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Nirwan Nirwan
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LANGUAGE STYLE IN SUNTORY GARUDA BEVERAGE PRODUCTS ON THE OFFICIAL WEBSITE Kristian, Michael Rovendo; Nirwan, Nirwan; Mujani, Sahril
Jurnal Review Pendidikan dan Pengajaran Vol. 7 No. 4 (2024): Vol. 7 No. 4 Tahun 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i4.33519

Abstract

This study looks at the language used on Suntory Garuda's official website in their beverage product advertisements. The choice of language used in advertising is crucial since it can significantly affect how buyers view the product and how well it speaks to them. The study focuses on the use of figurative language, such as personification, similes, and metaphors, in order to fully comprehend stylistics. These techniques rely on deeper meanings and imagery that go beyond literal interpretations of words. The study also examines how advertising helps consumers become more aware of their options, build trust, and satisfy their desires. the grown of social media, has prompted an evolution in advertising to reach a large audience quickly and interactively. Sensible and thoughtful wording arouses emotions, crafts messages that stick in your memory, and establishes a powerful brand identity. This type of wording has the power to elevate or detract from an advertisement. The primary objective of this study is to comprehend Suntory Garuda's language style and how it influences the brand's reputation and customer involvement. The findings of this study have the potential to improve understanding of how language is effectively used in advertisements and how it affects consumer attitudes and decisions.
Pengaruh Konflik dan Lingkungan Kerja Terhadap Kinerja Pegawai Pada Kantor Dinas Pemadam Kebakaran Kota Parepare Nirwan, Nirwan
Jurnal Ilmiah Manajemen & Kewirausahaan Vol 8 No 3 (2022): Maret
Publisher : Fakultas Ekonomi dan Bisnis Institut Ilmu Sosial dan Bisnis Andi Sapada

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Abstract

Penelitian ini bertujuan untuk menjelaskan seberapa besar pengaruh konflik dan lingkungan kerja terhadap kinerja pegawai Aparatur Sipil Negara Dinas Pemadam Kebakaran Kota Parepare. Metode analisis yang digunakan dalam penelitian analisis regresi linear berganda. Populasi dalam penelitian ini seluruh Aparatur Sipil Negara Dinas Pemadam Kebakaran Kota Parepare. Tehnik pengambilan sampel menggunakan rumus slovin dengan jumlah 52 orang. Hasil penelitian ini menunjukkan bahwa konflik dan lingkungan kerja berpengaruh positif dan signifikan terhadap kinerja pegawai Dinas Pemadam Kebakaran Kota Parepare.
Co-Authors Adriana, Mustika Aisyah Warsid Akrom, Choirul Nur Alansar, Toufik Almanda, Almanda Aminudin Mane Kandari Andi Arninda Anggi Vahlevi Silaen, Irgi Anugrah Umar Arif Hidayat Bimbim Maghriby Burhanuddin AG CHALIL, CHALIL Dafiuddin Salim, Dafiuddin Dani Ramdani, Dani Elvin, Said Devi Fahmal, A. Muin Faisal, Imam Agus Faudi, Faudi Fauzi, Makmun Fithria, Fithria Haerani, Ika Aulia Halimatussakdiah Halimatussakdiah Hartaty, Neti Helmanda, Cut Mawar Hermansyah Hermansyah Illahi, Amanah Irfansyah Irfansyah Irgi Anggi Vahlevi Silaen Isminarni, Siti Isneini Isneini, Isneini Isra, Rahmi Jauhari, Julianti Jubaeda Jubaeda Kristian, Michael Rovendo Latifah Hanum Lestari, Noviana Malinda, Bianca Maulida, Sri Dewi Zahra Atira Megawanto, Rony Mohammad Arif Mohammad Ega Nugraha Mohammad Zeylo Auriza Muhammad Syahdan Mujani, Sahril Munazar Munazar Mustika Adriana Nabila Zulchairini Nasdwiana, Nasdwiana Nur, Anugrah Moh Nurhidayatullah Nurhidayatullah, Nurhidayatullah Nuryamin Nuryamin, Nuryamin Octavianus, R. Oetama, Saiful Purnomo P, Rana Anyndya Putra, Muhammad Arif Syah Putri Pesik, Caesaria Omega Rachmawati Hasid Rafika Sari Rafika Sari Rafina Rafina Rahmatun Nisa, Rahmatun Ramadhanty, Faiza Novia Ramadhina, Retno Riani, Eka Oktarina Rimadeni, Yeni Sahriman, Sitti Said, Devi Elvin Salahuddin Salahuddin Salma, Nabila Semmagga, Nuraeni Setiawan Mandala Putra Silfiana, Andi Sitio, Roma Sri Diana SRI RAHAYU suardi suardi Subhan, Andi Muhammad Suwardi Suwardi Suyati - Syam, Andi Fatmawaty Syamsul Bahri Taufik Taufik Windi Arista Wirdayanti Wulan, Nawak Yuswardi yuswardi, Yuswardi