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Orientasi Kewirausahaan, Dinamika Lingkungan, dan Kemampuan Manajemen Serta Dampaknya terhadap Kinerja (Studi pada Industri Kecil Menengah Bordir di Jawa Timur) Suci, Rahayu Puji
Jurnal Aplikasi Manajemen Vol. 7 No. 2 (2009)
Publisher : Universitas Brawijaya, Indonesia

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Abstract

This research is conducted to investigate of entrepreneurship orientation, environment dynamic, and management skills of the entrepreneur towards performance. The research is applied to the small and middle enterprise (SME) of embroidery industries in east java which have to encounter dynamic and uncertain environment and high intensity competition and need good management skills in order to win in the competition. The population of the research is the entrepreneurs who are also the owners and managers of the small and middle embroidery industries in east java. The total samples were 314 samples taken from 5 research areas. Meanwhile, the testing of the influence of management skills variable not have an effect on improvement of performance SME.
Pengembangan Kedai Rumah Madinah Dalam Menentukan Strategi Bersaing Yosep, Charles; Suci, Rahayu Puji; Handini, Dharmayanti Pri
Bulletin of Management and Business Vol. 1 No. 1: Maret 2020
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Widya Gama

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Abstract

Madinah Malang in the future using the IFAS Matrix, EFAS Matrix, SWOT Matrix, I-E Matrix, SWOT Matrix and QSPM Matrix. Quantitative method. Research settings at the Madinah Malang Restaurant. The results showed that the ability of Malang Medina Restaurant Shops with IFAS and EFAS were able to exploit their weaknesses. At the decision making stage with QSPM, the alternative strategy chosen was the Market Development Strategy at the Madinah Malang Restaurant Shop. This strategy has a TAS score of 6,595. Limitations / Implications for research need to increase Promotion by utilizing existing technology through mass media such as: Instagram, Facebook, Google.
Peranan Consumer Engagement Sebagai Variabel Mediasi Atas Pengaruh Content Marketing Terhadap Keputusan Pembelian Online Di Era Digital Marketing (Studi Pada Konsumen Brand Fashion Realizm87) Dewi Oktavia Putri; Rahayu Puji Suci; Mulyono
Bulletin of Management and Business Vol. 3 No. 1: Maret 2022
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Widya Gama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31328/bmb.v3i1.203

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Abstract In this era of globalization or better known as the Industrial Revolution 4.0 Technology trend, digital marketing is the most effective place to increase sales of a brand, and Realizm87 is no exception. This study examines the relationship between three variables, namely content marketing (X) as an independent variable, consumer engagement (Z) as a mediating variable, and online purchasing decisions (Y) as a dependent variable. This research method is quantitative research with descriptive research type. The sampling technique used is non-probability sampling with purposive sampling type. Collecting data by distributing questionnaires to 96 consumers who bought Realizm87 products online. Based on the results of the study, it was found that attractive content marketing will increase consumer engagement and online purchasing decisions. High Consumer Engagement will increase online purchasing decisions. Attractive content marketing through high consumer engagement will improve online purchasing decisions.
Strategi peningkatan kinerja Sumber Daya Manusia (SDM) pada UMKM di Malang dengan Metode SWOT Rahayu Puji Suci; Adya Hermawati; Suwarta
Jurnal Manajemen Sains dan Organisasi Vol. 1 No. 2 (2020): Jurnal Manajemen Sains dan Organisasi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52300/jmso.v1i2.2374

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Tujuan - Tujuan dari penelitian ini adalah menentukan strategi pengembangan kinerja sumber daya manusia pada UMKM di Kota Malang melalu implementasti analisis SWOT (Strengths, Weaknesses, Opportunities, dan Treatments). Desain/Metodelogi/Pendikatan – Penelitian ini menggunakan SWOT analisis. SWOT dapat menjadi alat yang digdaya dan mampu mengeksplorasi kemungkinan-kemungkinan perencanaan strategi baru maupun memulai program yang baru Temuan - Hasil menunjukkan indikator Strength yang paling tinggi adalah S5 (Pelayanan) yaitu sebesar 4.20. Sementara itu, indikator Weakness yang paling tinggi adalah W4 (Kualitas Sumber Daya Manusia), yaitu sebesar 3.20. Kemudian indikator Opportunity yang paling tinggi adalah O1 (Oleh-oleh khas daerah) dan O5 (Bahan Baku) yaitu sebesar 4. Sementara itu, indikator Threat yang paling tinggi adalah T3 (Pesaing pendatang baru), yaitu sebesar 2.3. Kemudian untuk lokasi titik potong A, B, C, dan D, yaitu titik E, berada kuadran I (Strategi agresif). Dengan demikian, analisis SWOT terhadap UMKM di Kota Malang menunjukkan posisi yang bagus, sehingga dapat diterapkan strategi SO.
Analisis Peran Mediasi Digitalisasi Layanan Pendaftaran dan Digitalisasi Layanan Pembayaran dalam Hubungan antara Patient Experience dan Jumlah Kunjungan Pasien Meyland Citra Oktri Sienty Effendy; Adya Hermawati; Eka Wilda Faida; Muryati Muryati; Rahayu Puji Suci
Jurnal Riset Akuntansi Vol. 4 No. 1 (2026): Jurnal Riset Akuntansi
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jura-itb.v4i1.4529

Abstract

Digital transformation in the healthcare sector requires hospitals to optimize patient-centered care services to enhance competitiveness. Hospital operational success is often reflected in the volume of patient visits, which is influenced by the quality of the patient experience and the effectiveness of administrative digitization. This study aims to analyze the influence of patient experience on the volume of patient visits, with the digitization of registration and payment services as a mediating variable at Ciputra Hospital Surabaya. A quantitative approach using explanatory research methods was applied in this study. Data were collected from 250 respondents selected through purposive sampling and analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results show that patient experience has a strong unidirectional correlation with the adoption of digitalized registration and payment services. Furthermore, this digital integration has been shown to have a significant impact on increasing the volume of patient visits. Theoretically, the digitalization of registration and payment services serves as a significant mediator bridging the relationship between patient experience and patient visit decisions. These findings confirm that improving the patient experience through administrative automation can create process efficiency, ease of accessibility, and convenience, which are crucial for customer loyalty. From a managerial perspective, this study implies that strengthening digital infrastructure is a fundamental strategy for hospital management to improve service quality, strengthen market position, and ensure the sustainability of institutional competitiveness amidst the rapid digital transformation of healthcare services.
The Role of Job Satisfaction in Mediating the Quality of Work Life Effect on Employee Performance Rahayu Puji Suci; Nasharuddin Mas; Mochammad Risky
Journal of Economics, Business, and Accountancy Ventura Vol. 25 No. 2 (2022): August - November 2022
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v25i2.3094

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This study aims to obtain empirical evidence regarding the role of quality of work life (QWL) in increasing job satisfaction and employee performance, including the ability of job satisfaction to mediate the effect of QWL on employee performance. This study uses a quantitative approach and the method used to analyze data is SEM-PLS. Data are obtained through questionnaires which are distributed to 45 employees of the Regional Development Planning, Research and Development Agency of Batu City. The results show that high quality of work life has an effect on increasing job satisfaction and employee performance. High job satisfaction has an effect on increasing employee performance. In addition, job satisfaction mediates the effect of quality of work life on employee performance, even though the mediating role is partial. The implication of the findings of this research is the importance of the leadership of the Regional Development Planning, Research and Development Agency of Batu City in balancing the interests of the organization and the personal lives of its employees to increase the level of employee satisfaction, so that the performance of employees and the organization is getting better.
Consumer Trust Mediates Live Streaming Optimization and Product Specialization in Increasing Marketplace Purchase Interest Abdul Salam; Nasharuddin Mas; Survival; Aji Suraji; Rahayu Puji Suci
Journal of Education and Teaching Learning Vol.4 No.1 July (2026)
Publisher : PT MEDIA JURNAL DAN PENDIDIKAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59211/mjpjetl.v4i1.309

Abstract

This study addressed the empirical gap regarding the mechanisms underlying consumer purchase decisions within the direct digital commerce framework, focusing on Erlimakids consumers on Shopee and TikTok Shop. The primary objective was to investigate the structural path of live streaming perceptions and product specialization in driving purchase intentions, while concurrently examining the specific role of marketplace consumer trust as an operational mediator. Utilizing an explanatory quantitative approach based on the Stimulus-Organism-Response model, primary data from 161 validated respondents were statistically analyzed via Structural Equation Modeling Partial Least Squares (SEM-PLS). The structural model evaluation demonstrated that both live streaming quality and strategic product specialization substantially reinforced consumer trust, which subsequently exerted a critical directive influence on purchase intention. Furthermore, product specialization emerged as the most dominant direct determinant of purchase preferences. The mediation analysis verified that consumer trust in the marketplace operated as a substantive partial mediator, indicating a dual-track cognitive mechanism where purchase intention was simultaneously shaped by trust-based psychological evaluations and direct attribute assessment. Consequently, integrating specialized product positioning with interactive digital communication effectively maximized transactional conversions.  
The Influence of Tone at the Top and Knowledge Sharing on Risk Culture Mediated by Cooperation : (Case Study of Civil Servants at the Madiun City Inspectorate) Arief Yudi Andhika; Rahayu Puji Suci; Choirum Rindah Istiqaroh
International Journal of Economics and Management Research Vol. 4 No. 3 (2025): December : International Journal of Economics and Management Research
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i3.707

Abstract

This study aims to analyze the influence of tone at the top and knowledge sharing on risk culture, with collaborative working as a mediating variable among civil servants (ASN) at the Madiun City Inspectorate. The study used a descriptive quantitative approach, using primary survey data analyzed using SmartPLS 4. This study tested seven hypotheses regarding the relationships between the variables.The results showed that five hypotheses were accepted and two hypotheses were rejected. Tone at the top, knowledge sharing, and collaborative working had a positive effect on risk culture. Knowledge sharing also had a positive effect on collaborative working and risk culture through collaborative working. However, tone at the top had no effect on collaborative working and no effect on risk culture through the mediating variable. Theoretically, these results indicate that tone at the top is not always able to improve risk culture through collaborative working. Practically, this study emphasizes the importance of leadership in building a risk culture through active involvement in planning, measuring, reporting, and evaluating performance at the Madiun City Inspectorate.
Analysis of the Determinants of Knowledge, Accessibility, and Servive Quality on the Utilisation of Health Services with Socio-Economic Status as a Moderating Variable in BPJS Health Patients Dipta Wahyuning Astuti; Rahayu Puji Suci; Muchlis Mas’ud
International Journal of Economics and Management Research Vol. 4 No. 3 (2025): December : International Journal of Economics and Management Research
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i3.708

Abstract

Utilization of health services is influenced by various factors such as knowledge, accessibility, service quality, and socioeconomic conditions. Therefore, high Universal Health Coverage (UHC) coverage does not always correspond to increased utilization of health services. The phenomenon at QIM Batang Hospital shows a gap between almost universal UHC participation and service utilization that is still hampered by geographical factors, limited facilities, low public knowledge, and perceptions of service quality. The purpose of this study was to analyze the influence of knowledge, accessibility, and service quality on health service utilization by considering the role of socioeconomic factors as a moderator. This study was conducted at QIM Batang Hospital with a sample of 100 patients. Research data were obtained from questionnaires distributed to respondents and then analyzed using SEM-PLS analysis. The results showed that knowledge, accessibility, and service quality significantly influenced the utilization of health services by BPJS patients. Knowledge encourages patients' ability to make health decisions, accessibility determines ease of use of services, and service quality increases trust and continuity of utilization. The role of socioeconomic factors only moderates the relationship between accessibility and utilization, but does not affect the relationship between knowledge and service quality. These findings strengthen Andersen's theory regarding the role of predisposing factors, supporting factors, and socioeconomic characteristics. The implications of the research emphasize the importance of increasing health literacy, improving access, and strengthening the quality of services for the sustainable use of health facilities.
Analysis of the Role of Quality of Work Life on the Performance of Village Officials Based on Leadership and Motivation Idhinningrum Idhinningrum; Adya Hermawati; Rahayu Puji Suci
International Journal of Economics and Management Research Vol. 4 No. 3 (2025): December : International Journal of Economics and Management Research
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i3.710

Abstract

This study aims to determine the effect of Leadership and Motivation Analysis on the Performance of Village Officials Mediated by Quality of Work Life. The population in this study were village officials in Lawang Subdistrict, Malang Regency. The sampling technique used in this study was total sampling with a total of 105 respondents. The data was processed using Smart Partial Least Square 4 (PLS) software. Based on the results of the data analysis, the following conclusions can be drawn: Low leadership and motivation have not been able to contribute to improving the performance of village officials. Likewise, better leadership and motivation can contribute to the quality of work life. This study also found that a better quality of work life will contribute to the performance of village officials. Furthermore, high or improved leadership and motivation, accompanied by a good quality of work life, will improve the performance of village officials.
Co-Authors . Suwarta Abdul Salam Achmad Yusuf Budianto Adawiyah, Rubiatul ADHITIA PRATAMA PUTRA Aditya Nugroho Adya Hermawati Agus Purnomo Sidi Ainun, Siti Nur Aji Suraji Aloysius Ray Julian Kusdiantoro Amelia Lalompoh Amir Faisol Ana Agutina Anak Agung Istri Diah Jayanti Andika Ralunan Andriani, Della Anjaningrum, Widiya Dewi Anul, Klemensia arie chrisdianto Arie Chrisdianto Arief Purwanto Arief Yudi Andhika Arif Subagiyo Aulia, Elcyntha Aura Chaerani Aurelia Jedina Awen Tammah Azis, Santika Abd Briyan Saka Widyatna Buwana, Sudibyo Aji Narendra Cahyawisesa Sri Rama Atmaja Choirul Anam Choirum Rindah Istiqaroh chrisdianto, arie Daiva Permana Della Andriani Dewi Oktavia Putri Dharmayanti PH Dharmayanti Pri Handini Dipta Wahyuning Astuti ERWIN TAHIR exvan fajar bismart Gunarianto Gunarianto Handini, Dharmayanthi Pri Hanif Rani Iswari Heni Pujiastuti I Nengah Tamba I Wayan Purwa Idhinningrum Idhinningrum Ika Fatma Yulia Winda Jayanti Intyas, Yekti Jaime Gusmao Kartika Dewi S. S. Karyanto, Budi Khairul Khairul, Khairul Kirana, Prambayu Candra M. Rizki Satria Hutama Marlin Intopiana Meyland Citra Oktri Sienty Effendy Mochammad Risky Moerjati Moerjati MOHAMMAD FAROM JUNIARYSAH Muchlis Mas’ud MUH ASDAR Mukhlis H Mas'ud Mulyono Muryati Muryati Muryati Nasharuddin Mas Nasharuddin Mas Nasharuddin Mas Nasharuddin Mas nasharudiin mas Nasharudin Mas Niken Paramita Novita, Fira Nur Rasuna Intan Nurul Fadlilah Ony Devita Sintyasari R.Arif Suharsono RADITYO PUTRO ARSONO Raeny Purnamasari Rahayu, Yekti Intyas Rani Rahmadani Rebeca Rebeca Reynata, Irvan Candra Risky, Mochammad Ruhmawati Sarbini Sarbini, Sarbini Sari Wahyuni Setiawan, Roni Aldi sidarman sidarman Siti Aisah SITI AISAH Sodik Sodik, Sodik Soedjono Soedjono Soedjono Soedjono Sudibyo Aji Narendra Buwana Suhermin, Suhermin Supriyadi, Ana Sopanah Survival survival survival Suwarta Suwarta Suwarta Suwarta Syafruddin Syafruddin Syamsul Bahri Tantrianingrum, Trisnurini TJUTJUK HARDIANTO Triyonowati Triyonowati Ulfi Alifatu Solihah Verdiyanata, Jimmi Febri Wahju Wulandari Wahyu Sri Winarni Widiya Rahmawati Widyatna, Briyan Saka Yekti Intyas Rahayu Yekti Intyas Rahayu Yogatama, Ahmad Nizar Yosep, Charles Zulkifli Zulkifli Zulkifli Zulkifli Zulkifli