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All Journal BISMA (Bisma dan Manajemen) Journal of Economics, Business, & Accountancy Ventura The Spirit of Society Journal : International Journal of Society Development and Engagement IJEBD (International Journal Of Entrepreneurship And Business Development) IJIEEB : International Journal of Integrated Education, Engineering and Business Proceeding of World Conference Jurnal Ilmiah Tata Sejuta STIA Mataram Journal of Applied Science, Engineering, Technology, and Education Madaniya JURNAL EKONOMI (JE) DEDIKASI PKM Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat E-Jurnal SPIRIT PRO PATRIA Jurnal Ilmu Manajemen Advantage Jurnal Pengabdian Masyarakat untuk Negeri (UN-PENMAS) BISMA (Bisnis dan Manajemen) Seminar Nasional Ilmu Terapan Asthadarma: Jurnal Pengabdian Kepada Masyarakat
I Putu Artaya
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Aspects of Micro Business Market Development Using the Friedman Test and Categorical Test Approaches Artaya, I Putu; Arimbawa, I Gede; Baktiono, R Agus
Jurnal Ilmu Manajemen Advantage Vol. 8 No. 2 (2024): Desember 2024
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v8i2.1401

Abstract

The problem faced by the research team is how to properly process market expansion for micro businesses. The research location is in Sidoarjo Regency, East Java. In the six sub-districts, there are many micro business actors who have the potential to develop but are constrained in mastering important aspects that interact with the governance and management processes of their businesses. The research sample was 69 businesses engaged in the food, beverage, and health sectors. The data testing methods used were the Friedman test and the Categorical test. The Friedman test aims to find the level of relevance and needs of the aspects used as study materials, then the Categorical test to determine the map of the aspects used as study areas, so that problem points can be seen on the quadrant map in a focused manner. The research method uses a home visit model. The purpose of this study is to help home business actors improve their product management management, so that they can attract buyers. The findings of this study are known to have five main aspects that hinder the development of 69 micro businesses in market expansion, i.e. improving packaging, utilizing technology, expedition networks, sales networks, and using brands.
Pelatihan Penggunaan Sistem Penerimaan Mahasiswa Baru Untuk Mendukung Kelengkapan dan Pelaporan Data  PD DIKTI di STIKES Karya Husada Kediri Achmad Zakki Falani; Made Kamisutara; I Putu Artaya; Eman Setiawan1
Asthadarma : Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 1 (2025): Maret
Publisher : Universitas Merdeka Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55173/asthadarma.v6i1.46

Abstract

The New Student Admission System is an early stage system of academic process in university environment before it progress become the Academic Information System, the Financial Information System, etc. So far, the New Student Admission System is only desaigned for recruiting prospective new students. Based on Undang-undang No. 12 Tahun 2012 about Pendidikan Tinggi and Pemenristekdikti No. 61 tahun 2016 about Pangkalan Data Pendidikan Tinggi they instruct that university have to gives data report into PDDIKTI in period report consistenty.  Based on that rules and development of data reporting process into PDDIKTI, so format of data reporting is also more comprehensive. With utilization and development of  hhe New Student Admission System has been running well in STIKES Karya Husada Kediri, we expect process completion data starting from student biodata can be completed properly. So that all student profile data, especially data regarding PD DIKTI reporting needs, can be completed at the start of the academic process. By carrying out training and mentoring activities on the use of the New Student Admission System, it has been designed to meet the data reporting needs of PD DIKTI in STIKES Karya Husada Kediri. Tthen it is proven that the master data for student biodata in the new intake period is well-completed so that the data can be synchronized accurately and quickly into the PD DIKTI system.
Meningkatkan Keunggulan Produk Makanan dan Minuman Bagi Pelaku Usaha Mikro di Desa Gelam Sidoarjo I Putu Artaya; Achmad Zakki Falani; Made Kamisutara; I Gede Arimbawa
Madaniya Vol. 6 No. 2 (2025)
Publisher : Pusat Studi Bahasa dan Publikasi Ilmiah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53696/27214834.1214

Abstract

Kegiatan tim PKM Universitas Narotama Surabaya dalam upaya membantu memberikan masukan, pelatihan dan solusi dalam membantu usaha rumahan atau usaha mikro di desa Gelam Candi Sidoarjo adalah memperbaiki pengelolaan kegiatan usaha rumahan dalam bentuk pelatihan perbaikan bentuk kemasan dan labelisasi bagi pelaku usaha yang bergerak di produk makanan dan minuman. Total warga yang memiliki usaha rumahan bidang makanan dan minuman 34 orang. Berbagai macam dan jenis produk makanan dan minuman menjadi tumpuan hidup mereka yang dijalankan bersama keluarga. Dari hasil pelaksanaan pelatihan ini, 35,98% menyatakan keuntungan pelatihan ini adalah meningkatkan daya tarik produk sehingga lebih laku dalam penjualan, kemudian 27,19% menyatakan pelatihan ini nantinya mampu meningkatkan keuntungan mereka, 22,80% menyatakan mampu memperbaiki kualitas produk, 8,77% menyatakan pelatihan ini akan meningkatkan kepuasan pelanggan karena adanya perubahan fisik produk, dan yang terakhir 5,26% menyatakan hasil pelatihan ini mampu membantu memperluas pasar bagi produk usaha rumahan karena berpeluang meningkatkan jumlah pelanggan mereka.
Empat Pilar Pendukung Daya Saing Pelaku Usaha Mikro Pada Sentra Wisata Kuliner Guminto di Surabaya artaya, i putu -
Jurnal Ilmiah Tata Sejuta STIA Mataram Vol 11 No 1 (2025): Jurnal Ilmiah Tata Sejuta STIA Mataram
Publisher : Pusat Penelitian dan Pengabdian pada Masyarakat Sekolah Tinggi Ilmu Administrasi (STIA) Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32666/tatasejuta.v11i1.659

Abstract

This research study took place in Surabaya, precisely in Bulak Banteng Village. The object of the study is a culinary tourism center Guminto located in North Surabaya. The focus of the problem is to improve the competitiveness of the Guminto culinary tourism center. So that they are able to survive in competing with other culinary tourism centers. The total number of business actors engaged in the culinary field is 25 people with various types of food products, both food and beverages. The data collection model consists of interviews and filling out questionnaires. There are four variables used to improve competitiveness, i.e.: improving product quality, product change and innovation, increasing competitive advantage, and ensuring safe prices. The analysis method used is multiple linear regression analysis which aims to find the estimated equation. From the results of multiple linear regression analysis, it was found that the variables of improving product quality, product changes and innovations, and safe price variables turned out to be significant, meaning they were able to support or support the competitive strength of the Guminto culinary tourism center, but for the competitive advantage variable it turned out to be insignificant, meaning that to increase their competitiveness, the management in this case the Bulak Bantenng Village must focus on increasing the competitive advantage of the Guminto culinary tourism center with an approach to improving the capabilities of its human resources or business actors properly by providing training and assistance in the field of technology that is directly related to the culinary business in the Guminto culinary tourism center
Influence of Perceived Benefits, Perceived Ease of Use, And Perceived Security On The Decision To Use The Indonesian Standard Quick Response Code (QRIS) Through Microenterprise Trust In Surabaya City Afrianti, Nadya Mei; Arimbawa, I Gede; Artaya, I Putu; Baktiono, Agus
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 8 No 4 (2025): July 2025
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v8i4.3320

Abstract

Objective: This study aims to analyze the influence of Perceived Benefits, perceived ease of use, and Perceived Security on the Decision to use the Indonesian Standard Quick Response Code (QRIS) among microenterprises in Surabaya City. Design/methodology/approach: This research was conducted to analyze whether there is an influence between independent and dependent variables. The method in this research uses quantitative methods, and in the analysis method using path analysis (Path Analysis), the population in this research is a micro enterprise in Surabaya City with a sample study as many as 100 respondents. Findings: The results of the study show that there is a significant influence of the variables of perceived benefits, ease of use, and security on the trust of micro-enterprise in the city of Surabaya, and there is a significant influence on the use of the Quick Response Code Indonesian Standard (QRIS) for micro enterprise in the city of Surabaya. Research limitations/implications: This research was only conducted in Surabaya City, especially in micro-enterprises as QRIS merchants. It is expected that further research can expand the independent variables of the research as well as the scope of other larger business places, and expand the location of the research area.
PEMENUHAN EKSPEKTASI, PERBAIKAN DAN PERUBAHAN, MENCIPTAKAN KEKUATAN, KELAYAKAN USAHA, DAN PENGUASAAN TEKNOLOGI DALAM MENOPANG PENGEMBANGAN USAHA MIKRO DI JAWA TIMUR artaya, i putu -; Kamisutara, Made
Jurnal Ilmiah Tata Sejuta STIA Mataram Vol 11 No 2 (2025): Jurnal Ilmiah Tata Sejuta STIA Mataram
Publisher : Pusat Penelitian dan Pengabdian pada Masyarakat Sekolah Tinggi Ilmu Administrasi (STIA) Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32666/tatasejuta.v11i2.689

Abstract

The purpose of this research is to assist micro-entrepreneurs in eight cities: Sidoarjo, Gresik, Tuban, Mojokerto, Pasuruan, Lumajang, Jember, and Situbondo. The main objective is to support their business development to make them more competitive and expand their market. Five variables were used for the business development process: meeting expectations, improving and changing, creating strengths, business feasibility, and technological mastery. The research location was a micro-enterprise center in East Java, a long-established micro-enterprise center that sells various types of products. The population and sample size were the same, i.e. 84 entrepreneurs, and were classified as saturated samples. The data collection method used research instruments distributed using Microsoft Forms via WhatsApp. The analysis method used multiple linear regression analysis, with the aim of estimating the regression equation. Hypothesis testing prioritized partial hypothesis testing of the five variables used. The test results showed that three variables had a significant influence: meeting expectations, improving and changing, creating strengths, and two independent variables, i.e. business feasibility, and technological mastery, turned out to be insignificant. Based on the test results, business actors must focus on two areas, i.e. business feasibility and technology implementation. Insignificant means that these two variables are not optimal and have not provided satisfactory results for these micro business actors.
Implementation of the Early Warning Application Program for Pregnant Women to Support Health Services in Rural Areas Kamisutara, Made; Muchayan, Achmad; Artaya, I Putu; IGA. Sri Deviyanti
Journal of Applied Science, Engineering, Technology, and Education Vol. 5 No. 1 (2023)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.asci1653

Abstract

The development process of digital technology has affected many fields. One of them is health field. Number of health application appears. They can be accessed easily by smartphone or tablet device. For instance, in developed countries, doctors examine and diagnose children's ears using smartphone. He provides the appropriate treatment for their patients through the device. The growing number of mobile applications in health will certainly facilitate patient care. There are currently about 13,000 digital health applications. Nowadays, patients have gradually followed this trend. Rock Health, as a provider of digital health ecosystem services, explains the power of mobile health care as well as the health effects of technology. The digital health care industry has a significant impact on healthcare providers. In this research, the researchers design tools or web-based applications and or sms gate way. The main objective is to monitor early health for expectant mothers and infants who are less likely to receive direct medical care.
Optimization of governance model of post-food harest and distribution in msme centers in 5 subdistricts in sidoarjo regency Soekiman, JFX Susanto; Baktiono, Agus; Artaya, I Putu
Journal of Economics, Business, and Accountancy Ventura Vol. 20 No. 3 (2017): December 2017 - March 2018
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v20i3.1089

Abstract

The purpose of this research is to formulate the model of post-harvest food commodity governance and its distribution management in 5 districts of Sidoarjo Regency, so that the center of MSMEs can give real contribution to the food commodity resilience program and able to maintain the stability of food commodity availability evenly throughout Sidoarjo regency. The research method used in this research is quantitative descriptive in the form of fact finding with proper interpretation. The results show that food availability is increasingly limited due to increased conversion of paddy fields and other productive agricultural land, low productivity of agricultural products, poor irrigation networks and irrigation infrastructure in production areas has become a serious threat to the sustainability of food self-sufficiency. Similarly, the phenomenon of harvested area and paddy production in 5 sub-districts (Krembung, Tulangan, Balungbendo, Prambon, and Tarik) for the period of 2000s have fluctuated so that in the long term it will greatly disrupt the food security in the region Sidoarjo Regency. Therefore, there is a need for seriously arranging the governance of food commodities (rice) post-harvest and distribution governance.
The Influence of Product Quality on Purchase Decision Through Brand Image: A Case Study On 3second Fashion Nilowardono, Sengguruh; Baktiono, Agus; Artaya, I Putu; Rosyid, Amrun
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 7 No 1 (2024): January 2024
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v7i1.2612

Abstract

Purpose: A deep understanding of the factors influencing purchasing helps companies become more responsive, effective, and successful in marketing their products or services. This study aims to assess the impact of product quality on purchasing decisions involving the brand image factor in 3-second Fashion Surabaya. Design/methodology/approach: The research method employed a quantitative approach with the participation of 100 respondents. Structural equation model analysis was used as the analytical technique. Findings: The study results indicate that product quality influences the purchasing decisions for 3-second Fashion products. In other words, the better the product quality, the higher the consumer's decision to make a purchase. The research findings also show that brand image has an impact on purchasing decisions for 3-second Fashion products. In other words, the better the brand image, the higher the consumer's decision to make a purchase. This study also reveals that brand image serves as an intervening variable that mediates the relationship between product quality and purchasing decisions for 3-second Fashion Surabaya products. Research limitations/implications: This research focuses on the influence of product quality and brand image on purchasing decisions without considering other variables that may play a role in the purchasing process. Practical implications: Understanding the influence of product quality on purchasing decisions through the brand image in 3second Fashion Surabaya has several practical implications that can aid decision-making at the managerial and marketing levels. Practitioners and business managers can take specific steps to enhance the performance and competitiveness of the company. Originality/value: This research provides a new and original contribution, particularly regarding the relationship between product quality, brand image, and purchase decisions in the field of fashion retail. Paper type: Research paper
The Influence of Perceived Risk, Perceived Relative Advantage, and Perceived Cost on Micro-Business Owners' Interest in Using Peer-to-Peer Lending Fintech in Surabaya Amiranti, Ocsa Nurdiyan; Arimbawa, Gede; Artaya, I Putu
THE SPIRIT OF SOCIETY JOURNAL : International Journal of Society Development and Engagement Vol 9 No 1: September 2025
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/scj.v9i1.3467

Abstract

This study aims to analyse the influence of risk perception, relative advantage perception, and cost perception on the interest of micro-entrepreneurs in using peer-to-peer lending in Surabaya City. This study employs a quantitative approach to test established hypotheses. The population in this study consists of micro-business actors who have received loans or utilized Fintech Peer-to-Peer lending in Surabaya City, the population size of which is unknown. The determination of the sample size uses the Cochran formula and obtained a figure of 97 respondents, rounded up to 100 respondents. The data analysis technique used is Multiple Linear Regression. The results of partial hypothesis testing found that the variable of risk perception has no effect on user interest, while the perception of relative advantage has a significant and unidirectional (positive) effect on user interest. Cost perception has a significant and unidirectional (positive) effect on user interest. Simultaneous hypothesis testing found that the variables of risk perception, relative advantage perception, and cost perception have a significant effect on user interest in Fintech Peer To Peer Lending among micro-entrepreneurs in Surabaya City. The Adjusted R Square figure is .764 or 76.4% which indicates that the role of the independent variables of risk perception, relative advantage perception, and cost perception is 76.4% on the interest in using fintech Peer To Peer Lending, and the remaining 23.6% is influenced by other factors outside this research model, therefore similar research activities in the future can examine the role of other independent variables. This research was conducted only in the city of Surabaya, so the results cannot be generalized or applied. It is hoped that further research will be conducted in a broader area, covering all regions of the Republic of Indonesia.
Co-Authors Achmad Zakki Falani Achmad Zakki Falani Achmad, Imron Ramdhani Afrianti, Nadya Mei Agung Sihono Agus Sukoco Agus Sukoco Al Atur Ajidio Utomo Alexander Machicky Mayestino Alfa Izza Ramadhani Alie, R.M. Mahrus Alifian Sugeng Prasetyono Alviansyah, M. Khakim Aminuyati Amiranti, Ocsa Nurdiyan Amrun Rosyid Ani Wulandari Arasy Alimudin Arie Indartono Arimbawa, Gede Arimbawa, I Gede Baktiono, Agus Bin Arshad, Mohd Fadzil Che Zalina bt Zulkifli Che Zalina bt Zulkifli Che Zalina bt Zulkifli Choirul Umam, Choirul Deviyanti, IGA Sri Ekki Erlangga Eko Nurmianto Eman Setiawan1 Fadilah, Eka Fadilatus Syifa Firdaus Pratama Wiwoho, Firdaus Pratama Firman Aditya Hardian Ningsih, Hardian Harmanto, Dani Hendramawat Aski Safarizki Hyrnanda Era Dewanti I Gede Arimbawa I Gede Arimbawa I Gede Arimbawa I Gede Arimbawa I Gede Arimbawa I.G.A Sri Deviyanti IGA Sri Deviyanti IGA Sri Deviyanti IGA. Sri Deviyanti Joko Suyono Junaedi, Lukman Kamisutara, Made Khalifah Imana Cahyaning Putri Latipah Latipah Latipah Luh Putu Ratna Sundari Maruli, Sahat Mayestino, Alexander Machicky Mesakh Yunanto Michael Candra Jaya Muchayan, Achmad Muhammad Ikhsan Setiawan Muhammad Roesli Mulyadi, Irwan Nawir Rasidi Purwanto Purwanto Purworusmiardi, Tubagus Putri, Mutiara Pradina Qausya Faviandhani Qausya Faviandhi Rahmat, M. Basuki Rizal Bahaswan ROFIK JALAL ROSYANAFI Sengguruh Nilowardono SITI FATIMAH Siti Shafira Siti Sholihatun Mukaromah Soekiman, JFX Susanto Sri Wiwoho Mudjanarko, Sri Wiwoho Sulistyani Eka Lestari Suyono, Joko Syaiful Syaiful Tjahjono, Prijo Tubagus Purworusmiardi Tubagus Purworusmiardi Tubagus Purworusmiardi Vanessca Vindy Audina Prayogo Wasana Boonsong Wasana Boonsong Yuniningsih Yuniningsih