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All Journal Biologi Edukasi : Jurnal Ilmiah Pendidikan Biologi Prosiding Seminar Nasional Sains Dan Teknologi Fakultas Teknik Jurnal Online Mahasiswa (JOM) Bidang Perikanan dan Ilmu Kelautan Jurnal Online Mahasiswa (JOM) Bidang Keguruan dan Ilmu Pendidikan Pedagogik : Jurnal Ilmiah Pendidikan dan Pembelajaran Fakultas Tarbiyah Unversitas Muhammadiyah Aceh Jurnal Al-Bayan: Media Kajian dan Pengembangan Ilmu Dakwah Jurnal Edukasi dan Sains Biologi Jurnal Mirai Management Jurnal Pendidikan Matematika Raflesia Jurnal Pendidikan Almuslim JCPS (Journal of Current Pharmaceutical Sciences) ALKIMIA : Jurnal Ilmu Kimia dan Terapan Ruhama : Islamic Education Journal Al-Kharaj: Journal of Islamic Economic and Business Journal of Applied Engineering and Technological Science (JAETS) Kombud Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Al-Hikmah Al-Maraji': Jurnal Pendidikan Bahasa Arab JESBIO : Jurnal Edukasi dan Sains Biologi Proceedings of International Conference on Multidiciplinary Research JES-MAT (Jurnal Edukasi dan Sains Matematika) Jurnal Ilmiah Berkala: Sains dan Terapan Kimia Concept: Journal of Social Humanities and Education Jurnal Ilmu Sosial, Pendidikan Dan Humaniora Gemilang: Jurnal Manajemen dan Akuntansi Jurnal Natural Jurnal Ekonomi dan Bisnis (Ekobis-DA) Transformasi: Journal of Economics and Business Management Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Jurnal Ilmiah Teknik Informatika dan Komunikasi Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Jurnal Manajemen Dan Bisnis Ekonomi Bhinneka: Jurnal Bintang Pendidikan dan Bahasa Journal of Management and Informatics Maslahah: Jurnal Manajemen dan Ekonomi Syariah Jurnal Nakula: Pusat Ilmu Pendidikan, Bahasa Dan Ilmu Sosial JURNAL RUMPUN MANAJEMEN DAN EKONOMI ABDIMU: Jurnal Pengabdian Muhammadiyah J-CEKI Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Konstanta : Jurnal Matematika dan Ilmu Pengelatuan Alam
Rahmi Rahmi
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Pengaruh Promosi Program Studi Ilmu Komunikasi terhadap Minat Mendaftar Mahasiswa Ilmu Komunikasi Universitas Mbojo Bima Erika Fajar Subhekti; Irham Irham; Rahmi Rahmi; Erick Fajar Subhekti
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Vol. 3 No. 2 (2025): Mei: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v3i2.1780

Abstract

Promotion is one way to introduce products or services owned by a person or a company. Promotion is used by campuses to show the image of the campus to a large audience. Promotion is one of the factors that influence student interest in registering at a university. Data from the Communication Science Study Program at Mbojo Bima University shows a decrease in the number of students, which previously had 92 students and then in the following year only 67 students. This study aims to determine whether there is an influence of the promotion of the Communication Science Study Program on the interest in registering Communication Science students at Mbojo Bima University. This research is quantitative research, with a sample of 75 samples calculated using the slovin formula. The research instruments used were Likert scales and questionnaires. Data analysis using the chi square test SPSS version 25.00. The results of the study were that there was an effect of the promotion of the Communication Science Study Program on the interest in registering Communication Science students at Mbojo Bima University by 56.1%. Promotion carried out by the Communication Science Study Program must be maintained or if necessary increased again so that the Communication Science Study Program at Mbojo Bima University can be known to a large audience.
Strategi Marketing Mix Berbasis Syariah Meningkatkan Loyalitas Pelanggan Rusli Siri; Rahmi Rahmi; Andi Faisal Syam
GEMILANG: Jurnal Manajemen dan Akuntansi Vol. 5 No. 1 (2025): Jurnal Manajemen dan Akuntansi
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/gemilang.v5i1.2365

Abstract

This research is motivated by the phenomenon of the industrial era that pursues maximum profit by justifying all means without considering sharia values. As a result, competition becomes unfair and detrimental to consumers, and can even cause companies to lose customers. The developing paradigm considers sharia-based business behavior to hinder the achievement of maximum profit. Therefore, the marketing mix from an Islamic perspective includes products, prices, promotions, distribution, and people as strategies in maintaining competitiveness. This study uses a qualitative method with a phenomenological approach, where researchers explore the essence of human experience related to the phenomenon of sharia marketing mix, and instill it. The results show that sharia-based marketing mix strategies contribute to the development of the marketing world. This approach not only pursues worldly benefits, but also hereafter benefits. Divine values ​​(rabbaniyah) are the main basis, while the morals of marketers also determine the blessings of the business. Marketers are also required to uphold integrity and use common sense in implementing marketing strategies. Customer loyalty is an important element that needs to be developed, accompanied by the instillation of tauhid values ​​in products. Thus, marketers do not only perform business functions, but also carry out Islamic practices. In conclusion, sharia marketers who implement marketing mix principles based on the Qur'an and Sunnah are able to provide benefits to customers and create long-term, sustainable relationships between consumers and companies.
Anteseden Keputusan Konsumen dalam Membeli Produk Mi Instan Sehat dengan Brand Ambassador Artis Korea Adinda Puspita Sari; Usep Suhud; Daru Putri Kusumaningtyas; Rahmi Rahmi
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 2 No. 4 (2025): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v2i4.5868

Abstract

This study aims to test the antecedents of consumer decisions in purchasing healthy instant noodle products with Korean artist brand ambassadors. Consisting of five variables used, namely product quality, price perception, brand ambassador, purchase intention, and purchase decision. The influence of product quality, price perception, and brand ambassador on purchase intention. As wel as testing the influence of product quality, price perception, and brand ambassador on purchase decisions. This research was conducted in the DKI Jakarta area. The approach used in this study is a quantitative approach using a survey method by distributing questionnaires online through social media. The population used in this study were consumers who knew and had consumed Mi Lemonilo products with NCT Dream as brand ambassador, domiciled in DKI Jakarta, and were at least 17 years old. This study used a purposive sampling technique, with a total sample of 215 respondents. The data analysis technique in this study used SEM (Structural Equation Modeling) with AMOS (Analysis of Moment Structure) software. The results showed that product quality and price perception had a positive and significant effect on purchase intention. However, brand ambassador did not have a significant effect on purchase intention. Furthermore, product quality and brand ambassador had a positive and significant effect on purchase decision. Meanwhile, price perception did not affect purchase decision. Purchase intention had a positive and significant effect on purchase decision.
Peran Orang Tua Asuh dalam Mebentuk Tingkah Laku Anak di Panti Asuhan Aisyiyah Batu Taba Rahmi Rahmi; Afrinaldi Afrinaldi
Concept: Journal of Social Humanities and Education Vol. 3 No. 1 (2024): Maret: Concept: Journal of Social Humanities and Education
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/concept.v3i1.953

Abstract

True values ​​and moral education is an education that a person gets from their immediate environment or can be called a child's first madrasah, namely from the family environment, especially parents. Children are an investment in the future whose growth and development must be optimally pursued. This article aims to describe the role of foster parents in educating values ​​and morals regarding children's behavior in the orphanage. Education is not obtained by individuals only at school, but from many places, namely the family and also the environment. The role of the family is very large, considering that the family is the child's closest environment, for this reason there needs to be special attention for the family, especially parents, in educating the child's character, as a basis for the child's behavior. Some things that parents need to pay attention to instill in their children from an early age are, the existence of clarity in instilling the values ​​taught to children, the existence of role models or providing good examples from parents, the existence of consequences for rules that have been applied consistently.
Pengaruh Customer Relationship Management (CRM) dan Service Quality terhadap Customer Loyalty Melalui Customer Satisfaction Pelanggan Indomaret : (Studi Kasus Pelanggan Indomaret DKI Jakarta) Octia Dea Ayu Amanda; Andi Muhammad Sadat; Rahmi Rahmi
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 3 No. 2 (2025): April : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v3i2.3124

Abstract

The purpose of this study is to determine the effect of Customer Relationship Management (CRM) and Service Quality on Customer Loyalty and Customer Satisfaction in the study of Indomaret customers in DKI Jakarta. This research uses SEM (Structural Equation Modeling) for quantification. The data collected was obtained through distributing questionnaires using Google Form with a purposive sampling method with certain criteria. The characteristics of this research sample are customers who have shopped at Indomaret. Data analysis was carried out using SmartPLS version 4.0 software and the sample selected to test all variables was 120 participants. The results showed that CRM has a significant effect on Customer Loyalty, Service Quality has a significant effect on Customer Loyalty, CRM has a significant effect on customer satisfaction. Service Quality has a significant effect on Customer Satisfaction, Customer Loyalty has a significant effect on customer satisfaction, CRM has a significant effect on Customer Loyalty through Customer Satisfaction, Service Quality has a significant effect on Customer Loyalty through Customer Satisfaction.
Penerapan Model Pembelajaran Collaborative Creativity (CC) Untuk Mengoptimalkan Hasil Belajar Pada Pembelajaran Matematika Siswa Kelas IX SMPN 1 Timpeh Kabupaten Dharmasraya Desmita Alfira; Hafizah Delyana; Melisa Melisa; Rahmi Rahmi
Konstanta : Jurnal Matematika dan Ilmu Pengetahuan Alam Vol. 1 No. 3 (2023): September : Jurnal Matematika dan Ilmu Pengetahuan Alam
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/konstanta.v1i3.980

Abstract

Low student learning outcomes were the background to this study. This study aims to determine the influence of the application of the Collaborative Creativity (CC) learning model on collaboration skills and learning outcomes of grade IX students at SMPN 1 Timpeh, Dharmasraya Regency. This research is a quasi-experimental study with the form of its design The Nenequivalent Posttest Only Cntrol Group Design with the taking of the research subject in Total Sampling. The Research Sample is a grade IX student of SMPN 1 Timpeh. This study used a final test instrument in the form of a description question and a questionnaire of student collaboration skills. The data analysis technique used is the t-test. it can be concluded that student learning outcomes using the Collaborative Creativity learning model are better than using conventional learning models and student collaboration skills are obtained by the percentage of students are very collaborative and collaborative students, so it can be concluded that student collaboration skills in mathematics learning are very collaborative
Reconstruction of the Mudharabah Financing Agreement at Bank Syariah Indonesia Siri, Rusli; Rahmi Rahmi
Al-Kharaj: Journal of Islamic Economic and Business Vol. 6 No. 3 (2024): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v6i3.5250

Abstract

This research was motivated by the lack of maximum mudharabah financing due to the high risk experienced by Islamic banking. In addition, Islamic banks are extra careful in channeling mudharabah financing. This study aims to find out what the results of the reconstruction of mudharabah financing look like. Relating to rebuilding the mudharabah contract, the aims and practices align with what is determined in accordance with the basic principles of Islamic banking. Researchers use qualitative phenomenological approaches that are descriptive, analytical and inductive. This research seeks to explore data to find the basics of phenomena, reality and experience. This research uses documentary studies and studies of theories to explain and conclude the problems raised. This research is descriptive, which means it describes or describes a situation, symptoms, and events. In this case, to find out problems related to the status of Islamic banking as shahibul mal in the mudharabah contract that occurred at Bank Syariah Indonesia (BSI) Regional South Sulawesi. From various related information, from references that discuss mudharabah transactions and their application in Islamic banking that occur at Bank Syariah Indonesia (BSI) South Sulawesi Regional. This study concluded that the reconstruction carried out at BSI still did not go as expected. There are still many obstacles faced, including in determining profits. Meanwhile, the mudharabah contract applied at BSI is free from maysir, gharar, and usury elements—Mudharabah financing practices. The profit-sharing ratio given to mudharabah financing benefits both banks and customers. Profit sharing system where operational costs must reduce the profit earned by the fund manager and must also return the funds provided by shahibul maal therefore the profit obtained by the mudharib is by what is agreed. Various customers have felt this financing because customers who previously did not have the capital to do business with this financing customers can have capital provided by the BSI Regional South Sulawesi Bank. In practice, the distribution of profits between the two parties is based on a pre-agreed ratio. The ratio is the share of business profits for each party whose amount is determined based on the agreement. The partnership relationship in mudharabah financing is a collaboration between shahibul maal to provide funds. In contrast, the other party, mudharib, provides his mind, energy, and time to manage the cooperation business. The most important element in mudharabah financing cooperation is trust. This belief is mainly from shahibul maal to mudharib. Shahibulmaal should act as a supervisor to the mudharib to avoid business risks. The author advises BSI always to supervise customers when managing funds provided by banks in order to create transparency between the bank and customers. The bank should analyze the character and ability of prospective customers first before providing financing to customers to run a business and manage the funds provided by the bank, in order to minimize losses obtained by shahibul mall and can establish transparent cooperation and in accordance with Islamic economic principles
Analisis Strategi Marketing Produk Pembiayaan Murabahah dalam Meningkatkan Jumlah Nasabah : Studi Kasus: BMT Agam Madani Nagari Batu Taba Kecamatan Ampek Angkek Chrisvi Febriani Adha; Sandra Dewi; Zulhelmi Zulhelmi; Rahmi Rahmi
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 5 No. 1 (2026): Januari: Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v5i1.5658

Abstract

Marketing strategies are also needed by BMT Agam Madani Nagari Batu Taba to increase the number of customers for all its products, especially in murabahah financing. Murabahah financing to customers who need funds to start or develop their businesses, especially for residents of Nagari Batu Taba who are engaged in the convection, trade, and agriculture sectors. This study aims to find marketing methods that can increase the number of customers for murabahah financing at BMT Agam Madani Nagari Batu Taba. In this study, the method applied is field research with a qualitative approach. The data collected comes from primary and secondary sources through observation, interviews, and documentation. Data processing and analysis are carried out through three steps, namely data reduction, data presentation, and drawing conclusions. The findings of this study indicate that the number of customers for murabahah financing products has decreased. This decline is due to the lack of socialization and promotion activities and the presence of other more well-known financial institutions that are a threat to BMT in competing. Word of mouth marketing methods or direct invitations from mosques are considered less effective. Therefore, BMT Agam Madani Nagari Batu Taba needs to strengthen its marketing strategy known as 4P: product, price, place, and promotion. Especially in terms of promotion, it needs to be integrated with digital methods to reach more customers and increase sales.
Co-Authors A Saad Asmawati Adinda Puspita Sari Afrinaldi Afrinaldi Alidya Fitri Kusuma Wardani Andi Faisal Syam Andi Muhammad Sadat Anjelli Putri Gunawan Anna Khumaira Sari Anzora Anzora Betty Leindarita Chrisvi Febriani Adha Daru Putri Kusumaningtyas Darusman Darusman Daulay, Suandi desi reski fajar Desmita Alfira Dian Ashari Eka Kurniasih Eliyah Acantha Manapa Sampetoding Erick Fajar Subhekti Erika Fajar Subhekti Erni Oktafia Firdaus Firdaus Hafizah Delyana, Hafizah hasanah hasanah Herman Herman Hidayatullah, Arief Hira Helwati Ika Febrilia Ira Widya Sari Irham Irham Irma Aryani ivoni susanti Jailani Jailani Khoirunnisa Miftahul Jannah Linggana Tesya m rezeki muamar M Syafnur Madyawati Latief Mahdjati Fitria Marina Lidya Marlina Marlina Melisa Melisa Mirdayanti, Rina Mita Oktaviani Moh Ali Wairooy Moh.Ali Wairooy Muh.Amil Siddik Muhammad Dani Supardan Muhammad Kristiawan Muhammad Nur Rohman Mulia Suryani Narlis Juandi Nasir Nasir Nisfayati Juir nizamul iswari Noor Cahaya Nur Halimah Nurmalasari Nurmalasari Octia Dea Ayu Amanda Okky Rayhana Putri Muntiza RAHMANIAH RAHMANIAH Rambat Nur Sasongko Reny Dwi Riastuti Ria Hikmarina ridha ulfahmi yessa Rusli Siri Rusliadi Rusliadi Samsul Kamal sandra dewi Saniyyah Salwa Nabiilah Sasmi Nelwati Satrio Bimo Syahputro SATRIYAS ILYAS Siri, Rusli Sri Erlinda Suaedi, Suaedi Suci Norsaleha Supentri Tri Irma Suryani Tutiliana, Tutiliana Uci Sumiati ulfia Ulfia Usep Suhud Vandi Verdiansyah Yayu Rahmawati Yayu Rahmawati Mayangsari Yayu Rahmawati Mayangsari Yulita Sirinti Pongtambing zulhelmi zulhelmi