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All Journal Isamic Communication Journal Jurnal Pengabdian UntukMu NegeRI Gondang: Jurnal Seni dan Budaya urnal Interaksi: Jurnal Ilmu Komunikasi Martabe : Jurnal Pengabdian Kepada Masyarakat JIKE : Jurnal Ilmu Komunikasi Efek Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis Avant Garde Jurnal Ilmiah Dinamika Sosial Budimas : Jurnal Pengabdian Masyarakat Community Development Journal: Jurnal Pengabdian Masyarakat Journal of Civil Engineering and Planning (JCEP) Jurnal Ilmiah komunikasi Jurnal ComunitA Servizio Jurnal Sinestesia GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Kalbisocio: Jurnal Bisnis dan Komunikasi Jurnal Riset Jurnalistik dan Media Digital Media Bina Ilmiah Journal of Artificial Intelligence and Digital Business Jurnal Sarjana Ilmu Komunikasi (J-SIKOM) Jurnal Ilmiah Teknik Informatika dan Komunikasi Mediator: Jurnal Komunikasi Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Journal of Innovative and Creativity Hudan Linnaas: Jurnal Ilmu Sosial dan Humaniora al-Balagh : Jurnal Dakwah dan Komunikasi Jurnal Cendekia Ilmiah International Journal of Environmental Communication (ENVICOMM)
Melati Budi Srikandi
Universitas Pendidikan Nasional
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Transportation Other

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Dinamika Kode Etik Jurnalistik Produksi Berita Audio : Kajian Literatur Terhadap Praktik Media Audio Maria Erica Widyadini Fernanda; Melati Budi Srikandi; Jonathan Jacob Paul Latupeirissa; I Nyoman Indra Kumara
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.4954

Abstract

This study aims to examine how journalistic ethical principles are applied, interpreted, and challenged within audio-based news production. It specifically explores the influence of digital transformation on the professionalism, accuracy, and credibility of audio journalism, including radio news and podcast-based reporting. The research adopts a thematic literature review approach by analyzing books, peer-reviewed journal articles, ethical frameworks, and international media guidelines published in the last five years. The collected literature was categorized into themes related to ethical principles, audio narration techniques, verification challenges, and digital media practices. Thematic synthesis was used to identify patterns, recurring issues, and gaps within current ethical implementations. Findings indicate that audio journalism presents unique ethical vulnerabilities, such as the potential manipulation of audience perception through tone, sound effects, and music. The absence of visual evidence complicates verification processes, increasing the risk of misinformation. The study also shows that independent audio producers often lack adherence to formal ethical standards, creating inconsistencies in accuracy, transparency, and narrative balance. These challenges demonstrate the need for clearer ethical guidelines tailored to audio formats. The study concludes that conventional journalism ethics must be adapted to address the specific narrative and technical characteristics of audio media. Strengthening editorial oversight, establishing transparent verification procedures, and promoting responsible use of sound elements are essential to ensure credibility and maintain public trust. Developing specialized ethical frameworks for audio journalism is therefore critical in the digital era. Materials and Methods. The research adopts a thematic literature review approach by analyzing books, peer-reviewed journal articles, ethical frameworks, and international media guidelines published in the last five years. The collected literature was categorized into themes related to ethical principles, audio narration techniques, verification challenges, and digital media practices. Thematic synthesis was used to identify patterns, recurring issues, and gaps within current ethical implementations. Results. Findings indicate that audio journalism presents unique ethical vulnerabilities, such as the potential manipulation of audience perception through tone, sound effects, and music. The absence of visual evidence complicates verification processes, increasing the risk of misinformation. The study also shows that independent audio producers often lack adherence to formal ethical standards, creating inconsistencies in accuracy, transparency, and narrative balance. These challenges demonstrate the need for clearer ethical guidelines tailored to audio formats. Conclusions. The study concludes that conventional journalism ethics must be adapted to address the specific narrative and technical characteristics of audio media. Strengthening editorial oversight, establishing transparent verification procedures, and promoting responsible use of sound elements are essential to ensure credibility and maintain public trust. Developing specialized ethical frameworks for audio journalism is therefore critical in the digital era. Keywords: audio journalism, media ethics, ethical standards, digital news production, podcast journalism, verification challenges
ANALYZING THE EFFECTIVENESS OF CONTENT STRATEGIES BY SOCIAL MEDIA INFLUENCERS: A SYSTEMATIC LITERATURE REVIEW Saputra, Fajar Bayu Setiawan; Srikandi, Melati Budi
Hudan Lin Naas: Jurnal Ilmu Sosial dan Humaniora Vol 6, No 2 (2025): Jurnal Hudan Linnaas Vol 6 No. 2, 2025
Publisher : Al-Amien Prenduan University, Sumenep

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28944/hudanlinnaas.v6i2.2583

Abstract

This study examines the effectiveness of micro-influencers versus macro-influencers in marketing campaigns. Given the increasing importance of influencer marketing, understanding the optimal deployment of different influencer types is crucial for maximizing campaign impact. While existing research acknowledges the distinct characteristics of micro and macro-influencers, there remains a gap in understanding how their respective strengths align with specific campaign objectives. This research aims to address this gap by analyzing the interplay between engagement, reach, authenticity, cost-effectiveness, and campaign goals. The study employed a systematic literature review using the Scopus database as the primary source. The findings reveal that micro-influencers excel at fostering authentic connections and driving conversions within niche markets due to higher engagement rates, while macro-influencers are better suited for campaigns prioritizing widespread brand awareness due to their extensive reach. Therefore, the selection of micro or macro-influencers, or a combination thereof, should strategically align with campaign goals and budget constraints. Future research should explore the evolving dynamics of influencer marketing in emerging digital landscapes and develop more sophisticated metrics for measuring return on investment.
Efektivitas Strategi Komunikasi Publik BP3MI dalam Sosialisasi Khusus Program Desa Migran Emas Melisa Rohmah; I Gusti Ayu Agung Dewi Sucitawathi Pinatih; Melati Budi Srikandi; Ni Made Prasiwi Bestari
KALBISOCIO Jurnal Bisnis dan Komunikasi Vol. 13 No. 1 (2026): KALBISOCIO Jurnal Bisnis dan Komunikasi
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/dhrkxz61

Abstract

Penelitian memiliki tujuan untuk menganalisis efektivitas strategi komunikasi publik yang dilakukan oleh badan atau lembaga khusus migran BP3MI, terkait sosialisasi Program Desa Migran Emas. Dalam penelitian ini metode yang digunakan adalah pendekatan kuantitatif dengan menggunakan teknik pengumpulan data, melalui penyuluhan dan penyebaran kuesioner kepada masyarakat sasaran program. Terkait hasil penelitian menunjukkan bahwa adanya strategi komunikasi publik yang diterapkan cukup efektif. Hal ini ditunjukkan oleh tingkat pemahaman masyarakat yang tinggi terkait program setelah mengikuti kegiatan sosialisasi dari BP3MI. Pesan yang disampaikan bagi masyarakat dan juga sasaran program dinilai jelas, sesuai dengan kebutuhan serta karakteristik audiens Hal ini dapat diindikasikan dapat diterima dengan baik oleh informal. Di sisi lain metode komunikasi tetap muka terbukti mampu meningkatkan interaksi antara komunikator dan komunikan serta memperkuat Proses penyampaian pesan yang dimaksud strategi komunikasi publik. Bukan hanya berfungsi sebagai media penyampaian informasi, namun menjadi sarana yang dapat mendorong respon positif serta partisipasi aktif masyarakat dalam program tersebut. Walaupun begitu terdapat sebagian kecil masyarakat yang belum sepenuhnya memahami maupun merespon program secara optimal. Kesimpulan yang dapat diambil dari penelitian ini diperlukan upaya peningkatan strategi komunikasi publik agar jangkauan sosialisasi dapat lebih merata dan inklusif. Serta penyampaian informasi terkait dengan program migran dalam sebuah desa menjadi lebih jelas untuk membantu.
Visual Framing in Online Photojournalism: Bibliometric and Systematic Review of Media and Social Issues Melati Budi Srikandi; Naufal Giri Putra; Jonathan Jacob Paul Latupeirissa
Mediator: Jurnal Komunikasi Vol. 19 No. 1 (2026): Mediator: Jurnal Komunikasi (Sinta 2)
Publisher : UPT Publikasi Ilmiah UNISBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v19i1.8279

Abstract

While swift developments in online photojournalism redefine visual framing to alter audience perception, a general synthesis of systemic biases remains uncharted territory. This study fills this gap by mapping the research landscape and conducting a bibliometric and systematic review to identify publication trends and thematic clusters. A systematic literature review based on PRISMA and bibliometric analysis with VOSviewer is used to analyze 163 articles collected from the Scopus database, resulting in 37 articles for the final review. It analyses publication patterns, leading topics and institutions, geographical distributions, and key thematic clusters. Findings show a critical transformation from mono- to multimodal spaces and recurrent worthy versus unworthy´ binary structures in the depiction of refugees that, by virtue of framing them as massified´ people rather than humans, assign non-European others to the status of a non-person. One major contribution is the theoretical integration of infrahumanization into framing literature, highlighting how online platforms embed social prejudice. In practice, the study provides ethical implications for newsrooms to limit the use of dehumanizing imagery. It suggests that further research should examine how algorithmic distribution and AI-generated content affect the visual.
EVALUASI KOMUNIKASI ORGANISASI PADA MAXONE HOTEL JIMBARAN Ni Komang Saharsa Anantari; A.A. Ngr. Eddy Supriyadinata G Supriyadinata G; Melati Budi Srikandi; Decky Cipta Indraswara
JIKE: Jurnal Ilmu Komunikasi Efek Vol 9 No 1 (2025): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/zzrz6d41

Abstract

Penelitian ini bertujuan untuk mengevaluasi efektivitas komunikasi organisasi di MaxOne Hotel Jimbaran dengan menggunakan pendekatan kualitatif. Perubahan manajemen yang terjadi menuntut penyesuaian SOP serta koordinasi internal yang lebih terstruktur. Data dikumpulkan melalui wawancara mendalam, observasi langsung, dan dokumentasi internal guna memahami pengalaman karyawan, pola komunikasi, serta hambatan yang muncul dalam proses penyampaian informasi. Analisis dilakukan menggunakan model Miles & Huberman yang meliputi reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa komunikasi organisasi berada pada kategori cukup efektif, namun masih menghadapi kendala berupa ketidakkonsistenan komunikasi formal, dominasi komunikasi informal, serta peran pemimpin yang belum optimal dalam memastikan keseragaman pemahaman SOP. Temuan ini menegaskan pentingnya penguatan saluran komunikasi resmi dan peningkatan kapasitas komunikasi para pemimpin departemen. Kata Kunci: komunikasi organisasi, evaluasi komunikasi, metode kualitatif
Radio dalam Ekosistem Digital: Tinjauan Literatur atas Strategi Konvergensi Media di Lembaga Penyiaran Tradisional Ida Ayu Bunga Prabawanti; Melati Budi Srikandi
Jurnal Riset Jurnalistik dan Media Digital Volume 5, No. 2, Desember 2025 Jurnal Riset Jurnalistik dan Media Digital (JRJMD)
Publisher : UPT Publikasi Ilmiah Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/jrjmd.v5i2.8760

Abstract

Abstrak. Perkembangan teknologi digital telah mengubah dinamika industri penyiaran radio, menuntut lembaga penyiaran untuk melakukan inovasi strategi konvergensi media agar tetap relevan dan berkelanjutan di era digital. Perubahan perilaku konsumsi media yang beralih dari media konvensional ke platform digital seperti streaming, media sosial, dan aplikasi mobile mendorong radio tradisional untuk memanfaatkan berbagai saluran distribusi digital. Penelitian ini menggunakan pendekatan studi literatur deskriptif-analitis dengan mengumpulkan data dari sumber primer dan sekunder, termasuk jurnal, artikel, dokumen resmi, dan platform digital terkait. Beberapa artikel menjadi dasar analisis untuk memahami bagaimana strategi konvergensi media diaplikasikan oleh lembaga penyiaran radio dalam menghadapi tantangan era digital. Hasilnya menunjukkan bahwa penerapan inovasi digital seperti streaming online, media sosial, serta penguatan konten visual dan analitik audiens secara signifikan meningkatkan aksesibilitas, partisipasi, dan loyalitas pendengar. Temuan ini menegaskan bahwa integrasi teknologi dan penyesuaian strategi konten berbasis kebutuhan audiens menjadi faktor utama dalam menjaga keberlangsungan media radio di tengah kompetisi dan perubahan lanskap media yang cepat. Abstract. The development of digital technology has changed the dynamics of the radio broadcasting industry, requiring broadcasters to innovate media convergence strategies to remain relevant and sustainable in the digital era. Changes in media consumption behavior that shift from conventional media to digital platforms such as streaming, social media, and mobile applications encourage traditional radio to utilize various digital distribution channels. This research uses a descriptive-analytical literature study approach by collecting data from primary and secondary sources, including journals, articles, official documents, and related digital platforms. A total of three articles served as the basis of analysis to understand how media convergence strategies are applied by radio broadcasters in facing the challenges of the digital era. The results show that the implementation of digital innovations such as online streaming, social media, as well as strengthening visual content and audience analytics significantly increases listener accessibility, participation and loyalty. This finding confirms that technology integration and adjustments to content strategies based on audience needs are key factors in maintaining the sustainability of radio media amidst competition an rapid changes in the media landscape.
ANALYZING THE EFFECTIVENESS OF CONTENT STRATEGIES BY SOCIAL MEDIA INFLUENCERS: A SYSTEMATIC LITERATURE REVIEW Fajar Bayu Setiawan Saputra; Melati Budi Srikandi
Hudan Lin Naas: Jurnal Ilmu Sosial dan Humaniora Vol. 6 No. 2 (2025): Jurnal Hudan Linnaas Vol 6 No. 2, 2025
Publisher : Al-Amien Prenduan University, Sumenep

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28944/hudanlinnaas.v6i2.2583

Abstract

This study examines the effectiveness of micro-influencers versus macro-influencers in marketing campaigns. Given the increasing importance of influencer marketing, understanding the optimal deployment of different influencer types is crucial for maximizing campaign impact. While existing research acknowledges the distinct characteristics of micro and macro-influencers, there remains a gap in understanding how their respective strengths align with specific campaign objectives. This research aims to address this gap by analyzing the interplay between engagement, reach, authenticity, cost-effectiveness, and campaign goals. The study employed a systematic literature review using the Scopus database as the primary source. The findings reveal that micro-influencers excel at fostering authentic connections and driving conversions within niche markets due to higher engagement rates, while macro-influencers are better suited for campaigns prioritizing widespread brand awareness due to their extensive reach. Therefore, the selection of micro or macro-influencers, or a combination thereof, should strategically align with campaign goals and budget constraints. Future research should explore the evolving dynamics of influencer marketing in emerging digital landscapes and develop more sophisticated metrics for measuring return on investment.
SYSTEMATIC LITERATURE REVIEW: PERAN KOMUNIKASI INTERPERSONAL PELATIH DALAM PEMULIHAN MOTIVASI ATLET BASKET REMAJA PASCA CEDERA : Kajian Literature Review Renita Enji Oktavia; Ida Bagus Gde Agung Yoga Pramana; I Gusti Agung Ananda Putra; Melati Budi Srikandi
Jurnal Sarjana Ilmu Komunikasi (J-SIKOM) Vol 7 No 1 (2026): Jurnal Sarjana Ilmu Komunikasi (J-SIKOM)
Publisher : Program Studi Ilmu Komunikasi, Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/j-sikom.v7i1.9728

Abstract

This study is a literature review that aims to describe previous research as a source of academic literature and to identify patterns and trends in research themes. The review was conducted by examining a number of articles published between 2020 and 2025 using the Systematic Literature Review (SLR) method. The article selection process followed the PRISMA guidelines, and the data were subsequently analyzed using thematic analysis techniques. The findings indicate that out of 10 articles that passed the title and abstract screening stages, there is a relationship between communication patterns and interpersonal communication models applied by coaches and athletes in motivating basketball athletes during post-injury recovery. Theoretically, this study contributes to the development of DeVito’s interpersonal communication theory by demonstrating the relevance and application of the components of openness, empathy, support, positivity, and equality within the context of coach–athlete communication. The findings also show that interpersonal communication plays a role in building supportive relationships and serves as one aspect of coaching competence in motivating adolescent athletes to return to training after injury. Furthermore, this review identifies a research gap in interpersonal communication studies that integrate motivational psychology within the sports context, which may provide opportunities for future research. Keywords: Adolescent Basketball Athletes; Coaches; Coach–Athlete Communication; Interpersonal Communication; Post-Injury Motivational Psychology; Sports Communication;  
PROMPT ENGINEERING DAN ETIKA KOMUNIKASI DALAM ERA KECERDASAN BUATAN: TANTANGAN DAN PELUANG Chairunnisa Widya Priastuty; Mohamad Syahriar Sugandi; Melati Budi Srikandi
Jurnal Ilmiah Dinamika Sosial Vol 9 No 2 (2025)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38043/jids.v9i2.6882

Abstract

Perkembangan kecerdasan buatan/artificial intelligent (AI), khususnya large language models l (LLM), telah mengubah cara manusia memproduksi dan menyampaikan pesan dalam berbagai konteks komunikasi. Studi ini bertujuan untuk mengkaji bagaimana praktik prompt engineering, teknik dalam merancang instruksi kepada AI,  berperan dalam pembentukan pesan, serta bagaimana praktik ini berinteraksi dengan isu etika dan nilai komunikasi. Penelitian dilakukan dengan metode tinjauan pustaka sistematis terhadap berbagai jurnal ilmiah yang terbit dalam sepuluh tahun terakhir (2015–2025), mencakup bidang komunikasi, teknologi, dan etika digital. Hasil kajian menunjukkan bahwa prompt engineering tidak hanya menentukan efektivitas teknis respons AI, tetapi juga memiliki implikasi serius terhadap bias representasi, keamanan informasi, dan potensi disinformasi. Selain itu, literasi AI muncul sebagai elemen kunci dalam mengurangi risiko penyalahgunaan teknologi dan memperkuat komunikasi yang etis. Studi ini mengusulkan model konseptual yang menempatkan prompt engineering sebagai titik sentral dalam produksi pesan berbasis AI, dengan etika dan nilai komunikasi sebagai jembatan menuju desain komunikasi yang adil, aman, dan bertanggung jawab. Kesimpulannya, produksi pesan dalam era AI memerlukan pendekatan komunikasi yang reflektif, interdisipliner, dan berbasis nilai. Literasi digital dan pengembangan kebijakan etik perlu diintegrasikan ke dalam praktik komunikasi publik guna memastikan keberlanjutan komunikasi manusia-AI yang inklusif dan etis.
Evolusi Strategi Keterlibatan Audiens Radio melalui Perspektif Kajian Literatur Melati Budi Srikandi; Anak Agung Istri Agung Maheswari; Jonathan Jacob Paul Latupeirissa; Andy Putra Darmawan
Avant Garde Vol 13, No 2 (2025): Avant Garde
Publisher : Fakultas Komunikasi & Desain Kreatif - Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/ag.v13i2.4164

Abstract

Radio faces existential challenges in the digital age, marked by technological disruption and changes in audience behaviour. This study aims to systematically analyse the evolution of radio audience engagement strategies from monologue to dialogue through a literature review perspective. Using a literature study method and a descriptive qualitative approach, this study collects, analyses, and synthesises data from various sources, including national and international scientific journals published between 2020 and 2025. The results of the analysis show that the transformation of the media landscape has changed audiences into active, fragmented prosumers who demand personalised and interactive experiences. To respond to these changes, the radio must adopt a two-way approach. Social media has emerged as a crucial bridge in this transition, serving as a key tool for facilitating real-time interaction, building communities, and strengthening listener loyalty. Effective adaptation strategies in the era of dialogic communication encompass several key pillars: media convergence through the adoption of streaming technology for on-demand accessibility; content diversification beyond traditional audio broadcasts to formats such as podcasts and videos; and the implementation of an audience-centric approach by leveraging data analytics for personalisation. This shift fundamentally transforms radio products from mere audio broadcasts into a complete transmedia experience. This study concludes that the evolution of radio audience engagement strategies represents a paradigm shift, requiring institutions to transform from information broadcasters into dialogue facilitators and community hubs in order to maintain their relevance and sustainability amid increasingly fierce media competition.
Co-Authors A.A. Ngr. Eddy Supriyadinata G Supriyadinata G Anak Agung Istri Agung Maheswari Anak Agung Ngurah Eddy Supriyadinata Gorda Andy Putra Darmawan Arniti, Ni Ketut Bambang Dwi Prasetyo Bestari, Ni Made Prasiwi Budi Shantika Budiharjo Chairunnisa Widya Priastuty Chontina Siahaan Decky Cipta Indrashwara Decky Cipta Indraswara Dewa Ayu Trisna Adhiswari Wedagama Fajar Bayu Setiawan Saputra Haggie Arranda Wahab I Gede Fery Surya Tapa I Gusti Agung Ananda Putra I Gusti Ayu Agung Dewi Sucitawathi Pinatih I Nyoman Indra Kumara I Putu Diva Putra I Wayan Joniarta I Wayan Joniarta Ida Ayu Bunga Prabawanti Kadek Devi Kalfika Anggria Wardani Khlil, Mazin Amir Mohammed Larassati, Putri Radhani Latupeirissa, Jonathan Jacob Paul Maharani, Ni Putu Riza Maria Erica Widyadini Fernanda Maulani, Salma Melisa Rohmah Mira Adita Widianti Mohamad Syahriar Sugandi Naufal Giri Putra Ni Komang Saharsa Anantari Ni Komang Vira Yunita Ni Luh Yuni Lesatri Ni Made Ayu Andriani Ratu Bulan Ni Made Prasiwi Bestari Ni Nyoman Sri Wisudawati Nuning Indah Pratiwi Pramana, Ida Bagus Gde Agung Yoga Priyanata, I Kadek Sista Putra, Naufal Giri Putri Ekaresty Haes Putri Radhani Larassati Putu Dyah Permatha Korry putu suparna, putu Rendra, Kadek Elsa Masari Devi Renita Enji Oktavia Sahri Aflah Ramadiansyah Saputra, Fajar Bayu Setiawan Sari, Putu Ratna Juwita Satria, Wahyu Indra Shantika, Budi Suartini, Kadek Sri Sucitawathi Pinatih , I Gusti Ayu Agung Dewi Syahru Ramadhan Awaluddin Fitroh Wijata, Adrian Octavio Tirta William Wijaya