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All Journal Jurnal Al-Maqayis Jurnal Ilmiah Ekonomi Islam Jurnal Ulul Albab SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan IQTISHADUNA: Jurnal Ekonomi dan Keuangan Islam Jurnal Equity JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Quantitative Economics and Management Studies Jurnal Pengabdian kepada Masyarakat Econetica Kreasi: Jurnal Inovasi dan Pengabdian Kepada Masyaraka Jurnal Perbankan Syariah Darussalam (JPSDa) Indo-Fintech Intellectuals: Journal of Economics and Business IIJSE Majapahit Journal of Islamic Finance dan Management Majapahit Journal of Islamic Finance dan Management Journal of Community Empowerment Jurnal Pemberdayaan Masyarakat dan Komunitas Equity Journal of Sharia Economy and Islamic Tourism
Ahadiah Agustina
Universitas Muhammadiyah Mataram
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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PENGARUH STRUKTUR MODAL DAN PROFITABILITAS TERHADAP NILAI PERUSAHAAN PERBANKAN SYARIAH DI INDONESIA Agustina, Ahadiah; Huda, Nurul
IQTISHADUNA: Jurnal Ekonomi dan Keuangan Islam Vol. 13 No. 1 (2022): IQTISHADUNA: JURNAL EKONOMI DAN KEUANGAN ISLAM
Publisher : Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/iqtishaduna.v13i1.4850

Abstract

Every company has the same goal both short and long term that is to maximize and increase the prosperity of the shareholders. To achieve this, then the path that can be taken by the management company is to increase the profits obtained and maximize the value of the company. The purpose of this research is to know the influence of capital structure (DAR, DER) and profitability (ROA, ROE) to company value (EPS) in syariah banking at Indonesia Stock Exchange period 2015-2019. The population of this study is the Sharia (BUS) Commercial Bank listed on the Indonesia Stock Exchange 2012-2016. Method of determining the sample by purposive sampling method, with some criteria that have been determined then the number of samples is as much as 6 Sharia Commercial Banks. The research data is secondary data obtained from Annual Report (AR) year 2015-2019. Data analysis technique used in this research is panel data regression analysis. The results obtained in this study indicate that: 1) DAR has no significant and significant effect on firm value, 2) DER has a significant positive effect on firm value, 3) ROA has no effect on firm value, 4) ROE has no effect on firm value.
The Effect Of Product Innovation And Service Quality On Customer Satisfaction: A Study On Indonesian Sharia Banks Aolia, Jumatul; Aulia, Putri; Rosmiati; Ananta, Herdi Gilang; Agustina, Ahadiah
JPSDa: Jurnal Perbankan Syariah Darussalam Vol. 5 No. 02 (2025): Juli 2025
Publisher : Institut Agama Islam Darussalam Blokagung Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30739/jpsda.v5i02.4138

Abstract

This study aims to analyze the effect of product innovation and service quality on customer satisfaction at Islamic banks in Indonesia. The main issue in this study relates to the importance of developing relevant service and product strategies in increasing customer satisfaction and loyalty in the increasingly competitive Islamic banking sector. The approach used is quantitative with descriptive design. Primary data were collected through the distribution of Likert scale questionnaires to 100 randomly selected respondents. The independent variables consist of product innovation (X?) and service quality (X?), while the dependent variable is customer satisfaction (Y). The analysis technique used is multiple linear regression with the help of SPSS software version 22. The results showed that both product innovation and service quality have a significant influence on customer satisfaction, both partially and simultaneously. Simultaneously, the two variables explain 74.7% of the variation in customer satisfaction. The findings confirm the importance of product renewal and service quality improvement as key strategies in strengthening the position of Islamic banks in Indonesia.
Pengaruh Peran Komite Audit dan Dewan Pengawas Syariah Terhadap Earnings Management Pada Perbankan Syariah di Indonesia Agustina, Ahadiah
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 1 No 2 (2019): November 2019
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.0602/econetica.v1i2.87

Abstract

ABSTRAK Penelitian ini bertujuan untuk menguji pengaruh peran komite audit dan dewan pengawas syariah terhadap manajemen laba di perbankan syariah di Indonesia pada 2015-2018. Peran komite audit dan dewan pengawas Syariah pada manajemen laba diukur berdasarkan karakteristiknya. Sampel yang digunakan dalam penelitian ini terdiri dari 11 bank umum syariah di Indonesia yang terdaftar di perbankan syariah di Indonesia dari tahun 2015 hingga 2018. Penelitian ini menggunakan data sekunder dalam bentuk laporan tahunan dan laporan good corporate governance (GCG) dari bank umum syariah periode 2015 -2018. Hasil dari penelitian ini adalah bahwa peran komite audit dan dewan pengawas syariah terhadap manajemen laba diukur dengan ukuran komite audit, aktivitas komite audit, keahlian komite audit, independensi komite audit, ukuran dewan pengawas syariah, keahlian dewan pengawas syariah, pengawasan syariah, pengawasan syariah kegiatan dewan, dengan penerapan GCG oleh BI di bank umum dapat mengurangi konflik kepentingan yang terjadi dan meningkatkan kinerja perbankan syariah khususnya dengan harapan menarik investor untuk meningkatkan investasi mereka. Hipotesis penelitian diuji dengan menggunakan Metode Ordinary Least Squares (OLS). Data dianalisis dengan menggunakan eviews 8.0
PELATIHAN STRATEGI PEMASARAN DIGITAL, BRANDING DAN PACKAGING MODERN PADA UMKM JAMU TRADISIONAL Dewi, Novi Yanti Sandra; Abdillah, Muhammad Zaki; Hulaimi, Ahmad; Agustina, Ahadiah; Aini, Nur
Journal of Community Empowerment Vol 4, No 2 (2025): September
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jce.v4i2.33987

Abstract

ABSTRAK                                                                                               Industri rumahan jamu tradisional Bude Nur menghadapi tantangan terkait pemasaran dan pengemasan produk. Program ini bertujuan untuk meningkatkan daya saing usaha melalui pelatihan yang mencakup tiga aspek utama: pemasaran digital, branding, dan desain kemasan modern. Pelatihan ini dilaksanakan dengan melibatkan tim pengabdian masyarakat dari Universitas Muhammadiyah Mataram, berkolaborasi dengan mitra untuk mengembangkan strategi pemasaran yang lebih efektif dan profesional. Metodologi yang digunakan dalam kegiatan ini adalah pendekatan partisipatif dan praktis, yang melibatkan mitra secara aktif dalam setiap tahapan program, mulai dari perencanaan hingga evaluasi. Selama pelatihan, mitra diajarkan cara memanfaatkan media sosial facebook dan platform e-commerce, untuk memperluas jangkauan pasar. Selain itu, pelatihan branding dan desain kemasan juga diberikan untuk membantu meningkatkan daya tarik produk jamu tradisional Bude Nur. Hasil kegiatan ini menunjukkan peningkatan daya saing produk Bude Nur yang signifikan. Mitra berhasil memanfaatkan strategi pemasaran digital yang lebih luas, mengembangkan merek yang lebih kuat, dan merancang kemasan produk yang lebih informatif dan menarik. Program ini berhasil memberikan dampak positif bagi Bude Nur dalam mengembangkan kemampuan pemasaran dan pengemasan, serta memperluas jangkauan pasarnya. Kata kunci: pemasaran digital; branding; packaging; UMKM; jamu ABSTRACTBude Nur's traditional herbal medicine home industry faces challenges related to product marketing and packaging. This program aims to improve business competitiveness through training covering three main aspects: digital marketing, branding, and modern packaging design. The training was conducted by involving a community service team from the University of Muhammadiyah Mataram, collaborating with partners to develop more effective and professional marketing strategies. The methodology used in this activity is a participatory and practical approach, which actively involves partners in every stage of the program, from planning to evaluation. During the training, partners are taught how to utilize social media platforms like Facebook and e-commerce platforms to expand market reach. In addition, branding and packaging design training is also provided to help increase the appeal of Bude Nur's traditional herbal medicine products. The results of this activity show a significant increase in the competitiveness of Bude Nur's products. Partners successfully utilized a broader digital marketing strategy, developed a stronger brand, and designed more informative and attractive product packaging. This program has successfully had a positive impact on Bude Nur in developing marketing and packaging capabilities, as well as expanding its market reach. Keywords: digital marketing; branding; packaging; SMEs; herbal medicine
Peningkatan kapasitas pemasaran usaha berbasis digital pada kelompok ternak milenial sukses bersama Dewi, Novi Yanti Sandra; Muliatiningsih, Muliatiningsih; Agustina, Ahadiah; Nurmitasari, Nurmitasari; Arnola, Aditya
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 9, No 5 (2025): September
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v9i5.34104

Abstract

Abstrak Kelompok ternak milenial sukses bersama saat ini menghadapi permasalahan terkait pemasaran usaha yang masih dilakukan secara konvensional, sehingga jangkauan pasar hanya berskala lokal. Kegiatan pengabdian ini bertujuan untuk mengembangkan pemasaran usaha kelompok ternak milenial sukses bersama  berbasis media sosial marketplace facebook, instagram, dan e-commerce shopee, sehingga pemasaran usaha dapat dilakukan secara online dan memperluas jangkauan pasar. Kegiatan dilakukan dengan melibatkan kelompok ternak milenial sukses bersama secara aktif, kelompok ini diketua oleh Multazam yang beralamat di Dusun Dasan Lauk, Desa Arjangka, Kabupaten Lombok Tengah dengan jumlah peserta sebanyak 20 orang. Metode pelaksanaan meliputi sosialisasi terkait strategi pemasaran, pelatihan dan penerapan teknologi dalam pemasaran secara online, pendampingan pemasaran usaha dengan memanfaatkan media sosial dan e-commerce, serta monitoring dan evaluasi. Inovasi yang diterapkan mencakup penggunaan platform marketplace facebook, instagram, dan shopee untuk pemasaran sapi dan pakan fermentasi. Hasil kegiatan menunjukkan peningkatan pengetahuan dan keterampilan kelompok ternak milenial sukses bersama terkait pemasaran berbasis digital, dimana pengetahuan meningkat sebesar 85% dan keterampilan meningkat sebesar 80%. Kata kunci: peningkatan kapasitas; pemasaran usaha; pemasaran digital; kelompok ternak. Abstract The milenial sukses bersama livestock group is currently facing challenges related to conventional business marketing, which limits market reach to the local scale. This community service activity aims to develop the group’s business marketing through social media platforms such as marketplace facebook, instagram, and the e-commerce platform shopee, enabling online marketing and expanding market reach. The program was carried out with the active involvement of the group, chaired by Multazam and located in Dusun Dasan Lauk, Arjangka Village, Central Lombok Regency, with a total of 20 participants. The implementation methods included socialization on marketing strategies, training and application of online marketing technology, business marketing assistance using social media and e-commerce, as well as monitoring and evaluation. The innovations applied involved the use of marketplace facebook, instagram, and shopee to market cattle and fermented feed products. The results showed an increase in the group’s knowledge and skills in digital-based marketing, with knowledge increasing by 85% and skills by 80%. Keywords: capacity building; business marketing; digital marketing; livestock group.
The Impact of Digital Marketing and Product Pricing on Purchase Intention and Customer Satisfaction Ulfitriana; Dewi, Novi Yanti Sandra; Agustina, Ahadiah; Mukhlisin
Quantitative Economics and Management Studies Vol. 6 No. 5 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.qems4120

Abstract

This study aims to analyze the impact of digital marketing and pricing on consumer buying interest and customer satisfaction at three bakery shops in Mataram City: Delicious Mooik, Luna Bakery, and Mirasa Bakery. The research method used is descriptive quantitative with a survey approach. A sample of 105 respondents was taken using accidental sampling technique and analyzed using multiple linear regression with the help of SPSS software. The results showed that digital marketing contributed 30.3% to purchase intention, while pricing had a greater influence, at 54%. When combined, the effect increases to 59.8%. Digital marketing also contributed 32% to customer satisfaction, while pricing had a more dominant impact, at 49.8%. Simultaneously, these two variables influence customer satisfaction by 57.2%. Pricing has a more dominant influence than digital marketing on both dependent variables. The implications of this study indicate that bakery businesses in Mataram City need to prioritize competitive pricing strategies, such as ensuring price compatibility with product quality and benefits. On the other hand, optimizing digital marketing by utilizing social media and e-commerce platforms can increase customer interaction and brand trust, thereby supporting increased customer satisfaction and long-term loyalty. This combination of strategies is important to create sustainable competitiveness in the bakery industry.
Meningkatkan Pemahaman Keagamaan Jamaah Majlis Taklim Masjid Nurul Huda Dasan Baru Menggunakan Buku Tuntunan Ibadah Bulan Ramadhan Nasarudin, Nasarudin; Husnan, Husnan; Said, Khaeruddin; Aqodiah, Aqodiah; Helwani, Ahmad; Ishanan, Ishanan; Mappanyompa, Mappanyompa; Agustina, Ahadiah; Dewi, Novi Yanti Sandra; Ali, Mustafa; Nurjannah, Nurjannah; Wardi, M. Musfiatul; Izomi, M. Syahrul
Jurnal Pemberdayaan Masyarakat dan Komunitas Vol 2, No 2: 2025
Publisher : STAI Nurul Islam Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52620/jpmk.v2i2.177

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan pemahaman keagamaan jamaah Majlis Taklim Masjid Nurul Huda Dasan Baru dalam menyambut dan menjalani ibadah bulan suci Ramadhan. Program ini dilaksanakan oleh dosen Fakultas Agama Islam Universitas Muhammadiyah Mataram dengan menggunakan buku Tuntunan Ibadah Bulan Ramadhan sebagai panduan utama. Kegiatan dilaksanakan dalam tiga tahap, yaitu persiapan dan perencanaan, pelaksanaan, serta evaluasi. Tahap persiapan melibatkan koordinasi dengan pengurus Majlis Taklim dan masyarakat setempat untuk menyusun jadwal, memilih narasumber, serta menyusun materi yang relevan dengan kebutuhan jamaah. Pada tahap pelaksanaan, kegiatan dilakukan dalam bentuk kajian dan diskusi interaktif yang membahas puasa, salat tarawih, zakat, dan amalan sunnah lainnya, disertai sesi tanya jawab serta simulasi praktik ibadah guna memperkuat pemahaman peserta. Evaluasi dilakukan dengan mengamati partisipasi jamaah, menyebarkan kuesioner kepuasan, serta melakukan refleksi terhadap peningkatan pemahaman yang diperoleh selama kegiatan berlangsung. Hasil evaluasi menunjukkan bahwa kegiatan ini berhasil meningkatkan pemahaman keagamaan dan partisipasi aktif jamaah dalam kegiatan keislaman. Dengan pendekatan yang komunikatif dan berbasis kebutuhan, kegiatan ini diharapkan dapat berkelanjutan dan memberikan dampak positif dalam pembinaan keagamaan masyarakat.
Pengaruh Pembiayaan Akad Murabahah PNM MEKAR Syariah Terhadap Pertumbuhan Ekonomi Masyarakat Kelurahan Sampir Kecematan Taliwang Buanita, Buanita; Agustina, Ahadiah; Hidayanti, Nur Fitri
JPEK: Jurnal Pendidikan Ekonomi dan Kewirausahaan Vol 8 No 1 (2024): JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan)
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/jpek.v8i1.25557

Abstract

PNM was established as the government's struggle as a financial management body to promote, maintain and share small and medium enterprises (MSMEs). . The method of data collection is carried out by questionnaires, observations, interviews and documentation, as well as collecting data from numbers and interpreting them into tabulations. This study aims to determine the effect of financing the PNM MEKAAR syariah murabahah contract on the economic growth of the village community in Sampir Taliwang sub-district. The result of this study is that the effect of financing the PNM MEKAAR syariah murabahah contract on the economic growth of the Sampir village community with the help of capital affects the community who join a group and have managed their business well so that they can generate profits that can meet individual needs and family needs.
Impact of Fintech and Risk Management on The Sustainability Performance of MSMEs (Micro, Small and Medium Enterprises) Safira, Safira; Agustina, Ahadiah; Hidayanti, Nur Fitri; Mukhlishin, Mukhlishin
EQUITY Vol 28 No 1 (2025): EQUITY
Publisher : Department of Accounting, Faculty of Economics and Business, Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34209/equ.v28i1.10160

Abstract

This study aims to analyse the impact of Fintech and Risk Management on the Sustainability Performance of MSMEs in Mataram City. Using a quantitative approach, this study involved 100 MSMEs that have adopted Fintech services in the sub-district cakranegara and sub-district mataram areas. Data was collected through a 5-point Interval scale-based questionnaire and analysed using multiple linear regression with SPSS software version 22. The results showed that Fintech has a significant effect of 27.8% on MSME Sustainability Performance, while Risk Management has a significant effect of 53%. These findings highlight the importance of digital financial literacy and strategic risk management implementation in supporting MSME business sustainability. This research recommends MSME players to optimally utilise Fintech services and implement structured risk management. In addition, government policies are expected to facilitate digital financial literacy training and provide technical guidance on risk management for MSMEs. With this approach, Fintech will not only improve MSME competitiveness but also strengthen their business sustainability in the digital economy era. Keywords: Financial Technology (Fintech); Risk Management; Sustainability Performance MSMEs.
Islamic Service Development: Analysis Of Customer Satisfaction In The Cafeteria Of Muhammadiyah Mataram University Agustina, Ahadiah; Syahrani, Risma; Saputra, Dalingga
Journal of Sharia Economy and Islamic Tourism Vol 1, No 2 (2021): Maret
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jseit.v1i2.8283

Abstract

Fostering Islamic services for the college canteen is very important to maintain business continuity. At Muhammdiyah University Mataram, canteen consumers include students, employees, and lecturers. Based on the level of implementation of management, operations, completeness of facilities and infrastructure, as well as services, the canteen of Muhammadiyah Mataram University becomes canteen A, B+, and B. This research aims to foster Islamic canteen services at Muhammadiyah Mataram University. This development is carried out by qualitative methods related to aspects of halal food, food safety, halal food, location comfort, and price involving 10 respondents. The results showed still lack of customer satisfaction with canteen service at Muhammdiyah Mataram University. the most dominant variable that affects the performance of canteens A and B is food halalness. Managers of canteen A and canteen B can make alternatives to Islamic service standards and halal menu production and uniform prices in order to create healthy business competition. Canteen at Muhammdiyah University Mataram is expected to have a special sales area to minimize biological or physical contamination. The manager of the canteen of Muhammdiyah Mataram University is expected to pay more attention to the condition of the canteen to create a more comfortable atmosphere as a place to eat and discuss, as a description of the college canteen. Halal certification is expected.
Co-Authors Abdillah, Muhammad Zaki Abdul Wahab Abdul Wahab Ageska Nugroho AHMAD HULAIMI, AHMAD Ali, Mustafa Ananta, Herdi Gilang Aolia, Jumatul Aqodiah, Aqodiah Ariani, Zaenafi Arnola, Aditya Aulia, Putri Baiq Ida Astini Buanita, Buanita Dewi, Novi Yanti Sandra Fitri Hidayanti, Nur Fitriana, Nabilla HELWANI, AHMAD Hidayanti, Nur Fitri Hindayanti, Nur Fitri Husnan Husnan Imam Mabrur Indri Indri Ishanan, Ishanan IZOMI, M. SYAHRUL Izomi, Syahrul Mabrur, Imam Mappanyompa, Mappanyompa Masykur, M. Zaki Masykur, Muhammmad Zakki Maulana, Bayu Mukhlishin, Mukhlishin Mukhlisin Mukhlisin Mukhlisin Mukmin Mukmin Mukmin Mukmin Muliatiningsih Muliatiningsih Muttaqien, Furqon Zainul Nasarudin, Nasarudin Niswatun Hasanah Novi Yanti Sandra Dewi Nur Aini Nur Jannah Nurjannah Nurjannah Nurmitasari Nurmitasari, Nurmitasari Nurul Huda Nurul Huda Pratama, Rezky Chikal Putri, Risma Sahrani Ramadhan, Tauhid Rejeki Rosmiati Safira, Safira Said, Khaeruddin Sandra Dewi, Novi Yanti Saputra, Dalingga Sardi, Janudin Supiani, Haerati Syaharani, Jihan Syahrani, Risma Ulfitriana Wardi, M. Musfiatul Yanti Sandra Dewi, Novi