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All Journal Jurnal Bisnis dan Manajemen Jurnal Ilmiah Mahasiswa FEB JAM : Jurnal Aplikasi Manajemen Wacana, Jurnal Sosial dan Humaniora Jurnal Manajemen Pelayanan Publik Asia-Pacific Management and Business Application International Research Journal of Business Studies (E-Journal) Management and Economics Journal (MEC-J) Eksis: Jurnal Riset Ekonomi dan Bisnis JAIM (Jurnal Abdi Masyarakat) DedikasiMU: Journal of Community Service Interdisciplinary Social Studies International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Journal of International Conference Proceedings Indonesian Journal of Society Development (IJSD) Jurnal Kewirausahaan dan Inovasi International Research Journal of Business Studies Advance Sustainable Science, Engineering and Technology (ASSET) Jurnal Ilmu Komputer
Achmad Sudiro
Faculty Of Economics And Business Universitas Brawijaya
Religion Humanities Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Public Health Social Sciences Transportation Other

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Journal : International Research Journal of Business Studies (E-Journal)

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Social Entrepreneurship Development Strategy Abi Sopyan Febrianto; Rilla Khoirunnisa; Achmad Sudiro; Mintarti Rahayu
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 16, No 1 (2023): April - July 2023
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.16.1.53-63

Abstract

This study aimed to analyze the strategy of developing social entrepreneurship with the Social Impact Canvas method on Sahawood. This study used a qualitative method with a case study approach. Data collection method was done by using observation and interviews with four informants who were directly involved in the Sahawood business process. The Social Impact Canvas provides an overview of business development strategies contained in the components of anchor purpose; value prepositions; stakeholders; stakeholders relationship; channel; key activities; key resources; key partners; revenue streams; magnitude; costs; differentiation. The findings in this study indicate that the social value of Sahawood creates a strong brand story and becomes a strength in attracting consumers. As a social entrepreneurship, Sahawood was able to become a place for former addicts to change for the better and control the beneficiaries from using drugs again and committing criminal acts. Social Impact Canvas is not only describing business implementation but also highlighting social values and business uniqueness in social entrepreneurship. This study has implications for the development of Sahawood’s future business strategy.
Co-Authors Abi Sopyan Febrianto AINUR ROFIQ Ainur Rofiq Ainur Rofiq Akbal Lizar Akbar Setya Darmawan Al-Sakinah, Puteri Syarifah Albab, Muhammad Ulul Alfian, Rangga Dio Ambarwati Ambarwati Aminulloh, Zahelma Licia Yulvianti Anah, Sri Ananda Sabil Hussein Andrey Olaf Yeriko Panjaitan Antonius Adek Musyaya Apriadi, Intan Arief, Sartika Wati HS Arif, Muhammad Misbakhul Armanu - Thoyib Armanu Thoyib Arya Krisna Pramudya Ayundasari, Dini Yunita Bayun, Alvino Khaira Ben Roy Do Darmawan, Akbar Setya Desi Tri Kurniawati Djumahir Djumahir Djumilah Zain Djumilah Zain Hadiwidjojo Dodi W. Irawanto Dodi Wirawan Irawanto Emmy Juliningrum Emmy Juliningrum Ermawati, Putri Wahyu Farah Salsabila, Farah Fatchur Rochman Fatchurrohman Fatchurrohman Harisnanda, Adriatik Idris Indra, Ikhsan Prasetya Itlay, Wiwin Iwan Gunawan Karyatun, Subur Makhrojan, Roni Margono Setiawan Maria Graciana Yudith Tallo Mintarti Rahayu Mintarti Rahayu Mirza Dwinanda Ilmawan Mirza Dwinanda Ilmawan Mochamad Soelton Mugiono Mugiono, Mugiono Muhammad Arif Fitriawan Musthofa Hadi, Musthofa Nadira Artantie Ni Putu Nursiani Nindi Vaulia Puspita Nindi Vaulia Puspita, Nindi Vaulia Noermijati Noermijati, Noermijati Nur Khusniyah Indrawati Nur Pratiwi Ony Ratri Suradinata Mandala Pramana Saputra Purwadita, Christianto Prasetyo Puspita, Advensia Yesie Riani Rafiqi, Akza Yusri Ratya Shafira Arifiani Redianto, Rhesa Prasetya Rhesa Prasetya Redianto Rilla Khoirunnisa Rilla Khoirunnisa Robiyati Podungge Rofiaty, Rofiaty Rolindo, Ricky Hasiholan Ronny France Youwe Ronny France Youwe Rosanti, Berliana Adhefita Alsafira Ruri Fitria Hayunintyas Siti Zulaikha Siti Zulaikha Suliati, Ni Nyoman Sunaryo Sunaryo Suratchanee Wongviboonrath Susanto, Sevril Andre Thoullon, Muhammad Shirhan Titi Riansari Wiwin Itlay Wongviboonrath, Suratchanee Yulianto, Nur Ahmad Budi