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All Journal Jurnal Manajemen dan Organisasi Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Akuntabel : Jurnal Ekonomi dan Keuangan Forum Ekonomi : Jurnal Ekonomi, Manajemen dan Akuntansi Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen Jurnal Manajemen International Journal of Community Service Bussman Journal : Indonesian Journal of Business and Management Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Jurnal Pengabdian Masyarakat Bhinneka Amkop Management Accounting Review (AMAR) The Journal of Business and Management Research Advances in Business & Industrial Marketing Research Vifada Management and Social Sciences INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Atestasi : Jurnal Ilmiah Akuntansi Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
karunia, Erick
Universitas Borneo Tarakan
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Public Health Social Sciences Other

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FOMO’s Impact on Impulsivity: The Mediating Role of Flash Sale Promotional Strategies Erick Karunia; Azis, Muh. Irfandy; Faerozh Madli; Mohd Noor Hidayat Jimainal; Ang Hong Loong
Jurnal Manajemen Vol. 29 No. 3 (2025): October 2025
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v29i3.2726

Abstract

This study explores the impact of Fear of Missing Out (FOMO) on impulsive buying behaviour among e-commerce consumers in Indonesia. Using an online survey involving 349 active e-commerce users in Indonesia, the study examines levels of FOMO, frequency of impulsive purchases, and perceptions of flash sale promotions. Data analysis using Structural Equation Modelling (SEM) AMOS reveals that FOMO significantly positively affects impulsive buying behaviour, with flash sale strategies amplifying this relationship. Furthermore, demographic factors such as age, digital literacy levels, and social influence are found to moderate this relationship. The findings underscore the importance of understanding consumer psychology in designing effective and ethical marketing strategies. Thus, this study contributes to the existing literature on consumer behaviour and has significant implications for marketers, e-commerce platforms, and policymakers.
North Kalimantan Economic Policies Analysis Using Multicollinearity Test Among Government Economy Indicators and Performances Rafiqoh, Rafiqoh; Viddy, Arkas; Karunia, Erick
Atestasi : Jurnal Ilmiah Akuntansi Vol. 7 No. 1 (2024): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v7i1.937

Abstract

The purpose of this study is to investigate the inter correlate between economy indicators and performance in North Kalimantan Indonesia. This research is in North Kalimantan Indonesia whereas it is consisting of 4 regencies such as Nunukan, Bulungan, Malinau and Tana Tidung, and 1 district namely Tarakan. This study is quantitative research using Multycolinier test using Pearson Correlation or one of classic assumption test. There several economy indicators and performance will be examined such as economic growth, inflation, poverty rate, unemployment and human development index. This study found that there are two variables have multycolinier namely between unemployment and human development index with -0.873. It can be concluded that unemployment is already represents by human development index or government policies can focused on increasing human development index and it will decrease the unemployment rate itself.
HARGA DAN CITRA MEREK : KEPUTUSAN PEMBELIAN SMARTPHONE Ahmatang Ahmatang; Erick Karunia; Vivi Suharni
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 1 No. 3 (2021): November : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaem.v1i3.13

Abstract

PRICE AND BRAND IMAGE: SMARTPHONE PURCHASE DECISION  This study aims to determine the effect of price and brand image on purchasing decisions. This research uses a quantitative approach with a survey method. The sampling method used is non-probability sampling with the sampling technique using purposive sampling. The sample in this study were the people of Tarakan City who used a Samsung smartphone for at least 3 months with a sample size of 140 respondents. The analytical method used is regression analysis with the help of SPSS version 23. The results of this study indicate that the price variable has a positive effect on consumer purchasing decisions and the brand image variable has a positive effect on consumer purchasing decisions. Keywords : Price, Brand image, Purchase decision    AbstrakHARGA DAN CITRA MEREK : KEPUTUSAN PEMBELIAN SMARTPHONEPenelitian ini bertujuan untuk mengetahui pengaruh harga dan citra merek terhadap keputusan pembelian. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei. Metode pengambilan sampel yang digunakan adalah non-probability sampling dengan teknik penentuan sampel menggunakan purposive sampling. Sampel dalam penelitian ini adalah Masyarakat Kota Tarakan yang menggunakan smartphone merek Samsung minimal 3 bulan dengan jumlah sampel 140 responden. Metode analisis yang digunakan adalah analisis regresi dengan bantuan program SPSS versi 23. Hasil penelitian ini menunjukkan bahwa variabel harga berpengaruh positif terhadap keputusan pembelian konsumen dan variabel citra merek berpengaruh positif terhadap keputusan pembelian konsumen. Kata kunci : Harga, Citra Merek, Keputusan pembelian
CUSTOMER ENGAGEMENT DI MARKETPLACE: STUDI KASUS PADA SHOPEE LIVE DAN KEPUTUSAN PEMBELIAN ULANG Deni Marsha; Erick Karunia; Syahran Syahran; Aswan Aswan
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 1 (2025): Maret : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v5i1.6723

Abstract

This study aims to analyze the influence of customer engagement through the Shopee Live feature on repurchase decisions. In the digital era, live commerce has emerged as a new medium for creating real-time interactions between sellers and buyers. Using a quantitative approach, data were collected through an online questionnaire distributed to 100 active Shopee users who had made purchases via Shopee Live. The analysis was conducted using multiple linear regression to examine the effects of interactivity, trust in the host/seller, and satisfaction with the live shopping experience on repurchase decisions. The results show that the three independent variables simultaneously have a significant effect on repurchase decisions, with an adjusted R² of 0.604. Partially, trust and satisfaction have significant effects, while interactivity does not. These findings imply that consumer loyalty in live streaming commerce is more strongly influenced by trust and experience than by interaction alone.
Peran Media Sosial: Employer Branding Terhadap Minat Kerja Mahasiswa Tingkat Akhir di Kalimantan Utara Aswan Aswan; Deni Marsha; Erick Karunia; Shalahuddin Shalahuddin; Muh. Irfandy Azis; Suryaningsih Suryaningsih
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 1 (2025): Maret : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v5i1.7296

Abstract

In the competitive digital era, companies are required to build an image as an attractive workplace to capture the attention of young talent, especially generation Z who will enter the job market. This study aims to analyze the effect of employer branding on the interest in applying for jobs of final year students in North Kalimantan, and to examine the role of social media as a moderating variable in the relationship. The study used a quantitative approach with an explanatory design through a survey method of 350 students from two universities, with data analysis using Structural Equation Modeling-Partial Least Squares (SEM-PLS) techniques. Employer branding was measured based on five dimensions of organizational attractiveness, while job application interest and social media exposure were measured using a Likert scale. The results showed that employer branding has a positive and significant effect on job application interest (β = 0.506; p = 0.002), and social media also has a significant direct effect on job application interest (β = 0.573; p = 0.000). However, the moderating effect of social media on the relationship between employer branding and interest in applying was not statistically significant (β = -0.088; p = 0.969). The findings conclude that while social media is effective as a direct communication channel, its success in strengthening employer brand image depends on the quality of content and consistency of the organization's narrative. The implication of this study suggests that local companies should strengthen their employer branding strategy and utilize social media more purposefully and contextually to attract young talent in frontier regions.
Interaction Between International Exchange Rate and Indonesian Finance Stock Index Azis, Muh. Irfandy; Karunia, Erick
INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Vol. 20 No. 3 (2024): Agustus
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jinv.v20i3.1821

Abstract

This suggests that while short-term fluctuations are inevitable, the exchange rates and stock market tend to realign over time. The Granger causality test uncovers bidirectional causality between the USD/IDR and EUR/IDR exchange rates and the financial index, indicating that not only do changes in exchange rates impact the stock index, but stock market performance also influences exchange rate movements. The impulse response function shows that shocks to the USD/IDR exchange rate have the most significant and lasting impact on the IDX Finance index, reflecting the dominant role of the US dollar in global trade and finance. The findings have important implications for policymakers and investors. Policymakers should focus on maintaining exchange rate stability, especially relative to the USD, to foster a stable investment environment and support long-term growth in the financial sector. For investors, exchange rate trends, particularly the USD/IDR, should be closely monitored, as these fluctuations significantly affect the financial sector's profitability and overall stock market performance. The study contributes to the broader literature by highlighting the complex interplay between exchange rates and financial markets in emerging economies
The Mediating Role of Trust in the Relationship Between Familiarity and Repurchase Intention of Consumers in Nunukan Regency Karunia, Erick; Azis, Muh. Irfandy; Muthalib, Dzulfikri Azis; Loong, Ang Hong; Mojolou, Dean Nelson
INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Vol. 20 No. 4 (2024): November
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jinv.v20i4.2300

Abstract

This study aims to examine the influence of familiarity on consumers repurchase intentions, along with the role of trust as a mediating variable in this relationship. Using Structural Equation Modeling (SEM), this study analyzes data from 255 respondents who are online shop users in Nunukan Regency to test hypotheses regarding inter-variable relationships. The analysis results indicate that familiarity has a positive and significant effect on consumer trust (p = 0.001) and directly increases repurchase intention (p = 0.000). Additionally, trust is proven to mediate the relationship between familiarity and repurchase intention, with a significant total effect (p = 0.001). These findings suggest that higher levels of consumer familiarity with online shopping lead to stronger trust, ultimately enhancing consumers' repurchase intentions. This study contributes to understanding the psychological factors influencing consumer loyalty and provides practical implications for marketing strategies aimed at increasing customer loyalty through improved familiarity and trust
Pengaruh pelatihan, konsep diri dan budaya organisasi terhadap organizational citizenship behavior Suriyanti; Wahyudi; Shalahuddin; Karunia, Erick; Asdar, Muh.
INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Vol. 19 No. 4 (2023): November
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jinv.v19i4.2635

Abstract

Organizational Citizenship Behavior (OCB) adalah perilaku sukarela di luar tugas utama di lingkungan kerja. Penelitian ini memeriksa hubungan variabel Pelatihan, Konsep Diri, dan Budaya Organisasi terhadap OCB. Studi dilakukan di STIE X Kota Makassar dengan 69 dosen sebagai responden menggunakan kuesioner. Data dianalisis dengan uji validitas, reliabilitas, asumsi klasik, dan regresi linier berganda melalui Smart PLS Versi 4. Hasil menunjukkan Pelatihan berpengaruh signifikan pada OCB dosen di STIE X Kota Makassar. Konsep Diri dan Budaya Organisasi juga berpengaruh signifikan sebagian terhadap OCB. Ketiga variabel ini memiliki pengaruh signifikan bersama-sama terhadap peningkatan OCB. Hasil ini menyarankan organisasi dapat meningkatkan OCB dosen dengan fokus pada Pelatihan, Konsep Diri, dan Budaya Organisasi
Co-Authors Adi, Tiomy Butsianto Afuiata, Denisius Ahmad Alfiannur Ahmad Juliana Ahmatang Ahmatang Ahmatang Ahmatang Akmar, Muh. Amar Sani, Amar Amiril Azizah Anak Agung Istri Sri Wiadnyani Andre Suandi Simbolon Andre Suandi Simbolon Andre Suandi Simbolon Ang Hong Loong Arfah, Aryati Ariyanti Vistinasari Arkas Viddy Aryati Arfah Asdar, Muh. Aswan Aswan Aswan Aswan Azis, Muh Irfandy Budi Hasyim Cahyaningrum, Widyastuti Deni Marsha Dhimas Setyo Nugroho Dodi Apriadi Efraim Bavo Priyana Faerozh Madli Febrian, Muhammad Rully Gulabdin, Shaierah Gunawan, Willy Oktrisio Haibo, Li Kamase, Jeni Kaujan kharisma Putra, Irfan Kurniati Kurniati Kurniati Kurniati Lidya Agustina Loong, Ang Hong Madli, Faerozh Marsha, Deni Mohd Noor Hidayat Jimainal Mojolou, Dean Nelson Muh. Akmar Muh. Akmar Muh. Irfandy Azis Muhammad Sajidan Muthalib, Dzulfikri Azis Nong Ayu Triyanti Utami Hakim Nur Mutmainna Hasanuddin Nur Utomo, Mohamad Nursia, Nursia NURUL HIDAYAT Pribadi, Julianda Rafiqoh Rafiqoh Rafiqoh, Rafiqoh Roni Padliansyah Sajidan, Muhammad Shalahuddin Shalahuddin Shalahuddin Shalahuddin Shalahuddin, Shalahuddin Simbolon, Andre Suandi Suriyanti Suryaningsih Suryaningsih Suryaningsih Suryaningsih Syahnadin, Muhammad Fikra Syahran Syahran Syahran Syahran, Syahran Syams, Tengku Putri Azizah Utomo, Mohamad Nur Utomo, Muh. Nur Viddy, Arkas Vivi Suharni WAHYUDI Wiradharma, Gunawan Yohanna Thresia Nainggolan Yonti, Kholiqul Lutfi Alfizar