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All Journal Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Jurnal Pariwisata Pesona JUTI: Jurnal Ilmiah Teknologi Informasi Media Wisata Jurnal Online Mahasiswa (JOM) Bidang Keguruan dan Ilmu Pendidikan Jurnal Pangan dan Agroindustri Equilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi JURNAL MANAJEMEN (EDISI ELEKTRONIK) KOMIK (Konferensi Nasional Teknologi Informasi dan Komputer) Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Sang Pencerah: Jurnal Ilmiah Universitas Muhammadiyah Buton Value: Jurnal Manajemen dan Akuntansi Jurnal Pendidikan dan Keluarga Dinasti International Journal of Education Management and Social Science Prosiding National Conference for Community Service Project JURNAL AKUNTANSI KEUANGAN DAN MANAJEMEN Cakrawala Repositori Imwi Jurnal Industri Pariwisata Yayasan Cita Cendikiawan Al Khwarizmi Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Edusoshum: Jurnal Pendidikan Islam dan Sosial Humaniora Journal Of Human And Education (JAHE) Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Room of Civil Society Development Conference on Community Engagement Project (Concept) Social Engagement: Jurnal Pengabdian Kepada Masyarakat Room of Civil Social Development
Ratih Anggraini, Ratih
Universitas International Batam
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THE IMPACT OF INFLUENCER INTERACTIVITY ON LOCAL SKINCARE PURCHASE INTENTION IN BATAM CITY WITH TRUST AS MEDIATION Putra, Edy Yulianto; Khesi, Khesi; Purwianti, Lily; Anggraini, Ratih
Jurnal Ekonomi Bisnis dan Kewirausahaan Vol 13, No 3 (2024): Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBIK)
Publisher : Fakultas Ekonomi dan Bisnis, UNTAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jebik.v13i3.82136

Abstract

This study investigates the impact of influencer interactivity, influencer authenticity, motivation to use, online consumer behavior, and brand trust on purchase intention among local skincare users in Batam, utilising the technology acceptance model (TAM) as its theoretical framework. Conducted as a quantitative study, data was gathered via an online questionnaire distributed to 310 respondents and analysed using PLS-SEM. The findings reveal influencer interactivity positively impacts influencer authenticity, motivation to use, and online consumer behavior. While influencer authenticity positively affects motivation to use, it does not directly impact online consumer behavior. Motivation to use positively affects both online consumer behavior and brand trust, with online consumer behavior positively influencing brand trust. Furthermore, brand trust significantly impacts purchase intention and is a mediating variable. These findings offer practical implications for local skincare companies, emphasising the importance of leveraging influencer marketing strategies and adopting a technology acceptance approach to enhance business performance and consumer engagement.JEL: L82, M31, M37.
The influence of sustainable leadership and sustainable performance through frugal innovation in tourist villages in Indonesia Ratih Anggraini; Karen Kho; Dessy Aliandrina
Jurnal Pariwisata Pesona Vol. 8 No. 2 (2023): Edisi Desember 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v8i2.11405

Abstract

Tourism village is one of the tourist attractions that have the potential to increase development in Indonesia tourism. Tourism village have natural, cultural and historical attractions to catch tourist’s attention. The involvement of local people, government and tourism village manager in managing village resources is needed so the tourism village can be sustainable. This research aims to know how to improve the development of village tourism through frugal innovation, sustainable leadership, and sustainable performance and how they influence and relate with each other to tourism village. This research used PLS-SEM for testing hypotheses and significance between variables amd used snowball sampling as a data collection method in this research. Based on the result of data testing, the research results show there’s positive effect between sustainable leadership and sustainable performance with frugal innovation as mediation variable. Which means that frugal innovation has be a success role of sustainable leadership to achieve sustainable performance. Therefore, the manager of village tourism can plan the village tourism’s future by leading the members in creating value to the village’s resources through frugal innovation and maintaining optimal performance.  
The analysis of authenticity on destination loyalty mediated by heritage tourism Ratih Anggraini; Windy Graciela Wang; Dessy Aliandrina
Jurnal Pariwisata Pesona Vol. 9 No. 1 (2024): Edisi Juni 2024
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v9i1.11433

Abstract

Heritage tourism is an attractive destination for many people because it has its own culture and characteristics. The city of Penang is one of the world's cultural heritage destinations which is listed on the World Heritage List by UNESCO as a cultural heritage destination and has preserved the culture that has existed for a long time. The majority of tourists who visit Penang City come from Indonesia. This research aims to analyze the influence of authenticity on destination loyalty mediated by heritage tourism in Penang City and analyze how each variable influences each other, is related, and has a positive and significant impact to each other. This research uses quantitative methods by determining the sample using the purposive sampling method. Data testing was carried out using the PLS-SEM test to test the hypothesis and the influence between variables in this research. The results of the research show that the authenticity of Penang City has a positive and significant influence on destination loyalty with heritage tourism as a mediation for Indonesian national tourists in Batam City. This shows that the authenticity of Penang City influences tourists' travel interests.
The Influence of Motivation and Satisfaction on Event Return in Cycling Tourism Events Anggraini, Ratih; Lingga, Rimba Zulkarnain; Aliandrina, Dessy Aliandrina
Media Wisata Vol. 23 No. 1 (2025): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

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Abstract

Sport tourism has rapidly developed as a global phenomenon, making significant contributions to the tourism sector across various countries. In Indonesia, sport tourism shows substantial growth with major sporting events such as the Bali Marathon and Tour de Singkarak attracting both domestic and international tourists. This study aims to explore the role of motivation and satisfaction in driving repeat participation in cycling tourism events in Indonesia. Using a quantitative approach and regression analysis, the results indicate that participant satisfaction has a significant positive impact on repeat participation, with a coefficient value of 0.51, while motivation also has a positive effect but with a smaller coefficient value of 0.191. This research model explains 40.1% of the variability in repeat participation, demonstrating a moderate predictive power. The findings emphasize the importance of prioritizing participant satisfaction and understanding motivational factors to design effective marketing strategies.
Tourism Village Development Strategy through Community-Based Tourism and Women’s Empowerment for Sustainable Development in Bakau Serip. Anggraini, Ratih; Arianto, Hepy Hefri; Putra, Edy Yulianto; Nainggolan, Ferdinand; Sudhartio, Lily; Purwianti, Lily; Setyawan, Agustinus; Aliandrina, Dessy; Chandra, Budi; Ivone, Ivone
ConCEPt - Conference on Community Engagement Project Vol. 4 No. 1 (2024): Conference on Community Engagement Project
Publisher : Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study focuses on the development strategy of tourism villages through the implementation of Community Based Tourism (CBT) and women's empowerment as an effort to achieve Sustainable Development Goals (SDGs) in Kampung Tua Bakau Serip, Nongsa District. Tourism villages are crucial drivers of sustainable economic and environmental development in Indonesia, yet challenges remain in optimizing human resources and managing village potential. Through partnerships between Batam International University, local communities, and corporate social responsibility (CSR) programs, various capacity-building initiatives were implemented, particularly emphasizing women's participation in creative economy activities. The development roadmap envisions Kampung Tua Bakau Serip as a "Smart Village" and Mangrove Education Study Center over the next five years. Initial results indicate that community empowerment, infrastructure improvement, and educational tourism development can significantly contribute to economic growth and environmental conservation. The research highlights the importance of sustainable community engagement in achieving long-term tourism village viability.
The Role Of Transformational Leadership On Sustainable Performance Mediated By Innovation Anggraini, Ratih; Andrian; Nainggolan, Ferdinand
Jurnal Manajemen (Edisi Elektronik) Vol. 16 No. 2 (2025): Jurnal Manajemen (Edisi Elektronik)
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v16i2.18804

Abstract

Innovation is a crucial factor for the sustainability of MSMEs, especially in facing market dynamics and increasing competition. This study aims to examine the impact of transformational leadership on the sustainable performance of MSMEs in Batam, considering innovation as a mediating variable and external social capital as a moderating variable. Data were collected through a survey and analyzed using a structural model with the Smart-PLS method. The results of the study indicate that transformational leadership significantly enhances innovation, which subsequently has a positive impact on the sustainable performance of organizations. External social capital strengthens the relationship between transformational leadership and sustainable performance. Innovation serves as a strong mediator in this relationship. The reliability of the research model is supported by high Cronbach's Alpha and Composite Reliability values, as well as R Square values that indicate the variation explained by the model. The validity of the model is also supported by AVE, outer loading, and HTMT values that meet the standards. The low SRMR value and high GoF value reflect the model's fit with the observed data. This study accepted all seven hypotheses with significant p-values (<0.05). Transformational leadership significantly influences innovation and sustainable performance. Innovation also significantly affects sustainable performance. External social capital significantly moderates the influence of transformational leadership on sustainable performance, both directly and through innovation.
Antecedent Analysis and Consequences of Organizational Citizenship Behavior in PPPK Teachers in High School Mon, Muhammad Donal; Hidayat, Weddy Febrianto; Anggraini, Ratih
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 6 (2025): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i6.4952

Abstract

The goal of this finding is to look at how work motivation and transformational leadership affect organisational citizenship behaviour and how this affects the performance of PPPK teachers at Riau Islands Provincial High School.  A quantitative method was applied by giving out questionnaires to 217 people.  SmartPLS 4 and PLS-SEM were used to analyse the data.  The findings demonstrated that work motivation had a big and good influence on both organisational citizenship behaviour and teacher performance, either directly or via OCB mediation.  Transformational leadership, on the other hand, does not have a big effect on OCB or teacher performance. The conclusions of this study confirm the importance of work motivation as a major factor in improving teacher performance, while transformational leadership styles have not been effective in encouraging extra-role behaviors. These findings provide practical implications in the management of educational human resources to strengthen the role of PPPK teachers in increasing school effectiveness.
Factors Influencing The Adoption of E-Government in Riau Province Sri Intan, Debora; Purwianti, Lily; Ariyanto, Hepy Hefri; Anggraini, Ratih
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 6 (2025): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i6.5014

Abstract

The goal of this research is to identify the elements that affect the implementation of e-government in Riau Island. Employees of the Riau Islands Provincial Government comprise the sudy population, and the research sample consists of those emplyoees who meet the requirements of being able to use digital public service applications in the course of their work. An online survey with measurement questions was sent to respondents in existing regional apparatus organizations and complete answers were received by 417 respondents consisting of permanent and non-permanent employees with variations in education and age, were considered usable for analysis. Trust, security concern, perceived usefulness, information communication and technology, perception of e-government as a mediating variable and adoption of e-government as a dependent variable are the variables in this study, which employs a quantitavive research methodology with data processing using Samrt Pls. Results indicate that trust, security concern, perceived usefulness, information communication and technology have an effect on user decisions in adopting the e-government system. The findings of this study can be considered by the-government when formulating policies that can promote and anhance system quality and establish a thorough and high-quality e-government system implementation while simultaneously enhancing data secutity and the accessibility of sufficient technology infrastructure in the provincial government of Riau Island’s workplace.  
Pengembangan dan Optimalisasi Company Profile Digital pada UMKM Mamah Factory Nusantara untuk Menarik Investor Asing Winnerko, Figo; Anggraini, Ratih
Journal Of Human And Education (JAHE) Vol. 4 No. 5 (2024): Journal of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i5.1694

Abstract

Proyek Kerja Praktek ini bertujuan untuk membantu UMKM Mamah Factory Nusantara di Batam dalam meningkatkan citra dan strategi pemasaran melalui pembuatan Company Profile digital dan video profile. Mamah Factory Nusantara, yang beroperasi sejak 2021, menyediakan aneka produk roti, kue kering, dan hampers khas Nusantara. Data untuk penyusunan Company Profile ini dikumpulkan melalui wawancara dan observasi lapangan untuk memahami lebih dalam visi, misi, serta produk unggulan perusahaan. Dalam proses perancangan, mahasiswa menggunakan aplikasi Canva untuk menghasilkan Company Profile dan video promosi yang sesuai dengan kebutuhan bisnis. Implementasi Company Profile diharapkan dapat memperluas jangkauan pasar, meningkatkan kepercayaan investor, serta menarik calon konsumen. Hasil observasi pasca-implementasi menunjukkan peningkatan kepercayaan investor dan pelanggan, yang memperkuat visibilitas dan posisi pasar perusahaan. Penelitian ini merekomendasikan agar Mamah Factory Nusantara terus mengembangkan platform digital mereka untuk mencapai daya saing yang lebih tinggi dan menjangkau audiens yang lebih luas melalui media sosial.
Implementasi Strategi Konten Company Profile Untuk Meningkatkan Efektivitas Pt Global Aneka Pangan Dalam Menarget Pelanggan Internasional Linardo, Vincent; Anggraini, Ratih
Journal Of Human And Education (JAHE) Vol. 4 No. 6 (2024): Journal of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i6.1881

Abstract

Studi ini berfokus pada pengembangan profil perusahaan yang kreatif dan informatif untuk PT Global Aneka Pangan, distributor makanan dan minuman di Batam, guna meningkatkan kemampuan perusahaan dalam menjangkau pelanggan internasional. Proyek ini mengidentifikasi tantangan utama, termasuk strategi promosi yang kurang efektif dan keterbatasan visibilitas online, khususnya di pasar internasional. Metode pengumpulan data meliputi wawancara dengan direktur perusahaan dan observasi langsung di lapangan. Hasil proyek mencakup profil perusahaan inovatif yang dirancang menggunakan alat digital seperti Canva, rencana posting strategis di media sosial, serta implementasi strategi pemasaran digital. Setelah implementasi, terjadi peningkatan jumlah pengikut media sosial sebesar 40%, dengan tingkat keterlibatan audiens meningkat secara signifikan: likes naik 60%, shares naik 35%, dan komentar naik 50%. Tingkat konversi dari interaksi media sosial ke penjualan mencapai 25%, menegaskan keberhasilan proyek ini. Rekomendasi meliputi pembaruan konten secara berkala, analisis mendalam terkait data keterlibatan audiens, serta pengumpulan umpan balik rutin untuk mengoptimalkan strategi pemasaran. Proyek serupa di perusahaan lain dapat dilakukan di masa mendatang untuk memvalidasi dan menyempurnakan pendekatan ini. Kata Kunci: Profil Perusahaan
Co-Authors Adhatus Solichah Ahmadiyah, Adhatus Solichah Aidah, Faridatul Aliandrina, Dessy Alinadrina, Dessy Andina Fasha, Andina Andrian Angelica Tan Arianto, Hepy Hefri Ariyanto, Hepy Hefri Asri, Dhita Hafizha Budi Budi Bustami Usman, Bustami Celwin Louis Chandra, Budi Chin, Grace Derry Tanry Dewirahayu Sad Wijaya Elok Zubaidah Erica Novianti Idris Fadila Amalda Feby Safa Fince Tinus Waruwu Garry Crespo Golan Hasan, Golan Hanita Hanita Henny Indrawati Hidayat, Weddy Febrianto Hisham, Muhammad Rivaldy Ivone, Ivone Jefriyanto Chandra Jenny Tan Jessica Go Junaidi Junaidi Karen Kho Kelvina Yenanda Khesi, Khesi Kho, Karen Kurniawaty, Dewi Kwok, Sherly Lily Purwianti Linardo, Vincent Lingga, Rimba Zulkarnain Lukman Nurhalim Lumbantobing, Daniel Marheni, Dewi Khornida Meliawati Melly Yana Meutia, Navinda Michel Aldinata Mon, Muhammad Donal Muhamad Zhabiyan Dwi Putra Muhammad Yunan, Muhammad Nainggolan, Ferdinand Nelly Astuti Hasibuan Nindi Suhendri Novera, Ira Noviyanti Lupita Oda Ignatius Besar Hariyanto, Oda Ignatius Besar Phang, Selina Piandi Prabowo, Muhammad Ilham Putro Purba, Hilarius Raditya Priambada Putra, Edy Yulianto Putra, Herman Eka Rahmadina, Denise Ramadani, Arienda Gitty Rendi Prayoga Bahari Ginting Sari Wahyuni, Lily Sudhartio, Septiana, Jennyfer Setyawan, Agustinus Sharon Sihombing, Dame Afrina Siti Rohani Sri Dewi Lestari Sri Fiola Sri Intan, Debora Suginam Sumarno . Sumiati Sumiati Susanto Susanto Vinhant Gonawan Vivian Vivian Windy Graciela Wang Winnerko, Figo Xaviolyn Xaviolyn Xena Amanda Yanti Yanti Yuliana Shintia