Transportation Agency of Sragen Regency with 66 employees using saturated sampling techniques. Data collected through a questionnaire was then tested with validity and reliability tests. Hypothesis analysis uses multiple linear regression, t test, F test and the coefficient of determination (R2). The analysis shows that (1) compensation has a positive and significant effect on job satisfaction; (2) leadership has a positive and significant effect on job satisfaction; and (3) organizational commitment has a positive and significant effect on job satisfaction. The higher compensation, leadership and organizational commitment, the higher the job satisfaction, and vice versa the lower the compensation, leadership and organizational commitment, the lower the job satisfaction.
Co-Authors Afifah Devi Lestari Amin Wahyudi Aminuyati Anissa Nur Azizah Arie Wibowo Arif Nur Saputro Asih Handayani Aurel Yulita Pradyasari Bagas Priyatama Calvin Andrea Caturani, Erwin Desvitasari, Armelita Dian Raras Ati Dicky Wahyu Ramadhan Dwi Astuti, Alfiana Dyah Susanti Hayuningrum Eka Parya, Atiska Eva Nur Safitri Fahmi Nurdin Hamid Febri Widya Puspitasari Francisca Audry Kournikova Friska Oktaviani Handayani, Asih Isnaini Isnaini Justitie, Destria Karunia Fadillatul Firdaus Kusuma, Egidia Natasya Yovita Maharani, Dona Fitriana Muthia Nur Alvianti Nani Irma Susanti Nurul Atikah Pebrianti, Naca Shahidatur Rahma Permadani, Septiana Bunga Prasetyo, Briyan Aji Purwaningsih, Reza Retma Puspitasari, Vernanda Putri Novita Sari Raras Ati, Dian Retno Yulianti Rika, Odysiusoctavia Rispantyo Rispantyo, Rispantyo Rohman, Annisa Safitri, Eva Nur Safitri, Natalina Wahyu Saputro, Arif Nur Saputro, Rohmat Dimas Sari, Aisyah Arum Sari, Ressa Meilani Selvia Luwinda Septiana Bunga Permadani Siska Dwi Rahayu Suddin, Alwi Sumaryanto Sumaryanto Sumaryanto Sumaryanto, Sumaryanto Sunarso , Sunarso Sunarso Sunarso Sunarso Sunarso Suprayitno Suprayitno Suprayitno Suprayitno Suryo, Aryoto Adhi Susanti, Nani Irma Sutarno Syaifudin, Muh Ismail Syamsulhaq, Syamsulhaq Tri Handayani Tyandini, Lelani Kalis Utami, Fitria Dewi Vadesma, Wanda Theza Valentina, Jesslyn Wahyuningsih, Triana Widya Puji Astuti, Widya Puji Windiyastutik, Arida Tri Y. Djoko Suseno Y. Djoko Suseno Yernia Aloensia Putri Yulfina Putri Wahyuningrum