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All Journal Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) JEJAK Jurnal Manajemen Pelayanan Publik AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat Jurnal Akuntansi dan Bisnis Amalee: Indonesian Journal of Community Research & Engagement JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Berajah Journal Jurnal Ilmu Kesehatan Dharmas Indonesia Jurnal Penelitian Pendidikan Indonesia Management and Business Progress Community Service Progress Economic Development Progress
Sarwoto Sarwoto, Sarwoto
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Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Library & Information Science Nursing Public Health Social Sciences Transportation Other

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PENGARUH KETERSEDIAAN BARANG DAN DISPLAY PRODUK TERHADAP STORE ATMOSPHERE SERTA IMPLIKASI PADA IMPULSE BUYING Rahayu, Fifi; Annisa Fitri, Intan; Sarwoto, Sarwoto; Cai Cen, Cia
Berajah Journal Vol. 4 No. 4 (2024): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v4i4.385

Abstract

This research aims to find out whether the availability of goods and product displays have an effect on impulse buying, the availability of goods and product displays have an effect on store atmosphere, and the availability of goods and product displays have an effect on store atmosphere on impulse buying. The research method used uses quantitative methods with Smart PLS 3.0 software. The sampling technique used was non-probability sampling with accidental sampling technique. Data were collected using questionnaires and literature studies from 90 respondents who had purchased and used goods at Panglong UD Sinar Maju. The data analysis method in this research uses instrument test analysis (validity test and reliability test), goodness of fit (GoF) test, multiple linear regression analysis, determinant coefficient analysis, and hypothesis testing. The results of the research are: 1. The influence of the availability of goods is rejected on impulse buying. 2. Availability of goods is stated as acceptable to the store atmosphere. 3. Product displays are declared objectionable to the store atmosphere. 4. Product displays are declared acceptable for impulse buying. 5. Store atmosphere is stated to be resistant to impulse buying. 6. Availability of goods for impulse buying through the store atmosphere is declared rejected. 7. Product displays for impulse buying through store atmosphere are declared rejected.
Edukasi Publik Mengenai Pasar Modal Dalam Meningkatkan Minat Berinvestasi Bagi Siswa/i MA Alwasliyah Tebing Tinggi Sarwoto, Sarwoto; Nursaimatussadiya, Nursaimatussadiya; Sinaga, Eka Mayastika; Fitrianingsih, Fitrianingsih; Nainggolan, Benhart; Purba, David Gabriel Marudut; Siregar, Raysal Januar
Community Service Progress Vol. 4 No. 1 (2025): Community Services Progress Edisi Juni 2025
Publisher : STIE Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/csp.v4i1.221

Abstract

The community service program carried out for students of MA Alwasliyah Tebing Tinggi aims to provide an understanding of capital market investment for the younger generation, especially students, so that it can be used as provisions for students to be able to invest either through the capital market or in other forms. This introduction and understanding will focus on general investment procedures in the capital market. The role of the capital market is increasingly important for the Indonesian economy because it is one of the indicators of a country's economy. Therefore, this community service is a source of knowledge for the community, especially for students, to learn more about investment management and capital markets from an early age. Through an introduction by educating early, it is hoped that students can know what investment and capital markets are so that they understand and are interested in carrying out investment and capital market fields.
Grebeg Penjalin: Komoditifikasi Budaya pada Pemberdayaan Masyarakat Desa Wisata Rotan Trangsan-Sukoharjo Sarjiyanto, Sarjiyanto; Shohibul, Ana; Sarwoto, Sarwoto; Mulyadi, Mulyadi; Istiqomah, Suryadari
Aksiologiya: Jurnal Pengabdian Kepada Masyarakat Vol 6 No 2 (2022): Mei
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/aks.v6i2.4903

Abstract

The purpose of community service in the Trangsan Rattan Tourism Village is to maintain the sustainability of the existence of the rattan industry center. This activity also aims to empower the potentials that are in the location and synergize the socio-economic and cultural potential in an effort to increase empowerment and improve the welfare of citizens in Rotan Tourism Village. The dedication method uses a study-action and participatory approach. Culture as an agent of change through the creation of the cultural event "Grebeg Penjalin" which is held as an annual agenda in the Tangsan Rotan Tourism Village as a cultural commoditization. The results of dedication indicate the commoditization of culture can be an effective attraction. The holding of the Braiding “Grebeg Penjalin" chosen as a cultural event has proven to be able to be an effort to maintain the existence of the Trangsan Rattan Tourism Village which directly contributes to the improvement of the welfare of the people in Trangsan.
Efektivitas Teknik Perawatan Luka Modern pada Pasien Ulkus Diabetikum Sarwoto, Sarwoto; Fitria, Reni; Putri, Dian Eka
Jurnal Ilmu Kesehatan Dharmas Indonesia Vol. 5 No. 1 (2025): Jurnal Ilmu Kesehatan Dharmas Indonesia (JIKDI)
Publisher : Fakultas Ilmu Kesehatan Universitas Dharmas Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56667/jikdi.v5i1.1746

Abstract

Diabetic ulcers are one of the chronic complications of diabetes mellitus that can lead to amputation if not treated properly. Modern wound care techniques have been widely used as a more effective approach to accelerate wound healing. Morbidity after ulceration is high, with a recurrence rate of 65% at 3–5 years, a lifetime incidence of lower extremity amputation of 20%, and a 5-year mortality rate of 50–70%.The purpose of this study was to analyze the effectiveness of modern wound care techniques in diabetic ulcer patients in modern wound care practices. The study design used a pre-experimental study with a one group pre-post test design, with a population of 34 respondents, using purposive sampling. Bivariate analysis was performed using the Wilcoxon test. Of the 34 respondents, before (Pre-Test) 23 (67.6%) respondents were in stage 3 of diabetic ulcers and after (Post-Test) 22 (64.7%) respondents were in stage 2. The statistical test results using the Wilcokson test obtained a p-value of 0.000 (<0.05), so it was concluded that there was an effect of modern wound care techniques on the healing of diabetic ulcer in modern wound care practices in Giri Purno Village, Tebo Regency, Jambi in 2024. Primary health centers are expected to develop modern wound care services, provide training for health workers, and educate the community on the prevention of diabetic ulcers.
Pengaruh Pengalaman Pemasaran terhadap Loyalitas Pelanggan Rumah Kecantikan dr Rina dengan Kepuasaan sebagai Variabel Intervening Santika, Dinda; Harahap, Hastuti Handayani; Sarwoto, Sarwoto
Economic Development Progress Vol. 1 No. 1 (2022): Economic Development Progress Edisi Juni 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v1i1.17

Abstract

Marketing theories become the basic theory, especially the theory of consumer behavior. The aim of the study is to show answers to the research hypothesis: marketing experience influences customer satisfaction with a T-statistic value of 19.593 and customer loyalty with a T-statistic value of 2.676. Customer loyalty is influenced by customer satisfaction, the value of the T-statistic is equal to 3.245 and customer satisfaction is the intervening variable between the effect of marketing experience on customer loyalty with a coefficient value of 0.4122. The research was conducted on 97 respondents as well as being the research sample. Data processing using SPSS 25.0 software
Kepemimpinan Dan Disiplin Kerja Sebagai Variabel Berpengaruh Pada Kinerja Karyawan Cv. Kurnia Alam Sejahtera Siregar, Fikri Arizal; Sarwoto, Sarwoto; Purba, Rakhmawati
Economic Development Progress Vol. 1 No. 2 (2022): Economic Development Progress Edisi Desember 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v1i2.31

Abstract

The research was conducted on 31 employees of CV. Kurnia Alam Sejahtera in Tebing Tinggi City. The limited number of employees is able to achieve the company's target and the company becomes stable. Accepted leadership and employee discipline are interesting things to research on the object. The quantitative approach becomes interesting to answer the alleged hypothesis supported by SPSS 25.00. The results of the study answer the positive and unidirectional influence between the independent variable and the dependent variable.
Analisis Faktor-Faktor Yang Mempengaruhi Keputusan Pembelian Produk-Produk Online Pada Marketplace Bukalapak: Studi Kasus Pada Followers Instagram Bukalapak Al’amudi, Ivana Supi; Darma, Surya; Nursaimatussaddiya, Nursaimatussaddiya; Sarwoto, Sarwoto
Economic Development Progress Vol. 3 No. 1 (2024): Economic Development Progress Edisi Juni 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/edp.v3i1.172

Abstract

This study aims to determine the factors that influence the decision to purchase online products on the Bukalapak Marketplace (Case Study on Bukalapak Instagram Followers). The research method used is a quantitative method using SPSS version 25.00. The results were collected from the results of distributing questionnaires to bukalapak users as many as 100 respondents. The analytical method used in this study is to use an instrument test, namely the validity and reliability test. The classical assumption test is the normality test, multicolonearity test, heteroscedasticity test, multiple linear regression analysis, analysis of the coefficient of determination (R2), hypothesis testing, namely the T test. The results of SPSS in this study are the price variable (X1) affects the purchasing decision variable (Y ), Brand image variable (X2) has no effect on purchasing decision variables (Y), product quality (X3) affects purchasing decisions (Y) and Product quality (X3) is the most dominant variable influencing purchasing decisions (Y).
Pengaruh Kualitas Produk Dan Label Halal Terhadap Keputusan Pembelian Dengan Kepercayaan Sebagai Variabel Mediasi: Studi Kasus pada Follower Instagram Scarlett Manurung, Carnelius Ricardo; Rosida, Rosida; Sarwoto, Sarwoto
Management And Business Progress Vol. 3 No. 1 (2024): Management and Business Progress Edisi Juni 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/mbp.v3i1.170

Abstract

The aim of this study was to examine how the impact of product quality and the presence of a halal label affect consumer purchasing choices, with trust playing a mediating role. The study focused on Scarlett's Instagram followers. The study explored both direct and indirect effects. This research falls under the category of explanatory research, aiming to elucidate causal relationships between variables through hypothesis testing. The study employed a quantitative approach utilizing SmartPLS (Partial Least Square) software version 3.0. Two sub-models were utilized: the measurement model (outer model) and the structural model (inner model). The sampling method employed was accidental, with 97 respondents chosen using the Cochran formula. The direct impact analysis revealed that product quality significantly influenced purchasing decisions, with a value of 2.246 and a significant value of 0.025. However, the presence of a halal label did not significantly affect purchasing decisions, registering a value of 0.317 and a significant value of 0.751. Product quality significantly influenced trust, with a value of 7.556 and a significant value of 0.000, while the halal label did not significantly affect trust, with a value of 1.934 and a significant value of 0.054. Trust significantly influenced purchasing decisions, with a value of 20.906 and a significant value of 0.000. Regarding the indirect effects, trust was found to mediate the relationship between product quality and purchasing decisions, with a value of 6.618 and a significant value of 0.000. However, trust was not found to mediate the relationship between halal labels and purchasing decisions, with a value of 1.943 and a significant value of 0.053.
Peran Kepuasan Pelanggan Dalam Mediasi Pengaruh Kualitas Pelayanan Dan Discount Terhadap Impulse Buying Pelanggan Toko Sepatu Stars Purba, Rido; Sinaga, M. Arian L.; Sarwoto, Sarwoto; Cen, Cia Cai
Management And Business Progress Vol. 3 No. 2 (2024): Management and Business Progress Edisi Desember 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/mbp.v3i2.183

Abstract

This research uses approach study quantitative with type study purposeful explanatory research For analyze How connection between One variable with variable other . Population in this research is customer Stars Tebing Tinggi Shoe shop , numbering 96 people. Tools analysis : validity test, test reliability, statistical t test and indirect effect test with use Smart tools PLS 3.0.Results of this research shows that quality service influential significant to satisfaction customers , discounts   influential to satisfaction customers, quality service influential against impulse buying , discounts   influential to impulse buying , satisfaction settlement  influential to impulse buying , and  quality service as well as influence discount to satisfaction customer as intervening variable.
SOSIALISASI LEGALITAS DAN MANAJEMEN USAHA BAGI PELAKU USAHA UMKM DI KECAMATAN BAJENIS KOTA TEBING TINGGI Sarwoto, Sarwoto; Etri, Suci; Khairunnizar, M. Alang
Community Service Progress Vol. 1 No. 2 (2022): Community Service Progress Edisi Desember 2022
Publisher : STIE Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/csp.v1i2.40

Abstract

Kegiatan PKM dilaksanakan di Kecamatan BajenisKota Tebing Tinggi dengan maksud menyasar perwakilan tujuhlingkungan dikecamatan bajenisdari sektor usaha UMKM. Adapun jenis usaha yang diperjualbelikan berupa souvenir,snack, catering, fashion jasa bengkel, dan jajanan tradisional. Adapun tujuan dilaksanakannya kegiatan pengabdian ini adalah untuk mengedukasi pelaku usaha tentang legalitas dan aspek pengelolaan kegiatan usaha yang mendukung kegiatan usahayang dijalankan.Strategi pelaksanaan kegiatan terdapat tiga tahapan yaitu Prasurvei, pembentukan tim, penyusunan proposal dan penyerahan, koordinasi tim dan mitra, dan persiapan alat dan materi pelatihan adalah bagian dari persiapan tahap pertama. Sedangkan bagian sosialisasi dari tahap kedua programini disebut tahap pelaksanaan yakni penyuluhan (dengan penjelasan) dan diskusi adalah dua metode sosialisasiyang akan dilakukan. Tahap evaluasi dan pelaporan merupakan tahap ketiga.Dari hasil kegiatan setelah proses sosialisasi ini diketahu bahwa para wirausaha telah memahami mengenaimaksud dan tujuan darilegalitas merek. Para pelaku bisnis memahami mekanisme strategi pemasaran dengan lebih baik, dan mereka menggunakan media elektronik untuk mempromosikan produk dan layanan mereka untuk meningkatkan penjualan. Target yang dicapai dalam kegiatan ini adalahdi bidang ekonomi dan hukum
Co-Authors Adinda, Rizki Ahmad, Ana Shohibul Manshur Al Al’amudi, Ivana Supi Amanda, Dea Ana Shohibul Manshur Al Ahmad, Ana Shohibul Annisa Fitri, Intan Antika, Tiara Apriyani Simarmata, Lenny Asmuni Asmuni Atmaji, Atmaji Batubara, Rizki Wulanita Cai Cen, Cia Camelia, Antis Candrassa, Limega Dian Eka Putri, Dian Eka Etri, Suci Fadilla, Naila Fitria, Reni Fitrianingsih, Fitrianingsih Hakim, Alimul Halijah, Siti Nur Harahap, Hastuti Handayani Isnaini Harahap Istiqomah, Suryadari JAYANTI, SUCI ETRI Kadariah, Siti Ketaren, Abednego Khairullah, Fikri Khairunnizar, M. Alang Ma'Arif, Miftachul Manurung, Carnelius Ricardo Marbun, Tesya Prysilia Mulyadi Mulyadi Nainggolan, Benhart Nanda Lestari, Rizky Nur, Fauziah Nursaimatussadiya, Nursaimatussadiya Nurwijayanti Pratama, Muhammad Azdril Purba, David Gabriel Marudut Purba, Rakhmawati Purba, Rido Rahayu, Fifi Rika Surianto Zalukhu Risgiyanti, Risgiyanti Rosida Rosida Santika, Dinda Sari, Nanda Widiya Sari, Tri Widya Sarjiyanto Setyowati, Arum Shofyan Roni Shohibul MA, Ana Shohibul, Ana Shohibul, Ana Siahaan, Rumiris Sianipar, Christin Natalia Simanjuntak, Tegarma Agafe Sinaga, Eka Mayastika Sinaga, M. Arian L. Siregar, Fikri Arizal Siregar, Raysal Januar Sri Devi, Sri Sri Murni Surya Darma Suyono, Joko Syafitri, Fadila Syafrizal, Rodi Trinarningsih, Wahyu Wahyudi, Dani Agus Wahyudi, Lilik