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All Journal Jurnal Bahana Manajemen Pendidikan TARBIYA : Journal Education in Muslim Society Jurnal Manajemen Pendidikan Jurnal Administrasi Pendidikan Indonesia Pendas : Jurnah Ilmiah Pendidikan Dasar Tarbawi: Jurnal Keilmuan Manajemen Pendidikan Edukasi Islami: Jurnal Pendidikan Islam EDUKATIF : JURNAL ILMU PENDIDIKAN GERVASI: Jurnal Pengabdian kepada Masyarakat Leadership:Jurnal Mahasiswa Manajemen Pendidikan Islam Daluang: Journal of Library and Information Science Humantech : Jurnal Ilmiah Multidisiplin Indonesia Jurnal Pendidikan dan Pembelajaran Jurnal Ilmu Komunikasi Jurnal Pengabdian Masyarakat Bidang Sains dan Teknologi IDARAH : Jurnal Pendidikan dan Kependidikan Jurnal Manajemen Pendidikan Islam Indonesian Journal of Islamic Education and Local Culture Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Manajemen dan Pendidikan Agama Islam Katalis Pendidikan: Jurnal Ilmu Pendidikan dan Matematika Journal of Applied Agriculture, Health and Technology Prosiding Seminar Nasional Ilmu Pendidikan Educational Journal of Bhayangkara (EDUKARYA) Journal of Golden Generation Education Jurnal Pendidikan dan Sastra Inggris VoxPop Journal Al-Idaroh Jurnal Studi Manajemen Pendidikan Islam
Zahrotul Munawwaroh
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Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Veterinary Other

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Manajemen Pemasaran Jasa Pendidikan di Era Digital: Analisis Strategi 7P pada MTs Al-Mursyidiyyah Nurul Abidatul Muthayyibah; Safira Maulidiya; Intan Wiena Cahyaningrum; Nasirin Roset; Asti Cahya; Zahrotul Munawwaroh
Katalis Pendidikan : Jurnal Ilmu Pendidikan dan Matematika Vol. 3 No. 2 (2026): Juni:Katalis Pendidikan : Jurnal Ilmu Pendidikan dan Matematika
Publisher : Lembag

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/katalis.v3i2.3229

Abstract

This study aims to analyze educational marketing management strategies in attracting students’ interest at MTs Al-Mursyidiyyah. The research employed a qualitative approach using a descriptive-analytical method. Data were collected through literature review and in-depth interviews with the school principal as the key informant. Data analysis used the Miles and Huberman model, including data reduction, data display, and conclusion drawing. The findings reveal that MTs Al-Mursyidiyyah has comprehensively implemented educational marketing strategies based on the 7P marketing mix (product, price, place, promotion, people, physical evidence, and process). The product dimension is reflected in the integration of academic-religious curriculum supported by technology and diverse extracurricular programs. Promotional strategies are carried out through digital platforms such as Instagram, TikTok, and online admission websites, as well as conventional promotion through the annual November Festival. Strengthening human resources, modernizing facilities, and digitizing educational services also contribute to enhancing the school’s image. The study concludes that the success in attracting prospective students is strongly influenced by the synergy between product quality, promotional effectiveness, and physical evidence that build public trust in the educational institution.
Strategi Penghapusan Sarana dan Prasarana Pendidikan Fitria Handayani; Rayyifa Zahra Marella; Damar Ary Yahya; Zahrotul Munawwaroh
Jurnal Manajemen dan Pendidikan Agama Islam Vol. 4 No. 4 (2026): Juli: Jurnal Manajemen dan Pendidikan Agama Islam
Publisher : Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jmpai.v4i4.2056

Abstract

The management of educational facilities and infrastructure is not only related to procurement and maintenance but also includes the disposal process as an important part of educational asset management. However, in practice, the disposal of facilities and infrastructure in Indonesian educational institutions still faces various problems, such as complex administrative procedures, limited human resources, and budget constraints. This article aims to identify and analyze effective strategies for the disposal of educational facilities and infrastructure based on current literature reviews. This research uses a systematic literature review method by examining scientific journals and academic books published in 2020–2026. Data were analyzed using thematic content analysis techniques to identify concepts, strategies, obstacles, and managerial implications of the disposal of educational facilities and infrastructure. The results of the study indicate that effective disposal strategies rely on inventory-based planning and needs prioritization, administrative procedures integrated with regulations, as well as control and supervision through continuous audits and evaluations. These findings are expected to serve as a practical reference for school and madrasah managers in improving the effectiveness of educational facilities and infrastructure management.
Co-Authors -, Lolytasari Anindita, Najla Pasya Arianto, Muhammad Dwi Asti Cahya Aulia, Firda Hari Ayu Suci Saputri, Sonia Ayu Wirdana Azahra, Salsabila Azhar, Tamara Azzahra, Gaida Zulfa Azzahra, Nailah Cerah Lestari, Salsabila Daffa Arif Maulana Adhary Damar Ary Yahya Dhelittya Finaliyani Putri FITRIA HANDAYANI Halimatus Sakdiyah Hasyim Asy'ari Hasyim Asyari Hasyim Asyari Haula Dzakiyya Rahma Intan Wiena Cahyaningrum Janah, Lutfiatul Juliana Nur Fajriah, Fellisa Khoirunnisa, Salma Muthia Khuturoh, Rofaha Nur Kusumaningrum, Hesti Lilik Istiqoriyah Listanti, Riana Lolytasari Lolytasari Mahdi Mahdi, Mahdi Maryani, Sri Mohammad Syarrafah Mu'arif, Mu'arif Muhammad Aidil Kurniawan Muhammad Basyam Mulyaningtyas, Awit Muna Mumtazah Syahidah Mutia Adilah Zahra Nabila Alifia Nasirin Roset Nur Aedi Nur Aedi, Nur Nurul Abidatul Muthayyibah Puji Rahayu Putri, Adzka Awaliyah Putri, Dhelittya Finaliyani Rahman, Aditiya Ramadhan, Muhammad Fadhil Rayyifa Zahra Marella Reza Mehdi Fauzi Sabrina, Mutia Eka Safira Maulidiya Safira, Tasya Sahrizal Vahlepi Salsabila, Siti Anisa Samroh, Siti Sigit Andrianto Siti Naila Suhailah Syifa' Nurda Mu'affa Syihab, Naufal Talitha Gani, Azmi Taufani Chusnul Kurniatun Ulul Azmi ULUL AZMI Vannia Thirza Awwalia Voeut, Nasry Zahid, Sulthan Aqeel Zainal Abidin Zulaika, Zulaika