Claim Missing Document
Check
Articles

Pengaruh Brand Image, Product Quality dan Brand Trust Terhadap Keputusan Pembelian Produk Skincare Skintific (Studi pada Mahasiswa Kota Malang) Nissa, Uswatul Tirania Choirul; Alrasyid, Harun; Efendi, Erfan
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This research aims to analyze and explain the effect of brand image, product quality and brand trust on purchasing decisions for skincare products among Malang City students. This study employs a quantitative approach, untilizing the Maholtra formula to determine the sample size due to the uncertainty surrounding the population size. Based on the result of the Maholtra formula, the sample size was 105 respondents. To solve the problem in this study, SPSS 24 was used to analyze various tests, such as validity, reliability, and adjusted R² determination coefficient tests. The results show that brand image, product quality and brand trust influence purchasing decisions. Brand image, product quality and brand trust significantly affect purchasing decisions. Keywords: Brand Image, Product Quality, Brand Trust, Purchase Decision
Pengaruh Customer Experience, Service Quality Dan Perceived Value Pada Pengguna Premium Terhadap Loyalitas Pelanggan Streaming Spotify Putri, Weni Anita; Maslichah, Maslichah; Efendi, Erfan
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to determine the effect of customer experience, service quality, and perceived value on customer loyalty in users of Spotify premium streaming services. Data collection was carried out using a purposive sampling method on 85 respondents who had used Spotify premium services, through a Likert Scale-based questionnaire. Data analysis was carried out by multiple linear regression and hypothesis testing (F test and t test) using the IBM SPSS version 20 program. The results showed that simultaneously, the three variables had a positive and significant effect on customer loyalty (significance 0.000 <0.05). Partially, customer experience, service quality, and perceived value also have a significant effect on customer loyalty. Keywords: Customer Experience, Service Quality, Perceived Value and Customer Loyalty.
Peran Bank Sentral Dalam Sistem Pembayaran Di Indonesia Dan Arah Pengembangan Sistem Pembayaran Di Masa Depan Erfan Efendi; Najimatul Badi’ah; Rini Puji Astuti
Menulis: Jurnal Penelitian Nusantara Vol. 1 No. 5 (2025): Menulis - Mei
Publisher : PT. Padang Tekno Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59435/menulis.v1i5.299

Abstract

Bank sentral memegang peranan penting dalam menjaga stabilitas sistem keuangan dan perekonomian suatu negara, termasuk Indonesia. Namun, tingkat inklusi keuangan di Indonesia masih tergolong rendah, terbukti dari tingginya persentase penduduk dewasa yang tidak memiliki rekening bank serta terbatasnya akses pembiayaan formal bagi pelaku usaha mikro, kecil, dan menengah (UMKM). Faktor-faktor seperti hambatan harga, keterbatasan layanan, desain produk yang kurang sesuai, serta rendahnya literasi keuangan menjadi penyebab utama permasalahan ini. Penelitian ini bertujuan untuk mengkaji peran Bank Indonesia sebagai bank sentral dalam sistem pembayaran nasional serta arah pengembangan sistem pembayaran di masa depan. Metode yang digunakan adalah literature review dengan analisis tematik terhadap berbagai sumber ilmiah terkait. Hasil kajian menunjukkan bahwa Bank Indonesia berperan sebagai regulator, pengawas, pemberi izin, fasilitator pengembangan, dan penyelenggara infrastruktur sistem pembayaran. Bank Indonesia juga bertanggung jawab dalam penguatan perangkat hukum, kebijakan, serta pengembangan instrumen pembayaran baik tunai maupun non-tunai. Di tengah kemajuan teknologi finansial, bank sentral dihadapkan pada tantangan inovasi sistem pembayaran digital, perlindungan konsumen, dan penguatan infrastruktur pembayaran yang efisien dan aman. Sinergi antara Bank Indonesia, Otoritas Jasa Keuangan (OJK), dan pemerintah menjadi kunci dalam menciptakan sistem pembayaran yang inklusif, efisien, serta mampu mendorong pertumbuhan ekonomi nasional secara berkelanjutan.
CHubungan Tingkat Beban Pekerjaan terhadap Kejadian Kifosis pada Buruh Panggul di Pasar Tradisional Tanjung Jember Periode Bulan Januari 2020 Sutikno, Totalenesya Reforrent; Dharmawan, Dion Krismashogi; Efendi, Erfan
Journal of Islamic Medicine Vol 6, No 1 (2022): JOURNAL OF ISLAMIC MEDICINE EDISI MARET 2022
Publisher : Faculty of Medicine and Health Science, Universitas Islam Negeri Maulana Malik Ibrahim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/jim.v6i1.11261

Abstract

Background: Kyphosis is  vertebrae disorder characterized with increased of vertebrae curve in sagital line of 40o Cobb angle. Kyphosis is caused by degenerative proces,, neuromuscular disease, tumor, trauma, congenital abnormalities and unergonomic posture at the moment of carriying weights. One of kyphosis risk factor is excessive weights on the back in long duration. The complication of kyphosis such as vertebrae compression fracture could cause pain and deformities. Objective: Purpose of this research is to describe the correlation between workload level in carrier workers towards kyphosis at Tanjung Market, Jember. Methods: This research was observational analitic, cross sectional method, and total sampling. The respondents were 32 male carrier workers and 32 controls.. Data was obtained by interview and Cobb angle measurement on 1st and 12th thoracal vertebrae using inclinometer. Statistical test was done by Spearman correlation test. Results: The data analysis showed that p value for working time, work tenure, and transport weights toward kyphosis prevalence sequentially were 0,778; 0,326; and 0,739. Male carrier workers in Tanjung Traditional Market used to carry 50-100 Kg of weights once they start to transport. The working time of the carrier workers each day were seven hours and 15 years for work tenure in average. There were two carrier workers (6,2%) suffering of kyphosis (50 years old) with working time 8 hours per day, 10 years for work tenure, and 50 Kg for transport weights.. Conclusion: This research had proven that there is no any correlation between working time, work tenure, and carried load level towards kyphosis in carrier workers of Tanjung Market Jember.
Analysis Of Violations Of School Rules In Upper Grade Students At MIN 4 Jember Efendi, Erfan; Ramadhan, Firman Aulia; Ubaidillah, Sofwan Roif
TERAMPIL: Jurnal Pendidikan dan Pembelajaran Dasar Vol 10 No 2 (2023): TERAMPIL
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/terampil.v10i2.19451

Abstract

This study aims to determine the types, causes and efforts of school rule violations. The research approach uses qualitative and descriptive research adopting the Miles & Huberman model which includes data reduction, data presentation, and conclusions. Data were collected through documentation, observation, and interviews. The research subjects were 14 people, consisting of 3 class teachers and 11 students in grades IV, V, and VI. The results showed that the forms of rule violations include not arriving on time, wearing uniforms that are not in accordance with school regulations, not practicing school hygiene, students' hair being colored and long, not following class picket duties, not submitting assignments on time, and being disrespectful. The causes that influence students to violate school rules are students who are slow in accepting learning and following the wrong peers. This can be overcome by conveying information about the importance of student compliance with school regulations and incidental checks. In addition, providing severe punishment for violators, increasing cooperation between the Principal and homeroom teachers, and increasing individual supervision (strict supervision/control).
Pengaruh Pemasaran Hijau Dan Pengetahuan Produk Terhadap Niat Beli Dengan Persepsi Harga Sebagai Variabel Mediasi Pada Motor Listrik Honda EM1 e: (Studi pada Generasi Z di Indonesia) Wiratama, Aryasena Reyhan; Basalamah, Muhammad Ridwan; Efendi, Erfan
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to determine whether purchase intention can be influenced by green marketing and product knowledge while being mediated by price perception. The research method used is a quantitative approach. This study utilizes a cross-sectional method and Structural Equation Modelling (SEM) to test the proposed research model. Eighty Gen Z who live in Indonesia and have the intention to buy Honda Em1 e: are being used as a sample for this research. The hypothesis was tested using descriptive statistical analysis, instrument testing, structural model testing, and hypothesis testing using the SmartPLS 4. The result of this study indicates that green marketing has a positive and significant influence on price perception and purchase intention, product knowledge has a positive and significant influence on price perception and purchase intention, price perception has negative and insignificant influence on purchase intention, green marketing has negative and insignificant influence on purchase intention through price perception, and product knowledge has negative and insignificant influence on purchase intention through price perception. The study provides practical insight for marketing and product managers to utilize green marketing, product knowledge, and price perception to enhance the consumers’ purchase intention.  Keywords: Purchase Intention, Price Perception, Green Marketing, Product Knowledge, Electric Vehicle.
Anti-Elastase Potential in Vitro of Koro Komak (Lablab Purpureus) Extract as Anti-Aging Protection Arifah, Naila Zanubah; Helianti, Dina; Efendi, Erfan
Journal of Social Research Vol. 4 No. 7 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v4i7.2698

Abstract

The aging process leads to skin changes such as wrinkles and loss of elasticity, often accelerated by premature aging caused by factors like UV radiation and reactive oxygen species (ROS). Elastase, an enzyme responsible for degrading elastin in the skin’s extracellular matrix, plays a critical role in this process. This study aimed to investigate the anti-elastase potential of koro komak (Lablab purpureus) extract, a plant rich in polyphenolic compounds, through in vitro testing. A quasi-experimental design was employed, using different concentrations of the extract compared to ascorbic acid as a positive control. Phytochemical screening confirmed the presence of flavonoids, phenols, and tannins. The extract exhibited moderate anti-elastase activity with an IC?? value of 128 ?g/mL, and at 200 ?g/mL concentration, it inhibited elastase enzyme activity by 65.90%. These findings suggest that koro komak extract has promising potential as a natural anti-aging agent by protecting skin elasticity through elastase inhibition.
Meningkatkan Perekonomian Masyarakat di Masa New Normal Melalui Kegiatan Ekonomi Kreatif Usaha dengan Memanfaatkan Media Online Efendi, Erfan; Rachmadan, Suci; Guntoro, Danang; Putri, Deby Septiani; Fadli, Ach. Marzuki; Al’ Azhmi, Arumdhani; Khoirunisa, Dita Dieni; Sintia, Iska; Hikmah, Nurul; Yulianah, Septa; Sari, Yusnita Putri
Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Vol. 1 No. 4 (2020)
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jp2m.v1i4.8776

Abstract

Tujuan yang ingin dicapai dalam melaksanakan kegiatan pembelajaran pemberdayaan masyarakat ini adalah membantu meningkatkan perekonomian masyarakat Dusun Plosorejo, Desa Jatimarto, Kecamatan Ngadirojo, Kabupaten Wonogiri di masa new normal. Perekonomian masyarakat tersebut menurun saat adanya pandemic covid 19. Permasalahan tersebut terjadi karena perusahaan tempat awal masyarakat bekerja melakukan PHK (Pemutusan Hubungan Kerja). Oleh karena itu, perlu dilakukan upaya untuk mengatasi hal tersebut. Program yang diterapkan adalah membangun kegiatan ekonomi kreatif dengan memanfaatkan media online. Metode yang digunakan dalam program ini adalah metode partisipatif.  Masyarakat yang menjadi target adalah salah satu warga Dusun Plosorejo yaitu Indra Wahyu Nugroho. Mayarakat tersebut memiliki masalah penurunan ekonomi karena telah mengalami PHK (Pemutusan Hubungan Kerja) dari salah satu pabrik. Kegiatan ekonomi kreatif yang diterapkan terhadap target adalah membuat usaha penjualan layang-layang dan kemudian dipasarkan melalui media online. Masyarakat Dusun Plosorejo termasuk Indra Wahyu Nugroho diberikan pemahaman terkait kegiatan ekonomi kreatif dengan memanfaatkan media online. Hasil dari program ini adalah Indra Wahyu Nugroho memperoleh penghasilan yang bisa digunakan untuk menunjang kembali perekonomiannya serta dapat menerapkan media online sebagai alat komunikasi yang efektif dan efisien dalam aktivitas bisnis.
Strategi Peningkatan Pendapatan Masyarakat Desa Pasca Pandemi COVID-19 Melalui Sustainable Tourism Program Efendi, Erfan; Dharmawan, Alif
Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Vol. 3 No. 4 (2022)
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jp2m.v3i4.13459

Abstract

Pandemi Covid-19 memliki dampak di berbagai aspek dalam kehidupan. Virus ini secara langsung menyerang Kesehatan manusia dan bahkan memberikan dampak kematian dengan jumlah yang sangat banyak. Karena dampaknya yang mematikan, maka berbagai megara melakukan lockdown untuk mengurangi tingkat penyebarannya dan mortality rate yang diakibatkan oleh virus ini. Salah satu sektor yang terdampak sangat parah adalah pariwisata. Hal ini juga dirasakan oleh sektor wisata di Gampingan. Dampak yang dialami sangat parah karena pandemic datang dengan tiba-tiba. Untuk mengantisipasi adanya ancaman di masa depan, maka sektor wisata di desa tersebut harus dikelola dengan baik. Untuk itu, kami membantu menerapkan sustainable tourism program untuk memasikan keberlangsungan wisata di desa gampingan dan sebagai upaya meningkatkan pendapatan masyakat melalui perkembangan wisata di desa tersebut.
Edukasi Strategi Pengelolaan Manajemen Keuangan dimasa Pandemi Covid-19 untuk Meningkatkan Kualitas Perekonomian Masyarakat Efendi, Erfan; Anggrayny, Devrynda Bela; Lisdiana, Lisdiana; Nufus, Zakiyatun; Safitri, Sabilla Tian; Putri, Anisa; Anita, Ike; Fitria, Nabila Soviatul; Putri, Mileinia Sukoco; Salsabila, Jihan Rambu
Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Vol. 3 No. 1 (2022)
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jp2m.v3i1.13460

Abstract

Pelaksanakan kegiatan edukasi strategi pengelolaan manajemen keuangan dimasa pandemi Covid-19 yang bertujuan membantu masyarakat dalam peningkatan kualitas perekonomian di Desa Selorejo, Kecamatan Dau, Kabupaten Malang. Memberikan pengetahuan dan pemahaman kepada masyarakat bagaimana menentukan dan memutuskan langkah yang tepat yang dapat diambil untuk pengelolaan keuangan agar tetap sehat guna bertahan hidup khususnya pada situasi pandemi saat ini diketahui perekonomian masyarakat menurun saat pandemi covid-19. Pengaruh permasalahan ini seperti banyaknya usaha yang harus gulung tikar, pemotongan gaji karyawan dan PHK (Pemutusan Hubungan Kerja). Metode kegiatan ini menggunakan metode survei agar mengetahui kebiasaan dan problema masalah pengelolaan keuangan pada Desa Selorejo dengan memaparkan materi secara langsung dan pembahasan tentang perencanaan keuangan di Masa Pandemi Covid-19 untuk peningkatan kualitas ekonomi masyarakat Desa Selorejo. Hasil dari kegiatan tersebut ialah masyarakat Desa Selorejo menjadi paham dan mengerti cara mengelola keuangan secara bijak dengan mengelompokkan kebutuhan dan keinginan. Dari peserta yang mengikuti kegiatan ini, ada 60% yang telah memahami dan mempraktekkan dalam mengelola keuangan pribadinya. Pengelompokan kebutuhan dan keinginan yang dimaksud adalah mengutamakan atau mendahulukan kebutuhan dari pada keinginan semata.
Co-Authors Ababil, Ressy Yulia Abdul Hamid Aly Ain Yuanita Insani Aishyah, Cholifatul Al Munawir Al’ Azhmi, Arumdhani Aldila Ersaputri Amara, Rosalina Dwi Anggrayny, Devrynda Bela Anisa Putri Anjani Putri Retnaninggalih Anjani Putri Retnaninggalih, Anjani Putri Arifah, Naila Zanubah Astuti, Fitria Afdiyanti Ati, Nurani Damei Bagus Dwi Kurniawan Bagus Hermansyah Baharudin Rachman Basalamah, Muhammad Ridwan Bintang, Muhammad Farrel Ravidinata Masoga Brilliant Givya Ariansari Chofifah, Cindy Nur Damayanti, Lutfi Desie Dwi Wisudanti Dharmawan, Alif Dharmawan, Dion Krismashogi Dina Helianti Dini Agustina Dion Krismashogi Dharmawan Djaya Mario Eri Surya Alfonsus Dwicahyandari, Winie Septhia Dwita Aryadina Rachmawati Dwiyani Sudaryanti Ekvan Danang Setya Pramudito ENNY SUSWATI Erma Sulistyaningsih Fadli, Ach. Marzuki Farid, Mohtazul Febriana, Anita Fitria, Nabila Soviatul Fuad Adi Prasetyo Guntoro, Danang Hairrudin Hairrudin Hariyanto, Eka Harun Alrasyid Hendri Kurniawan, Hendri Henggar Allest Pratama Hutama, Dilyan Ardi Ika Rahmawati Sutejo Ike Anita, Ike Kahfi Karunia Ilahi Karisma, Yunita Khoirunisa, Dita Dieni Kiky Martha Ariesaka Kiptiyah, Khoirotul Lisdiana Lisdiana M. Ali Shodikin Mardhiyyah Nurul Hasanah Maslichah, Maslichah MOCH. TAUFIK Monika Roosyidah Mudzakir Taufiqurrahman Muhamad Hasan Muhammad Ahsanul Imam Najimatul Badi’ah Nastiti Bekti Utami Ni'mah, Dzurriyyatun Nissa, Uswatul Tirania Choirul Nufus, Zakiyatun Nur Diana Nurfahimi, Yudriani Nurhalisa, Siti Nurul Hikmah Putri, Ayu Mei Lisa Putri, Berliana Imandari Putri, Deby Septiani Putri, Mileinia Sukoco Putri, Weni Anita Rachmadan, Suci Ramadhan, Firman Aulia Rayyan, Muhammad Isra Rafidin Rini Puji Astuti Rini Riyanti Rosita Dewi Rozzaq, Abd Safi’in, Mohammad Safitri, Sabilla Tian Salsabila, Jihan Rambu Sari, Yusnita Putri Sayyidah Auliany Aminy Septyawati, Ratna Sheilla Rachmania, Sheilla Sintia, Iska Sonia, Selva Fersa Sugiyanta Sugiyanta Susanti, Diva Dwi Sutikno, Totalenesya Reforrent Totalenesya Reforrent Sutikno Tri Agus Siswoyo Tsauri, Muhammad Shofyan Ubaidillah, M. Faruq Ubaidillah, Sofwan Roif Vita Alfiatul Hasanah Wahyuning Ati Ashari Wildan Khisbullah Suhma Wiratama, Aryasena Reyhan Wiwien Sugih Utami Yeni Tri Puspitaningrum Yudha Nurdian Yulianah, Septa Yunita Armiyanti Zahrah Febianti Zulaikha Rizqina Rahmawati Zulmida, Emma Sukma