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The adaptation strategy of PT Charoen Pokphand Indonesia (Food Division) in facing the dynamics of the processed chicken industry Paramitha, Dyah Ayu; Jahroh, Siti; Asnawi, Yudha Heryawan
Indonesian Journal of Multidisciplinary Science Vol. 3 No. 9 (2024): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v3i9.901

Abstract

This study aims to identify the current business model of PT Charoen Pokphand Indonesia (Food Division), analyze internal and external business environmental factors affecting it, and design a new business model to adapt to the competition in the processed chicken industry in Indonesia. This study uses nonprobability sampling method with purposive sampling technique to select respondents, selected based on special expertise and knowledge in the field studied. This research uses data processing and analysis techniques involving mapping the company's business model into 9 elements of the business model canvas (BMC) and formulate adaptation strategies and develop new business models with a blue ocean strategy perspective through a framework of four actions: elimination, subtraction, improvement, and addition. The SWOT analysis revealed that CP FOOD's strengths lie in its value proposition, while weaknesses are in its marketing activities. The research will provide input and advice for future strategies and serve as a reference for academics to develop strategies for increasing competitiveness in the processing chicken industry.
Strategies of optimalization of human resources performance in PT Rekadaya Elektrika Fachruddin, Achmad; Rifin, Amzul; Asnawi, Yudha Heryawan
Indonesian Journal of Multidisciplinary Science Vol. 3 No. 10 (2024): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v3i10.931

Abstract

This study aims to analyze internal and external factors that influence the improvement of optimization of company performance, analyze the performance of human resources at PT Rekadaya Elektrika, and formulate alternative strategies of PT rekadaya elektrika in the face of high market competition seen from SDM performance. This research method uses quantitative with the number of respondents as much as 5 out of 3 from the internal and 2 from the external. Data analysis techniques using IFE, EFE, SWOT and QSP Matrix Analysis. Data analysis results on IFE marks weigh 2,722, while on EFE matrix weighs 2,924. Research results show that IE Matrix is in the quarter 5 that is growth and stable. Whereas the alternative strategy that is the first priority of the QSP Matrix results is social protection and employee welfare (remuneration) with an attractive score value of 6,033. The results of the descriptive analysis on the HR Score Card explain that the competency development perspective is the focus of the company to the vision of the mission of the enterprise. The managerial implications of this study can provide increased productivity, improved employee retention and optimized SDM with employee protection and welfare strategies.
Pengaruh Keputusan Pemilihan Pada Sekolah Islam Terpadu Terhadap Kepuasan dan Positive Word of Mouth Hafizh Akbar; Simanjuntak, Megawati; Asnawi, Yudha Heryawan
Jurnal Aplikasi Bisnis dan Manajemen Vol. 8 No. 2 (2022): JABM Vol. 8 No. 2, Mei 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.8.2.503

Abstract

The number of private schools continues to increase from year to year and affects the competition between schools and stimulated research in educational marketing. This study is to analyze the effect of religiosity, school reputation, product and perceived service quality on parental selection decisions, analyze the influence of parental selection decisions on parental satisfaction, analyze the effect of parental satisfaction on positive word of mouth, and formulating a strategy to improve election decisions, parental satisfaction and positive word of mouth. Data in this study were collected through questionnaires distributed online. Data collection was done by convenience sampling technique and the valid questionnaire results were 183 participants. The analysis uses SEM (structural equation modeling) with LISREL version 8.80 and SWOT to formulate a new strategy. The findings of the study indicate that religiosity, school reputation, product and perceived service quality have a significant effect on parental selection decisions, parental selection decisions have a significant effect on satisfaction, and satisfaction have a significant effect on positive word of mouth. Keywords: religiosity, school reputation, parental selection decisions, satisfaction, positive word of mouth
Pengaruh Kualitas Layanan Petugas Agen Brilink (PAB) Terhadap Loyalitas Agen Brilink Marpaung, Jenny Emile Paulina; Suharjo, Budi; Asnawi, Yudha Heryawan
Jurnal Aplikasi Bisnis dan Manajemen Vol. 8 No. 1 (2022): JABM Vol. 8 No. 1, Januari 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.8.1.144

Abstract

This study aims to analyze the effect of the service quality of BRILink Agent Officers (PAB) on the level of satisfaction, trust and loyalty of BRILink Agents in order to achieve the BRILink Agent transaction volume target. This study used a questionnaire with a five-point Likert scale. Questionnaires were submitted to 300 respondents, namely BRILink agents who were used as samples, which were located in West Jakarta, Banten and West Kalimantan. Respondent requirements are BRILink Agents who have been BRI Agents for a minimum of 6 months and the number of transactions is under 200 transactions per month. Questionnaires were distributed by BRI employees, namely the Resident Auditor Unit (RAU) in the local area. There were 274 questionnaires that were returned and were completely filled out. The data analysis technique uses the Structural Equation Model (SEM) method and uses Lisrel 8.72 software to analyze the casual relationship between service quality, satisfaction, trust and loyalty of BRILink agents, and to evaluate hypotheses regarding the relationship between model construction. The results of this study indicate that all Service Quality indicators have a significant effect on BRIink Agent Satisfaction, BRILink Agent Satisfaction has a significant effect on BRILink Agent Trust and Loyalty. What greatly affects the satisfaction, trust and loyalty of BRILink Agents is the frequency of PAB visits to BRILink Agents, PAB's ability to motivate BRILink Agents, and BRI must improve the quality of the system and network. Keywords: loyalty, service quality, satisfaction, trust, SEM
Arsitektur Strategi Bisnis Dokumentasi Pernikahan Pada Iphotobride Wedding Rachman, Mohammad Irfan; Asnawi, Yudha Heryawan; Hannan, Sufrin
Jurnal Aplikasi Bisnis dan Manajemen Vol. 8 No. 3 (2022): JABM Vol. 8 No. 3, September 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.8.3.900

Abstract

This study aimed to formulate a wedding documentation business strategy that can be applied to Iphotobride companies. Respondents in this study consisted of 8 consumer respondents who were selected using purposive sampling, 5 internal companies and 3 company partners from 2019 to 2021. This type of research used descriptive qualitative methods with analysis of Business Development Strategies using IFE, EFE, IE matrix, SWOT and QSPM. The results showed that Iphotobride had an IFE score of 3,130 and an EFE score of 2,413. In the IE matrix mapping, Iphotobride is in the Grow and Build position. The strategies that can be carried out by Iphotobride are backward, forward, horizontal integration, market penetration, market development, and product development. The alternative strategies obtained are influencer endorsement (collaboration with influencers), increase management ability to collaborate with some wedding vendors, product differentiation and services with competitors, injection of capital loans by Investors/Banks. The suggested priority strategy is to improve management's ability to collaborate with some wedding vendors and differentiate service products with competitors. Strategic architecture that Iphotobride might implement or run to become a competency in the future is to make an all in wedding service package, or "gift voucher" for potential consumers who use Iphotobride's services on their wedding day. Keywords: architecture strategy, EFE matrix, IFE matrix, SWOT, QSPM
Natural Gas Sales Optimization Strategy of PT XYZ in East Java Tulus Sajiwo; Sumarwan, Ujang; Asnawi, Yudha Heryawan
Jurnal Aplikasi Bisnis dan Manajemen Vol. 8 No. 3 (2022): JABM Vol. 8 No. 3, September 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.8.3.823

Abstract

The condition of supply and demand for natural gas in East Java will experience dynamics, based on government work plans for Java gas pipeline, Tuban refinery and new gas field development. This research aims to analysis and simulate the gas market from 2021 to 2035 and develop gas marketing strategy to optimize PT XYZ's revenue. The Dynamic Model System method is used in scenario and market analysis, the AHP method is used for segmentation, targeting and positioning, while the Focus Group Discussion is used for the implementation strategy of optimizing revenue from gas sales. The results of the study show that during the period 2022 – 2025, the gas market in East Java experienced an excess of gas supply by 249 mmscfd, the second period in 2026-2030 the gas market was still a surplus of 53 mmscfd, but in 2030-2035 the gas market experienced a shortage of 260 mmscfd. PT XYZ's strategy is to prioritize the fertilizer sector, PGN industry and electricity through gas traders as the main buyers by using the main criteria for volume, utilization period and gas price as a reference in preparing scenarios and implementation strategies. The scenario is optimistic that the improve in gas production and maximize gas marketing will increase PT XYZ's revenue and position as the market leader in East Java. Keywords: AHP, gas marketing, natural gas, optimization, system dynamic model
Local Wisdom Based Social Responsibility of Balinese SME to Improve Competitiveness Gunawan, Sandy; Syarief, Rizal; Nurhayati, Popong; Asnawi, Yudha Heryawan; Joewono, Handito Hadi
Jurnal Aplikasi Bisnis dan Manajemen Vol. 9 No. 1 (2023): JABM, Vol. 9 No. 1, Januari 2023
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.9.1.141

Abstract

Small and Medium Enterprises (SMEs) have crucial role in Indonesian economy. Despite the enormous contribution, SMEs still encounter obstacles in business development. SMEs do not yet have appropriate strategy to create competitiveness. Strategies suitable for SMEs must consider local wisdom of the location where SMEs domicile. This study aims to analyze the influence of local wisdom in creating competitiveness for SMEs, carried out through socially responsible practices. This study applies qualitative method focusing on twelve SMEs located in Badung district, Bali. Information was obtained through in-depth interviews and literature review. The information was analyzed to determine the relation between local wisdom values and the concept of social responsibility. This research proves that local wisdom has influence in creating competitive advantage through socially responsible business practices. The value triggers the SMEs to be socially responsible towards its customers, employees, environment and community that in return improve its reputation, customers’ satisfaction, employees’ loyalty and productivity. Keywords: competitiveness, local wisdom, smes, social responsibility, strategy
Strategi Korporasi Pada Perusahaan Milik Negara Tbk Dengan Menggunakan Corporate Parenting Framework: Corporate Strategy at Perusahaan Milik Negara Tbk Using The Corporate Parenting Framework Rumampuk, Tasya Laudita; Asnawi, Yudha Heryawan; Saptono, Imam Teguh
Jurnal Aplikasi Bisnis dan Manajemen Vol. 9 No. 3 (2023): JABM Vol. 9 No. 3, September 2023
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.9.3.963

Abstract

This study aims to assess the level of suitability between the parenting characteristics of Perusahaan Milik Negara Tbk and the critical success factors of PT Discover Indonesia Ltd; assessing the degree of suitability between the parenting characteristics of Perusahaan Milik Negara Tbk and the parenting opportunities of PT Discover Indonesia Ltd; determine Discover's position based on the parenting fit matrix area and formulate priority strategies that can be applied by Perusahaan Milik Negara Tbk to PT Discover Indonesia Ltd using the AHP method. This suitability assessment uses the Parenting Fit Matrix approach based on the calculation of the weights and ratings filled out by the top management of the parent company and its subsidiaries. The final results of this study indicate that the position of the area of PT Discover is at the Edge of Heartland, namely a position where the parent company can add value but in some cases has the potential to destroy the value of the subsidiary. In this position, the main strategies that can be carried out based on the AHP assessment are formulated, namely accelerating the development of new field projects in assets that have just been operated by Discover. Keywords: AHP, corporate strategy, corporate parenting framework, oil and gas, parenting fit matrix
Pendidikan Islam pada Pesantren Pertanian untuk Membangun Ekosofi (Ekologi Filosofi) Bagi Penyelamatan Lingkungan Rini, Darlina Kartika; Adiwibowo, Soeryo; Alikodra, Hadi Sukadi; Hariyadi, Hariyadi; Asnawi, Yudha Heryawan
Edukasi Islami: Jurnal Pendidikan Islam Vol. 11 No. 03 (2022): Edukasi Islami: Jurnal Pendidikan Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/ei.v11i03.2779

Abstract

Degradasi lingkungan  sangat mengkhawatirkan, peran seluruh pihak diperlukan dalam menjaga kelestarian lingkungan.Pesantren menghasilkan generasi muda agen perubahan sebagai penggerak proses perubahan sosial di masyarakat, menuju masyarakat  sejahtera yang peduli terhadap penyelamatan lingkungan. Pendidikan Islam adalah suatu sistem pendidikan yang Islami, untuk memelihara, mengajar,  menjaga anak didik supaya dapat memahami dan mengamalkan ajaran Islam dan menjadikannya sebagai pandangan hidup, menjadi insan berilmu, berakhlak mulia, dan peduli penyelamatan lingkungan. Penanaman nilai-nilai kearifan lokal sangat penting dan diperlukan  untuk membangun filosofi lingkungan (ekologi filosofi: ekosofi) melalui pendidikan Islam dalam bentuk fikih lingkungan untuk pemeliharaan lingkungan berkelanjutan bagi generasi mendatang sebagai amal soleh bagi alam semesta dan seluruh isinya. Penelitian  bertujuan menganalisis penerapan pendidikan Islam dalam membangun ekosofi santri dan menemukan rekomendasi pembelajaran pendidikan Islam berbasis ekosofi. Metode yang digunakan yaitu analisis konstruktivistik dan Analytical Hierarchy Proses (AHP). Berdasarkan analisis  konstruktivistik, penerapan ekosofi untuk menanamkan filosofi lingkungan pada santri di pesantren  dilakukan melalui  pendidikan Islam dalam fikih lingkungan. Berdasarkan AHP diperoleh alternatif prioritas program penerapan ekosofi melalui pendidikan Islam di pesantren dengan nilai bobot tertinggi dibanding program lainnya yang dirumuskan, yaitu praktek budidaya pertanian di lahan bagi santri, penanaman nilai kearifan lokal,  dan membangun karakter dan filosofi lingkungan. Kata kunci: pendidikan Islam, agen perubahan, ekosofi.
FACTORS THAT INFLUENCE WAQIF INTENTION ON CASH WAQF AND WAQF THROUGH MONEY Kameswari, Ika; Beik, Irfan Syauqi; Asnawi, Yudha Heryawan
Al-Infaq: Jurnal Ekonomi Islam Vol. 14 No. 2 (2023)
Publisher : Fakultas Agama Islam, Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Cash waqf and waqf through money as one of form of alms giving the reward of jariyah, have large gap between potential and realization. Therefore, this research aims to describe respondent’s characteristics and analyze factors that might be influenced waqifs’ intention to do cash waqf or waqf through money particularly through berkahwakaf.id. The method used in this study were descriptive and logistic regression analysis. This study involved 186 respondents from berkahwakaf.id and non-berkahwakaf.id waqifs. The result show that the character of respondent was balanced between male and female, dominated by age range 25-57 years old, dominated with minimum undergraduate education level, private and government employee with average income more than Rp 5 million. Data analysis result show that the waqif’s intention to do cash waqf and waqf through money affected by subjective norms, promotion and education level have asignificant positive affect and income level has a significant negative effect.
Co-Authors Abdul Azis Abeng, Andi Tenri Achmad Fachruddin Afdhal Agus Riyanto Ahmad Saomin Ali Aji Hermawan Alam Sentosa Alif, Muhammad Farras Alm. Idqan Fahmi Amir Mutaqin Amzul Rifin Andriana Kartina Wingtyas Anggraini Sukmawati Ardi Rifai Asep Taryana Aswin Fajri Bambang Eka Muliano Budi Suharjo Dalu Agung Darmawan Darlina Kartika Rini Darmawan, Dalu Denny Bernadus Kurnia Endriatmo Soetarto Esti Rahayu Fadila, Rinda Fatriani Paloh, Meina Hadi S Alikodra Hadi Sukadi Alikodra Hafizh Akbar Handito Hadi Joewono Handito Hadi Joewono Hannika Fasya Harianto Harianto Harianto Hariyadi Hariyadi Hariyadi, Hariyadi Hidayat, Yayat Syariful Idqan Fahmi Imam Teguh Saptono Indrawan, Dikky Irfan Syauqi Beik Irvandi Gustari Joyo Winoto, Joyo Kameswari, Ika Kartika, Emeralda Tria Kasaya Annisa Rahmaniah Laily Dwi Arsyianti Lukman M. Baga Lutfiyah, Konita M. Syamsul Maarif Mahasari, Jamaluddin Marpaung, Jenny Emile Paulina Mayang Sari Marchainy Megawati Simanjuntak Mohamad Rhesa Adisty Muhammad Aulia Ramadhan Mukhamad Najib Musbakri Musbakri Naura Rahmalia Nurfrina Putri, Rizkia Paramitha, Dyah Pohan, Sheilla Yasmin Afriani Popong Nurhayati Popong Nurhayati Pulunggono, Ahmad Heko Qoniah, Inas Rachman, Mohammad Irfan Rahmana, Adhitya Rai Sita Rini, Darlina Kartika Rita Nurmalina Rizal Syarief Rizal Syarief Rokhani Hasbullah Roslina Roslina Rumampuk, Tasya Laudita Sandy Gunawan Setiadi Djohar Setiawan, Budi Susilo Setyo Ferry Wibowo Sianggaputra, Muhammad Danny Siti Jahroh Sitti Hadijah, Sitti Soeryo Adiwibowo Sri Hartono, Sri Sufrin Hannan Sufrin Hannan Suhendi Suhendi Suhendi Sunandar, Muhammad Prayoga Suprehatin Tulus Sajiwo Ujang Sumarwan Yayat Syariful Hidayat Yunus Triyonggo Yurika Rahayu, Yurika Rahayu Zenal Asikin Zenal Asikin