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All Journal JURNAL KOMUNIKATIO PERSPEKTIF Jurnal Syntax Transformation Jurnal Ilmiah Publika Journal of Economics and Business UBS International Journal of Business, Economics, and Social Development Devotion: Journal of Research and Community Service International Journal of Social Service and Research Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Abdimas Awang Long: Jurnal Pengabdian dan Pemberdayaan Masyarakat Indonesian Journal of Multidisciplinary Science Journal of Social Research Journal Of World Science International Journal of Humanities Education and Social Sciences Journal Indonesia Law and Policy Review (JILPR) Jurnal Signal Journal of Comprehensive Science Edunity: Kajian Ilmu Sosial dan Pendidikan Journal of Social Science Asian Journal of Management Analytics INJURITY: Journal of Interdisciplinary Studies Journal Research of Social Science, Economics, and Management Jurnal Ekonomi, Teknologi dan Bisnis ATHENA: Journal of Social Culture and Society Apollo: Journal of Tourism and Business Indonesian Journal of Advanced Research (IJAR) Jurnal Psikologi Journal Of Public Policy (Social Politics) Sciences (Polisci) Asian Journal of Social and Humanities INTERACTION Communication Studies Journal CONVERSE Journal Communication Science Federalisme : Jurnal Kajian Hukum Dan Ilmu Komunikasi Jurnal Greenation Sosial dan Politik Dialogika : Jurnal Penelitian Komunikasi dan Sosialisasi Journal Socio Humanities Review Immortalis Journal of Interdisciplinary Studies INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER) INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE) Jurnal Komunikasi DIMASEJATI:Jurnal Pengabdian Kepada Masyarakat Siber Nusantara of Law and Politic Review (SNLPR) Journal of Applied Community Service
Aghnia Dian Lestari
Universitas Swadaya Gunung Jati
Religion Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Structuring And Fostering Traditional Markets, Shopping Centers, And Modern Stores At The Community Income Level Siti Fatimah; Nadia Nisa Aulia; Miftahul Jannah; Siti Khumayah; Aghnia Dian Lestari
Journal Of Social Science (JoSS) Vol 3 No 6 (2024): JOSS : Journal of Social Science
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/joss.v3i6.321

Abstract

The market is a medium for bartering between the needs of sellers and buyers where sellers expect profits while buyers expect efficiency at very affordable prices. The purpose of this study is to explore the changes in the arrangement and guidance as well as the impact on the income level of the community after the fire. This research used a qualitative method with a case study approach. Three data collection techniques were used including observation, interview, and documentation. The research findings show that the authorized parties in implementing the policy are only the Cirebon Regency Trade and Industry Office. In terms of structuring, it is divided based on 3 elements, namely dry, semi, and wet zones. Based on Public Policy, structuring, and coaching have been implemented in accordance with government policy and in accordance with existing data. Policy Stakeholders have been well implemented, but not optimal because the traders are still not orderly and consumer interest is more to the marketplace making it easier for them to shop and more efficient in terms of time and expenses. Policy Environment has been well implemented, because it makes it easier for traders and consumers when selling and shopping. The conclusion of the impact on the income of business actors decreased due to a lot of competitiveness.
The Proper Racing Line Brand and the Role of Affiliate Marketing in Boosting Consumer Purchasing Power Naufal Noor Fadillah; Siti Khumayah; Aghnia Dian Lestari
Indonesian Journal of Advanced Research Vol. 5 No. 8 (2026): August 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijar.v5i8.17136

Abstract

The development of digital media has encouraged companies to utilize affiliate marketing strategies as part of their marketing communications. In practice, high engagement with promotional content does not always result in a commensurate increase in consumer purchasing power. This study aims to analyze the role of affiliate marketing in increasing consumer purchasing power for the Proper Racing Line brand through the dimensions of affiliate credibility, promotional content quality, and relationship management. The study employed a descriptive qualitative method with data collection techniques consisting of in-depth interviews and documentation. The research informants comprised internal staff of Proper Racing Line, affiliates, and consumers selected using purposive sampling. Data analysis was conducted using the Miles and Huberman model, which includes data reduction, data presentation, and drawing conclusions. The results indicate that affiliate credibility is a key factor in building consumer trust in the promoted products. Additionally, promotional content that is informative, educational, and showcases firsthand product usage experiences helps consumers understand the product’s benefits before making a purchase. The relationship established between the brand and the affiliate through ongoing communication also plays a role in maintaining the consistency of the information received by consumers. This study concludes that consumer purchasing power is influenced not only by high engagement on social media but also by the level of trust in the affiliate, the quality of the information conveyed, and the relationship built among the brand, the affiliate, and the consumer in affiliate marketing activities.
Public Speaking Training in Enhancing Communication Competencies Farida nurfalah; Aghnia Dian Lestari; Welly Wihayati; Siti Khumayah; Mohd Azuan Bin Mohd Alias
Journal of Applied Community Service Volume 2 Issue 1 (2026)
Publisher : GWS Tech Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65897/jacs.v2.i1.110

Abstract

Communication ability is a key competency in the professional and business worlds. However, many individuals still face challenges such as low self-confidence and limited knowledge of communication techniques. This Community Service (PKM) initiative aimed to enhance hotel staff communication competencies in Malaysia through public speaking training using a Participatory Learning and Education approach. Participants were actively engaged through material delivery, interactive discussions, presentation simulations, and communication practice. A qualitative evaluation was conducted through in-depth interviews to assess changes in participants' knowledge, attitudes, and skills. The results indicated improvements in professional communication competencies, including understanding of public speaking principles, effective application of verbal and non-verbal techniques, systematic presentation structuring, and increased self-confidence. Participants also applied more persuasive presentation techniques in the workplace, receiving positive feedback from audiences and colleagues. These findings demonstrate that practice-based community service programs serve as an effective strategy for community empowerment.
Co-Authors ., Mahmudah Adie Alfariz N Aditya , Reynanda Rizky Agnest Aprillia Ahmad Khoiril Imam Alfitri, Alfi Alifa Amanda, Grisha Amelia Dwi Handayani Andika Aulia Anetta Livia Khanza Aninditto Rivally Sudarisman Aprilianti Noer Indah Suci Aprillia, Agnest Asyandika Alfian Avissa Abli Umayyah Ayu Cornelia Azhar Maulidani Azhira Zahranisa Basuki, Luthfi Nugraha Beby Thaharah Bharoto, Rd. Mahendra Haryo Bharoto, RM Haryo Billy Meisabillah Cintia cintia Cintia Cintia Cintia, Cintia Dedet Erawati Desak Nyoman Intan Dhelfa Nur Fadilah Dicky Triansyah Dimas Saputra Dimas Widi Dwiputra Dimas Zuanfaizin Pamungkas Diny Tri Agustin Diny Tri Agustin Elga Elgia Eprin Faiz Muhammad Kautsar Fakihani, Mukhamad Fani Maharani Fani Salmatuanisa Farida Nurfalah Farida Nurfalah, Farida Faudzi, Azwar Fernando, Farhan Frahmadan Almer Fresy Latifah Azies Gita Wibowo, Tifanny Aurelia Grisha Amanda Grisha Amanda Habib AL Anshor Haikal Fajrin Handayani, Amelia Dwi Hanna Mazlin Hape, Virnica Amanda Harsono, Yhonanda Herdiawati, Cut Dhien Hidayat, Moh. Taufik Ikah Marikah Indri Anzani Indryani, Safitri Ipik Permana Irma Nirmala Silki Khaerudin Imawan Khansa Syarifah Alya Aziz Khikmawati, Nurlaili Khoirul Umam Khotimah, Aas Nur Lestari, Ratna Ayu Lita, Lita Lusiana Herawati Lutfi Nur Baity Maharani, Shara Mahmudah Mahmudah Marcella, Rosa Meisy Septia Muzdalifah Meylina, Cindy Miftahul Jannah Moh Sutarjo Moh. Sutarjo Moh. Taufik Hidayat Mohammad Fajrul Falaakh Mohd Azuan Bin Mohd Alias Muhammad Fauzan Hazami Muhammad Nuruzzaman Muhammad Nuruzzaman Muhammad Nuruzzaman Muhammad Riffat Alfito Muhammad Triesnabayu Muhammad Zainal Muttaqin Mukarto Siswoyo Nabila Nabila Nadia Nisa Aulia Nadia Putri Yunizar Nadiah Dwi Fitriandini Nafa Meliayana Naufal Noor Fadillah Nenden Dewianti Neni Yulianita Nina Amelia Nisa Anisa Pujianti Nisa, Lutfi Firda Nurjannah, Esa Noviana Nurlaili Khikmawati Nurohmah, Sintiya Putri Nursahidin . Nurudin Siraj Nurudin Siraj Nurul Sabilla Nuruzzaman nuruzzaman Oktaviany, Fanny Intan Otto Fajarianto Permata, Mochamad Rizky Pipit Putri Mayangsari Prafieta Amarta Pratiwi Kartika Sari Prayogi, Shandy Fitro Prihatmadji, Wiwiet Purwadini, Aminah Puspita, Tina Putri Amalia Putri, Ghina Fikriya Rd. Mahendra Haryo Bharoto Restu Holiskya Rismayanti Dewi Risti Agustina Ropiah Ropiah Rosa Marcella Safitri Indryani Salsa Azzahra Irvanianto Sarifhatul Aini Yuliyus Putri Sehan Yudha Fahreza Senliana, Silma Setyawan, Aldo Sevty Adinia Shalma Calista Zahra Silvia Dini Azzahra Siraj, Nurudin Siti Fatimah Siti Khumayah Sri Wulandari Sri Wulandari Suci, Aprilianti Noer Indah Susanti, Tantri Aditya Sutarjo, Moh Syahril Ramadhan, Raden Muhammad Tantri Aditya Susanti Tantri Aditya Susanti Teddy Arif Permana Thaharah, Beby Tita Wahyuni Triansyah, Dicky Tyas Nur Aini Welly Wihayati Wijayanti, Nurrul Fahmi Maulida Wiwiet Prihatmadji Yhonanda Harsono Yudha Fahreza, Sehan Zaenab Nurhabibah Zain, Yoga Pramudya Azhar Zalfa Khansa Ainiyyah