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All Journal Sosiohumaniora Jurnal Sosiologi Reflektif Jurnal Sosioteknologi Jurnal Neo Societal Masyarakat, Kebudayaan dan Politik Berumpun: international journal of social, politics and humanities Berdikari: Jurnal Pengabdian Masyarakat Indonesia Revenue: Jurnal Manajemen Bisnis Islam Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Akuntansi dan Manajemen Community Development Journal: Jurnal Pengabdian Masyarakat JURNAL STUDIA ADMINISTRASI Indonesian Journal of Social Science Research Jurnal Studi Inovasi Social Science Studies eMBeJi : Manajemen dan Bisnis Jurnal Jurnal Locus Penelitian dan Pengabdian SASKARA: Indonesian Journal of Society Studies Strategic: Journal of Management Sciences Jurnal Cakrawala Ilmiah Journal of International Conference Proceedings Proceeding National Conference Business, Management, and Accounting (NCBMA) QISTINA: Jurnal Multidisiplin Indonesia Equivalent: Jurnal Ilmiah Sosial Teknik Indo-Fintech Intellectuals: Journal of Economics and Business Riwayat: Educational Journal of History and Humanities Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital EKOBIMA Ekonomi Bisnis dan Manajemen Society
Herdiyanti, Herdiyanti
Universitas Bangka Belitung
Religion Aerospace Engineering Arts Humanities Automotive Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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Upaya Pencegahan Sexual Violence Pada Remaja Sekolah di Merawang Kabupaten Bangka Sujadmi, Sujadmi; Febriani, Luna; Herdiyanti, Herdiyanti
Society Vol 6 No 2 (2018): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v6i2.69

Abstract

The right for good life such as education and peace are one of them. They often experience sexual violence and abuse. The case of sexual abuse faced by them increases. This requires special attention to solve and prevent the case. The perpetrators mostly are adults and even from the member of family. The educators are expected to be the role model for the pupils not otherwise. To tackle the issue, it requires the knowledge and a strategy to prevent the mentioned case. Sex education can be one of the solutions to prevent the mentioned case experienced by the children and teenage girl so that they are able to identify the types of sexual violence. Extension can be conducted as the form of education. It can be through providing the flyers and stickers to teenagers and to the other people. High school becomes its target. The extension was conducted in SMAN 1 Merawang. The keynote speaker of the events were the expert from educational and psychological field. It was expected by having enough knowledge on types of sexual violence, parents, students and other parts of society were able to protect themselves from the potential mentioned case.
Peran Modal Sosial Terhadap Livelihood Strategy Masyarakat Pengkalen Batu, Kecamatan Payung, Kabupaten Bangka Selatan Isnawati, Isnawati; Herdiyanti, Herdiyanti; Rahman, Bustami; Sulaiman, Aimie; Hayati, Laila; Dedoe, Amir
Society Vol 9 No 1 (2021): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v9i1.306

Abstract

This research is one of the studies that refer to the socio-economic conditions of the Bangka community, especially in Pengkalen Batu Hamlet, in carrying out livelihood strategies. This research aims to explain the livelihood strategies the people of Pengkalen Batu Hamlet implemented in carrying out their lives amid limited access away from the village, which makes the community have to survive. This is based on the variety of natural potentials owned by the community and can be utilized in carrying out life amidst the limitations possessed by the community. Conditions with limited access and far from rural and urban settlements encourage people to be more active and creative in managing nature wisely and wisely. The condition of assets the community owns varies from natural, physical, financial, social, and human capital. This research uses descriptive qualitative research methods and purposive sampling data collection techniques. Based on the results of the research, the Pengkalen Batu community carried out several livelihood strategies, including life engineering, job diversification strategies from the various natural potentials they had, then migration engineering strategies carried out by the local community. The three strategies carried out do not just appear. Still, a push for access to social capital makes people think and move creatively and innovatively in developing their natural potential.
Peran Modal Sosial dalam Memperkuat Jaringan Kelompok Tani Hutan di Kampung Kapitan Kecamatan Belinyu Kabupaten Bangka Herdiyanti, Herdiyanti; Sarpin, Sarpin; Rahman, Bustami; Indra, Citra Asmara
Society Vol 10 No 2 (2022): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v10i2.447

Abstract

This research focuses on a village in Belinyu Sub-district, Bangka Regency, Kapitan Village. This research uses descriptive qualitative methods and a literature review with observation and documentation data collection techniques. The study’s results found that social capital plays an important role in strengthening the network of the Forest Farmers Groups, where one of the efforts is the Karang Lintang Festival. The community in Kampung Kapitan has been built with a social capital system based on trust, norms, and network relationships. This festival activity is one of the efforts to encourage participation and increase community social capital through bonding, bridging, and linking social relationships. The theory used in this research is Woolcock’s social capital theory. As stated by Woolcock, the types of social capital become this research’s reference to analyze the role of social capital in the community. The strength of this network is obtained through wide-scale or national relationships that the Forest Farmers Group has achieved with government agencies. Of course, strengthening the network of this group is accompanied by an increase in tourism potential in Kapitan Village.
Analisis Inklusivitas Modal Sosial Masyarakat terhadap Pencegahan Pencemaran Limbah oleh Perusahaan Tambak Udang: Studi Kasus Pencemaran Limbah di Kawasan Pantai Pasir Kuning Herdiyanti, Herdiyanti; Salfutra, Reko Dwi; Julia, Julia
Society Vol 11 No 2 (2023): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v11i2.631

Abstract

Sewage pollution originating from the activities of shrimp farming companies in the Pasir Kuning Beach area raises serious concerns about its impact that damages the environment and disrupts the balance of the ecosystem. This research aims to understand and analyze the inclusiveness of social capital in local communities as an effort to prevent sewage pollution. Using a qualitative approach, this research conducted in-depth interviews with community members in the Pasir Kuning Beach Area. Respondents were selected based on criteria that ensured a balanced representation of various community groups, and secondary data was used to provide a broader context. The research findings highlight the central role of social capital in shaping relationships, trust, and cooperation among communities. The implications include developing more effective sewage pollution prevention strategies and providing a foundation for understanding community contributions to coastal ecosystem conservation. The focus on social capital inclusivity as a catalyst for positive change demonstrates the determination of local communities to overcome the negative impacts of shrimp farming activities. In the context of Bangka Belitung, which is affected by the mining sector, this research is significant in efforts to reduce environmental damage. It is hoped that these findings provide valuable insights for stakeholders in formulating sustainable solutions that support the ecology and well-being of local communities in the future.
Pengaruh Promosi Dan Merek Terhadap Keputusan Pembelian Di Home Industry Makanan Ringan Comet “Si Rawing” Sopiyudin, Lutfi; Herdiyanti, Herdiyanti; Arifah, Alfin Nur
Manajemen & Bisnis Jurnal Vol 11 No 2 (2025): Vol 11 No 2 (2025)
Publisher : Magister Manajemen Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37303/embeji.v11i2.278

Abstract

Purchase Decisions in the Home Industry of Snack Products “Comet Si Rawing” This research adopts a quantitative approach with a survey method to examine the influence of promotion and brand on consumer purchase decisions in the context of a small-scale snack manufacturing business. A total of 100 respondents were selected using purposive sampling. Data were obtained through questionnaires, observations, and documentation, and analyzed using statistical techniques with SPSS version 27. The findings reveal that promotion exerts a positive and significant influence on purchase decisions. Similarly, brand also demonstrates a positive and significant impact on purchase decisions. These results underscore the importance of implementing effective promotional strategies and maintaining a strong brand image to enhance consumer interest and purchasing behavior
PENGARUH KOMPETENSI DAN KEPUASAN KERJA TERHADAP KINERJA PENGELOLA WISATA ALAM DI BUKIT SAMPALAN ASRI KABUPATEN CIAMIS Fitrianingsih, Wulan; Herdiyanti; Rachmanda, Yudi Setia
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 5 No. 4 (2025): Indo-Fintech Intellectuals: Journal of Economics and Business (2025)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v5i4.4434

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kompetensi dan kepuasan kerja mempengaruhi kinerja pengelola wisata alam Bukit Sampalan Asri Kabupaten Ciamis. Pendekatan yang digunakan dalam penelitian ini adalah metode kuantitatif, dengan pengumpulan data dilakukan melalui kuesioner yang disebarkan kepada 30 responden. Penelitian ini menggunakan aplikasi SPSS versi 27 sebagai alat analisis. Hasil penelitian menunjukkan bahwa kompetensi berpengaruh positif dan signifikan terhadap kinerja, sedangkan kepuasan kerja tidak berpengaruh. Temuan ini menunjukkan bahwa dalam konteks wisata alam, kepuasan kerja masih perlu ditingkatkan agar dapat lebih mempengaruhi kinerja pengelola wisata alam di Bukit Sampalan Asri Kabupaten Ciamis. Kata kunci : kompetensi, kepuasan kerja, kinerja pengelola wisata alam   This study aims to determine the influence of competence and job satisfaction on the performance of nature tourism managers at the Bukit Sampalan Asri in Ciamis regency. The approach used in this study was a quantitative method, with data collection conducted through a questionnaire distributed to 30 respondents. This study used SPSS version 27 as the analysis tool. The results showed that competence had a positive and significant effect on performance, while job satisfaction had no effect. This finding suggests that in the context of Bukit Sampalan Asri nature tourism, job satisfaction still needs to be improved to further influence the performance of nature tourism managers at the Bukit Sampalan Asri in Ciamis regency.  
Gerakan Komunitas Pencinta Alam Bujang Squad Dalam Pelestarian Lingkungan Di Desa Terak M Ade Pratama; Iskandar Zulkarnain; Herdiyanti Herdiyanti
Equivalent: Jurnal Ilmiah Sosial Teknik Vol. 4 No. 2 (2022): Equivalent: Jurnal Ilmiah Sosial Teknik
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jequi.v4i2.90

Abstract

Lingkungan penting untuk dijaga demi menjamin keberlangsungan makhluk hidup. Gerakan sosial lingkungan menjadi cara penjagaan lingkungan yang mulai marak dilakukan oleh masyarakat yang berkaitan erat dengan komunitas Pencinta alam. Penelitian ini bertujuan untuk menganalisis gerakan dari Komunitas Pencinta Alam Bujang Squad dalam pelestarian lingkungan di Desa Terak, Kecamatan Simpang Katis, Kabupaten Bangka Tengah. Penelitian ini menggunakan metode penelitian kualitatif deskriptif dengan pengumpulan data melalui observasi, wawancara, dan studi pustaka dengan narasumber dari Komunitas Pencinta Alam Bujang Squad, masyarakat serta pemerintah di Desa Terak. Hasil dari penelitian ini menunjukkan bahwa Komunitas Pencinta Alam Bujang Squad terbentuk pada 23 Juli 2017 kemudian dilegalkan pada 2018 dengan diketuai oleh Dondon. Komunitas Pencinta Alam Bujang Squad melakukan kegiatan pelestarian lingkungan yang meliputi pengelolaan terpadu yang mencakup pembibitan, penanaman, pemeliharaan, dan pemanfaatan lahan yang kadangkala melibatkan masyarakat setempat. Selama melakukan kegiatan pelestarian lingkungan di Air Terjun Bukit Mangkol, Komunitas Pencinta Alam Bujang Squad telah menjalin kerja sama dengan beberapa pihak, antara lain Yayasan Gunung Mangkol Lestari (GML); Dinas Lingkungan Hidup (DLH) Kabupaten Bangka Tengah; Dinas Kebudayaan, Pariwisata, Pemuda, dan Olahraga (DISBUDPARPORA) Kabupaten Bangka Tengah; PT PLN (Persero); PT Timah Tbk; Balai Pengelolaan Daerah Aliran Sungai dan Hutan Lindung (BPDASHL) Baturusa Cerucuk; dan, Pusat Penyelamatan Satwa (PPS) ALOBI Foundation.
Analisis Kenaikan Pajak Pertambahan Nilai Terhadap Keputusan Pembelian dan Loyalitas Konsumen Produk Elektronik Premium: Perspektif Perilaku Konsumen Herdiyanti, Herdiyanti; Agustian, Aldy; Sifani, Mila; Sulistiani, Neng
Jurnal Locus Penelitian dan Pengabdian Vol. 4 No. 12 (2025): JURNAL LOCUS: Penelitian dan Pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v4i12.5046

Abstract

Kebijakan pemerintah Indonesia untuk menaikkan tarif Pajak Pertambahan Nilai (PPN) dari 11% menjadi 12% pada tahun 2025 berdampak langsung terhadap harga barang dan jasa, termasuk produk elektronik premium. Kenaikan ini berpotensi menurunkan daya beli, memengaruhi keputusan pembelian, serta menguji loyalitas konsumen terhadap merek tertentu. Untuk menganalisis pengaruh kenaikan PPN terhadap keputusan pembelian dan loyalitas konsumen terhadap produk elektronik premium, serta mengidentifikasi strategi adaptif bagi produsen dan pembuat kebijakan dalam merespons dampak kebijakan fiskal tersebut. Penelitian ini menggunakan metode campuran (mixed method) dengan desain explanatory sequential. Tahap kuantitatif dilakukan melalui survei terhadap 250 konsumen produk elektronik premium, sedangkan tahap kualitatif dilakukan melalui wawancara mendalam dan Focus Group Discussion (FGD) dengan konsumen, akademisi, dan pembuat kebijakan. Data kuantitatif dianalisis menggunakan regresi linear berganda, sedangkan data kualitatif dianalisis secara tematik. Hasil kuantitatif menunjukkan bahwa PPN berpengaruh negatif dan signifikan terhadap keputusan pembelian dan loyalitas konsumen. Temuan kualitatif mengungkap bahwa sebagian konsumen menunda pembelian atau beralih ke merek alternatif, sementara yang lain tetap membeli produk premium karena kebutuhan esensial. Kualitas produk dan citra merek ditemukan lebih berpengaruh dibandingkan harga dalam membentuk loyalitas konsumen. Kenaikan PPN menurunkan keputusan pembelian dan loyalitas konsumen terhadap produk elektronik premium, meskipun pengaruhnya relatif kecil. Temuan ini memberikan wawasan strategis bagi produsen dalam merumuskan strategi pemasaran adaptif serta bagi pemerintah dalam merancang kebijakan fiskal yang mempertimbangkan daya beli konsumen. Penelitian ini memberikan kontribusi pada literatur dengan menyoroti dampak kenaikan PPN terhadap perilaku konsumen di segmen produk elektronik premium di Indonesia melalui pendekatan metode campuran.
Pengaruh Konten Kreatif dan Influencer Marketing Terhadap Keputusan Pembelian Produk Fashion di Tiktok Shop pada Generasi Z di Universitas Cipasung Alam, Moh Fahmie Noer; Herdiyanti, Herdiyanti; Rahayu, Isyana
QISTINA: Jurnal Multidisiplin Indonesia Vol 4, No 2 (2025): December 2025
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/qistina.v4i2.7075

Abstract

Penelitian ini bertujuan menganalisis pengaruh konten kreatif dan influencer marketing terhadap keputusan pembelian produk fashion di TikTok Shop pada Generasi Z di Universitas Cipasung. Dengan metode kuantitatif deskriptif, data dikumpulkan melalui kuesioner kepada 110 mahasiswa pengguna aktif TikTok Shop. Hasil penelitian menunjukkan bahwa konten kreatif dan influencer marketing berpengaruh positif serta signifikan terhadap keputusan pembelian. Nilai R² menunjukkan proporsi besar variasi keputusan pembelian dapat dijelaskan oleh kedua variabel. Temuan ini menegaskan bahwa kombinasi kualitas visual, kesan kreatif, dan jenis konten dengan kredibilitas, daya tarik, dan kesamaan influencer efektif mendorong minat dan keputusan pembelian Generasi Z.
MEMBANGUN UMKM TANGGUH, PERAN LEGALITAS USAHA DAN KATALOG DIGITAL DALAM PENGEMBANGAN UMKM MODERN (DESA CIAWI) Herdiyanti, Herdiyanti; As Adi, Muhammad Hutfi; Mu’min, Sidiq; Giyanti, Usi Yana; Aenilah, Jihan; Maulana, Fajar; Muharom, Iqbal Maulana
Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital Vol. 2 No. 4 (2025): Desember
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jpmebd.v2i4.3237

Abstract

Program pengabdian masyarakat KKN-PM Universitas Cipasung di Desa Ciawi bertujuan untuk memperkuat kapasitas UMKM lokal melalui peningkatan legalitas usaha dan pemanfaatan katalog digital sebagai media promosi modern. Permasalahan utama UMKM Desa Ciawi teridentifikasi pada minimnya pemahaman pentingnya legalitas usaha, seperti NIB dan sertifikasi halal, serta terbatasnya kemampuan pemasaran digital. Kegiatan dilakukan melalui sosialisasi, pendampingan, pelayanan praktis, dan penyusunan katalog digital berbasis website. Pendampingan legalitas mencakup pembuatan NIB, sertifikasi halal, pendaftaran Google Maps, QRIS, serta integrasi platform digital seperti GrabFood dan GoFood. Selain itu, dilakukan redesign logo, kemasan, dan pembuatan banner promosi guna meningkatkan branding dan daya saing usaha. Produk akhir kegiatan ini berupa katalog digital UMKM Desa Ciawi yang menampilkan profil, produk unggulan, dan kontak pelaku usaha secara interaktif sebagai sarana promosi jangka panjang. Hasil kegiatan menunjukkan peningkatan kesadaran dan partisipasi pelaku UMKM dalam legalitas usaha serta adaptasi terhadap pemasaran digital. Program ini membuktikan bahwa kolaborasi antara mahasiswa, pemerintah desa, dan lembaga pendamping mampu memberikan solusi konkret untuk memperkuat UMKM agar lebih tangguh dan adaptif di era modern. Dengan demikian, legalitas usaha dan katalog digital menjadi pilar penting dalam membangun UMKM modern yang berdaya saing dan berkelanjutan.
Co-Authors Abdul Qadir, Ramdan Aenilah, Jihan Agustian, Aldy Agustina, Gina Aimie Sulaiman Alam, Moh Fahmie Noer Alfalah, Ramdani Alfin Nur Arifah Alfin Amir Dedoe As Adi, Muhammad Hutfi Aslichah, Aslichah Asmara, Citra Aziz, Noviawan Abdul Bagong Suyanto Bustami Rahman Bustami Rahman Chairul Anam, Chairul Cholilah, Jamilah Cholillah, Jamilah Citra Asmara Indra Citra Asmara Indra Citra Asmara Indra Darman Saputra Darman Saputra Darman Dedoe, Amir Dewi Ratnasari Astuti Dheri Febiyani Lestari Evi Setiawati Fadilah, Ridwan Faisal Akbar, Muhammad Febriani, Luna Fitri Ramadhani Harahap Fitri Ramdhani Harahap Fitrianingsih, Wulan Gatot Wijayanto Giyanti, Usi Yana Hidayat, Novendra Ika Sartika Irfandi Setiawan Iskandar Zulkarnain Isnawati Isnawati Isnawati Isnawati Isyana Rahayu, Isyana Jaenudin, Ujang Eri Jamilah Cholillah Julia Julia Julia Julia Juwita Azizah Laila Hayati Laila Hayati Laila Hayati, Laila LAUNTU, ANSIR Laura, Nopa Luna Febriani M Ade Pratama Madyasari, Rina Mas'udah, Siti Maulana, Fajar Misna, Evi Muhammad Asir Muharom, Iqbal Maulana Mutaqin, Husni Zaini Mu’min, Sidiq Nopa Laura Novyandra Ilham Bahtera Nurmalinda, Sinta Yuli Nurvita Wijayanti Panggio Restu Wilujeng Panggio Restu Wilujeng Prayana, I Kadek Wira Dharma Putra Pratama Saputra Putra Pratama Saputra Putra S, Wahyu Surya Rahayu, Betty Rahul Ikhsan Rani Dian Sari Reko Dwi Salfutra Resi Liani Retno Dyah Pekerti Risti Rosmiati Sakinah, Querida Leisya Salfutra, Reko Dwi Sandy Ferianda Sandy Ferianda, Sandy Saputra, Putra Pratama Sari, Rani Dian Sarpin Sarpin Sarpin Sarpin, Sarpin Sa’diah , Sita Setiawan, Irfandi Setya Devy Anggrainy Sifani, Mila Siti Annisa, Siti Sopiyudin, Lutfi Sujadmi, Sujadmi Sujadmi, Sujadmi Sulistiani, Neng Taufik, Nuryanti Umi Kalsum Wahyudin Rahman waldimer pasaribu Wijayanti, Nurvita Yudi Setia Rachmanda Yulia yulia