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Arsyad Arsyad
Balai Pengkajian dan Pengembangan Komunikasi dan Informatika Manado Jl. Pomorow No. 76, Manado, 95127, Telp/Fax: 0431-858268
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Journal : Serambi Engineering

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Meningkatkan Profitabilitas UMKM Pengrajin Gerabah dengan Efisiensi Keuangan dan Optimalisasi Produksi Maryam, Maryam; Nengsih, Rita; Makmur, Teuku; Susanti, Susanti; Arsyad, Arsyad; Rahmi, Ayu Rahmi
Jurnal Serambi Engineering Vol. 10 No. 1 (2025): Januari 2025
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

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Abstract

This article aims to analyze strategies for enhancing the profitability of pottery SMEs through financial efficiency and production optimization. The methods employed include literature review, secondary data analysis, and case studies focusing on operational cost management, product diversification, and digital marketing. The study identifies key gaps, such as inefficient capital management and reliance on traditional production methods, which lead to low profit margins and limited market access. The findings reveal that financial efficiency strategies, such as cash flow management and stock control, can reduce operational costs by up to 20%. Additionally, production optimization through simple technologies, like automated drying ovens, increases daily productivity by 30%. Product diversification and digital marketing effectively expand market reach, stabilize revenues, and enhance competitiveness in local and global markets. The implications of this research emphasize the importance of integrating operational efficiency, product innovation, and risk management to achieve sustainable growth. This article contributes practical guidelines for pottery SMEs to improve profitability and ensure business sustainability in dynamic economic environments.
Strategi Pengelolaan Operasional untuk Meningkatkan Keuntungan dan Mengurangi Pengeluaran dalam Industri Daur Ulang Plastik Ikhbar, Samsul; Nelly, Nelly; Maksalmina, Maksalmina; Amni, Chairul; Arsyad, Arsyad; Aulia Fansuri, Ahmad
Jurnal Serambi Engineering Vol. 10 No. 1 (2025): Januari 2025
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

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The plastic recycling industry holds significant potential to reduce environmental impact and create new economic value. However, this industry faces challenges such as high production costs, process inefficiencies, and increasing sustainability demands. This article discusses operational management strategies, including the implementation of lean manufacturing, IoT-based smart technologies, and circular economy principles. Lean manufacturing focuses on waste reduction and efficiency improvement, while IoT enables real-time data analysis to detect and resolve inefficiencies. The adoption of circular economy principles demonstrates a reduction in the use of new raw materials, production costs, and waste. The findings reveal that combining these strategies enhances operational efficiency, reduces expenditures, and supports environmental sustainability. This article provides recommendations for the plastic recycling industry to innovate continuously in addressing global challenges
Co-Authors A Ifayani Haanurat Abd. Rauf Ade Sobandi, Ade Agustinasari Agustinasari Akmal Zainuddin Alam Tauhid Syukur, Alam Tauhid Alimuddin, I. Anang Wahid M.Diah Anas Romzy Hibrida Andi Najemi, Andi Arif Rahman Hakim Arifandi, Firman Arifin, M. Aris Arifin, Moh. Aris Aris Triwiyatno Aulia Fansuri, Ahmad Chairul Amni, Chairul Dirman, Eris Nur Dwi Suryahartati Ferryal Basbeth Ghaniyuwana, Bakita Ghifari, Azhar Muhamad Hamzah Hamzah Hasbi Umar Husaini, Juwita Ikhbar, Samsul Ilham, Amar Muhammad Isran Idris Jamaluddin Jamaluddin Jam’an, Andi M. Sukarno Makmur, Teuku Maksalmina, Maksalmina Mariamah, Mariamah Maryam Maryam Muchriana Muchran Muhammad Agus Muljanto Mukrim, Muhammad Ihsan Mukrim Munandar, Tri Imam Musdalifah S Nelly Nelly Neti Budiwati Nilwana, Andi Nurlelasari, Ela Nurwijayanti Oktaviarni, Firya Pratiwi, Nurul Rezky Qomariyah Romadhiyani Sachrowardi Rahmanta Rahmanta, Rahmanta Rahmawati, Kus Fanisa Rahmi, Ayu Rahmi Ramlah Ramlah Reno, Reno Rifqatussa’adah, Rifqatussa’adah Rita Nengsih Rukmana, D. Ruslan Bauna Safitriani, Safitriani Salman, D. Samiri, Muliani Samsir Samsir, Samsir Sari, Siti Maulidya Sri Restuti Sri Wuryanti Sulaeman Sulaeman Sulfemi, Wahyu Bagja Sultan Amin Yasin Susanti Susanti Susatyo Handoko Suwahyo, Chaidir Syariati, Fahma Umar Hasan Wahyudin Rahman Windarto, Windarto Yulia Monita Yumna Yumna, Yumna