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All Journal Kinesik Telematika : Jurnal Informatika dan Teknologi Informasi Kanal : Jurnal Ilmu Komunikasi Nomosleca ETNOSIA : Jurnal Etnografi Indonesia JURNAL SIMBOLIKA: Research and Learning in Communication Study Jurnal ASPIKOM MetaCommunication; Journal Of Communication Studies Jurnal Representamen NUSANTARA : Jurnal Ilmu Pengetahuan Sosial PRoMEDIA EQIEN - JURNAL EKONOMI DAN BISNIS JIKE : Jurnal Ilmu Komunikasi Efek Satwika : Kajian Ilmu Budaya dan Perubahan Sosial Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Jurnal Gema Ngabdi LINIMASA: JURNAL ILMU KOMUNIKASI Warta Ikatan Sarjana Komunikasi Indonesia The Journal of Society and Media Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Metafora: Education, Social Sciences and Humanities Journal RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Abdimasku : Jurnal Pengabdian Masyarakat Jurnal Ilmu Komunikasi Jurnal Ilmu Komunikasi Nusantara Science and Technology Proceedings Global and Policy Journal of International Relations Jurnal Dakwah dan Komunikasi Jurnal Ilmiah Wahana Pendidikan Da'watuna: Journal of Communication and Islamic Broadcasting JURNAL ILMIAH GLOBAL EDUCATION KARYA: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengbdian Teknik Mesin Jurnal Pengabdian Kepada Masyarakat Jurnal Signal Hulondalo Jurnal Ilmu Pemerintahan dan Ilmu komunikasi (JIPIK) Jurnal Pengabdian Masyarakat Dharma Andalas Innovative: Journal Of Social Science Research Khidmatuna: Jurnal Pengabdian Masyarakat JOSAR (Journal of Students Academic Research) Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Faedah: Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia Jurnal Spektrum Komunikasi Da'watuna: Journal of Communication and Islamic Broadcasting J-CEKI

Heidy Arviani

Universitas Pembangunan Nasional Veteran Jawa Timur

Author-ID : 3547147

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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ANALISIS KOMENTAR SARKASME NETIZEN TERHADAP TAYANGAN YOUTUBE DEDDY CORBUZIER BERSAMA AGUNG SUPRIO Anaziah Safitri; Sumardjijati Sumardjijati; Yuli Candrasari; Heidy Arviani
NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Vol 9, No 8 (2022): NUSANTARA : Jurnal Ilmu Pengetahuan Sosial
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jips.v9i8.2022.3127-3138

Penelitian ini menjelaskan penggunaan gaya bahasa sarkasme netizen dalam kolom komentar tayangan YouTube Deddy Corbuzier bersama Agung Suprio yang berjudul “Gue Wakilkan Ribut Sama Ketua KPI!!! Dari Pelecehan Sampai Saipul Jamil”. Gaya bahasa sarkasme merupakan gaya bahasa kasar yang disampaikan penutur untuk meluapkan rasa jengkel, kecewa dan emosi. Tujuan dari penelitian ini adalah mendeskripsikan bentuk serta tujuan bahasa sarkasme yang digunakan oleh netizen dalam kolom komentar tayangan YouTube. Penelitian ini menggunakan metode analisis isi kualitatif dan dianalisis menggunakan data sekunder atau studi pustaka. Hasil dari penelitian ini adalah bahasa sarkasme yang digunakan oleh netizen terdapat dua bentuk yakni ejekan yang dituliskan secara langsung dan sindiran yang dituliskan secara implisit, serta memiliki tujuan sebagai umpatan dan pemberian informasi.

Peningkatan Pelayanan Wisatawan dengan Penyusunan SOP Wisata Kampung Pecinan di Kelurahan Kapasan, Kota Surabaya Heidy Arviani; Vembika Fathan Kusuma; Via Rahma Aulinda; Uswatul Husna
Jurnal Gema Ngabdi Vol. 4 No. 2 (2022): JURNAL GEMA NGABDI
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jgn.v4i2.237

Standard Operating Procedures (SOP) is a standard in activities that coherently complete a job. One of the activities that require the establishment of SOPs is the management of tourist sites, one of which is the management of Wisata Kampung Pecinan (WKP), located in Kapasan Village, Simokerto District, Surabaya City. WKP is a tourist attraction that has been running for approximately 1.5 years, and many tourists have visited. However, WKP still does not have an SOP regulating all its activities, so it affects the quality of service and management of tourist attractions to be less than optimal. Therefore, in WKP management, it is necessary to prepare an SOP that regulates all activities. With the hope that it can become a guideline and consideration in implementing WKP management in the future. Making this SOP aims to improve the quality of Kampung Pecinan services and a form of community service. The preparation of the SOP consists of 4 stages of activities, including 1. The survey, 2. Discussion, 3. Preparation of SOP, and 4. Socialization. After going through these stages, they produce SOPs expected to improve the quality of service from WKP

Potensi Ketahanan Pangan Sistem Akuaponik saat Pandemi COVID-19 Masyarakat Kelurahan Bubutan, Surabaya Heidy Arviani; Aprilia Setya Kurniawati; Fara Amilia Jayanti; Indy Nadhea Safitri; Sulistiyawati Sulistiyawati; Dian Afifuddin; Haidar Ferdian Ilyasa
ABDIMASKU : JURNAL PENGABDIAN MASYARAKAT Vol 5, No 3 (2022): September 2022
Publisher : LPPM UNIVERSITAS DIAN NUSWANTORO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/ja.v5i3.652

Pandemi Covid-19 ini banyak menyebabkan kerugian besar yang terjadi dalam berbagai bidang salah satunya yaitu bidang ketahanan pangan. Perkembangan yang pesat di perkotaan juga merupakan faktor yang memengaruhi ketahanan pangan. Belum dapat dipastikan kapan pandemi Covid-19 akan berakhir, sehingga perlu dilakukan upaya untuk meminimalisir dampak di bidang ketahanan pangan yang diakibatkan oleh pandemi ini, salah satunya dengan penerapan sistem akuaponik. Kegiatan KKN Tematik Bela Negara 2021 yang dilakukan oleh bidang Inovasi dan Teknologi yaitu penerapan sistem teknologi akuaponik dengan tujuan untuk meningkatkan serta mengembangkan ketahanan pangan masyarakat RT. 03 RW. 05 Maspati di masa pandemi Covid-19. Adapun kegiatannya mulai dari sosialisasi program, penyusunan kerangka akuaponik kemudian disusul dengan percobaan penggunaan sistem teknologi akuaponik di RT. 03 RW. 05 Maspati . Pembuatan sistem akuaponik dalam kegiatan KKN ini dapat menjadi salah satu solusi ketahanan pangan di masa pandemi Covid-19. Hasil yang diperoleh dari sistem akuaponik ini dapat dimanfaatkan oleh masyarakat RT. 03 RW. 05 Maspati untuk memenuhi kebutuhan pangan rumah tangga atau keluarga dan juga dapat menunjang kondisi ekonomi masyarakat itu sendiri melalui pemasaran hasil panen akuaponik.

Kritik Satire pada Pejabat Negara Indonesia melalui Roasting Stand-Up Comedy Kiky Saputri di Youtube Dina Safira Putri; Zainal Abidin Achmad; Syifa Syarifah Alamiyah; Heidy Arviani; Roziana Febrianita
Jurnal Nomosleca Vol 8, No 2 (2022): Oktober, 2022
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/nomosleca.v8i2.7673

The roasting technique is a joke that aims to comment on or criticize people in an entertaining style. This study aims to analyze the delivery of criticism through the roasting of stand-up comedian Kiky Saputri to state officials. This qualitative research method uses virtual ethnographic approach by conducting virtual interviews with six informants. The researchers were participatively involved through the comment’s column on the YouTube account of Stand-Up Kompas TV and BUMN Muda. This research found that Kiky's courage to roast state officials in the form of satire criticism without camouflage, meaning openly mentioning names, events, and actual cases. This research concludes that the courage to roast with a satire criticism style is based on honesty in facts. The dictions avoid blasphemy, sarcasm, and insults. The satire criticism as a tool for evaluating the performance of Indonesian state officials and as a means of political educationKeywords: Roasting, Satire Criticism, Stand-Up Comedy, Virtual Ethnography

Branding melalui Sosial Media Mengenai Edukasi Sejarah Punden Sebagai Upaya untuk Melestarikan serta Peningkatan Wisata Situs Sejarah Punden di Kelurahan Karangpoh: Indonesia Heidy Arviani; Novianisa Asmar; Putri Aulia Aguswati
Abdi-mesin: Jurnal Pengabdian Masyarakat Teknik Mesin Vol. 2 No. 2 (2022): Abdimesin
Publisher : Program Studi Teknik Mesin Universitas Pembangunan Nasional "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/abdi-mesin.v2i2.51

Penelitian ini berjudul Branding melalui Sosial Media Mengenai Edukasi Sejarah Punden Sebagai Upaya untuk Melestarikan serta Peningkatan Wisata Situs Sejarah Punden di Kelurahan Karangpoh. Adapun tujuan dari penelitian ini adalah untuk mengetahui bagaimana tingkat kesadaran masyarakat di zaman kemajuan teknologi seperti ini dalam menciptakan serta membangun semangat untuk terus melestarikan budaya yang ada di daerahnya di era gempuran budaya-budaya modern seperti sekarang. Metode yang digunakan dalam memperoleh berbagai informasi terkait dengan penelitian ini yaitu ada beberapa cara seperti melakukan survey dan observasi. Selain itu juga membuat forum diskusi bersama pihak-pihak terkait, melakukan pendekatan dengan menggali informasi lebih dalam mengenai budaya sejarah apa saja yang berkembang di masyarakat sekitar lokasi KKN Kelompok 75. Turut serta berpartisipasi dalam kegiatan yang berlangsung dapat mempermudah mencapai tujuan dalam membangkitkan kembali wisata budaya sejarah yang dilakukan melalui konten-konten edukasi sejarah yang akan diangkat ke sosial media sehingga dengan pemanfaatan platform sosial media tersebut dapat menarik dan menambah insight dari pengguna sosial media yang kini berkembang sangat pesat. Dengan adanya kebudayaan sejarah yang berkembang di masyarakat sangat membuka peluang untuk meningkatkan potensi wisata terutama situs sejarah yang ada di kelurahan Karangpoh. Melalui branding di sosial media ini nantinya dapat menjadi gebrakan agar dikenal luas oleh masyarakat luar daerah sehingga tidak hanya masyarakat sekitar saja yang memiliki ketertarikan untuk melestarikan kebudayan, tetapi juga menyebarkan semangat pelestarian budaya kepada khalayak luas.

Sosial Media Marketing : Peluang & Tantangan bagi UMKM Lokal Di Masa Pandemi Covid-19 Heidy Arviani; Dyva Claretta; Kusnarto Kusnarto; Nisrina Delinda; Savira Izzaanti
JURNAL SIMBOLIKA: Research and Learning in Communication Study (E-Journal) Vol. 7 No. 1 (2021): JURNAL SIMBOLIKA APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/simbollika.v7i1.4356

Pandemi Covid-19 sangat berpengaruh dalam perekonomian Indonesia pada tahun 2020 termasuk Usaha Menengah Kecil dan Mikro (UMKM). Untuk mensiasatinya, para pelaku UMKM melakukan pemasaran online menggunakan sosial media yang mampu menjangkau pasar yang lebih luas dengan biaya operasional yang minim. Tujuan dalam penelitian ini adalah Bagaimana respon dan pengalaman pelaku UMKM lokal dalam penerapan Sosial Media Marketing. Metode penelitian yang digunakan deskriptif kualitatif dengan teknik pengambilan data melalui wawancara. Hasil penelitian bahwa sebagian besar para pelaku UMKM merupakan generasi X dengan tahun kelahiran 1965-1980 berlatar belakang pendidikan yang rendah cenderung kesulitan menyesuaikan diri dengan teknologi khususnya pada masa pandemi Covid-19 yang mengharuskan segala sesuatu serba online. Mereka tidak memiliki skill desain dan tidak mengerti bagaimana teknik foto produk yang menarik dan memiliki nilai jual. Kesimpulan penelitian ini para pelaku UMKM merupakan generasi X kesulitan untuk belajar menyesuaikan diri dengan teknologi khususnya pada masa pandemi Covid-19 yang mengharuskan segala sesuatu serba online.

Strategi Komunikasi Royale Durian Dalam Menghadapi Krisis Pembuangan Limbah Kulit Durian Melalui Media Sosial Instagram Dimas Putra Dirmagina; Heidy Arviani
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 1 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study examines and discusses the communication strategy used by Royale Durian in dealing with the crisis of disposing of durian skin waste through Instagram social media. The research method used is descriptive research with qualitative analysis, this approach is used because the data needed by the author is in the form of information from informants. The data needed in this study were obtained through information from managers and social media officers at Royale Durian. In collecting data, researchers used several techniques, namely observation, interviews, and documentation. The collected data is analyzed by data reduction, data presentation and data verification or drawing conclusions. From the results of the study it can be concluded that the Royale Durian communication strategy has five parts of the strategy used, namely Research, Design, Excute, Measurement or Evaluation, Report. However, there are facts that make it awkward at the plam (planning) and excute (implementation) stages. The obstacle to Royale Durian's communication strategy in dealing with crises is the media factor. Royale Durian also works closely with micro influencers to act as buzzers and hoard negative issues. Keywords: strategy, communication, instagram, buzzer

Pengembangan Kampung Kelor Kelurahan Banjarsugihan Sebagai Kampung Wisata Belanja Di Kota Surabaya Heidy Arviani; Rahma Wulandari; Ignatia Regita Wijaya; Putri Ambarwati; Rahmad Alfian Haryono
Jurnal Pengabdian Masyarakat Dharma Andalas Vol 1 No 1 (2022): Jurnal Pengabdian Masyarakat Dharma Andalas
Publisher : LPPM Universitas Dharma Andalas

Banjarsugihan Village is a village located in Tandes District, Surabaya City. Banjarsugihan Village has the potential to become a moringa-based tourism village. Moringa plants in addition to having various health benefits can also improve the economy of the local community through various kinds of processed products made from moringa. Moringa village shopping tourism is one of the efforts that can be done as a forum for MSMEs, especially Moringa-based ingredients in Banjarsugihan Village to be able to improve their economy. The realization of the Moringa village shopping tour in Banjarsugihan Village has certainly gone through various stages, especially in moving back MSMEs that are no longer active in production and increasing MSME branding in Banjarsugihan Village. By observing, socializing, training to make Moringa processed products and the formation of POKDARWIS and branding of Moringa village shopping tours. Through this KKN program, it is hoped that the development of Moringa village shopping tourism in Banjarsugihan Village will make the community understand what the benefits are and how to cultivate and process Moringa into a product so that it can improve the health and welfare of the community. Through this KKN program, it is hoped that Kampung Kelor in Banjarsugihan Village, Surabaya City can become a shopping tourism village for the community

Persepsi Mayarakat terhadap Pembentukan Citra Merek: Amirah Shinta Permatasari; Heidy Arviani
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 2 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study aims to determine the public's perception of creating a brand image in collaboration with PT. Lemonilo with NCT DREAM as Brand Ambassador. The Lemonilo company is collaborating with NCT DREAM as a Brand Ambassador which is part of a company promotion that is carried out with the aim of building and creating a brand image for the Lemonilo company. Lemonilo is collaborating with the boy group NCT DREAM who has a good personality, good image, and is also on the rise in Indonesia and South Korea. The research approach used in this research is qualitative research with a qualitative descriptive approach. Researchers use in-depth interviews or in-depth interviews. This method is used to obtain data on public perception of brand image formation in PT. Lemonilo Indonesia's collaboration with NCT DREAM as a brand ambassador. Based on the results of the analysis, the researcher found that each informant had various perceptions of brand image formation in the collaboration of PT. Lemonilo Indonesia with NCT DREAM as Brand Ambassador. In the formation of a perception, of course, the background is the existence of a frame of reference and a field of experience so that each individual can provide his own perception of what he receives and sees. With this collaboration that exists between Lemonilo and NCT DREAM, you will continue to imagine NCT DREAM in Lemonilo noodles because you feel proud that the two of you can make such an extraordinary collaboration.

Viralitas Trash Talking di Media Sosial Tiktok sebagai Gaya Baru Personal Digital Branding Afif Wilanda Anaqhi; Zainal Abidin Achmad; Saifuddin Zuhri; Heidy Arviani
Jurnal Nomosleca Vol 9, No 1 (2023): April, 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/nomosleca.v9i1.9487

Trash-talking Tante Lala on TikTok is a new phenomenon on social media. Its content can become a viral trend, and many TikTok users like it. The viral trash-talking content of Tante Lala shows that the dissemination that occurs involves the participation of TikTok users. This study explores the motivations of followers who make trash-talking viral content, the disseminationâ€™s way of Tante Lala's trash-talking content, and TikTok's role in the media-making process. This study uses the virtual ethnographic method to explain the cultural behavior of trash-talking by TikTok users. The results of this study show the various motivations of Tante Lala's followers in making a viral trend of trash-talking content. Furthermore, the trash-talking content of Tante Lala shapes personal branding as an entertaining TikTok account with a distinctive character. Meanwhile, TikTok is an effective digital tool for personal branding for Tante Lala.Â Â

Co-Authors Ade Kusuma Adella Putri Macharani Adinda Larasati Darmawan Aditya Ilham Priambodo Afif Wilanda Anaqhi Agustiawati, Putri Aulia Ahmad, Namira Yunita Alamiyah, Syifa Syarifah Alya Syahputri Amelia, Estherina Amirah Shinta Permatasari Anaziah Safitri Andisa Rizky Febrianti Annisa Dwi Safitri Anugrah Gultom, Daniel Aprilia Setya Kurniawati Ardhelia Damayanti Wirawan Augustin Mustika Chairil Azzahra Siregar, Thallah Baptista Varani, Chiara Berliana, Sandra Cindhi Eka Suciani Clareta, Dyva Daffan Firzatullah, Raka Damayanti, Nita Lutfiana Dewi, Sandra Berliana Dewi, Sandra Berliana Dian Afifuddin Dian Hutami Rahmawati Dian Hutami Rahmawati Diana Aqidatun Nisa Dimas Putra Dirmagina Dina Safira Putri Dinda Febri Putri Thaher Dita Atasa DR. CATUR MSI SURATNOAJI Dyva Claretta Endah Murniaseh Erika Yulyawati Fadhilah Amalia, Ghina Fahrudin, Tresna Maulana Fara Amilia Jayanti Fidela Rizky Ramadhani Ghassani Shabrina Prasetyo Hadiati, Novianisa Asmar Haidar Ferdian Ilyasa Ignatia Regita Wijaya Illah, Atok Ilmi Fadlilah Indriastuti, Yudiana Indy Nadhea Safitri Kayyisa, Binta Krisna Rendi Awalludin Kusnarto Kusnarto Kusnarto Kusnarto Kusuma, Ade Latif Ahmad Fauzan Linar Aprillia Vinka Tasya Lisanthoni, Angela Lutfiana, Nita Madania, Nuril Marisa Oktaviana Masnuna, Masnuna Mia Puspitasari Muhaimin, Amri Muhammad Usamah Robbani Mustikasari, Ratih Pandu Mutiara Kalyaveda Ni Made Nadia Resmarani Ninda Talita Utami Nisrina Delinda Nobertus Ribut Santoso Novianisa Asmar Nur Hanif Nuril Madania Olivia Nibtia Rahmadillah Prasojo Putri Ambarwati Putri Aulia Aguswati Putri, Cindy Prastia Rahma Wulandari Rahmad Alfian Haryono RAMADHAN, MUHAMMAD FARHAN Ratih Pandu Mustikasari Ratih Pandu Mustikasari Rena Rigin Putri Ridhotul Khafshoh Islami Rima Karmelia Fernanda Ririn Puspita Tutiasri Rizky Ramadhani, Fidela Rohmatul Afrida Nor Laili Roziana Febrianita Sabilla Mega Yustika Saifuddin Zuhri Santara, Marsha Vella Santara, Marsha Vella Santara, Marsha Vella Sari, Allan Ruhui Fatmah Satria Ikhtara Rizki Savira Izzaanti Septiana Dina Mahiro Sherly Yoland Artamevia Saputra Sofia Ayu Lestari Subardja, Natasya Candraditya Suciani, Cindhi Eka Suksmawati, Herlina Sulistiyawati Sulistiyawati Sumardjijati Sumardjijati Sumardjijati Syafrida Febriyanti Syahputri, Febriana Indah Teguh Yulianto, Teguh Thallah Azzahra Siregar Uswatul Husna Vembika Fathan Kusuma Via Rahma Aulinda Wibisono, Adi Yudha, Dhian Satria Yuli Candrasari Yuli Candrasari Yuliansya, Tedy Dwi Zainal Abidin Achmad Zamzami, Moch

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