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Analisis Perilaku Biaya Pada Industri Rumah Tangga Tempe Akibat Adanya Fluktuasi Harga Kedelai Asti Oktaviani, Firda; Dharmawan, Budi; Darmawati Putri, Dindy
Jurnal Etnik: Ekonomi-Teknik Vol 1 No 2 (2021): ETNIK : Jurnal Ekonomi dan Teknik
Publisher : Rifa'Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (411.32 KB) | DOI: 10.54543/etnik.v1i2.20

Abstract

Tempe is a typical Indonesian food made fermented soybeans. Tempe is a good source of nutrition because it contains protein, carbodydrates, fat, vitamins and minerals needed by the body. Soybean used to make tempe must be of good quality. Pliken Village is a tempe production center, because it has the highest number of tempe craftsmen in Banyumas Regency. With the increase in soybean prices which have continued to increase lately, the tempe business has decreased due to lack of capital to continue the business. The purpose of this research are to: 1). Knowing the amount of costs, revenues and income before and after increase in soybean prices in the tempe production business in Pliken Village. 2). Knowing the factors that affect the increase in tempe production costs. The researh was carried out in Pliken Village from May 2021 to July 2021. The target of this research is the tempe craftsmen of Pliken Village who produce for one month. The sampling method uses simple random sampling technique and obtained by respondents as many as 81 craftsmen using the slovin formula. The analytical method used is the analysisno costs and revenues, and multiple linear regression analysis. Based on the results of the analysis of costs, revenues and income shows the total cost incurred by the craftsmen before the increase in soybean prices and after the increase in soybean prices is Rp. 11,883,809 per month. Based on the classical assumption test there are factors that affect the increase in production costs such as soybean prices, family labor wages, wages for non-family workers, gasoline prices, and banana leaf prices. While the factors that do not affect the increase in production costs are the price of yeast, the price of plastic and the price of used paper.
Strategi Meningkatkan Adopsi Inovasi Program Kartu Tani Di Kabupaten Banyumas, Jawa Tengah, Indonesia Minarsih, Siti; Dharmawan, Budi; Eka Wijayanti, Irene Kartika
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 7 No. 2 (2023)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jepa.2023.007.02.26

Abstract

One of the most important production factors in increasing production and productivity of agricultural commodities is fertilizer. Moment this still many farmers who have not understand about the card program farmer as tool in distribution fertilizer subsidized , so required strategy for Upgrade adoption card program innovation farmer . The research aims to analyze internal and external factors as well as strategies to increase the adoption of innovations in the use of farmer cards in the district Banyumas . The research method used is a qualitative method. The analysis carried out is IFAS and EFAS matrix analysis, and SWOT analysis. The results showed that the internal and external factors of the farmer card program were in quadrant II, meaning that the alternative strategies used were building and growing strategies. This means increasing market share in the same market with more intensive marketing efforts, namely by assisting in more intensive distribution of subsidized fertilizers and product development by making economical packaging of subsidized fertilizers so that they are more attractive to the market. The results of the SWOT analysis include optimizing the role of institutions to provide clear and continuous information about innovations in the farmer card program, mentoring and counseling to improve farmers' knowledge and skills in implementing the farmer card program, developing product fertilizer subsidized for segment medium to lower that is with make packaging economical on fertilizer subsidized .
Analisis Strategi Pemasaran Kopi Robusta (Studi Kasus Pada Siraja Coffee Di Kecamatan Rajadesa Kabupaten Ciamis) Rozak, Elmira Syahdanabila; Dharmawan, Budi; Zulkifli, Lutfi
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 8 No. 2 (2024)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jepa.2024.008.02.7

Abstract

Siraja Coffee merupakan usaha yang bergerak dalam industri pengolahan kopi. Siraja Coffee belum dapat bersaing dan melaksanakan pemasaran secara efektif yang berakibat pada penjualan yang terus menurun dalam tiga tahun terakhir serta sulit memperoleh dan mempertahankan keunggulan kompetitif. Penelitian ini bertujuan untuk (1) mengidentifikasi faktor internal yang menjadi kekuatan dan kelemahan dalam pemasaran kopi robusta pada Siraja Coffee, (2) mengidentifikasi faktor eksternal yang menjadi peluang dan ancaman dalam pemasaran kopi robusta pada Siraja Coffee, (3) merumuskan alternatif strategi pemasaran dan menentukan prioritas strategi yang dapat diterapkan oleh Siraja Coffee. Penelitian dilaksanakan bulan Januari hingga Februari 2023. Metode analisis yang digunakan meliputi analisis deskriptif, IFE, EFE, IE, SWOT dan QSPM. Hasil penelitian menunjukkan bahwa faktor-faktor lingkungan internal dan eksternal pada usaha Siraja Coffee berada pada posisi sedang atau rata-rata dengan kekuatan utama yaitu faktor produk memiliki mutu dan citarasa tinggi; kelemahan utama yaitu faktor promosi yang dilakukan kurang optimal; peluang utama yaitu faktor tren masyarakat terhadap konsumsi kopi; serta ancaman utama yaitu faktor semakin banyaknya perusahaan kopi sejenis. Pemetaan posisi Siraja Coffee berada pada sel lima (Hold and Maintain) dan prioritas strategi terbaik yaitu meningkatkan daya saing produk untuk menciptakan loyalitas pelanggan.