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Unang arifin
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UPT Publikasi Ilmiah, Universitas Islam Bandung. Jl. Tamansari No. 20, Bandung 40116, Indonesia, Tlp: +62 22 420 3368, +62 22 426 3895 ext. 6891
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Bandung Conference Series: Psychology Science
Published by Universitas Islam Bandung
ISSN : -     EISSN : 28282191     DOI : https://doi.org/10.29313/bcsps.v2i3
Core Subject : Humanities, Education, Social,
Humanities Education Social Sciences
Bandung Conference Series: Psychology Science (BCSPS) menerbitkan artikel penelitian akademik tentang kajian teoritis dan terapan serta berfokus pada Psikologi dengan ruang lingkup sbb: Broken Home, Budaya Organisasi, Celebrity Worship, Delinkuensi, Dewasa Awal, Disiplin Kerja, Dukungan Sosial, Health belief, Interaksi Parasosial, Kemandirian Anak Usia Dini, Kematangan Karir, Kepuasan Kerja, Komitmen Organisasi, Obesitas, Parasocial Relationship, Peak Performance, Pendidikan Karakter, Penyesuaian diri, Penyesuaian pernikahan, Pola Asuh, Prestasi Belajar, Psychological Well-Being, Religiusitas, Remaja Akhir, Self Esteem, Self regulation, Ta’aruf. Prosiding ini diterbitkan oleh UPT Publikasi Ilmiah Unisba. Artikel yang dikirimkan ke prosiding ini akan diproses secara online dan menggunakan double blind review minimal oleh dua orang mitra bebestari.
Arjuna Subject : Psikologi - Psikologi (Lain-Lain)
Articles 1 Documents
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Search results for , issue "1451-1458" : 1 Documents clear
Pengaruh Internet Entrepreneurial Self-Efficacy terhadap Digital Entrepreneurial Intention pada Siswa SMK SPW Ellena Pitaloka Hanifah; Susandari
Bandung Conference Series: Psychology Science 1451-1458
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsps.v6i2.25926

Abstract

Abstract. Entrepreneurship plays an important role in supporting economic growth, where technology serves as a new platform for digital-based entrepreneurship. However, entrepreneurial intention among Vocational High School students, who belong to Gen Z, is still relatively low. This study aims to examine the effect of internet-based entrepreneurial self-efficacy on digital-based entrepreneurial intention among students of Entrepreneurship Incubator Vocational High School in North and West Bandung. This quantitative research involved a sample of 85 12th-grade Marketing students from two Entrepreneurship Incubator Vocational High School selected using the cluster random sampling technique. Data collection was conducted through adapted questionnaires using the Internet Entrepreneurial Self-Efficacy Scale (IESES) and the adapted Intention to Adopt Social Media in Business scale. Data were analyzed using multiple linear regression. Simultaneous analysis results show that internet-based entrepreneurial self-efficacy positively affects digital-based entrepreneurial intention with a contribution of 46.8%. Partially, only the Technology utilization dimension has a significant effect (0,005), whereas the Leadership dimension (0,093) and the Internet marketing and e-commerce dimension (0,089) do not show a significant effect. Abstrak. Wirausaha berperan penting dalam mendukung pertumbuhan ekonomi, di mana teknologi menjadi wadah baru untuk berwirausaha berbasis digital. Meski demikian, intensi berwirausaha pada siswa SMK yang merupakan Gen Z, masih tergolong rendah. Penelitian ini bertujuan untuk mengkaji pengaruh efikasi diri wirausaha berbasis internet terhadap intensi berwirausaha berbasis digital pada siswa SMK Sekolah Pencetak Wirausaha (SPW) di Bandung Utara dan Barat. Penelitian kuantitatif ini melibatkan sampel 85 siswa kelas 12 jurusan Pemasaran dari dua SMK SPW yang dipilih menggunakan teknik cluster random sampling. Pengumpulan data dilakukan melalui kuesioner teradaptasi menggunakan skala Internet Entrepreneurial Self-Efficacy Scale (IESES) dan Intention to Adopt Social Media in Business yang telah diadaptasi. Data dianalisis menggunakan regresi linier berganda. Hasil analisis secara simultan menunjukkan bahwa efikasi diri wirausaha berbasis internet berpengaruh positif terhadap intensi berwirausaha berbasis digital dengan kontribusi sebesar 46,8%. Secara parsial, hanya dimensi Technology utilization yang berpengaruh signifikan (0,005), sedangkan dimensi Leadership (0,093) dan Internet marketing and e-commerce (0,089) tidak menunjukkan pengaruh signifikan.

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