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All Journal JMM UNRAM (Jurnal Magister Manajemen Universitas Mataram) Jurnal Ilmiah Mandala Education (JIME) JISIP: Jurnal Ilmu Sosial dan Pendidikan jurnal ilmiah hospitality Abdi Masyarakat JIHAD : Jurnal Ilmu Hukum dan Administrasi SENTRI: Jurnal Riset Ilmiah Business Management Indo-Fintech Intellectuals: Journal of Economics and Business Pendidikan Bahasa dan Sastra
Khairunnisah, Noni Antika
Akademi Bisnis Lombok
Aerospace Engineering Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Penerapan Model Pembelajaran Blended Learning untuk Meningkatkan Motivasi Belajar Siswa di Sekolah Menengah Sarwadi, Gita; Safitri, Reni Silvia Yuli; Khairunnisah, Noni Antika
Pendidikan Bahasa dan Sastra Vol 4, No 2 (2025): Pendidikan Bahasa dan Sastra
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/pendibas.v4i2.9468

Abstract

Penelitian ini bertujuan untuk menganalisis efektivitas penerapan model pembelajaran blended learning dalam meningkatkan motivasi belajar siswa sekolah menengah. Metode penelitian yang digunakan adalah eksperimen semu (quasi-experiment) dengan desain Non-Equivalent Control Group Design. Subjek penelitian terdiri atas dua kelompok, yaitu kelompok eksperimen yang mendapat perlakuan blended learning dan kelompok kontrol yang belajar secara konvensional. Instrumen utama berupa angket motivasi belajar berbasis skala Likert, didukung observasi serta dokumentasi. Hasil penelitian menunjukkan adanya peningkatan signifikan pada motivasi belajar siswa kelompok eksperimen dengan rata-rata selisih skor pre-test dan post-test sebesar 16,50 poin, sedangkan kelompok kontrol hanya meningkat 3,45 poin. Uji-t mengonfirmasi perbedaan signifikan antara kedua kelompok (p < 0,05). Faktor-faktor yang mendorong peningkatan motivasi meliputi fleksibilitas waktu belajar, variasi media digital, serta interaksi dua arah yang lebih intensif antara guru dan siswa. Dengan demikian, blended learning terbukti mampu meningkatkan motivasi belajar siswa secara signifikan dan dapat dijadikan strategi alternatif pembelajaran adaptif di era digital.  
Semiotic Analysis of the Lelakaq Poetry of the Sasak Tribe as an Ethnolinguistic Study to Improve Students' Understanding of Concepts and Cultural Literacy Damayanti, Sri; Khairunnisah, Noni Antika; Walmukmim, Sayyid Ahmad; Imron, Imron
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 9, No 4 (2025): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (November)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v9i4.9503

Abstract

The Sasak people of Lombok Island, West Nusa Tenggara, are rich in oral traditions that have been passed down from generation to generation. One of these traditions is Lelakaq, a form of traditional poetry that embodies cultural values, history, and local wisdom. The aim of this study is to conduct a semiotic analysis of Lelakaq as an ethnolinguistic inquiry and to explore its implementation in learning practices. This research employed a descriptive qualitative approach. The participants included cultural leaders, community members, teachers, and students. Data collection instruments consisted of checklists, observation sheets, interview guidelines, and tests. Data were gathered by compiling Lelakaq poems from various sources, distributing response questionnaires, and conducting in-depth interviews to confirm and strengthen findings. In addition, tests were administered to evaluate students’ conceptual understanding and cultural literacy. Data analysis applied Barthes’ semiotic approach to the poems, narrative descriptive analysis for interviews and student responses, and simple statistical analysis for test results. The findings reveal that Lelakaq poetry of the Sasak community serves multiple functions: aesthetic, social, cultural, and educational. Semiotic analysis indicates that students found it easier to grasp denotative meanings compared to connotative ones, with an average score of 74.88 (Good category). Specifically, 32% of students achieved Excellent, 24% Good, 32% Fair, and 12% Poor. Triangulation of data highlights a generational gap in understanding cultural symbols, underscoring the need for creative strategies and integration of Lelakaq into learning processes to foster cultural literacy, strengthen local identity, and enhance conceptual comprehension
PENERAPAN MODEL PEMBELAJARAN PROBLEM BASED LEARNING UNTUK MENINGKATKAN AKTIVITAS DAN HASIL BELAJAR MAHASISWA PROGRAM STUDI PENDIDIKAN BAHASA DAN SASTRA INDONESIA STKIP HARAPAN BIMA Nurfidah, Nurfidah; Rosdiyanti, Evi; Khairunnisah, Noni Antika
Jurnal Ilmiah Mandala Education (JIME) Vol 8, No 2 (2022): Jurnal Ilmiah Mandala Education (April)
Publisher : Lembaga Penelitian dan Pendidikan Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jime.v8i2.3246

Abstract

Penelitian ini untuk mengetahui penerapan metode Problem Based Learning, aktivitas belajar, dan hasil belajar mahasiswa pendidikan bahasa dan sastra dalam mengikuti mata kuliah keterampilan menulis menggunakan metode Problem Based Learning (PBL). Penelitian ini dilakukan pada mahasiswa program studi pendidikan Bahasa dan Sastra Indonesia di STKIP Harapan Bima. Dalam penelitian tindakan kelas ini peneliti menggunakan strategi dengan model siklus. Setiap siklus memiliki empat tahap, yaitu perencanaan (planning), tindakan(acting), pengamatan (observing), dan refleksi (reflecting). Tahap-tahap tersebut dapat dilanjutkan ke siklus berikutnya secara berulang sampai permasalahan yang dihadapi dapat teratasi/terpecahkan. Data penelitian yang dikumpulkan berupa informasi tentang aktivitas dan hasil belajar mahasiswa pada pembelajaran khususnya matakuliah Keterampilan Menulis. Data diperoleh dari (1) Hasil observasi keaktifan mahasiswa selama proses perkuliahan; (2) Hasil evaluasi pretest pada awal siklus I dan posttest di akhir siklus; (3) Dokumentasi penelitian. Teknik analisis data yang digunakan dalam penelitian ini ada dua jenis yakni analisis kualitatif meliputi pengumpulan data, reduksi data, sajian data, dan penarikan kesimpulan dan analisis kuantitatif ditujukan untuk mengetahui jumlah keseluruhan skor total pretest dan posttest mahasiswa. Teknik analisis data kuantitatif yang digunakan untuk menganalisis berupa test untuk menentukan hasil belajar mahasiswa. Berdasarkan hasil pre-test, post-tes I dan post-test II yang dilakukan serta membandingkannya pada setiap siklus dapat disimpulkan bahwa penerapan model pembelajaran PBL dalam mata kuliah Keterampilan Menulis dapat meningkatkan hasil belajar mahasiswa. Hasil penelitian menunjukkan bahwa rata-rata skor aktivitas mahasiswa pada siklus I adalah 64,2 persen dan mengalami peningkatan rata-rata pada siklus II menjadi 69,6 persen, sedangkan untuk hasil belajar mahasiswa pada siklus I memiliki rerata sebesar 78,6 dan mengalami peningkatan pada siklus II menjadi 87,9. Berdasarkan hasil penelitian tersebut disarankan untuk menerapkan model PBL sebagai alternatif pembelajaran untuk meningkatkan aktivitas dan hasil belajar mahasiswa.
Teacher And Students’ Perception Towards The Use Of Speaking Board Games In Online English-Speaking Lesson In Senior High School Yani, Muhammad; Nurfidah, Nurfidah; Khairunnisah, Noni Antika
Jurnal Ilmiah Mandala Education (JIME) Vol 9, No 4 (2023): Jurnal Ilmiah Mandala Education (Oktober)
Publisher : Lembaga Penelitian dan Pendidikan Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jime.v9i4.6100

Abstract

Speaking board games is one of the strategies used in English learning process in order to improve students' speaking skills, however, during the coronavirus disease (COVID 19), these speaking board games were applied using online classroom. In learning process, the used speaking board games in online classroom, the teacher can apply speaking board games strategies to improve students' speaking skills. This research aims to know the teacher and students’ perception in English learning the use speaking board games in online classroom. This research used a qualitative descriptive, the conducted in-dept interview with the teacher and four students. The results of this research show a positive response when using speaking board games strategy in online classroom. In applying the speaking board games strategy in online classroom, the teacher and 4 students get the benefits. The teacher has the advantage of increasing student creativity. Furthermore, the students also get the benefit of helping to improve their speaking skills, get to learn via the internet, and get a new knowledge. However, the teacher and students also experience some difficulties when used speaking board games strategy in online classroom. The concern experienced by the teacher is internet connection, and it is difficult to control students, students' understanding. In addition, students' difficulties include internet connection, knowledge of technology, and student preparation.
Pengaruh Digital Marketing, Strategi Promosi melalui E-Commerce dalam prsepektif syariah Khairunnisah, Noni Antika; Nurfidah, Nurfidah; Farid, Farid
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 7, No 1 (2023): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Januari)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v7i1.4635

Abstract

Tujuan penelitian ini untuk mengetahui seberapa besar pengaruh Pengaruh Digital Marketing, Strategi Promosi melalui E-Commerce dalam prsepektif syariah. Hipotesis 1 Pengaruh Digital Marketi  terhadap E-Commerce dalam prsepektif syariah: (Digital Marketing terhadap E-Commerce) diperoleh nlai t-hitung (0.587) kurang dari nilai t-tabel (1,993), sehingga keputusan yang diambil adalah menerima Ho. Artinya variabel Digital Marketing berpengaruh signifikan terhadap E-Commerce dalam prsepektif syariah  Pengujian hipotesis 2: Pengaruh Strategi Promosi terhadap E-Commerce dalam prsepektif syariah (Strategi Promosi terhadap E-Commerce) diperoleh nlai t-hitung (0.563) kurang dari nilai t-tabel (1,993), sehingga Strategi Promosi yang diambil adalah menerima Ho. Artinya variabel Strategi Promosi berpengaruh signifikan terhadap E-Commerce dalam prsepektif syariah
Beyond the Liquidity Illusion: Evaluating the Efficiency of Indonesia’s Himbara Banks Pamungkas, Binar Dwiyanto; Ratnawati, Tri; Khairunnisah, Noni Antika
Business Management Vol 4, No 4 (2025): Business Management November
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/bisnis.v4i4.9744

Abstract

Analyze the efficiency levels of Himbara banks after receiving Rp200 trillion in funds from the Ministry of Finance. Compare the efficiency levels between Himbara banks in the periods before and after the fund placement policy. Identify internal factors that influence the efficiency of government fund management at Himbara banks. This study uses a quantitative approach with the non-parametric Data Envelopment Analysis (DEA) method. This approach was chosen because it can measure the relative efficiency between decision-making units (DMUs) without requiring specific production function assumptions (Charnes, Cooper, & Rhodes, 1978). DEA allows researchers to evaluate the ability of Himbara banks to efficiently convert inputs (resources) into outputs (intermediation results). The analysis was conducted for the period 2024–2025, covering conditions before and after the placement of IDR 200 trillion in funds from the Ministry of Finance. To analyze factors influencing efficiency, the Tobit regression model was used. Data Envelopment Analysis (DEA) results show that the Rp200 trillion injection of funds was only effective in increasing efficiency at already productive banks (BRI, Mandiri, and BTN), while BNI still exhibited inefficiency due to its inability to convert additional funds into proportional credit growth and interest income. This indicates the need for improvements in credit distribution strategies, operational cost management, and risk management so that the injection of public funds truly has an optimal impact on efficiency and economic growth. Tobit Regression results indicate that bank efficiency in Indonesia tends to increase if banks have strong capital adequacy, good asset quality, and optimal intermediation capabilities. Conversely, increasing NPLs and excessive asset expansion can be factors that reduce efficiency. Therefore, future banking policy strategies need to focus on improving asset quality, cost efficiency, and implementing effective governance across all bank scales
Pengaruh Digital Marketing terhadap Peningkatan Brand Awareness pada Bisnis Online Khairunnisah, Noni Antika
SENTRI: Jurnal Riset Ilmiah Vol. 4 No. 12 (2025): SENTRI : Jurnal Riset Ilmiah, Desember 2025
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v4i12.4828

Abstract

This study aims to analyze the effect of digital marketing on increasing brand awareness in online businesses in Indonesia. The research method used is associative quantitative research with a multiple linear regression approach. Data were collected through an online questionnaire distributed to 120 respondents, namely active consumers who have interacted with online businesses in Jakarta, Bandung, and Surabaya. The results show that social media activities and digital advertising have a positive and significant effect on brand awareness, with t-values of 8.214 and 6.745, respectively (p-value <0.05). The coefficient of determination (R2) of 0.684 indicates that 68.4% of the variation in increased brand awareness is explained by digital marketing factors, while the remaining 31.6% is influenced by other variables outside the model. These findings support the digital marketing theory proposed by Kotler and Keller (2021), which states that effective digital strategies can expand brand reach, increase consumer engagement, and build long-term loyalty. The practical implications of this study suggest that online business actors need to optimize their digital marketing strategies by integrating social media, paid advertising, and creative content relevant to the target market. In addition, consistency of brand identity across various digital platforms is a key factor in increasing consumers’ brand recall. Overall, this study confirms that digital marketing plays an important role as a strategic instrument in building and strengthening brand awareness in the digital economy era.
Implementation of the Latest RPS Preparation Model and Student Worksheets through Learning Tool Development Workshop Activities Khairunnisah, Noni Antika; Ahmad, Ahmad; Yuli, Reni Silvia; Rosdiyanti, Evi; Azim, Muhammad
Abdi Masyarakat Vol 7, No 2 (2025): Abdi Masyarakat
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/abdi.v7i2.9873

Abstract

The quality of learning in higher education is largely determined by the availability of systematically designed learning tools based on learning outcomes. One of the main tools required for lecturers is the Semester Learning Plan (RPS) and Student Worksheet (LKM), which align with the Outcome-Based Education (OBE) approach and the Independent Learning–Independent Campus (MBKM) policy. However, various obstacles remain in developing RPS and LKM in accordance with these standards, particularly among permanent lecturers at the Lombok Business Academy. This Community Service activity aims to implement the latest RPS development model and LKM development through a learning tool development workshop. The activity implementation method uses a participatory approach through the stages of needs analysis, planning, workshop implementation, mentoring, evaluation, and follow-up. Participants are permanent lecturers at the Lombok Business Academy. Data collection techniques include pre- and post-tests, assessments of RPS and LKM products, and participant satisfaction questionnaires. The results of the activity show a significant increase in lecturers' understanding of OBE-based RPS development and LKM development. Furthermore, all participants successfully produced revised lesson plans (RPS) and student worksheets (LKM) in accordance with current standards. Participants' responses to the implementation of the activity were also very positive, both in terms of materials, methods, and mentoring. This activity had a positive impact on improving lecturer competency and strengthening the quality of learning at the Lombok Business Academy. Thus, this activity proved effective in enhancing lecturers' abilities to develop high-quality learning tools oriented towards student learning outcomes.
Co-Authors Abdul Halik Ahmad Ahmad Amin, Fathul Anam, Ahmad Gautsul Andi Pranata, Andi Andrayana, Gina Ariflin, Ariflin Azim, Muhammad Azra Fauzi Bayu, Teza Haikal Binar Dwiyanto Pamungkas, Binar Dwiyanto Eka Putri, Sinta Widhayani Eko, Danil Farid Farid, Farid Febrian Huamaidi Sukmana Febrianti, Femi Gunardi, Effendy Hardyanti Hardyanti hermanto hermanto I Made Suparta I Putu Buda Yasa Imron Imron, Imron Iwan Setiawan Jubaidah, Jubaidah Junaedi Junaedi Karimatunnisa, Gina Karmeli, Elly Kurnadi, Kurnadi Kusuma Hadi, Muhammad Wahyu Lalu Ferdi Ferdiansyah Lalu Gde muhamad Subhan Lila Alwyah Maesarah, Maesarah Mafuz, Muhammad Mahadiputra, Bagus Oka Mahfuz, Muhammad Mawardin Mawardin Mawardin, Mawardin Muhammad Ma'ruf Muhammad Salahuddin Muhammad Yani Muhammad Yani, Muhammad Nurfidah, Nurfidah Nurlailah Nurlailah, Nurlailah Nurmayanti, Siti Nurwijayanti Putri, Irma Aliana Rizqina, Intan Rosdiyanti, Evi Safitri, Reni Silvia Yuli Sari, Ni Kadek Wahyuni Merta Sarwadi, Gita Siti Mujanah Sri Damayanti Sri Maryanti Sri Maryanti Suharti Suharti supriadin supriadin Syahrir Syahrir Tri Ratnawati Vina Ayu Hidayati W Widia Walmukmim, Sayyid Ahmad Yuli, Reni Silvia Yuliandari, Rini Yuspiadi, Yuspiadi Yusuf Yusuf