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Vespa as a Reflection of the Self: Exploring Employee Identity in the Workplace Saputra, Pramana
Equator Journal of Management and Entrepreneurship (EJME) Vol 14, No 2 (2026): Equator Journal of Management and Entrepreneurship
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/ejme.v14i2.105237

Abstract

This study examines how Vespa ownership functions as a form of identity work within the workplace. Moving beyond utilitarian perspectives, the research conceptualizes Vespa as a symbolic artifact through which employees construct, negotiate, and perform professional identity. Using a qualitative design and Interpretative Phenomenological Analysis (IPA), in-depth interviews were conducted with eight Vespa-owning professionals in Pontianak, Indonesia. The findings reveal that Vespa ownership operates across four interrelated dimensions: as a symbol of achievement and aesthetic distinction; as a medium of professional self-presentation; as a catalyst for social connectedness within organizational settings; and as an extension of professional identity. The study demonstrates that material possessions can mediate the relationship between personal authenticity and organizational culture, contributing to both individual meaning making and workplace cohesion. By situating symbolic consumption within organizational life, this research extends theories of the extended self and identity work, offering new insights into how lifestyle symbols shape professional self-construction in contemporary workplaces.
Burnout Among Generation Z in Creative Agencies: The Role of Work-Life Balance and Workload through Job Stress Rahmah, Adilah; Daud, Ilzar; Saputra, Pramana; Fauzan, Rizky; Syahbandi, Syahbandi
Economics and Digital Business Review Vol. 7 No. 1 (2026)
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/ecotal.v7i1.3676

Abstract

The fast-paced work environment and project-related pressures in the creative agency sector may increase the risk of burnout among Generation Z employees. This study aimed to examine the effects of work-life balance (WLB) and workload on burnout, with work stress as a mediating variable. A quantitative approach was employed using a survey of 200 Generation Z employees working in creative agencies in Indonesia, selected through purposive sampling. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 4. The results indicated that WLB had a negative and significant effect on work stress (β = -0.575; p < 0.001), whereas workload had a positive and significant effect on work stress (β = 0.502; p < 0.001). Workload and work stress also had positive and significant effects on burnout (β = 0.312; p < 0.01; β = 0.489; p < 0.001), while WLB did not have a significant direct effect on burnout (β = -0.124; p > 0.137). In addition, work stress mediated the relationships between WLB, workload, and burnout. These findings suggest that burnout among Generation Z employees in creative agencies is primarily shaped by work stress arising from excessive job demands, highlighting the importance of managing workload and promoting work-life balance to reduce burnout risk.