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The Influence of Work Motivation, Organizational Commitment and Democratic Leadership Style on Employee Work Discipline: Pengaruh Motivasi Kerja, Komitmen Organisasi dan Gaya Kepemimpinan Demokratis Terhadap Disiplin Kerja Karyawan Hadi, Heri Lukman; Sari, Dewi Komala
Indonesian Journal of Law and Economics Review Vol. 18 No. 1 (2023): February
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (238.16 KB) | DOI: 10.21070/ijler.v18i0.840

Abstract

This study aims to determine work motivation, organizational commitment and leadership style on work discipline at PT. Premiere wood manufacture in Sidoarjo.This research is a type of quantitative research with hypothesis testing. The sample used in this study were 79 employees of PT. Premiere wood manufacture in Sidoarjo. The analytical tools used in this research are multiple linear regression analysis, determinant coefficient (R2), multiple correlation coefficient (R), f test, t test, and classical assumption test using SPSS version 18 for windows. The primary data in this study were obtained from questionnaires whose measurements used a Likert scale which were tested for validity and reliability.The results of this study prove that work motivation affects work discipline, organizational commitment affects discipline, leadership style affects work discipline and work motivation, organizational commitment and leadership style affects work discipline PT.Premiere Wood Manufacture in Sidoarjo.
The Influence of Organizational Culture, Work Discipline and Work From Home on The Productivity of Civil Servants at The Public Works Office : Pengaruh Budaya Organisasi, Disiplin Kerja dan Work From Home terhadap Produktivitas Kerja Pegawai Negeri Sipil pada Dinas Pekerjaan Umum Nurhayati, Isma Dewi; Sari, Dewi Komala
Indonesian Journal of Law and Economics Review Vol. 18 No. 2 (2023): May
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (981.226 KB) | DOI: 10.21070/ijler.v19i0.885

Abstract

This research aims to find out the influence of Organizational Culture on employee work productivity.To find out the effect of work discipline on employee work productivity. To find out the effect of Work From Home on employee work productivity.And to find out the influence of Organizational Culture, Work Discipline and Work From Home simultaneously on employee work productivity in the Pu Bina Marga Prov Jatim Office. This type of research is a study that uses quantitative methods.The location of the study this time, researchers took objects at the Pu Bina Marga Prov Jatim Office.The population used in this study was 134 employees, with sampling that is Simple Random Sampling.There were 100 respondents. Data collection using questionnaires. Data analysis using multiple linear regression analysis. The results showed that organizational culture has an effect on employee work productivity.Work discipline affects employee productivity. Work From Home affects employee work productivity and Organizational Culture, Work Discipline and Work From Home simultaneously affect employee work productivity in PU Bina Marga East Java Province
Analisis Tindak Tutur Asertif Pada Caption Akun Instagram "@Msglowbeauty dan @Scarlett_Whitening" Serta Pemanfaatannya Dalam Bentuk Media Poster Digital Pada Pembelajaran Teks Iklan di SMP Kelas VIII Nurkomalasari, Dewi; Nuraini, Cut; Sutri, Sutri
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 8 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.11107111

Abstract

Instagram merupakan media sosial yang banyak diminati dan sering dikunjungi baik itu dari kalangan muda sampai tua. Penelitian ini bertujuan untuk mendeskripsikan fungsi tindak tutur asertif pada caption akun Instagram @msglowbeauty dan @scarlett_whitening serta pemanfaatannya dalam bentuk media poster digital pada pembelajaran teks iklan di SMP kelas VIII. Penelitian ini menggunakan metode deskriptif, pendekatan kualitatif. Teknik pengumpulan data pada penelitian ini menggunakan teknik simak, yaitu menyimak serta memilah caption yang akan digunakan untuk diteliti dalam akun Instagram @msglowbeauty dan @scarlett_whitening. Selanjutnya teknik catat yaitu mencatat data tuturan yang ditemukan dalam caption. Instrumen dalam penelitian yaitu peneliti sendiri, serta menggunakan tabel instrumen penelitian tindak tutur asertif. Teknik analisis data dilakukan dengan beberapa tahap yaitu pengumpulan data, reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa jumlah keseluruhan terdapat 58 caption yang digunakan, serta ditemukan tuturan sebanyak 166 data dengan fungsi tindak tutur asertif memberitahu, menyatakan, melaporkan, menyarankan, menuntut, membanggakan, dan mengeluh.
DAPATKAH E–SERVICE QUALITY, E–TRUST DAN E–CUSTOMER SATISFACTION BERPENGARUH TERHADAP REPURCHASE INTENTION PADA E–COMMERCE SHOPEE? Anggraini, Helvina Julia; Sari, Dewi Komala; Nugroho, Tofan Tri
Equilibrium : Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Vol 13, No 2 (2024): September
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/equili.v13i2.2006

Abstract

ABSTRAKSaat ini hampir semua bisnis bergantung pada platform online seperti web maupun aplikasi untuk terhubung dengan konsumen untuk menawarkan berbagai produk dan layanan atau jasa. Penelitian ini bertujuan mengetahui dapatkah E–Service Quality, E–Trust Dan E–Customer Satisfaction dalam memengaruhi Repurchase Intention Pada E–Commerce Shopee di Kota Sidoarjo. penelitian ini menggunakan pendekatan kuantitatif dengan metode penelitian deskriptif dengan populasinya Pria dan Wanita di Kota Sidoarjo dengan minimal usia 17 tahun dan pernah melakukan pembelian produk pada platform E-Commerce Shopee dengan minimal pembelian sebanyak 2 (dua) kali. Teknik sampling pada penelitian ini dilakukan dengan teknik Non probability Sampling yang berjenis Purposive Sampling dengan jumlah responden sebanyak 100 orang. Teknik pengumpulan data adalah dengan menyebarkan kuesioner dan jawaban akan diukur melalui skala likert. Teknik analisa data menggunakan metode PLS-SEM dengan bantuan software SmartPLS versi 3.0. Hasil penelitian ini menunjukan bahwa E-Service Quality berpengaruh terhadap Repurchase Intention pada pengguna E-Commerce Shopee. E-Trust berpengaruh terhadap Repurchase Intention pada pengguna E-Commerce Shopee. E-Customer Satisfaction berpengaruh terhadap Repurchase Intention pada pengguna E-Commerce Shopee.Kata Kunci: E–Service Quality; E–Trust; E–Customer Satisfaction; Repurchase Intention.ABSTRACTNowadays, almost all businesses rely on online platforms such as web and apps to connect with consumers to offer various products and services. This study aims to determine whether E-Service Quality, E-Trust and E-Customer Satisfaction can influence Repurchase Intention at E-Commerce Shopee in Sidoarjo City. This research uses a quantitative approach with descriptive research methods with the population being Men and Women in Sidoarjo City with a minimum age of 17 years and have purchased products on the Shopee E-Commerce platform with a minimum purchase of 2 (two) times. The sampling technique in this study was carried out using a Non probability Sampling technique of the Purposive Sampling type with a total of 100 respondents. The data collection technique is to distribute questionnaires and the answers will be measured on a Likert scale. The data analysis technique uses the PLS-SEM method with the help of SmartPLS software version 3.0. The results of this study indicate that E-Service Quality affects Repurchase Intention in Shopee E-Commerce users. E-Trust affects Repurchase Intention in Shopee E-Commerce users. E-Customer Satisfaction affects Repurchase Intention in Shopee E-Commerce users.Keywords: E–Service Quality; E–Trust; E–Customer Satisfaction; Repurchase Intention.
Analysis of Hedonic Shopping Value, Fashion Involvement on Impulse Buying with Shopping Lifestyle and Positive Emotion as Intervening Variables in Malls: Analisis Hedonic Shopping Value, Fashion Involvement terhadap Impulse Buying dengan Shopping Lifestyle dan Positive Emotion sebagai Variabel Intervening pada Mall Yuhanda, Rihadatul Aisy; Indayani, Lilik; Rizal, As’at; Sari, Dewi Komala
Indonesian Journal of Innovation Studies Vol. 14 (2021): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3907.303 KB) | DOI: 10.21070/ijins.v14i.542

Abstract

This study aims to determine the Hedonic Shopping Value Analysis, Fashion Involvement of Impulse Buying with Shopping Lifestyle and Positive Emotion as Intervening Variables at SOGO Tunjungan Plaza Surabaya. The sample used is 100 respondents. Samples were taken by incidental sampling method. The data analysis technique used is PLS-SEM analysis with the SmartPLS 3.0 program. The results of this study indicate that Hedonic shopping value has an effect on impulse buying. Fashion involvement has an effect on impulse buying. Hedonic shopping value has an effect on shopping lifestyle. Shopping lifestyle has an effect on fashion involvement. Hedonic shopping value has an effect on positive emotion. Fashion involvement has an effect on positive emotion. Hedonic Shopping Value has an effect on impulse buying. Shopping lifestyle has an effect on positive emotion. Positive emotion has an effect on impulse buying.
The Influence of Digital Marketing, Brand Equity, and Brand Ambassadors on Interest in Buying Skincare: Pengaruh Digital Marketing, Ekuitas Merek, dan Duta Merek terhadap Minat Beli Skincare Adianto, Titania Elga; Sari, Dewi Komala
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (244.285 KB) | DOI: 10.21070/ijins.v21i.752

Abstract

This study aims to determine the effect of Digital Marketing, Brand Equity, and Brand Ambassador on Buying Interest. This study uses a quantitative approach. Sampling in the study used the Probability Sampling technique, with a total of 100 respondents from Lavina Clinic Member Ms Glow. Data collection techniques using questionnaires distributed through questionnaires. The data analysis technique in this study used multiple linear regression analysis. Data processing in this study used the software program SPSS 22 (Statistical Program For the Social Sciences). The results show that: Digital Marketing has an effect on Buying Interest in Ms Glow Skincare, Brand Equity has an effect on Buying Interest in Ms Glow Skincare, and Brand Ambassador has an effect on Buying Interest in Ms Glow Skincare
Green Marketing, Green Packaging and Green Brand Image Against Repurchase Intention at Greensmart Sidoarjo: Green Marketing, Green Packaging dan Green Brand Image Terhadap Repurchase Intention pada Greensmart Sidoarjo Zaytun, Anita Al; Sari, Dewi Komala
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (232.105 KB) | DOI: 10.21070/ijins.v21i.760

Abstract

This study aims to determine the effect of Green Marketing, Green Packaging and Green Brand Image on Repurchase Intention at Greensmart Sidoarjo. This research is a descriptive research using quantitative methods. Sampling in this study was carried out using the Non Probability Sampling technique with the Accidental Sampling method and the number of samples in this study was 150 respondents. Data collection techniques using a questionnaire. This study uses multiple linear regression techniqueby using the SPSS version 20 program to analyze the data accurately. The results, this study has proven that Green Marketing has not an effect on Repurchase Intention, Green Packaging has an effect on Repurchase Intention, and Green Brand Image has an effect on Repurchase Intention at Greensmart in Sidoarjo.
Impact of Store Atmosphere and Brand Loyalty on Repurchase Intentions: A Quantitative Study: Dampak Suasana Toko dan Loyalitas Merek terhadap Niat Pembelian Kembali: Sebuah Studi Kuantitatif. Muzakki, Ilham; Sari, Dewi Komala
Indonesian Journal of Innovation Studies Vol. 24 (2023): October
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i.968

Abstract

This study investigates the influence of store atmosphere and brand loyalty on repurchase intentions at a retail outlet. Utilizing a descriptive approach and quantitative methods, data was gathered from 96 respondents through purposive sampling and Google Forms questionnaires. The analysis, conducted using SPSS Statistics 22, revealed that store atmosphere and brand loyalty significantly affect repurchase intentions. These findings underscore the importance of creating a conducive store atmosphere and fostering brand loyalty to enhance customer repurchase intentions, offering valuable insights for marketers and retailers aiming to optimize customer retention strategies Highlights: The study employs quantitative methods to assess the impact of store atmosphere and brand loyalty on repurchase intentions. Findings confirm a significant influence of both store atmosphere and brand loyalty on customer repurchase intentions. This research provides valuable insights for marketers and retailers seeking to enhance customer retention strategies. Keywords: Store Atmosphere, Brand Loyalty, Repurchase Intentions, Quantitative Study, Customer Retention
Role Of Brand Awerenes, Price and Product Innovation on Smartphone Purchasing Decisions In Sidoarjo : Peran Kesadaran Merek, Harga dan Inovasi Produk Terhadap Keputusan Pembelian Smartphone di Sidoarjo Fitanto, Julian Harris Ega; Prapanca, Detak; Sari, Dewi Komala
Indonesian Journal of Innovation Studies Vol. 24 (2023): October
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i.985

Abstract

This descriptive research employs quantitative methods to investigate the intricate interplay between brand awareness, price, and product innovation in shaping smartphone purchasing decisions among 96 respondents in Sidoarjo. Employing a non-probability sampling technique with purposive sampling, the study utilizes multiple linear regression analysis through SPSS version 26 for data analysis. The findings underscore the pivotal roles of brand awareness, price, and product innovation in influencing smartphone purchase decisions in the studied region. This research contributes valuable insights into consumer behavior, offering implications for marketers and policymakers alike in understanding and leveraging these determinants to enhance the appeal and competitiveness of smartphone products. Highlights: Consumer Influence: The study reveals the significant impact of brand awareness, price, and product innovation on consumer decision-making processes when purchasing smartphones in the Sidoarjo region. Quantitative Analysis: Employing multiple linear regression analysis using SPSS version 26, the research provides a rigorous quantitative examination of the relationships between brand awareness, price, and product innovation in the smartphone market. Strategic Implications: The findings offer practical insights for marketers and policymakers, emphasizing the need to strategically manage brand awareness, pricing strategies, and product innovation to enhance the appeal and competitiveness of smartphone products in the targeted market. Keywords: Brand Awareness, Price, Product Innovation, Purchase Decision
Skincare Branding Strategies: The Impact of Brand Awareness, Trust, and Image on Purchasing Decisions Muhammad Rajib Krisnahadi; Dewi Komala Sari; Kumara Adji Kusuma
Jurnal Ilmu Manajemen Vol. 14 No. 2 (2025): Jurnal Ilmu Manajemen
Publisher : Universitas Muhammadiyah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jim.v14i2.543

Abstract

This study aims to determine the effect of brand awareness, brand trust and brand image on purchasing decisions on skincare skintific Tiktokshop Sidoarjo. This study uses a quantitative approach, for the population in this study is the Sidoarjo community with a sample of 100.The sampling technique uses purposive sampling with the respondent criteria, namely the Sidoarjo community who have purchased skincare skintific tiktok shop. Data collection techniques by distributing questionnaires and answers are measured using a Likert scale. The data analysis technique in this study uses the smart PLS (Partial Least Square) tool. The results of this study prove that Brand Awareness influences purchasing decisions on skincare skintific tiktokshop products. In addition, Brand Trust influences purchasing decisions on skincare skintific tiktok shop products and Brand Image influences purchasing decisions on skincare skintific tiktok shop products
Co-Authors Abby Gina Achmad Taqwimul Khafid Achmad Zilmam Sadad Abu Kautsar Adianto, Titania Elga Afifa Nur Rahma Agung Indra Lesmana Ainun Zariyah Akfinniha, Rizki Akhmad Mulyadi Alimova, Mashhura Toirxonovna Alshaf Pebrianggara Amilatun Nadhifah Apriliyah Andala Rama Putra Barusman Andika, Lintang Pratama Putra Andjani, Salsabilla Andrian Setyo Wibowo Anggraini, Helvina Julia Anggraini, Oktafia Nur Anisa Ayu Karindra Aqhillah Maulitha Kisbiyah Arianti, Dhea Wulan Atnike Nova Sigiro Audri, Della Natasa Auwalina, Roudlotul Ayubi, Mochamad Ayub Al Ayuni Nur Chamila Bachtiar, Muhammad Rizki Baihaqki, Wildhan Ardin Cut Nuraini Detak Prapanca Dewi, Ayu Tri Tungga Dina Mayangsari Dwi Saputri, Cindy Chareynina Emil, Kamila Erisa Al Maidah Evi Rinata Evi Wijayanti Fachrur Rozi Farikha Nur Mafulah Fauzen, Muhammad Febriansah, Risky Eka Fedrica Dellyanti Ferry Irawan, Gusti Elang Firdausi, Heisyah Apriliana Tri Firmansyah, Amirul Zidan Fitanto, Julian Harris Ega Fitriani Fitriani Fitriyah, Silva Nur Lailatul Hadi, Heri Lukman Hidayah, Ika Nurul Hidayati, Fitriana Nurul Illahi, Utami Nur Indah Dwi Lestari Isna Fitria Agustina Istiqlaliyatul Kholiq Izzati, Alisya Maghfiroh Jane Daniels Jannah, Hayyu Nur Januar Ari Ramdan Jumili Arianto Khisamuddin, Muhammad Idrus Khoironi, Affan Krisnaningsih, Diah Kumara Adji Kusuma Kurniawan, Ari Lista Kurniawan, Tri Aditya Lilik Indayani M. Suryawinata M. Suryawinata Madani, Yamul Furqaan Al Made Deviani Duaja Margie, Maryam Wiyar Marlinton, Denata Putri Mas Oetarjo Masruroh, Indah Maulana, Rafli Maulida, Reva Rahma Maulidyah, Nur Laila Metha Karina Mirza Hardian Misti Hariasih Mochamad Rizal Yulianto Mohammad Fattah Muhammad Rajib Krisnahadi Muhammad Yani, Muhammad Muhammad Yosa Vernanda Muhammad, Prayoga Radhitya Mukhammad Zakkiy Badar Musfiqoh Muzakki, Ilham Nadia Nurifayza Sufiyanti NELIYATI, Neliyati Ningtias, Riska Putri Ayu Nizam Maulana At thaariq Noor Abidin, Fityan Izza Novi Rosita Anggraeni Nur Chamila, Ayuni Nurhayati, Isma Dewi NURSEHA NURSEHA Oetarjo, Mas Oktafiyanti, Intan Dewi Oktaviah, Ainnia Dewi Pramahsuari, Salsa Agwah Prasojo, Galih Priyambodo, Moch Iqbal Pandhu Pujianingsih, Vonny Putri Qur’Ana, Dinda Ucik Rachma Annisa Firdaus Raden Hanif Arga Suryana Ratna Lailatul As’ari Rifdah Abadiyah Rindi Kartika Sari Rini Ayu Agustin Rio Chandra, Rio Rita Ambarwati Rita Ambarwati Sukmono Rizal, As’at Rizky Eka Febriansah Rochmaniah, Ainur Romadhoni, Mega Putri Auliya Rudi Cahyono Safina, Maria Sahri, Vania Berlinda Permata Sari, Ainul Nurma Septiany, Irma Galuh Setiawan, Bayu Dwi Shafarina, Dian Sigit Hermawan Sintha Wahyu Arista Sirajuddin Solekha, Amalia Sriyono Sriyono Sudarso, Satrio Sumartik Supardi Supardi Supardi Sururi, Alfaris Sutri, Sutri Syahputri, Denisa Firlian Syaifuddin, Aldy Hamid Syaifudin, Muhammad Afif Tofan Tri Nugroho Uce Indahyanti Uce Indahyati Vera Firdaus Vernanda Suyono Putri Wildan Nasution Yuhanda, Rihadatul Aisy Zahro, Fatimatuh Zaytun, Anita Al