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Digitalisasi Pemasaran melalui Sosial Media Marketing pada UMKM di Wilayah Banjarmasin Edy Mahfudz; Ridha Septina Arini; Periyadi Periyadi; Hairul Hairul; Sanusi Sanusi; Abdurrahman Abdurrahman; M. Gunawan Perdana
Jurnal Kemitraan Masyarakat Vol. 2 No. 4 (2025): Desember : Jurnal Kemitraan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/jkm.v2i4.2657

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are the backbone of regional economies, including in the city of Banjarmasin, as they play a crucial role in job creation and income generation for local communities. However, many MSMEs continue to face challenges in the marketing aspect, particularly due to their reliance on conventional marketing methods that have limited reach and require relatively high costs. In response to these issues, this community service program aims to promote the digitalization of MSME marketing methods in Banjarmasin through intensive training and mentoring in the utilization of social media marketing. The implementation methods include an initial needs assessment survey to identify partners’ levels of understanding, workshops on digital marketing strategies, and hands-on mentoring for direct implementation on social media platforms such as Instagram and Facebook. The results of the program indicate a significant improvement in MSME actors’ knowledge and skills, particularly in managing business accounts, developing content strategies, and creating visually appealing content that aligns with target market characteristics. Furthermore, MSME partners were able to expand their market reach more effectively and efficiently, which is expected to enhance business competitiveness and sustainability in the digital era.
Pengaruh Nilai Tukar Rupiah dan Suku Bunga Terhadap Indeks Harga Saham Gabungan Periode Tahun 2023-2024 Sri Bulkia; Orbawati Orbawati; Husnurrofiq Husnurrofiq; Sanusi Sanusi
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9345

Abstract

Changes in the value of financial exchange have significant implications that have multi-faceted consequences. Secondly, these fluctuations directly influence the competition of domestic Jaisai products on the global stage. When the value of local foreign exchange increases, export products can become more expensive in international markets, while imported products become more affordable, so their income can affect the financial performance of companies listed in Bursai Indonesia Effect. Secondly, changing the value of exchange is also crucial in determining the capital and investment in stock market. As a result, the weakening value of the rupiah exchange rate can reduce the potential profits for foreign investors who want to increase capital, because the value of their investments will decrease. This condition often results in a general decline in investors' interest in capital, resulting in a negative impact on the Composite Stock Price Index. Interest rate variables and exchange rates are comparable and have a significant impact on the Composite Stock Price Index. This is proven by the scientific significance value which reaches 0.001, which is lower than the scientific significance value determined by (0.05). The findings of this F test show that H0 is rejected and H1 is accepted.  
Sosialisasi Hukum Pencegahan Perundungan di SMA Negeri 2 Slawi Moh Taufik; Sugiyanto Sugiyanto; Soesi Idayanti; Evy Indriasari; Sanusi Sanusi; Moh. Wildan
Jurnal Kabar Masyarakat Vol. 4 No. 2 (2026): Mei: JURNAL KABAR MASYARAKAT
Publisher : Institut Teknologi dan Bisnis Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jkb.v4i2.3878

Abstract

The practice of bullying is an act of exercising dominance to inflict harm upon others through verbal abuse, physical violence, or psychological pressure, which ultimately leaves the victim in a state of depression and chronic helplessness. This concept is derived from the English term "bull," representing an animal that strikes out unpredictably. In an etymological sense, it refers to individuals who target the vulnerable. Perpetrators, known as bullies, operate under the assumption that they possess the power to control their victims, who feel permanently intimidated and weak. The primary goal of this particular initiative is to equip students with a deep awareness regarding the necessity of helping one another and fostering genuine care within their community. Furthermore, it seeks to prevent the occurrence of bullying behaviors, considering that such toxic actions result in detrimental impacts that affect not only the victims and the perpetrators but also the entire social fabric of the institution.
Breach of Contract in the Cooperative Management Agreement of Oil Palm Plantations: A Research Study in Suro Makmur, Aceh Singkil Rahman Rahman; Sanusi Sanusi; M. Jafar
International Journal of Law and Society Vol. 3 No. 3 (2026): July: International Journal of Law and Society
Publisher : Asosiasi Penelitian dan Pengajar Ilmu Hukum Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/ijls.v3i3.953

Abstract

Cooperative agreements for the management of oil palm plantations constitute a common legal relationship among communities in Suro Makmur, Aceh Singkil. Under Indonesian civil law, agreements are governed by the Indonesian Civil Code, particularly Articles 1320 and 1338, which regulate the validity and binding force of contracts. Accordingly, each party is required to fulfill the rights and obligations agreed upon in the contract. In practice, however, oil palm plantation management agreements frequently result in breaches of contract due to the failure of one or more parties to perform their obligations. Such breaches may take the form of non-performance, delayed performance, improper performance, or actions contrary to contractual provisions, as regulated in Article 1234 of the Indonesian Civil Code. These violations often lead to economic losses, reduced trust between parties, and legal uncertainty. Furthermore, Articles 1238 and 1243 stipulate that parties committing a breach of contract may be liable for compensation, costs, and damages arising from non-performance. This study employed an empirical juridical method with a qualitative approach through interviews, field observations, and library research. The findings reveal that breaches commonly occur in the form of failure to fulfill obligations, delays, improper performance, and actions inconsistent with the agreement. Disputes are generally resolved through non-litigation mechanisms, such as deliberation and mediation involving customary leaders or village authorities, while court proceedings are pursued only when amicable settlement fails. The study concludes that legal certainty requires not only contractual agreements but also good faith and legal awareness among the parties. Therefore, comprehensive written agreements regulating rights, obligations, profit-sharing, duration, and dispute resolution mechanisms are essential to prevent breaches of contract and strengthen legal certainty.
Inovasi Pembelajaran PAI melalui Penerapan Metode Talking Stick pada Materi Gibah dan Tabayun di SMP 1 Kudus Farandika Nanda Pratama; Sanusi Sanusi; Fitra Irpandi
ANWARUL Vol 5 No 3 (2025): JUNI
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/anwarul.v5i3.5556

Abstract

This study is motivated by the need for innovation in PAI learning to increase student activeness and understanding, especially on the material “Avoiding Gibah and Carrying out Tabayun.” The lecture method which is still dominant often causes boredom, so a more interactive approach is needed. This study aims to analyze the content of grade 7 PAI learning materials, examine the concept of the talking stick method, and evaluate its application in the material using a qualitative approach through a case study method conducted in class 7H SMP 1 Kudus. Data were collected through observation, interviews with PAI teachers and students, and documentation of teaching materials. The results showed that the teaching materials used were in accordance with the curriculum standards, although the learning outcomes were not explicitly stated so that teachers needed to adjust them with additional references. The application of the talking stick method proved effective in increasing students' active participation, critical thinking skills, and understanding of the concepts of gibah and tabayun. However, there were obstacles in time management and equal distribution of speaking opportunities. In addition, this research contributes to the development of PAI learning methods that are more innovative and relevant to students' learning styles and needs. With the modification of this method, it can be an effective alternative in shaping students' characters to be wiser in communicating and applying the principle of tabayun in daily life.