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Penerapan Komunikasi Persuasif Pimpinan untuk Meningkatkan Kedisiplinan dan Motivasi Mahasiswa di STAI-YDI Lubuk Sikaping Dafrizal Dafrizal; Sarmiati Sarmiati
MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Vol 7, No 1 (2023)
Publisher : Prodi Pendidikan Sejarah Fakultas Keguruan dan Ilmu Pendidikan Universitas Islam Sumatera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/mkd.v7i1.6754

Abstract

This research discusses the case of lack of discipline among students at STAI-YDI Lubuk Sikaping, particularly in terms of attendance and payment of tuition fees, which have negative impacts on students' motivation and achievement. This lack of discipline is also caused by disrupted operational activities on the campus. The purpose of this research is to analyze the persuasive communication process of the leaders in motivating students to achieve and discipline them at STAI-YDI Lubuk Sikaping. This research uses a case study approach, which is an approach in qualitative research. This research uses observation and in-depth interviews with leaders and students as informants to collect data. The primary data obtained will be analyzed to find effective solutions in improving discipline and motivation among students on the campus. The persuasive processes carried out by the leaders must be done regularly and periodically to achieve effectiveness and maximum results. In this case, improving students' discipline and motivation is crucial to maintain the expected academic quality and achievement
KOMUNIKASI TERAPEUTIK KADER DALAM PENYAMPAIAN INFORMASI PROGRAM KELUARGA BERENCANA MKJP DI NAGARI AIE ANGEK Welda Yulia; Sarmiati Sarmiati
Jurnal Kependudukan dan Pembangunan Lingkungan Vol 1 No 2 (2020): Jurnal Kependudukan dan Pembangunan Lingkungan (JKPL)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (183.788 KB)

Abstract

The study of therapeutic communication always attracts the attention of the author because there are various points of view of social problems related to aspects of therapeutic communication. Therapeutic communication leads to interpersonal communication. In determining the choice of contraception used by couples of childbearing age, it sometimes depends on the information obtained during counseling. In the family planning program, one of the program achievement indicators is the percentage of using the Long-Term Contraception Method (MKJP). Nagari Aie Angek is one of the villages that has the lowest MKJP achievements in Sijunjung District. Therapeutic communication used in counseling will determine future changes in behavior, including the behavior of choosing MKJP as an option. This study focuses on the therapeutic communication process carried out by cadres in delivering information on the Long-Term Contraception Method (MKJP) in Nagari Aie Angek. The purpose of this study was to determine the therapeutic communication process carried out by cadres in conveying information about MKJP to Fertile Age Couples (PUS). The approach used is a qualitative approach with a case study method. Data collection was carried out through interviews, documentation study, and observation. The results showed that the therapeutic communication carried out by the cadres included verbal messages and media messages. Verbal messages are conveyed from family planning cadres directly to the community, while media messages are distributed by family planning cadres through the installation of pamphlets and posters in public places.
Analisis Kekayaan Media Pada Website Dinas Kebudayaan Provinsi Sumatera Barat Putri Rahmania; Rahmi Surya Dewi; Sarmiati Sarmiati; Yessi Ratna Sari
JSHP : Jurnal Sosial Humaniora dan Pendidikan Vol 7, No 2 (2023): JSHP (Jurnal Sosial Humaniora dan Pendidikan)
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Negeri Balikpapan.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32487/jshp.v7i2.1686

Abstract

The West Sumatra Provincial Culture Office is a local government in charge of cultural affairs which utilizes the website to provide information on West Sumatra culture, especially Minangkabau. This study aims to look at media richness in using websites as a means of providing information about culture in West Sumatra Province using the Media Wealth Theory by Daft and Lengel. There are four categories of media riches, namely reciprocal congruence, signal diversity, personal sources, and language diversity. The method used is descriptive qualitative with data collection carried out by observation, interviews and documentation. In this study the use of the website as a means of information by The Department of Culture of West Sumatra Province is grouped into the category of media wealth. The results of the research show that the website of The Department of Culture of West Sumatra Province was not perfect in using media riches from the four categories, and obstacles were found in website management due to minimal human resources.
Model bisnis media sosial berbasis cyber citizen journalism pada infosumbar Praymesa, Agung; Sarmiati, Sarmiati; Roem, Elva Ronaning
JRTI (Jurnal Riset Tindakan Indonesia) Vol 7, No 2 (2022): JRTI (Jurnal Riset Tindakan Indonesia)
Publisher : IICET (Indonesian Institute for Counseling, Education and Therapy)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (587.344 KB) | DOI: 10.29210/30031780000

Abstract

Infosumbar is a new media originating from West Sumatra which was founded in 2010 starting from a Twitter account named @infoSumbar. Infosumbar then developed into an independent youth media and positioned itself as one of the media that won the trust of the citizens of West Sumatra. Infosumbar utilizes the latest social media platforms that are widely used by young people in conveying various information. This study aims to find out how the citizen journalism-based social media business model at Infosumbar uses a canvas business model which includes nine blocks consisting of value proposition, consumer segments, channels, customer relations, partnerships, key activities, key resources, cost structure and flows. income. The method used in this research is descriptive qualitative method. The results of the study illustrate that Infosumbar has a value proposition, namely as an independent Citizen Journalism-based media, which is offered to clients is advertising services for a product or service to be known by followers of Infosumbar as a whole. Because the current era is still in the digitalization stage, it is not surprising that conventional things have turned to digital. Infosumbar provides an offer so that local brands or advertised brands can receive information to the public. At Infosumbar, in managing customer relations, it uses a door to door model, namely from door to door with a system of picking up customers, not just waiting. The main resources at Infosumbar are people, offices, communication tools, human skills, and creativity. By adding a team, Infosumbar's current revenue stream comes from incoming advertisements. Until now, Infosumbar's key activity is known as citizen journalism-based social media.
Peran buzzer dan konstruksi pesan viral dalam proses pembentukan opini publik di new media Faulina, Ade; Chatra, Emeraldy; Sarmiati, Sarmiati
JRTI (Jurnal Riset Tindakan Indonesia) Vol 7, No 1 (2022): JRTI (Jurnal Riset Tindakan Indonesia)
Publisher : IICET (Indonesian Institute for Counseling, Education and Therapy)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (736.145 KB) | DOI: 10.29210/30031390000

Abstract

Buzzer merupakan istilah yang dewasa ini mudah dikenali oleh siapa saja. Kehadiran buzzer tidak terlepas dari penggunaan gawai di kalangan masyarakat atau yang dikenal dengan netizen. Aktivitas netizen di new media atau internet menyebabkan buzzer menjadi fenomena yang terus ada dan berkembang saat ini. Apa yang dilakukan buzzer semula hanya sebagai bagian dari promosi atau pemasaran produk oleh perusahaan-perusahaan jasa atau barang. Namun hal itu berubah seiring kontestasi politik tanah air. Berbagai platform media sosial digunakan untuk menyampaikan pesan ataupun postingan. Penggunaan platform media sosial pun menjadi ruang publik untuk menyampaikan pendapat ataupun komentar sesuai kapasitas warganet itu sendiri. Kapasitas dan latar belakang yang berbeda menimbulkan keriuhan di jagat maya. Tidak jarang sampai menimbulkan konflik. Hal ini tidak lain karena percakapan tersebut mampu mengubah pandangan masyarakat atau opini publik. Besarnya pengaruh pesan yang disampaikan oleh buzzer dalam mengubah opini publik membuatnya layak untuk diteliti. Konstruksi pesan dalam pembentukan opini publik pada dasarnya telah dirancang sedemikian rupa untuk mencapai tujuan tertentu. Khususnya di dunia politik. Penelitian ini dilakukan dengan menggunakan metode penelitian kualitatif melalui pendekatan studi kasus. Dari penelitian diperoleh hasil bahwa konstruksi pesan yang dibuat oleh buzzer mampu untuk mengubah pandangan ataupun opini publik terhadap suatu hal ataupun narasi yang ada di tengah masyarakat
Pengalaman pegawai mengelola cyber PR pada diskominfo kota Padang Yarisda, Viona Putri; Sarmiati, Sarmiati; Roem, Elva Ronaning
JRTI (Jurnal Riset Tindakan Indonesia) Vol 7, No 3 (2022): JRTI (Jurnal Riset Tindakan Indonesia)
Publisher : IICET (Indonesian Institute for Counseling, Education and Therapy)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (503.774 KB) | DOI: 10.29210/30031990000

Abstract

The background of this research was writer observation at Dinas Komunikasi dan Informasi (Diskominfo) in Padang. The result of observation  showed that: still low Cyber PR controlling at there. The aim of this research was  to know the experience of Communication Activities of Cyber PR Employees of Padang City Government carried out by Diskominfo in delivering information to the public. The informans of this research were 6 servants at Diskominfo Padang. The instrument of this research was interview and observation. The results of this research showed that four main stages or steps that become the basis of reference for the implementation of Cyber PR activities for Padang City Communication and Informatics employees as Public Relations, 1.Fact and problem finding stage, where the facts obtained in the field are based on current events, but there are constraints on the shortage of human resources and budget funds. 2.Planning stage, carried out by presenting information with frequent intensity. 3.The communication stage is carried out between the manager of each media and the head of the Cyber PR manager. 4.Evaluation stage, is carried out by paying attention to the insight of each media to measure the public's response.
Globalisasi dan identitas budaya Indonesia melalui aplikasi tiktok Oktarina, Oktarina; Sarmiati, Sarmiati; Asrinaldi, Asrinaldi
JRTI (Jurnal Riset Tindakan Indonesia) Vol 7, No 2 (2022): JRTI (Jurnal Riset Tindakan Indonesia)
Publisher : IICET (Indonesian Institute for Counseling, Education and Therapy)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (392.642 KB) | DOI: 10.29210/30031775000

Abstract

This study aims to explain globalization and cultural identity in Indonesia through the Tiktok application. In Indonesia, the Tiktok application is one of the most popular applications by various groups. Through globalization, communication technology has a significant influence on the identity and behavior of the Indonesian people. This research was conducted using a qualitative descriptive method which is an assessment method to reveal a situation, fact, and phenomenon. The results of the study explain that the Tiktok application is a social media that has begun to erode local identity and Indonesian culture
STRATEGI KOMUNIKASI PETUGAS BADAN PENYELENGGARA JAMINAN SOSIAL (BPJS) KESEHATAN CABANG PADANG MENUJU PELAYANAN PRIMA Dewi Faradilla; Elva Ronaning Roem; Sarmiati
Jurnal Mediakita : Jurnal Komunikasi dan Penyiaran Islam Vol. 4 No. 2 (2020): Jurnal Mediakita :Jurnal Komunikasi dan Penyiaran Islam
Publisher : Fakultas Usluhuddin dan Dakwah IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/mediakita.v4i2.2624

Abstract

One of the basic human needs that is guaranteed by the government of a country is health insurance. In Indonesia, the state business entity designated to provide health services for all Indonesians is the Health Social Security Administration (BPJS) which has spread throughout the regions. In providing services to participants, a communication strategy is needed that is in accordance with the needs of the participants. This study will provide a description of the communication strategies used by BPJS Kesehatan Padang Branch in providing public services to JKN-KIS participants. This study used a descriptive qualitative method with data collection using interview methods and documentation sources. The results of this study show that the services provided are in accordance with Law Number 25 of 2009 concerning Public Services which is then developed through trainings provided to service officers (frontliners) who directly face JKN-KIS participants so that the expected services are in accordance with participant needs. The public services provided are also supported by appropriate facilities and infrastructure, both verbal and non-verbal communication facilities.
Optimasi Strategi Komunikasi dan Negosiasi BAZNAS Dharmasraya dalam Menggalang Zakat Profesi Guru di Dinas Pendidikan Kabupaten Dharmasraya Sri Lestari Nengsih; Ernita Arif; Sarmiati Sarmiati
MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Vol 7, No 2 (2023)
Publisher : Prodi Pendidikan Sejarah Fakultas Keguruan dan Ilmu Pendidikan Universitas Islam Sumatera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/mkd.v7i2.7029

Abstract

This research aims to identify the lobbying and negotiation strategies employed by BAZNAS Dharmasraya Regency in collecting professional zakat from teachers within the Dharmasraya Regency's Education Office. The research adopts a qualitative approach with a constructivist paradigm and employs a case study methodology. Informants were selected using purposive sampling, and data were collected through in-depth interviews, observations, and documentation. Data analysis followed the Miles and Huberman approach, involving data reduction, data presentation, and conclusion drawing, with validation achieved through source triangulation. The findings of this research reveal that BAZNAS Dharmasraya Regency follows the lobbying and negotiation stages as outlined by Cutlip and Center, encompassing Fact Finding, Planning, Communication, and Evaluation stages. This process involves persuasive communication techniques, both interpersonal and group, facilitating the smooth conveyance of messages without coercion. As a result of these lobbying and negotiation strategies, BAZNAS successfully collected professional zakat from elementary and junior high school teachers in Dharmasraya Regency for the period of October-December 2022. This accomplishment led to an increase in the total zakat received by BAZNAS Dharmasraya Regency for the year 2022.
Komunikasi Promosi Word to Mouth Warung Kopi di Kota Padang (Studi Kasus pada Warung Kopi Tradisional dan Warung Kopi Modern) Pratiwi Rahmadani; Elva Ronaning Roem; Sarmiati Sarmiati
MUKADIMAH: Jurnal Pendidikan, Sejarah, dan Ilmu-ilmu Sosial Vol 7, No 2 (2023)
Publisher : Prodi Pendidikan Sejarah Fakultas Keguruan dan Ilmu Pendidikan Universitas Islam Sumatera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/mkd.v7i2.7537

Abstract

This study aims to explain the marketing communications of coffee shops in the city of Padang through a study of traditional and modern coffee shops. This study uses qualitative research methods and types of case study research and analyzes them using the Elaboration Likelihood Theory. The results of the first study show that marketing communications through Word of Mouth in coffee shops play a very large role in coffee sales. This Word of Mouth promotion is marked by people who have subscribed and will invite their family or friends to enjoy coffee at the shop. The impact of this Word of Mouth promotion is marked by the enthusiasm of customers visiting coffee shops, the use of working space as an effort to promote modern coffee shops, the use of coffee shops as public spaces, and the absence of gaps between women and men. Second, efforts to maintain the existence of coffee shops in the city of Padang can be seen in the characteristics of coffee shops that adapt to contemporary concepts, are able to establish interactions with customers, and actively carry out product innovations.
Co-Authors - Afrizal . Syamsulbahri Abdurrahman Zuhdi Ade Dasrial Afrizal Afrizal ahmad, Asmawi Aisyah Nabila Al-Zuhriy Al-Munawar, Rizky Al-Munip Annisa Anindya annisa werif ramayeni Asmawi Asmawi Asmawi Asmawi Asmawi Asnawi Asnawi Asrinaldi Asrinaldi Aulira M Tan Azwar Azwar Azwar, Azwar Charlie Ch Legi Chatra, meraldy Dafrizal Dafrizal Dani Prayoga Daud Deby Fortunela Fortunela Dewi Faradilla Dewi Listyawati Dewi Nila Utami Dewi Surya Rahmi, Dewi Surya Dewi, Rahmi Surya Dhiki Hamdhany Dianti, Devi Diego Diego Diego Diego Diego, Diego Eka Ona Sutera Elfitra Elfitra Elva Ronaning Roem Emeraldy Chatra Ernita Arief Ernita Arif Erwina Kartika Devi Fatriana, Disya Faulina, Ade Firgi Nurdiansyah Fortunela, Deby Fortunela Fridarti, Fridarti Ghina Novarisa Handayani Syarief, Holy Henny Suryani Susanta Hidayah Quraisy, Hidayah Holy Handayani Syarief Ika Primastuti Putri Ilham Havifi Imam Havifi Indraddin Intan, Intan Nabila Khaira Istiyanto, S.Bekti Jamil, Mistra Judijanto, Loso Kaharuddin Kartika Devi, Erwina Kaurdiansyah, Septa Khaira, Intan Nabila Khalili, Iqbal Kusuma, Rudi Laurensius Arliman S Laxmy Defilah Leni Marsih Lestari , Yayuk Lestari, Yayuk Lisa Kurnia Listyawati, Dewi M. Nur Muhammad Nawir Muwaffaq, Farhan Nesthy Kheren Nesthy Kheren Nadia Novi Elian Novi Elian Novia Amirah Azmi Noviafni, Fitri Nilam Nurul ‘Ain Oktarina Oktarina Pratiwi Rahmadani Praymesa, Agung Priyanto, Muryadi Eko Putri Rahmania Putri, Syafni Nolla Rabani, La Rachmah, Yesi Isnaini Rahma Dinantia Junaidi Rahmat Rio Yuherdi Rahmi Surya Dewi Regar, Erfendi Rinaldi Rinaldi Rio Alfian Rizka Fadillah Sari Marta Sari Marta Sarwono Sazili Saman Siti Fatimah Sono, Moh Gifari Sri Lestari Nengsih Sudarmanto, Eko Suranta Tarigan, Muhammad Iqbal Surtika, Memi Suryanef Suryanef Tifanny, Nazlya Tiwi, Elsa Utami, Eva Yuniarti Vanisya, Winda Wahyu Fitri Wargo Welda Yulia Winda Vanisya Yarisda, Viona Putri Yesi Isnaini Rachmah Yessi Ratna Sari Yulia, Vitania Zainal Zainal Zakri, Rahmania Zaqia, Afri Nur