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The Impact of Beauty Bloggers’ Online Review towards Shopping Tour Interest of Cosmetic Products in Jakarta Fitriana, Rina; Amrullah, Amrullah; Suryani, Intan
Jurnal Penelitian Pariwisata Vol 4 No 1 (2020): TRJ Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v4i1.67

Abstract

This study is aimed at finding out the impacts of beauty bloggers’ online review in encouraging women’ interest to carry on shopping tours on cosmetic products in Jakarta. The study uses descriptive method by administering a questionnaire to 100 women respondents who carry on shopping tours on cosmetic products in Jakarta. The findings show that that beauty bloggers’ online review possesses a strong relationship as many as 0,682 towards the shopping tour interest of cosmetic products in Jakarta which as many as 46,5%. Beauty bloggers share information and recommendations based on their own experiences by using blog with the contents in the forms of captions, photos, and videos about a certain cosmetic product so that it encourages shopping tours on cosmetic products. Therefore, in the present study, H0 is rejected and H1 is accepted, in which t count is 9,235 > t table 1,984. Thus, it can be concluded that the impacts of beauty blogger’ online review towards the shopping tour interest on cosmetic product in Jakarta indeed existed.
Analisis Kepuasan Wisatawan Berdasarkan Unsur Destinasi Wisata Di Pulau Pramuka, Kepulauan Seribu, Jakarta Fitriana, Rina; Fakhira, Rahmah
Jurnal Ilmiah Pariwisata Vol 24 No 1 (2019): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v24i1.1239

Abstract

This study aims to determine tourists satisfaction based on destination elements (attractions, facilities, infrastructure, transportation, and hospitality) in Pulau Pramuka, KepulauanSeribu, DKI Jakarta. The research method used is this study is descriptive quantitative method with purposive sampling technique. The sample of this study consists of 100 tourists who had visited Pramuka Island with an error margin of 10%. It is revealed that the average value of tourist satisfaction based on the five elements of tourist destinations is 3.91. If the value combined with tables of visitor perception intervals, it can be concluded that tourist satisfaction based on elements of tourist destinations in PulauPramuka is classified as SATISFIED. It proves that actually that the elements of tourist destinations in PulauPramuka have been well enough in attracting the tourists to visit or to make a tour.
Analisis Motivasi Pengunjung Museum Macan Jakarta Fitriana, Rina; Rahmitasari, Nurima; Yoseli, Marcelina
Jurnal Ilmiah Pariwisata Vol 25 No 1 (2020): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v25i1.1362

Abstract

MACAN Museum (Museum of Modern and Contemporary Art in Nusantara) has a wide collection of modern and contemporary Indonesian arts up to the first international scale in Indonesia, and is one of the tourist attractions in Jakarta that is preferred by various circles. The collection is packaged with the concept of art shows and exhibitions that can be enjoyed by every visitor. This research aims to analyze the motivation of visitors coming to the museum using quantitative descriptive methods. Unit of analysis is the visitors of MACAN museum, meanwhile the independent variable is the visitors’ motivation. Data was taken by giving questionnaire to 100 respondents, having observation, and doing structured interviews. The data were analyzed by excel and presented in the frequency table and pie chart. The results showed that of the four motivations, cultural motivation obtained the highest value as the most motivating factor for visitors with a value of 4.19, and the average total value of the four motivations is 3.84 which states that visitors are motivated to visit the MACAN museum. Keywords: MACAN Museum, Visitor Motivation, MICE, Contemporary Art
Pemanfaatan Aplikasi Pemesanan Makanan dan Dampaknya terhadap Kepuasan Pelayanan Nasution, Deivy Zulyanti; Gantina, Devita; Fitriana, Rina
Jurnal Ilmiah Pariwisata Vol 27 No 1 (2022): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v27i1.1602

Abstract

The purpose of this study is to identify the effect of using the application in ordering food and drinks, how satisfied consumers are with ordering services through the application. This study uses descriptive qualitative research methods and looks at the relationship between the service quality perceived by consumers when they come directly to the restaurant and the service quality perceived by consumers when buying products. Using an application that is calculated using the T test. The sample in this study was taken by random sampling and involved 100 respondents. The test results can be seen that the p-value of the satisfaction variable is 0.055 which indicates a value greater than 0.05, so a decision can be made, meaning that the average satisfaction of respondents buying food directly is the same as the average satisfaction of respondents buying food through online applications. The results of this study indicate that the overall digital food ordering application does not have a negative effect on customer satisfaction, which means that there is the same satisfaction between delivery and direct orders. Keywords: Service Quality, Order Application, Come Directly
Studi Identifikasi Keunggulan Bersaing (Competitive Advantage) Desatinasi Wisata di ASEAN ( Studi kasus : Thailand dan Indonesia) Fitriana, Rina; Fransisca, Vinne
Jurnal Ilmiah Pariwisata Vol 22 No 3 (2017)
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v22i3.1160

Abstract

Asia Tenggara atau yang biasa dikenal sebagai ASEAN (Association South East Asia Nation) memiliki potensi wisata yang sangat tinggi. Faktor pendukung hal ini adalah destinasi-destinasi yang terdapat di masing-masing negara, diantaranya adalah Thailand dan Indonesia yang sama-sama merupakan negara berkembang di Asia Tenggara. Dimana hal ini tentunya didukung oleh keunggulan bersaing masing-masing negara, Studi identifikasi ini bertujuan untuk mengetahui secara rinci mengenai keunggulan bersaing yang dimiliki Thailand ataupun Indonesia. Dimana penelitian ini menggunakan penelitian deskriptif dengan pendekatan kuantitatif. Dalam penelitian ini, data primer didapatkan dari kuisioner dengan responden wisatawan mancanegara yang pernah mengunjungi masing-masing studi kasus, sedangkan data sekunder didapatkan dari studi kepustakaan baik melalui internet maupun melalui buku-buku, jurnal, karya tulis, tesis, data statistik, artikel majalah, dan artikel dari koran. Berdasarkan hasil akhir dari penelitian, keunggulan bersaing Indonesia dapat dilihat dari sub variabel dengan angka tertinggi 3,72 yaitu related and supporting industries. Sedangkan factor conditions mendapatkan angka 3,38, firm strategy, structure and rivalry mendapatkan angka sebesar 3,28, dan terakhir yaitu sub variable demand condition mendapatkan angka terendah dibandingkan dengan sub variabel lainnya yaitu sebesar 3,27. Sementara itu, keunggulan bersaing Thailand disimpulkan dengan rata-rata tertinggi yaitu related and supporting industries pada angka 3,98, firm strategy, structure and rivalry dengan angka 3,83, sedangkan factor conditions dengan angka 3,76, dan angka terendah yaitu 3,68 pada sub variabel demand conditions.
ANALISIS MINAT PENGUNJUNG YANG BERWISATA KE GALERI NASIONAL INDONESIA Nasution, Deivy Zulyanti; Alexandra, Cut Meutia; Fitriana, Rina
Jurnal Ilmiah Pariwisata Vol 24 No 2 (2019): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v24i2.1304

Abstract

Tourism in Indonesia is increasing every year. The Special Capital Region of Jakarta or DKI Jakarta is the capital of the Republic of Indonesia. DKI Jakarta offers a variety of tourist destinations for all walks of life, from family attractions, nature, culture, education, to culinary. One type of tourism that is quite attractive in DKI Jakarta is cultural tourism. Tourists visit certain places with the aim of learning about the cultural appeal or utilizing the cultural potential of the places visited. The types of art activities consist of performance arts, exhibitions, collections of paintings, and other artistic activities. One of the tourist attractions in DKI Jakarta that has various art collections and holds exhibitions is the National Gallery of Indonesia. This study aims to determine the interest of visitors who travel to the National Gallery of Indonesia. This study uses descriptive research methods with quantitative approaches. Data collection uses a questionnaire whose results will be processed using Microsoft Excel software.The results of this study obtained a value of 3.83 where this value indicates that the interest of visitors who travel to the National Gallery of Indonesia is High.