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UPAYA PENINGKATAN PEREKONOMIAN MASYARAKAT MELALUI PELATIHAN DAN PENDAMPINGAN UMKM BERBASIS MASJID DI SURABAYA Irfan Ramis; Moh Farih Fahmi; Sri Abidah Suryaningsih; A’rasy Fahrullah
Jurnal Pengabdian Masyarakat : BAKTI KITA Vol. 6 No. 1 (2025): Nopember - April
Publisher : LPPM Universitas Islam Darul 'Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/baktikita.v6i1.8139

Abstract

Kedurus Village, located in the Karangpilang District of Surabaya City, boasts a diverse community and significant economic potential. One of the challenges encountered is the community's and worshippers' absence of interest in entrepreneurship in the vicinity of the Gunung Sari Indah Mosque. Training and mentoring for Micro, Small, and Medium Enterprises (MSMEs) based on mosques are viable strategies for enhancing the economy of the community in Kedurus Village. An effective solution to support the economic development of the community is anticipated to be the collaboration between the local administration and the Indonesian Mosque Council (DMI) of Surabaya City. The development of micro, small, and medium-sized enterprises (MSMEs) is essential for the establishment of sustainable economic growth at the local level. MSMEs are instrumental in the development of employment opportunities, the expansion of the economy, and the enhancement of community welfare. MSMEs can enhance the quality of their products, digital marketing, digital financial management, and other aspects that facilitate business growth through appropriate training and mentoring. Mosques, which serve as hubs for religious and social activities, possess significant potential to serve as hubs for the development of micro, small, and medium-sized enterprises. The function of mosques as agents of economic development at the local level will be enhanced through collaboration with the Indonesian Mosque Council (DMI) of Surabaya City. The government, religious institutions, and community are expected to establish a positive synergy through the participation of mosques in community service activities.
The Influence of Price, Product Quality, and Consumer Trust on Halal Product Purchase Decisions Through TikTok Shop Ayusha Ainurrohmah; A’rasy Fahrullah
International Conference on Islamic Economic (ICIE) Vol. 5 No. 1 (2026): April
Publisher : Sekolah Tinggi Agama Islam Darul Ulum Banyuanyar Pamekasan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58223/icie.v5i1.502

Abstract

TikTok has become one of the social media platforms that has shown rapid growth in recent years. Through TikTok Shop, users can easily purchase products directly via the videos presented, without having to switch to other platforms or apps. However, consumers also consider factors that influence purchasing decisions, such as price, product quality, and consumer trust. This study was conducted to determine the influence of price, product quality, and consumer trust on purchasing decisions for halal products via TikTok Shop among Gen Z Muslim consumers in Surabaya. This study employed a quantitative approach using an associative method. A total of 112 respondents were selected through purposive sampling. Data were collected using a Likert-scale questionnaire, tested, and analyzed using multiple linear regression with SPSS Windows 25. The results indicate that price and product quality have a partial, positive, and significant effect on purchasing decisions. Meanwhile, consumer trust does not have a significant partial effect on purchasing decisions. However, price, product quality, and consumer trust all have a significant simultaneous impact on Gen Z Muslims’ decisions to purchase halal products through TikTok Shop. The findings of this study are expected to help businesses enhance their competitiveness and meet consumer needs in a competitive market.
The Role of Productive Zakat in the Development of MSMEs in Ngronggot District, Nganjuk Regency (Study on LAZISNU MWCNU Ngronggot) Badrus Sholeh; A'Rasy Fahrullah
Journal Creative Economics and Trading Halal Ecosystem Vol. 4 No. 01 (2026): Journal CETHE Maret 2026
Publisher : GERASI INSAN NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56404/cethe.v4i01.265

Abstract

Indonesia, as a developing country, still faces the problems of poverty and income inequality. Zakat, as an Islamic economic instrument, plays a strategic role in addressing these issues, particularly through a productive zakat approach. This study aims to analyze the role of productive zakat in the development of MSMEs in Ngronggot District, Nganjuk Regency through LAZISNU MWCNU Ngronggot. The research method used is a qualitative case study approach. Data collection techniques were carried out through observation, interviews, and documentation. The results show that productive zakat plays a positive role in increasing business turnover, assets, and the welfare of mustahik. However, there are still obstacles such as limited mentoring and managerial capabilities of beneficiaries. This study confirms that productive zakat can be an effective instrument of economic empowerment if managed optimally and sustainably