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Muhammad Akmal
Jurusan Peternakan, Fakultas Pertanian, Universitas Syiah Kuala
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Journal : Welfare: Jurnal Pengabdian Masyarakat

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Pemberdayaan UMKM Melalui Platform E-Commerce Panduan Praktis Membuat Akun Shopee untuk Aries Craft Rajut Akmal, Muhammad; Mutadhiroh, Fika Aprilia; Nisak, Indah Latifatun; Rohman, Ahmad Taufiqi; NurJihan, Salma; Noviyanti, Nurin Eka; Najih, Alvin; Mundhori, Mundhori
Welfare : Jurnal Pengabdian Masyarakat Vol. 2 No. 3 (2024): Welfare : September 2024
Publisher : Fakultas Ekonomi dan Bisnis Islam, IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/welfare.v2i3.1693

Abstract

MSMEs play a significant role in the Indonesian economy, but many face challenges in utilizing digital technology to expand their markets. Aries Craft Rajut, a handicraft MSME, needs practical guidance to utilize e-commerce platforms such as Shopee in an effort to increase product visibility and sales. This community service activity aims to empower Aries Craft Rajut through training in creating and managing Shopee accounts. The implementation method includes direct assistance, preparation of technical guides, account creation simulations, and product uploads. Evaluation is carried out through monitoring the use of Shopee accounts and consumer interactions. The results show that participants are able to create accounts, upload products with attractive descriptions, and understand the promotional features on Shopee. This activity increases the digital literacy of MSME actors, expands market access, and strengthens business sustainability. Continuous assistance is proposed to ensure effectiveness and consistency in e-commerce account management.
Co-Authors A.A. Ketut Agung Cahyawan W Abdurrahim, Abdurrahim Addin, Muhammad Faqih Adestira, Monica Agus Suryanto Albanjar, Hisbullah Alfarizi, Ahmad Riziq Algozi, Rahmad Altarans, Indra Alwi HS, Muhammad Andriyanto Setyawan Ankhofia, Nida Anwar, Akbar Arifyadi, Azam Asep Hidayat Azhar, Azmi Badarudin, Apip Badri, Mochammad Rizqi Nur Syam Bayu Dwi Saputra, Bayu Dwi Carles, Henry Chandra Permana, Septiahady Daffa, Muhammad Abu Dea Apriani, Kemala Desvind, Elfahra Dyta Putri Dewanti, Anindya Ayu Ratna Dewi, Yuni Sukma Eko Prianto, Eko Fadhilah Fadhilah Fajriyah, Hana Fariz Aditya Fauzan . Ferri Yanto Gaparianti, Rani Goru, Alfarizy Hardoko , A. Hasan, Khoirudin Hasrul Hasrul, Hasrul Heriyadi, Bambang Intan Purnama Sari Inul, Inul Ira Dama Yanti Jans, Rubens Pasha Juliawati, Lola Kasni Sumeru Kirana, Nurista Wahyu Konoras, , Suhirto KURNIASETIAWATI, ANNISA Lubis, Najiyya Sahilda M. Husni Tamrin, M. Husni Mitrakusuma, Windy Hermawan Moh. Syaifudin Muhammad Adam, Muhammad Muhammad Arman Muklir, Muhammad Muliawan, Rizki Mundhori, Mundhori Mutadhiroh, Fika Aprilia Mutiara, Intan Nafisa, Lidiya Najah, Umi Atyah Safinatun Najih, Alvin Nani Yuningsih, Nani Nauli, Fitri Nisak, Indah Latifatun Noviyanti, Nurin Eka Nuh, Ahmad Nuriyadi, Muhammad NurJihan, Salma Nurman S Nurvianiar Sabri, Bertha Nuryati, Neneng Octriani, Santi Pardosi , Jawatir Permadi, Satrio Tegar Pertiwi, Wike Pramudantoro, Triaji Pangripto Pranata, Eka Prasetyo, Bowo Yuli Putra, Kyrie Eleison Rahmahwati, Ratih Rahmawati, Ellya Meidiana Ramadhani, Wahyu Ikma Riam Marlina A Rismayadi, Budi Riswan, Asgar Rohman, Ahmad Taufiqi Rosulindo, Parisya Premiera Sahbuddin, Sangrila Saldy, Tri Gamela Salsabila, Salsabila Santosa, Bintang Laksono Putra Saputri, Ratih Okta Setyono, Bagus Wahyu Shodiya Sulaimon Sirait, Alfa Firdaus Situmorang, Icha Regina Subagja, Risko Sudarma, Andi Firdaus Sumardi . Sunardi, Cecep Suryanef Suryanef Suryaningsi Suryaningsi Susilawati Syari Rahma Yanti Thalib, Mansyur Toto Tohir Tri Wahyudi Utami, Tiara Utoro, Aditya Nugroho Putro Vauzia, Farrah Wahyu Lestari Wardani, Yusuf Wiransyah, Akmal Wusqo, Urwatul Yanti Andriani, Neneng Yudi Prana Hikmat Zulpahmi, Zulpahmi Zulpahmi, Zulpahmi