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All Journal Jurnal Ekonomi dan Bisnis Jagaditha Jurnal Pariwisata Pesona Jurnal Kajian Bali MUDRA Jurnal Seni Budaya Sebatik SEIKO : Journal of Management & Business Journal of Tourism Destination and Attraction Enrichment : Journal of Management Jurnal Sewaka Bhakti Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan International Journal of Social Science, Education, Communication and Economics Journal Of Human And Education (JAHE) Journal of Innovation Research and Knowledge Soshum: Jurnal Sosial dan Humaniora Jurnal Ilmiah Pariwisata dan Bisnis Media Bina Ilmiah International Journal of Community Service (IJCS) AMMA : Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat dan Riset Pendidikan Escalate : Economics and Business Journal Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Jurnal Teknik Informatika dan Teknologi Informasi
Susanti, Putu Herny
Institut Pariwisata Dan Bisnis Internasional
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Journal : International Journal of Community Service (IJCS)

 1 
Enhancement Financial Literacy of Rural Communities Through Training and Mentoring: Case Study in South Toapaya Village, Toapaya Bintan, Riau Islands Hartoto; Atep Jejen; Rosada Yulianti Naulina; Ida I Dewa A Yayati Wilyadewi; Putu Herny Susanti; Abdul Rosid
IJCS: International Journal of Community Service Vol. 2 No. 2 (2023): IJCS: International Journal of Community Service
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v2i2.642

Abstract

The discussion in this service discusses the importance of financial literacy, especially in rural communities, and focuses on training and development approaches as a solution to increase it. The core of the discussion is as follows: 1) The Importance of Financial Literacy: Financial literacy is an individual's ability to understand and manage personal finances. It is very important, especially in rural communities, to avoid excessive debt and make wise financial decisions; 2) Training and Mentoring Methods: This article highlights training and mentoring methods as effective solutions in increasing financial literacy. This approach helps individuals understand financial concepts, manage budgets, and make smart financial decisions; 3) Financial Assistance: Financial assistance is an important component in developing financial literacy. It provides personalized guidance in managing personal finances, understanding financial products and services, and planning for the financial future; 4) Continuous: It is important to maintain ongoing assistance to support increased financial literacy. This includes regular training, individual counseling, and ongoing access to financial resources and information; 5) Case Study in South Toapaya Village: This article also introduces a case study in South Toapaya Village, which shows how a training and development approach was used to increase financial literacy in a rural community that faced obstacles in terms of accessibility to financial services; 6) Expectations and Contributions: It is hoped that the results of this study will provide valuable insight into efforts to increase financial literacy in rural areas and contribute to improved policies and practices in developing financial literacy in rural communities; and This research provides an in-depth understanding of efforts to increase financial literacy in rural communities through training and development approaches. It is hoped that the results of this research will help rural communities around the world to manage their finances better and achieve greater financial well-being.
Innovation in Bali Tourism Destination Marketing: Utilization of Digital Technology and Social Media in Bali, Focusing on Badung Regency Susanti, Putu Herny; Rahmawati, Rahmawati; Amir, Firlie Lanovia; Febianti, Febianti
IJCS: International Journal of Community Service Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v3i1.819

Abstract

Tourism in Indonesia, especially in Bali, has become a major economic pillar for the government and local communities. However, the rapid growth of the tourism industry also brings challenges, especially in facing increasingly fierce competition in the digital era. Innovation in tourism destination marketing is very important to attract tourist interest and maintain Bali's position as a leading destination. This article highlights the rapid changes in the tourism industry due to advances in digital technology and social media, with a focus on Badung Regency as the main tourism location in Bali. The use of social media as a promotional and marketing tool for tourist destinations, especially in Indonesia, is also an important highlight. The research results note significant growth in the use of social media in Indonesia, which can be used to boost the tourism sector. The digital tourism strategy was also highlighted as an effective effort to promote Indonesia's tourism potential through various platforms. Innovative breakthroughs in the tourism business in Bali, such as online booking, transportation applications, and experience-based tours, are also in the spotlight in the face of technological advances. This article aims to provide information and analyze how innovation in tourism destination marketing can be carried out in Badung Regency, Bali, through the use of digital technology and social media. Education and training of local stakeholders is considered important to increase their effectiveness in marketing and take advantage of existing opportunities. Through community service methods, this article emphasizes the importance of an integrated approach in the use of digital technology and social media. The research results show that marketing strategies via social media can increase the attractiveness of destinations, increase tourist engagement, and have a positive impact on the local economy.
Transformation of Tourist Villages into Wellness Destinations Based on Community Participation and Digital Innovation Susanti, Putu Herny; Susi Indriyani; Rahmawati, Rahmawati; Kraugusteeliana, Kraugusteeliana
International Journal of Community Service (IJCS) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v4i1.1343

Abstract

Kenderan Village in Gianyar Regency, Bali, has great potential as a wellness tourism destination based on local wisdom. The natural beauty, spiritual culture, and traditional practices such as yoga, meditation, and herbal medicine make this village an ideal location for physical, mental, and spiritual health tourism. However, the management of wellness tourism still faces challenges, such as limited digital marketing, lack of tourism management skills, and minimal supporting infrastructure. This Community Service (PKM) activity aims to increase the capacity of the community to manage wellness tourism professionally and sustainably through a participatory approach and digital innovation. This program includes training in digital marketing, branding strategies, homestay management, and the use of digital technology in tourism promotion. In addition, collaboration with academics, government, and wellness practitioners is strengthened to build a community-based tourism ecosystem in Kenderan Village. The results of the program show an increase in community skills in digital marketing and destination management, which contributes to increasing the village's visibility at the national and international levels. The implementation of digital platforms, such as village websites and social media, has succeeded in attracting more wellness tourists. In addition, community participation has increased with the formation of wellness business groups, such as homestay healing, herbal medicine production, and traditional therapy. However, challenges remain, including improving digital and physical infrastructure, certifying wellness instructors, and strengthening the global wellness community network. Long-term strategies such as continued mentoring, private sector collaboration, and replication of this development model in other tourism villages are needed. With the right approach, Kenderan Village has the potential to become a leading wellness tourism destination in Bali, which not only improves community welfare but also provides an authentic healing experience for global tourists.
Co-Authors Abdul Rosid Abiradama Sudayasa Adam, Marcellino Dominicus Agus Deny Permana, Gede Amir, Firlie Lanovia Anak Agung Putu Agung Mediastari Arimau, Meilani Atep Jejen Bagus Rendra Maha Putera, Dewa Devi Triana Puspa Dewa Made Sastra Wiatmika Dewa Putu Oka Prasiasa Febianti Febianti Febianti Gde Sari Dewi Astuti, Ni Luh Gede Agus Dian Maha Yoga Gede Eka Wahyu Gusti Alit Suputra GUSTI AYU PRAMINATIH Handayani Handayani Hartono, Angelina Hartoto I Gede Agus Ari Eka Budi Pratama I Gede Agus Deny Permana I Gede Putu Kawiana I Kadek Anom Suardinatha I Komang Alit Anggara Wijaya Kusuma I Made Budiarsa I Made Darsana I Made Purnawan Dharma P I Nengah Dasi Astawa I Wayan Arik Suwitra I Wayan Budi Satriya I Wayan Sugita I.A. Indriani Ida Ayu Ketut Sri Wiratih Ida Ayu Made Sri Widiastuti Ida Ayu Putu Widani Sugianingrat Ida Ayu Wintari Dewi Ida Bagus Nyoman Mantra Ida Bagus Nyoman Weda Ida I Dewa A Yayati Wilyadewi Ida I Dewa Ayu Yayati Wilyadewi Kraugusteeliana Kraugusteeliana Luh Nik Oktarini Made Budiarsa Made Dian Putri Agustina Made Winda Mirah Ayu Putri Trarintya Nanci Yosepin Simbolon Nasfi, Nasfi Nasution, Rahmad Kurnia Abdik Ni Kadek Dwinda Sri Rahayu Ni Luh Putu Agustiari Sisca Dewi Ni Luh Sriasih Ni Luh Tia Ayu Purnami Ni Made Ayuning Pramesti Ni Wayan Alit Erlinawati Ni Wayan Wina Premayani, Ni Wayan Wina Novrianto, Andry Nyoman Weda, IB Oktarini, Luh Nik Purnantara, I Made Hadi Putu Eka Wirawan Putu Mega Adi Adnyana, I Putu Wira Diana, IB Qifiona, Marchella Rachmad Suwardi Rahmawati Rahmawati, Rahmawati Ranteg, Noddy Rizki Amelia Rosada Yulianti Naulina Sajili, Mohamad Sari, Retno Juwita Sattar Sattar, Sattar Semara, I Made Trisna Suadnyana, I Wayan Sudarmawan, I Wayan Eka Sudayasa, Abirama Sugiharni , Gusti Ayu Dessy Suputra, Gusti Alit Susi Indriyani Wardana, Miko Andi Wayan Darma Sedana Widari, Dewa Ayu Diyah Sri Widhyadanta, I Gede Dirga Surya Arya Wijaya, Putu Yudy Yerry Herawan Yoga, I Ketut Tirta Yoraeni, Ani