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All Journal Buletin Studi Ekonomi E-Jurnal Ekonomi dan Bisnis Universitas Udayana Jurnal Ilmu Manajemen (JIM) Jurnal Ilmu Sosial dan Humaniora Ekuitas: Jurnal Pendidikan Ekonomi Media Ekonomi dan Manajemen Dia: Jurnal Administrasi Publik AKSES: Jurnal Ekonomi dan Bisnis An-Nisbah: Jurnal Ekonomi Syariah Business UHO: Jurnal Administrasi Bisnis Journal of Economic, Bussines and Accounting (COSTING) JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Inovasi Bisnis (Inovbiz) Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan Islamic Management: Jurnal Manajemen Pendidikan Islam Martabe : Jurnal Pengabdian Kepada Masyarakat Sketsa Bisnis Jurnal Riset Inspirasi Manajemen dan Kewirausahaan OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Almana : Jurnal Manajemen dan Bisnis E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis JMD: Jurnal Riset Manajemen & Bisnis Dewantara Dedication : Jurnal Pengabdian Masyarakat Kumawula: Jurnal Pengabdian Kepada Masyarakat JURNAL EKOBIS DEWANTARA ACADEMICS IN ACTION Journal of Community Empowerment JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Syntax Idea HIRARKI : Jurnal Ilmiah Manajemen Dan Bisnis Dinasti International Journal of Education Management and Social Science Performance : Jurnal Bisnis dan Akuntansi Al-Kharaj: Journal of Islamic Economic and Business Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan BUDGETING : Journal of Business, Management and Accounting Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management and Bussines (JOMB) Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Annals of Human Resource Management Research e-Jurnal Apresiasi Ekonomi Dedication : Jurnal Pengabdian Masyarakat Journal of Economics and Management Scienties Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Ekuitas Jurnal Pnedidikan Ekonomi An-Nisbah: Jurnal Ekonomi Syariah Journal of Ekonomics, Finance, and Management Studies
Asep Muhamad Ramdan
Universitas Muhammadiyah Sukabumi
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Pemberdayaan Wirausahawan Masyarakat Tuna Karya di Desa Wisata Hanjeli Waluran Mandiri Leonita Siwiyanti; Asep Muhamad Ramdan
Dedication : Jurnal Pengabdian Masyarakat Vol 4 No 2 (2020)
Publisher : LPPM Universitas PGRI Argopuro Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31537/dedication.v4i2.357

Abstract

Pengangguran merupakan permasalahan yang masih belum dapat diatasi sampai saat ini di Indonesia. Berbagai Upaya untuk mengatasi permasalahan ini sudah ditempuh oleh pemerintah yang salah satunya membuka Lapangan Pekerjaan baru. KKN Kewirausahaan merupakan salah satu varian KKN yang diselenggarakan oleh LPPM Universitas Muhammadiyah Sukabumi. Program yang dilaksanakan di Desa Waluran Mandiri yaitu kewirausahaan dengn memberdayakan masyarakat tuna karya guna mengenmbangkan usaha Edu Wisata Hanjeli. Tujuan program pengabdian pada masyarakat ini adalah untuk menjawab permasalahan dan memberdayakan potensi yang ada di desa Waluran Mandiri, yaitu; melaksanakan pemetaan potensi yang mendukung produk pariwisata, menumbuhkan minat serta keterampilan berwirausaha masyarakat tuna karya dan menginisiasi Usaha Rintisan Masyarakat Tuna Karya (URIMASTU). Kegiatan yang dilaksanakan pada pengabdian masyarakat dengan melibatkan mahasiswa KKN adalah 1) melaksanakan Kegiatan Pendataan dan Pemetaan Potensi Desa; 2) melaksanakan Sosialisasi Program KKN dan FGD; 3) membentuk kelompok kerja usaha dan pelatihan Kewirausahaan; dan 4) merintis usaha Edu Wisata Hanjeli. Berdasarkan hasil dari kegiatan pengabdian pada masyarakat maka melalui program usaha Edu Wisata Hanjeli yang mengembangkan keahlian para warga masyarakat dengan mengelola sumber daya alam yang sangat berpotensi untuk mensejahterakan warganya.
Analisis Peran Online Customer Review Dalam Memediasi Hubungan Online Customer Rexperience Terhadap Peningkatan Marketplace Rating Utami Qaulan Tsaqila; Asep Muhamad Ramdan; Resa Nurmala
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 1 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i1.6215

Abstract

Marketplace is one of the impacts from development of e-commerce systems in the world. Marketplace are in great demand by all types of groups because they are able to increase the effectiveness and efficiency of users in shopping online. Starting from the choice of goods with various prices, brands, quality, to easy and fast transaction and shipping processes. However, along with its development, competition between marketplace companies has become increasingly stringent, causing several companies to experience a decline due to newcomers offering new experiences. This research was made with the aim of knowing the extent to which the influence of online user experience (online customer experience) in increasing marketplace ratings through online customer reviews as a mediating variable. Quantitative research method with proportional random sampling technique is the research method used for this research. Data collection was carried out by distributing questionnaires to 250 respondents consisting of students who have used the Bukalapak application from each tertiary institution in the city of Sukabumi. The data analysis technique in this study used structural equation modeling (SEM) using AMOS software version 22. The final results of the study showed that there was a positive influence from online customer reviews in mediating the relationship between online customer experience and marketplace rating. Ratings on companies can increase if they succeed in creating the best experience for users after using online shopping applications. Keywords: Marketplace, Marketplace Rating, Online Customer Experience, Online Review
Analisis Peran Online Customer Review Dalam Memediasi Hubungan Online Customer Rexperience Terhadap Peningkatan Marketplace Rating Utami Qaulan Tsaqila; Asep Muhamad Ramdan; Resa Nurmala
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 1 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i1.6366

Abstract

Marketplace is one of the impacts from development of e-commerce systems in the world. Marketplace are in great demand by all types of groups because they are able to increase the effectiveness and efficiency of users in shopping online. Starting from the choice of goods with various prices, brands, quality, to easy and fast transaction and shipping processes. However, along with its development, competition between marketplace companies has become increasingly stringent, causing several companies to experience a decline due to newcomers offering new experiences. This research was made with the aim of knowing the extent to which the influence of online user experience (online customer experience) in increasing marketplace ratings through online customer reviews as a mediating variable. Quantitative research method with proportional random sampling technique is the research method used for this research. Data collection was carried out by distributing questionnaires to 250 respondents consisting of students who have used the Bukalapak application from each tertiary institution in the city of Sukabumi. The data analysis technique in this study used structural equation modeling (SEM) using AMOS software version 22. The final results of the study showed that there was a positive influence from online customer reviews in mediating the relationship between online customer experience and marketplace rating. Ratings on companies can increase if they succeed in creating the best experience for users after using online shopping applications. Keywords: Marketplace, Marketplace Rating, Online Customer Experience, Online Review
Waktu Kerja Fleksibel Dan Supervisi Dalam Meningkatkan Kinerja Karyawan Studi: Sales Eksekutif Pt. Theta Nusantara Jaya Daerah Cianjur Dan Sukabumi Hasan Wirayuda; Asep Muhamad Ramdan; Resa Nurmala
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 1 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i1.6471

Abstract

This study aims to determine whether the application of flexible working time and supervision has an influence and can improve the performance of executive sales employees at PT. Theta Nusantara Jaya Cianjur and Sukabumi areas. The research method used is a quantitative method. The sample in this study were 42 respondents who are sales executives of PT. Theta Nusantara Jaya Cianjur and Sukabumi areas using saturated sampling technique. Data were obtained through a research questionnairewhich was distributed to all samples containing 24 servers regarding the variables of flexible working time, supervision and employee performance, using a differential semantic measurement system. Furthermore, the data that has been obtained will be analyzed with various tests to answer the hypothesis in this study. The results showed that there is a positive and sinificant influence between monitoring variables on employee performance and simultaneously the application of flexible working time and supervision can improve the performance of executive sales employees at PT. Theta Nusantara Jaya Cianjur and Sukabumi areas.
Analisis Kepuasan Konsumen dan harga terhadap Loyalitas Pelanggan Dina Apriani; Asep Muhammad Ramdan; Dicky Jhoansyah
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 1 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i1.6736

Abstract

Competition among local shoe users in retaining consumers and attracting new consumers is a challenge for business people. As one of the efforts to get loyal customers, the local shoe business must develop strategies to attract consumers, including increasing customer satisfaction and also pricing strategies. This study aims to analyze the effect of consumer satisfaction and price on customer loyalty of local shoe users in Sukabumi City. The method in this study used an associative descriptive method with quantitative use. The population in this study were users of local Ventela brand shoes in the city of Sukabumi, the sampling technique was probability sampling with random sampling, and the number of samples in this study was 252 respondents. Data analysis techniques in this study used the correlation coefficient, determination coefficient, simultaneous test (F test), multiple linear regression, and partial test (t-test). The results of the simultaneous analysis show that consumer satisfaction has a positive effect on customer loyalty, and this is consistent with prices which indicate that prices partially have a positive and significant effect on customer loyalty. Keywords: Consumer Satisfaction; Price; Customer Loyalty
Analisis Social Influence dalam Memediasi Luxury Brand Perception terhadap Purchase Intention anisa nurfitriani; Asep Muhamad Ramdan; Faizal Mulia Z
Business UHO: Jurnal Administrasi Bisnis Vol 8, No 1 (2023): Business UHO: Jurnal Administrasi Bisnis
Publisher : Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52423/bujab.v8i1.40176

Abstract

The fashion industry in Indonesia has experienced very rapid growth. Fashion is something that makes someone always want to change their appearance. Public awareness in seeking information about international fashion is one of the development factors in the fashion industry. The increasing human lifestyle poses a challenge to the fashion industry to always create new innovations. Because at this time the fashion industry is experiencing a fairly rapid increase, ranging from local to international brands and various models. The purpose of this study was to determine the mediating effect of Luxury Brand Perception in the relationship between Luxury Brand Perception and Purchase Intention. The research method used in this research is quantitative research with a descriptive and causal approach. The sample technique used is probability sampling by distributing questionnaires to 250 residents of Sukabumi City. The data analysis technique used is Structural Equation Modeling (SEM) with the help of AMOS version 24 software. The results of this study indicate that H&M's fashion products have succeeded in building good luxury brand perception, social influence, and purchase intention in the eyes of the people of Sukabumi City. Luxur brand perception has a significant positive effect on social influence of 10,106, social influence has a positive and significant effect on purchase intention of 5,929 and social influence mediates the relationship between luxury brand perception and purchase intention of 6,929. So it can be concluded that social influence acts as a mediator of the relationship between luxury brand perception and purchase intention. Keywords: Luxury Brand Perception, Social Influence, Purchase Intention.
ANALISIS SUASANA KAFE DAN GAYA HIDUP TERHADAP KEPUTUSAN BERKUNJUNG PADA KAFE BERBASIS HOTEL Reni Uniana; Asep Muhamad Ramdan; Dicky Jhoansyah
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 13 No 2 (2023): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v13i2.2573

Abstract

Today the cafe business is increasingly everywhere, because the cafe business has also penetrated the hospitality industry. Z generation is the largest population in Indonesia. Eating and drinking outside activities occupy the fifth position from the allocation of z generation funds. The problem in this study is the price offered by hotel-based cafes which is quite expensive for z generation in Sukabumi City. This study is to determine the effect of café atmosphere and lifestyle on visiting decisions. This study uses multiple linear regression data processing techniques. The sample of this study are 383 people from z generation who had visited a cafe based on data collection via a Google questionnaire using cluster sampling techniques. The results of partial testing (t-test) of two independent variables the atmosphere of the cafe and lifestyle, each of which has a significant positive influence on the decision to visit. Simultaneous test results show that the atmosphere of the cafe and lifestyle together influence purchasing decisions. The coefficient of determination show that the cafe atmosphere and lifestyle contribute 11.7649% to visiting decisions while the remaining 88.2351% can be influenced by other variables except in this study.
Analisis Gaya Kepemimpinan Demokratis dan Kaderisasi Kepemimpinan terhadap Kinerja Karyawan Sita Nurwahidah; Asep Muhamad Ramdan; Faizal Mulia Z
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 13 No 2 (2023): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v13i2.2574

Abstract

The purpose of this study was to determine the influence of democratic leadership style and leadership regeneration on employee performance at PT Harendong Green Farm Lebak-Banten. The method used in this research is descriptive and associative research with a quantitative approach. The sampling technique in this study used saturated sampling, the samples taken in this study were 30 employees. Data analysis techniques used validity and reliability tests, classic assumption tests, multiple linear regression including correlation coefficients, determination, research model testing and research hypothesis testing. The results of the study using the coefficient of determination test (R2) show that democratic leadership and regeneration of leadership affect employee performance by 35.28% while the remaining 64.72% is influenced by other factors outside of this study. Based on the multiple correlation coefficient test, it can be seen from the R value of 0.594 which means that there is a moderate relationship between democratic leadership and leadership regeneration on employee performance. The results of the F test, namely the value of Fcount 7.371> F table 3.340 indicates that Fcount is greater than Ftable. The variables of democratic leadership and leadership regeneration have a positive and significant effect on employee performance. Keywords : Democratic Leadership Style, Leadership Regeneration Employee Performance
ANALISIS CUSTOMER RELATIONSHIP MANAGEMENT DAN NILAI PELANGGAN TERHADAP LOYALITAS PELANGGAN Karin Maulia Sulaeman; Asep Muhamad Ramdan; Dicky Jhoansyah
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 13 No 2 (2023): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v13i2.2594

Abstract

The purpose of this study is to analyze customer relationship management and customer value on customer loyalty. The author uses quantitative research methods with descriptive and associative approaches. The population used in this study were customers of PT KAI DAOP I Sukabumi Station. In this study, researchers used a purposive sampling technique. From the customer population of PT KAI Sukabumi, the researchers decided to use the Cochra formula, with a total of 385 samples. The data analysis technique used is the classical assumption test, multiple linear regression analysis which includes the coefficient of determination, multiple correlation coefficient and partial test (t test).The results showed that partially customer relationship management and customer value have an effect on customer loyalty. The contribution of the influence of customer relationship management variables and customer value on customer loyalty is 58.4%. While the remaining 41.6% is influenced by other variables outside the sales of this regression or variables that are not examined.
Dampak Tekanan Pekerjaan dan Lingkungan Kerja Toxic Terhadap Kinerja Karyawan Jasmine Balqist; Asep Muhamad Ramdan; Resa Nurmala
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 13 No 2 (2023): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v13i2.2608

Abstract

The purpose of this study was to determine the impact of job stress and toxic work environment on employee performance at PT Tirta Jaya Mandiri Regional Drinking Water Company. The methods used in this research are descriptive and associative with a quantitative approach. The sampling technique in this study used saturated sampling, the samples taken in this study were 30 employees. The data analysis technique uses validity and reliability tests, classical assumption tests, multiple linear regression including correlation coefficients, determination, research hypothesis submission. The results of the study using the coefficient of determination test show that job stress and the work environment affect employee performance by 63% while the remaining 37% is influenced by other factors outside of the study. Based on the multiple correlation coefficient test, it can be seen from the R value of 0.794, which means that there is a fairly high relationship between job pressure and the work environment on employee performance. The results of the F test, namely the value of Fcount 7.371> F table 3.354, show that Fcount is greater than Ftable. Job pressure and work environment variables have a positive and significant effect on employee performance.
Co-Authors Abdul Azis Haiqal Acep Samsudin Ackbar Pirdaus Adinda Indriana Adistia Afra Maulia Ai Nurhalimah Aisha, Salsabil aljaidi, salha said Alwi Noer Muhamad Andini Widya Yasa Anggry Tri Hernizar anisa nurfitriani Anita Yuliana Antariksa, Nabiel Salim Apriliani Sya’diah Asriyanik . Astriani Puji Lestari Aulia Agustian Ayi Muhyidin Azizah, Shella Farhatul Clara Candra Komala Cut Ani Rohana Danial, Deni Muhammad Dara Balinda Utami Nur Islam Deni Muhammad Danial Dicky Jhoansyah Dina Apriani Elah Elah Elvira Dewi Santika Ema Hilma Meilani Eneng Susan Erik Candra Pertala Erry Sunarya Evrida hayati Fahmi Hidayahtullah Faizal Mulia Z Faizal Mulia Z Fajar Riza Ul Haq, Fajar Riza Famela Sophya Suciati Fany Mutia Rizki Farijah, Alni Nuraeni Farijah, Alni Nuraeni Fasmala, Aji Heryana Fauzi, Hamdi Waslan Febriyan Subagya Fendira lutfianisa Feny Aldiana Fuji Siti Nurfitrah Gladis Sarah Aurelia Halimatul Fitriah Hana Qurota A'yun Handawani, Aprilia Salsiah Hanifah, Bunga Haq, Qubaila Nurul Hasan Wirayuda Hendita Yosepa Herwanto, Bayu Marga Nurmaulana Hidayah, Annisa Nur Ibnu Agung Permana Ike Rachmawati Ilfam Yaksi Ilham Budiman Indri Safitri Indri Safitri, Indri Intan Firmantiny Yulia Jasmine Balqist Juliaristanti, Vira Kambali, Laraswati Karin Maulia Sulaeman Koernia, Zahra Zakiyyah Kokom Komariah Kokom Komariah Komala, Clara Candra Leonita Siwiyanti Leonita Siwiyanti Lestari, Nurila Ayu Lia Amelia Lienry Salsia Putri Suryadi lisa pebrila Lisda Lisda Lisnawati Lisnawati Lisnawati M. Arief Ramdhany Maria Ulpah Marsya Ma’ruvinna El-Mekka Rostianto Maulani, Almah Mella Azhar Nisrina Meysha Alyani Vinasti Mita Tri Utami Mochammad Maulana Hasan Jaelani Muchammad Alfan Purnama Muhamad Alvi Irpansyah Muhamad Alvi Irpansyah Muhamad Arief Ramdhany Nandy Gumilang M Nashif Fauzan Abdillah Natasya, Ayudiya Nor Norisanti Novy Anggraini Nur Ajeng Setia Wiguna Nuraeni, Ranti Nurfatimah, Nyimas Nurhalimah, Sifa Nurhamidah, Nadiza Septiyani Nuri Firdayanti Nurinda Rahmawati Nurmala, Resa Nurmillah, Risma Permadi, Intan Kamil Dwi Prilla Waristina Gunarto Purwaningsih, Fitriana Ayu Putri Hawa Alkatiri R Deni Muhammad Danial Rahmadhani, Aqiela Rahmah Ummi Ramdani, Nugi M. Rani Santika Rayhan Ar Rasyid Reni Uniana Reny Sukmawani Resa Nurmala Resha Afrilla Respi Saputri Restu, Wulan Fuji Reza Aditya Nurmada Ria Ulvia Erza Riana Afriansyah Ridha Kholidah Rihan Rahmawati Rijaldi, Sya'rony Muhammad Risma Nurmillah Rosanti Rosanti Salia Zahra Maulida Salma Tamsyiatissanusiyah Salsabil Aisha Sami Raras Sandra Dwi Pratiwi Sansan Nurhasanah Santika, Elvira Dewi Santika, Rani Saputri, Respi Seira Aryatilandi Selfia Ratna Kasih Selfia Ratna Kasih selvi rahmawati Septiani, Fanysa Siska Oktavia Sita Nurwahidah Siti Nuraminah Siti Nurlela Sari Sonia Firdaus Sopyan Saori Sopyan Sauri Sri Fitri Widianingsih Sri Nuranti Sri Tania Nurhasanah Suandi, Zeri Fratama Suciati, Famela Sophya Sulaeman, Karin Maulia Sunarya, Erry Surahman, Zakilla Stephania Syawaliyah, Nisrina Tarisa Nur Fadilah Tegar Maulidi Putra Tetty Sufianty Zafar Tuti Mulyani Ulfah Siti Lathiifah Ummi, Rahmah Utami Qaulan Tsaqila Vira Juliaristanti Wenny Amelina Wulan Fuji Restu Wulan Puspitasari Wulansari, Febi Yeni Nur Apriliyani Yosepa, Hendita Zafar, Tetty Sufianty