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All Journal ASEAN Journal on Hospitality and Tourism Jurnal Bisnis dan Kewirausahaan Bhakti Persada Jurnal Aplikasi IPTEKS SOSHUM : Jurnal Sosial dan Humaniora [Journal of Social Sciences and Humanities] International Journal of Green Tourism Research and Applications Journal of Applied Sciences in Travel and Hospitality Jurnal Bali Membangun Bali International Journal of Glocal Tourism MALLOMO: Journal of Community Service International Journal of Travel, Hospitality and Events Jurnal Bisnis dan Kewirausahaan International Journal of Green Tourism Research and Applications Journal of Business on Hospitality and Tourism Jurnal Sains Terapan Pariwisata

Ni Nyoman Triyuni

Politeknik Negeri Bali

Author-ID : 3547852

Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Medicine & Pharmacology Public Health Social Sciences Transportation Veterinary Other

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PUBLIC RELATIONS STRATEGY IN ATTRACTING CUSTOMERS AT THE HOTEL FOUR SEASONS RESORT BALI AT JIMBARAN BAY I Ketut Dika; Ni Nyoman Triyuni; I Nyoman Meirejeki
Journal of Applied Sciences in Travel and Hospitality Vol 1 No 1 (2018): March 2018
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.359 KB)

This research was conducted at Hotel Four Seasons Resort Bali at Jimbaran Bay that aims to formulate a strategy of Public Relations in an attempt to attract customers. The purpose of this study are: (1) to know the strengths, weakness, opportunities and threats that affect Public Relations Public Relations strategy in attracting customers. (2) to find out the Public Relations strategy in attracting customers at the Hotel Four Seasons Resort Bali at Jimbaran Bay. This research is a descriptive qualitative research, which collects primary data through interviews and questionnaires. The method of determination of the sample was purposive sampling. Determination of internal and external factors with the use of EFAS and IFAS matrix to find out the position of the hotel and the SWOT analysis is used to decide the alternative Strategies. Based on the methods used, the position of the hotel is in cell V and the Strategies that can be used is forward integration. It can be implemented, namely the increased promotion by accentuating the uniqueness of the resort with a traditional Balinese village concept, through various distribution channels such as websites, social networks, magazines and TV (SO). Maintain the uniqueness of the resort in the form of traditional Balinese architecture with a modern touch (ST). Renew and add-on set reminders to review systems that haven't been ignored for all reviews that have been replied to (WO). Create an innovative event to inform the security conditions in the region of resort excellence and promoting at the same time maintained the uniqueness of the products of Four Seasons Resort Jimbaran (WT).

MARKETING STRATEGY THROUGH SALES CALL AND TELEMARKETING TO INCREASE ROOM REVENUE AT THE LERINA HOTEL NUSA DUA Ni Luh Linda Astri Rinsia Dewi; Ni Nyoman Triyuni; I Nyoman Winia
Journal of Applied Sciences in Travel and Hospitality Vol 1 No 2 (2018): June 2018
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (397.104 KB)

This research is conducted to know the indicators that become the strengths, weaknesses, opportunities and threats. The method used is descriptive qualitative with the number of respondents as many as 8 people through purposive sampling. Purposive sampling is the sampling of data sources with a specific purpose, means that the selected respondents are the people who know how the strategy will be used. Sales Call and Telemarketing are the optimum strategy used to increase room revenue. Based on effectivity and efficiency of these strategy, The Lerina Hotel Nusa Dua keep used these strategy to face client needed. The strength of The Lerina Hotel Nusa Dua is to have complete facilities, but the Weaknesses is to have merchandise that can be brought overside. The opportunities of The Lerina Hotel Nusa Dua is the secure of Bali Island as quite conducive, then the threats is the lifestyle of a growing community. The position of The Lerina Hotel Nusa Dua at present and future is in cell V or grows and stability. Being in a V cell position it is advisable to expand markets, production facilities and technologies through internal or external development through acquisitions or joint ventures with other companies in the same industry. The marketing strategies that can be applied to The Lerina Hotel Nusa Dua are Utilizing social media for promotional tools, Utilizing the Big Days of religious and local culture (Balinese) for promotion, Improving facilities owned to support event activities (MICE) such as adding amenities for meetings, and Adding some amenities that guests can take home as a souvenir. The advice given to the management is to maintain the cleanliness of the hotel and surrounding buildings, intensifying various promotions, especially in the field of Food and Beverage (F & B) and event in order to increase additional hotel revenue.

Best Practices of Sustainable Development to Make Six Senses Uluwatu a Green Hotel Adryansyah Pakpahan; I Gusti Agung Mas Krisna Komala; Ni Made Ernawati; Ni Nyoman Triyuni; Ni Wayan Wahyu Astuti; I Ketut Suja
Bali Membangun Bali: Jurnal Bappeda Litbang Vol 3 No 1 (2022): Jurnal Bali Membangun Bali, Volume 3, Nomor 1, April 2022
Publisher : Badan Riset dan Inovasi Daerah Provinsi Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51172/jbmb.v3i1.227

Purpose: This research aims to describe the implementation of sustainable development practices at Six Senses Uluwatu, Bali, in pursuing a green hotel. Design/methodology/approach: Methods of data collection used are by conducting depth-in interviews, distrib-uting questionnaires to 95 correspondents with incidental sampling technique, and observation. Data analysis method used is qualitative descriptive analysis through transcribing, coding, describing, and interpreting the data. Findings: Six Senses Uluwatu already implemented the best practices of sustainable de-velopment which including recycling waste paper, minimizing consumption and wastage resources, using a green-car electric vehicle, preventing in using dis-posable goods, using environmentally friendly cleaning chemicals, producing owned bottling plant water, practicing organic farming manner, applying zero-waste packaging, providing local employment, and equal opportunities to women and people of all background. Implications: These practices are aligned with the four key themes of Green Globe Standard including sustainable management, cultural heritage, social/economic, and envi-ronmental. Six Senses Uluwatu is eligible to become a green hotel through the implementation of best practices sustainable development at Six Senses Ulu-watu.

IMPLEMENTASI CUSTOMER RELATIONSHIP MARKETING PADA GRAND MIRAGE RESORT AND THALASSO BALI Ni Nyoman Triyuni; I Wayan Ade Nugraha
Jurnal Bisnis dan Kewirausahaan Vol 13 No 1 (2017): Jurnal Bisnis dan Kewirausahaan
Publisher : P3M Politeknik Negeri Bali

Tujuan penelitian ini adalah untuk mengetahui implementasi customer relationship marketing pada Grand Mirage Resort and Thalasso Bali. Penelitian ini merupakan analisis deskritif kualitatif yang dilakukan melalui pengkategorian. Data disajikan berdasarkan kategori lalu dilaksanakan komparasi data, kemudian penarikan simpulan. Bedasarkan hasil penelitian menunjukkan implementasi customer relationship marketing pada Grand Mirage Resort and Thalasso Bali yaitu menggunakan tiga konsep customer relationship marketing yang terdiri dari attraction, retention, dan enhancement. Attraction merupakan daya tarik andalan yang berupa program-program seperti All Inclusive dan Guest Daily Activities, selain itu penampilan karyawan yang menerapkan pelayanan prima melalui self friendliness, attitude dan attention. Retention merupakan sikap perusahaan untuk menjalankan hubungan dengan pelanggan yang bernilai guna, adapun program yang diterapkan adalah loyalty program repeater guest. Enhancement merupakan kemitraan yang dijalin untuk memperoleh posisi berkelanjutan di pasar dengan menjaga komunikasi dengan tamu, adanya kedekatan dengan para tamu, menumbuhkan hubungan jangka panjang serta dapat menanggulangi keluhan dari tamu.

Pengembangan Potensi Desa Beraban Sebagai Objek dan Daya Tarik Wisata di Kecamatan Selemadeg Timur, Kabupaten Tabanan Ni Nyoman Sri Astuti; Ni Nyoman Triyuni; Ni Ketut Bagiastuti; Ida Ayu Elistyawati
Bhakti Persada Jurnal Aplikasi IPTEKS Vol 6 No 2 (2020): November 2020
Publisher : P3M Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/bp.v6i2.2079

Desa Beraban Kecamatan Selemadeg Timur, Kabupaten Tabanan memiliki berbagai potensi yang layak untuk dikembangkan sebagai daya Tarik wisata. Tujuan yang ingin dicapai dalam program pengembangan desa mitra ini adalah memberikan solusi permasalahan masyarakat desa yang akan mengembangkan pariwisata. Analisis menggunakan analisis deskirptif dan SWOT analisis dengan matriks IE mengetahui alternatif pengembangan kegiatan kelompok pemandu wisata berupa pelatihan kepemanduan wisata, penyusunan paket wisata dan Bahasa Inggris. Hasil uji coba menunjukkan bahwa kepemandauan wisata mendapat nilai baik yaitu dengan nilai 78. Pelatihan memasak bahan lokal sangat bermanfaat bagi kelompok culinary karena selama masa pandemi Covid-19 tidak ada kegiatan wisata, maka kelompok ini memanfaatkan hasil pelatihannya dengan menangani kegiatan memasak pada event-event tradisional seperti pesta pernikahan atau upacara potong gigi dan kegiatan lainnya. Posisi Desa Beraban pada Matrik IE berada pada Sel V yang artinya Desa Beraban dalam posisi tumbuh dan berkembang. Alternatif potensi yang dikembangkan sebagai daya tarik wisata adalah sungai Yeh Hoo sebagai daya tarik wisata air di Kabupaten Tabanan.

Tourist Perception and Satisfaction on Food and Environment in Nusa Dua Tourism Area Dewa Made Suria Antara; Ni Nyoman Triyuni; Ni Gst Nym Suci Murni
Soshum: Jurnal Sosial dan Humaniora Vol 8 No 1 (2018): March 2018
Publisher : Politeknik Negeri Bali

The tourism industry is strongly influenced by the perception and satisfaction of tourists towards a destination. Perception is considered in conjunction with dynamic tourist expectations and perceptions. They are changing, so it is important to measure the tourist perception routinely. Perception is used as a base by travellers for assessing the quality of services rendered to them. This study aims at assessing the perception of tourists to some of the attributes of the Nusa Dua Tourism area and measuring tourist satisfaction against some of these attributes. The attributes to be measured are: environment and food. This research is a quantitative research. It employs questionnaires to collect data. Data were collected from 280 respondents who were selected through random sampling. The descriptive statistics (frequency, percentage, and average) and Importance-Performance Analysis (IPA) are employed to determine the perception and satisfaction of tourists towards the attributes of environmental and food at the Nusa Dua Tourism area. The result showed that Nusa Dua area management had provided excellent service to the two attributes and had considered them as important components in delivering satisfaction with their visit in Nusa Dua tourism area. The findings, from a marketing perspective is as a basis for the management of the Nusa Dua Tourism area in making policies for the improvement of the region, especially in meeting the tourists’ perception and satisfaction.

Promotion Strategy to Increase Room Occupancy during the Covid-19 Pandemic Ni Made Diantari; Ni Nyoman Triyuni; I Ketut Astawa; Nyoman Mastiani Nadra; A. Agung Putu Swabawa
International Journal of Travel, Hospitality and Events Vol. 1 No. 1 (2022): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

ABSTRACT Purpose: The purpose of this research is to identify the suitable promotion strategy that can be implemented to increase room occupancy during the Covid-19 pandemic at Pramana Watu Kurung Resort Ubud, Bali, Indonesia. Research methods: Data collection methods used are participation observation, semi-structured interviews, documentation, and questionnaires. The questionnaire was distributed to 10 informants from the head of department who were determined by purposive sampling technique. Data analysis technique used is descriptive qualitative analysis, SWOT analysis, Internal Factor Analysis Summary (IFAS), External Factor Analysis Summary (EFAS), Internal-External Matrix (IE), SWOT Matrix, and Quantitative Strategic Planning Matrix (QSPM) analysis. Findings: The internal factors with IFAS score 2,71 and external factors with EFAS score 2,05 can be known if the current position of promotion strategy in cell V, which is in the growth and stability with horizontal integration. SWOT analysis resulted in 8 alternative promotion strategies with a suitable promotion strategy that can be implemented to increase room occupancy during the Covid-19 pandemic is to collaborate with competitors with the highest TAS (Total Attractive Score) value, 144.67 that obtained from QSPM analysis. Implication: Pramana Watu Kurung Resort Ubud must do collaborate with competitors as a suitable promotion strategy to increase room occupancy. The collaboration aims to create profits through sharing the resources of each company to reduce costs and create new innovations. Keywords: promotion strategy, room occupancy, Covid-19 pandemic.

The Handling of Linen Needs in the Context of Cleanliness, Health, Safety, and Environment Sustainability Zainal Hasan; Ni Luh Eka Armoni; I Wayan Basi Arjana; Ni Nyoman Triyuni; Kanah; Wahyuning Dyah
International Journal of Travel, Hospitality and Events Vol. 1 No. 2 (2022): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

ABSTRACT Purpose: The purpose of this study was to analyze the needs and the handling of room linen at a five-star hotel located in Nusa Dua area, Bali, Indonesia, in the context of CHSE (cleanliness, health, safety, and environment sustainability). Research methods: The method used in this research is a qualitative method using descriptive data both in writing and orally from respondents through field observations, interviews, and documentation. Results and discussion: The housekeeping department's linen management system at the hotel has not met linen management standards. The availability of existing Linen with a theoretical method of at least 3 par stocks was found to be lacking in the number of linen and the way the linen was handled was still not in accordance with existing procedures. Implication: Handling of room linen needs to be improved to get optimal results and it is necessary to increase the number of linens so that hotel operations can run more effectively and efficiently and do not force linen that is no longer suitable for use to be reused. Keywords: linen, par stock, CHSE, hotel.

Training Program Influence in Enhancing Employee’s Performance at F&B Service the St. Regis Bali Resort I Putu Bayu Andreawan; Ni Nyoman Triyuni; I Ketut Astawa
Jurnal Bisnis dan Kewirausahaan Vol. 18 No. 1 (2022): JBK-Jurnal Bisnis dan Kewirausahaan
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Training is an important thing carried out by companies that provide opportunities for employees to improve their skills related to work. The study, entitled "Enhancing Employee's Performance by Training Program at F&B Service the St. Regis Bali Resort” aims to find out how to improve the performance of F&B service employees through training programs at The St. Regis Bali Resort. Sample in this study amounted to 30 respondents. This study uses a sampling technique that is a saturated sample. Data collected using a questionnaire that has been tested for validity and reliability. The data analysis used is simple regression analysis technique. From the study result at a significant level of 5% show that the training program has a positive and huge impact on the performance of F&B service employees as proven by the beta coefficient (β) of 0.761. The training program can influence the performance of F&B service employees was (R2) 53.0%. Therefore, there will be an increment in the performance of F&B service employees by 0.761. With indicators of the training program, namely: type of training, training materials and time of implementation. Hotel management must maintain or develop training for increasing.

The Implementation of Green Housekeeping Management at The St. Regis Bali Resort I Gede Mangku Setiawan; Ni Nyoman Triyuni; I Ketut Budarma; Dewa Made Suria Antara
International Journal of Green Tourism Research and Applications Vol. 3 No. 2 (2021): December 2021
Publisher : International Journal of Green Tourism Research and Applications

This research focuses on analyzing the implementation of green housekeeping management at The St. Regis Bali Resort. The data of the research was collected through observation, interview, questionnaires’ distribution, and documentation. The questionnaires were distributed to the 38 employees of the Housekeeping Department. Quantitative analysis was used to analyze the data. The research results using the frequency distribution of Likert scale with 5 (five) scales on the SPSS version 25.0 stated that the average value of the indicators related to the implementation of green housekeeping management on the questionnaire was a value of 4 or very well implemented. It is proved that the concept of green housekeeping management at The St. Regis Bali Resort has been implemented very well in the daily operations. It aims to preserve the environment, saving energy, and ensure maximum guest satisfaction.

Co-Authors A. Agung Putu Swabawa A. Agung Putu Swabawa A.A. Ketut Agung Cahyawan W Adryansyah Pakpahan Ayu Widya Wulandari Budi Susanto Desak Koming Sundari Dewa Made Suria Antara Gde Yudhie Adhitya Surya Pratama Gede Ginaya I Gde Agus Jaya Sadguna I Gede Mangku Setiawan I Gede Mudana I Gusti Agung Mas Krisna Komala I Gusti Agung Mas Krisna Komala Sari I Gusti Made Wendri I Gusti Putu Sutarma I Ketut Alit Widiana I Ketut Astawa I Ketut Astawa I Ketut Budarma I Ketut Dika I Ketut Suarja I Ketut Suarta I Ketut Suja I Ketut Sutama I Ketut Sutama I Nyoman Mei Rejeki I Nyoman Meirejeki I Nyoman Rajin Aryana I Nyoman Winia I Putu Bayu Andreawan I Putu Budiarta I Putu Budiarta I Putu Dio Oscar Pramudia I Putu Surya Anggana I Wayan Ade Nugraha I Wayan Basi Arjana I Wayan Basi Arjana Ida Ayu Elistyawati Ida Ayu Elistyawati Indah Utami Chaerunnisah Kadek Boby Mahardika Kadek Budiasa Kanah Kanah Linna Sagitarini Luh Putu Ayunita Kartini Made Ayu Krismasari Made Ruki Ni Gst Nym Suci Murni Ni Kadek Helen Kusuma Dewi Ni Kadek Putri Wulandari Ni Ketut Bagiastuti Ni Ketut Bagiastuti Ni Luh Ayu Kartika Yuniastari Sarja Ni Luh Eka Armoni Ni Luh Eka Armoni Ni Luh Linda Astri Rinsia Dewi Ni Luh Yuni Widyasari Ni Made Arisani Dewi Ni Made Diantari Ni Made Diantari Ni Made Ernawati Ni Made Ernawati, Ni Made Ni Made Mahayuni Ni Made Nitha Balistha Ni Made Nitha Balistha Ni Made Rai Sukmawati Ni Made Sudarmini Ni Made Visca Febrianti Ni Nyoman Sri Astuti Ni Putu Evi Yuli Cahyani Ni Putu Lianda Ayu Puspita Ni Putu Pande Dian Satya Dewi Ni Putu Wiwiek Ary Susyarini Ni Wayan Sunarti Ni Wayan Wahyu Astuti Nugraha, Putu Virgananta Nyoman Mastiani Nadra Nyoman Mastiani Nadra Pramanda Putra, Made Satria Prasetya Dewi, Ni Komang Ayu Putu Zara Chandika Devi Saputra, Kadek Vandy Darma Sari, I Gusti Agung Mas Krisna Komala Savitri Handayani Septevany, Elvira Subrata, Kadek Diana Agustini Putri Sylvine Pickel Chevalier Urmila, Ni Putu Wulan Diah Wahyuning Dyah Wahyuning Dyah Yadnya, Putu Ayu Indira Zainal Hasan Zainal Hasan

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