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PENDIDIKAN KESEHATAN MEMPENGARUHI PERILAKU MENCUCI TANGAN YANG BENAR PADA ANAK USIA SEKOLAH DASAR DI SDN INPRES 2 KAWATUNA KOTA PALU Hasnidar; Cahya Jalu Putra, Windu Unggun; Badariati; Singkali, Dina Palayukan; Lanimpa, Ardiansyah A
JURNAL PENELITIAN TERAPAN KESEHATAN Vol 11 No 2 (2024): JURNAL PENELITIAN TERAPAN KESEHATAN
Publisher : Poltekkes Kemenkes Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33088/jptk.v11i2.868

Abstract

Background: Health education aims to encourage or influence individuals, groups, families, and communities to adopt healthier behaviors. Proper handwashing practices are shaped by several factors, including knowledge, attitude, and motivation. Objective: To assess the impact of health education on proper handwashing behavior among elementary school children at SD Negeri Inpres 2 Kawatuna, Palu City. Method: This study used a quantitative approach with a Quasi-Experimental Design, specifically a pretest-posttest design without a control group. The sampling technique involved a total of 17 respondents. Data was collected via questionnaires and analyzed using the paired sample T-test. Results: The study revealed that, prior to health education, 82.4% of class V and VI students at SD Negeri Inpres 2 Kawatuna displayed poor handwashing behavior. After receiving health education, 88.2% of the students demonstrated good handwashing practices. A significant effect of health education was observed, as indicated by a P value of 0.000 (P < 0.05), meaning the null hypothesis (H0) was rejected, and the alternative hypothesis (H1) was accepted, Conclusion: There is a significant impact of health education on proper handwashing behavior in elementary school children at SD Negeri Inpres 2 Kawatuna, as demonstrated by improvements from the pre-test to the post-test. Keywords: Health Education, Proper Handwashing Behavior
Pengaruh Endorsement Selebriti dan Persepsi Kualitas Terhadap Keputusan Pembelian Produk Glad2glow pada Toko Novita Kosmetik Kabupaten Luwu Askar, Pajrin; Jusri; Irwan, Andi Muhammad; Hasnidar
Jurnal Ilmu Manajemen, Bisnis dan Ekonomi Vol 3 No 3 (2025)
Publisher : PT Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jimbe.v3i3.668

Abstract

This study aims to analyze the influence of celebrity endorsements and perceived quality on purchasing decisions for Glad2Glow products at Novita Cosmetics. Celebrity endorsements are a marketing strategy widely used by companies to influence consumers in making purchasing decisions. This study employed a quantitative method. The population was comprised of customers who purchased Glad2Glow products at Novita Cosmetics. A sample size of 50 respondents was selected. The sampling method used was saturated sampling. Data collection methods included observation, questionnaires, documentation, and literature review. Validity and reliability tests were used to test the instruments. Multiple linear regression, t-tests, and f-tests were used to test the hypotheses. The partial t-test results from the table show a significance level of 0.045 (X1) and 0.000 (X2) <0.05, and calculated t-values ​​of 2.060 (X1) and 4.520 (X2), which are greater than the t-value of 2.011. The results of this study indicate that celebrity endorsement and perceived quality have a positive influence on purchasing decisions.
Halal Management And Corporate Social Responsibility: A Convergent Model For Sustainable Business Ushwa Dwi Masrurah Arifin Bando; Hasnidar; Rostina
Journal of Studies in Academic, Humanities, Research, and Innovation Vol. 2 No. 2 (2025): December 2025
Publisher : Ponpes As-Salafiyyah Asy-Syafi'iyyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71305/sahri.v2i2.925

Abstract

This study aims to construct a convergent model integrating halal management and corporate social responsibility (CSR) as a foundation for sustainable business practices guided by Islamic values. Using a qualitative conceptual approach, the research employs descriptive analysis through an extensive literature review of contemporary halal management frameworks, CSR theories, and sustainability models. The analysis identifies key principles within halal management—such as honesty (shiddiq), trustworthiness (amanah), consistency (istiqamah), intelligence (fathanah), and social responsibility (tabligh)—and examines their alignment with the economic, social, and environmental dimensions of CSR. The findings reveal that halal management and CSR share strong complementary characteristics, particularly in promoting ethical conduct, transparency, and balanced stakeholder engagement. These shared values form the basis of a convergent model that extends CSR beyond philanthropy by embedding spiritual accountability and Islamic ethical principles into business operations. The proposed model positions CSR not merely as voluntary corporate action but as an act of worship (ibadah) rooted in the pursuit of collective welfare (maslahah). It emphasizes that sustainable business must balance profit generation with moral integrity, environmental stewardship, and social justice. Furthermore, the integrated model contributes to the field of Islamic management by offering a broader framework for managerial decision-making within Muslim-majority contexts, particularly Indonesia. The study highlights the importance of aligning modern sustainability practices with Islamic ethical foundations to strengthen corporate legitimacy, stakeholder trust, and long-term competitiveness. Overall, the convergence of halal management and CSR presents a holistic and value-driven approach to sustainable business.
Green Marketing Perspective: Eco-Consciousness dan Sustainable Packaging sebagai Determinan Green Purchase Behavior dengan Mediasi Consumer Attitudes Hasnidar; Achmad Ridha
Masterpiace Journal Society Service Insight Vol. 1 No. 2 (2025): August 2025
Publisher : www.amertainstitute.com

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/afy87607

Abstract

This study analyzes the influence of Eco-Consciousness and Sustainable Packaging on Green Purchase Behavior with Consumer Attitude as a mediating variable among coffeeshop consumers in Makassar. Using a quantitative causal approach, data were collected from 150 respondents and analyzed with Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results show that Eco-Consciousness and Sustainable Packaging positively and significantly influence Consumer Attitude. Furthermore, Consumer Attitude has a strong and significant effect on Green Purchase Behavior. Both Eco-Consciousness and Sustainable Packaging also have direct positive effects on Green Purchase Behavior, indicating that consumers engage in environmentally responsible purchasing behavior not only because of their attitudes but also due to their awareness of environmental issues and perceptions of sustainable packaging. Mediation analysis confirms that Consumer Attitude significantly mediates the relationship between Eco-Consciousness and Green Purchase Behavior as well as between Sustainable Packaging and Green Purchase Behavior. These findings highlight the importance of integrating ecological values and sustainable packaging efforts into green marketing strategies, particularly in the coffeeshop industry. Overall, the study contributes to the green marketing literature by presenting an integrated model that explains how psychological factors and sustainable product attributes shape environmentally friendly purchasing behavior.
Silent Branding and Consumer Perception: A Phenomenological Study of the Formation of Implicit Brand Recognition in Fashion Brands Achmad Ridha; Hasnidar
Masterpiace Journal Society Service Insight Vol. 1 No. 2 (2025): August 2025
Publisher : www.amertainstitute.com

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/4gejgx28

Abstract

This study investigates how silent branding shapes implicit brand recognition among fashion consumers in Makassar, focusing on minimalist brands such as Uniqlo, H&M, and Executive. Employing a transcendental phenomenology approach, the research explores consumers’ lived experiences in recognizing brands without relying on logos or explicit visual markers. Twelve purposively selected participants were interviewed in-depth, and data were analyzed through phenomenological reduction, including horizonalization, meaning-unit clustering, and textural–structural synthesis. Findings reveal that implicit brand recognition emerges through the interplay of four dimensions: (1) product design as an implicit identity, including cutting, silhouette, color palette, and material texture; (2) sensory familiarity developed through repeated physical interaction and use; (3) visual exposure across retail and social media environments that reinforces internalized aesthetic schemas; and (4) consistency in aesthetic and material quality across collections, which enhances perceived trust and brand credibility. The study demonstrates that minimalist brands can cultivate strong brand identity without logos when consistent design and sensory cues are reinforced by repeated exposure. This research extends the understanding of consumer perception by highlighting how memory, multisensory experience, and aesthetic consistency contribute to implicit recognition. Practically, the findings suggest that fashion brands adopting minimalist strategies can leverage silent branding to establish meaningful consumer connections, emphasizing experiential cues over overt visual symbols.