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All Journal Widya Wacana : Jurnal Ilmiah Transformasi Jurnal Ilmiah Administrasi Publik (JI@P) Adi Widya : Jurnal Pengabdian Masyarakat Solidaritas Community Development Journal: Jurnal Pengabdian Masyarakat Community Empowerment GANESHA: Jurnal Pengabdian Masyarakat International Journal of Educational Review, Law And Social Sciences (IJERLAS) Research Fair Unisri JPNM : Jurnal Pustaka Nusantara Multidisiplin Amal Ilmiah: Jurnal Pengabdian Kepada Masyarakat International Journal of Law, Policy and Governance Jurnal Komunitas (Komunikasi Tiada Batas) SAKOLA: Journal of Sains Cooperative Learning and Law
Herning Suryo
Faculty Of Social Science And Political Science, Slamet Riyadi University,
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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KOMUNIKASI PERSUASIF HUMAS PARIWISATA PURA MANGKUNEGARAN SURAKARTA DALAM MENINGKATKAN PENGUNJUNG Nabila, Shandra; Suryo, Herning; Kusumo Aji, Haryo
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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Abstract

Persuasive communication is communication that involves persuading and persuading which aims to change a person's attitude, opinion, or behavior. In this process, the communicator can plan to influence the communicant. The purpose of this study is to determine the persuasive communication of the Pura Mangkunegaran Tourism Public Relations in increasing visitors. The type of research used is a qualitative descriptive research method. The focus of the research in this study is how the persuasive communication of the Pura Mangkunegaran tourism public relations uses persuasive communication techniques, namely association techniques, integration techniques, reward techniques, arrangement techniques and red-herring techniques. Data collection techniques used are observation, interviews and documentation. In this study, the researcher used the Pura Mangkunegaran tourism public relations and Pura Mangkunegaran tourism visitors as sources. The data analysis technique used is interactive model data analysis developed by Miles and Huberman. The results of the research on persuasive communication of Pura Mangkunegaran tourism public relations in increasing visitors using persuasive communication techniques l, namely association techniques, integration techniques, reward techniques, arrangement techniques and red-herring techniques show that Pura Mangkunegaran tourism public relations uses social media which is a channel used by communication paths to convey messages from Pura Mangkunegaran tourism public relations to the community and potential local and foreign tourists. This study concludes that persuasive communication carried out by Pura Mangkunegaran tourism public relations contributes significantly to increasing the number of visitors. However, further innovation is needed in communication strategies, especially in utilizing digital technology to reach a wider audience. Keywords: Persuasive Communication, Public Relations, Mangkunegaran Palace Tourism
Komunikasi Pemasaran Desa Wisata Sendang Kun Gerit Gemolong Sragen Dalam Meningkatkan Kunjungan Wisatawan Sixnata, Rulhy Adhy; Suryo, Herning; Sihabuddin, Sihabuddin
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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Advances in communication and technology due to globalization have presented opportunitiesand challenges for the tourism sector in Indonesia. One of the developing destinations isSendang Kun Gerit, a natural bathing-based tourist attraction in Sragen Regency. Thisresearch aims to describe the marketing communication strategies implemented to increasethe number of visitors. This research uses a qualitative descriptive method with data collectiontechniques through interviews, observation and documentation. The research results show thatthe marketing communications implemented include online marketing via social media, publicrelations, personal selling, and sales promotions. The strategy contributed to an increase inthe number of tourists, especially during the holiday season. It is proven that every month thenumber of visitors increases and the busiest occurs in December 2024, reaching 35,231 peoplevisiting Sendang Kun Gerit.Keywords: Marketing Communications, tourism, Sendang Kun Gerit
STRATEGI KOMUNIKASI ANDCRAFT MELALUI MEDIA INSTAGRAM Arsamevia, Tiara; Suryo, Herning; Mahar Rizqi, Fikriana
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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ABSTRACT The rapid development of information and communication technology has revolutionized the way humans communicate, interact and participate. Social media is one form of development of information and communication technology. Now social media is also utilized as a means of doing business. Instagram has become a popular platform for building audiences and promoting goods or services for businesses. Competition in the business world in utilizing Instagram as a communication medium is getting tighter, an understanding of communication and good communication planning is needed to be able to convey messages well and effectively. This research discusses the communication strategy carried out by Andcraft through Instagram media. The method used in this research with a qualitative approach, data collection with interviews, observation and documentation, and data validation used is miles and huberman interactive analysis. The results showed that Andcraft uses Instagram for planning to know the audience, create messages, determine methods and choose media. Utilizing Instagram as a communication medium is done by Andcraft by using photo and video features, comments, captions, hashtags, Instagram ads, and Instagram insight for social media maintenance of its account. However, in some cases Andcraft does not maximize some of the features that are a challenge for him. Keywords: Communication, Strategy Communication, Instagram, Instagram Utilization
ANALISIS FRAMING PEMBERITAAN LARANGAN THRIFTING PADA MEDIA KOMPAS.COM PERIODE TANGGAL 18 - 22 MARET 2023 Nur Laila, Zulaikha; Suryo S, Herning
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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This research analyzes the framing of news related to the ban on thrifting in the Kompas.com media for the period 18 - 22 March 2023 using the framing analysis model of Zhongdang Pan and Gerald M. Kosicki, which includes four structural dimensions (syntactic, script, thematic and rhetorical). This research uses a qualitative descriptive approach with documentation data collection and data selection techniques. Data were obtained from articles published during that period. The results of the analysis show that there is a change in the focus of framing in the news. In the first to fourth news, Kompas.com emphasized government policy which prohibits thrifting because it is considered to damage micro, small and medium enterprises (MSMEs). The fifth news item presentsconsumers' responses to the ban, while the sixth news item provides solutions for affected traders. In the seventh news, Kompas.com presents arguments from several fashion specialists regarding the ban on thrifting. Based on the analysis of the structure of the news script presented by Kompas.com which meets the 5W+1H elements, this report focuses more on the government's perspective which supports the ban on thrifting, with an emphasis on Minister of Trade regulation no. 18 of 2021 Article 2 Paragraph 3 which assesses that thrifting can harm MSMEs. Kompas.com presents news in language that is easy to understand, allowing the audience to understand the policy clearly. Keywords: framing, thrifting, Kompas.com
Persepsi Followers Instagram Pada Bening's Clinic Solo Dalam Membangun Brand Image Instagram Followers' Perception of Bening's Clinic Solo in Building Brand Image Ramadhana, Vilawati; Suryo, Herning; Kusumo Aji, Haryo
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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This research aims to analyze Instagram followers' perceptions of Bening's Clinic Solo in building a brand image. This research uses a qualitative approach with a document study method. Data collection was carried out through in-depth interviews with active followers on the Bening's Clinic Solo Instagram account. Data analysis uses a perception process model, including selection (sensation and attention), interpretation (organization and categorization), and rounding (judgment and conclusions). The research results show that followers' perceptions of Bening's Clinic Solo are influenced by various factors, such as content visualization, interactions with the clinic, and testimonials from other users. The positive perception formed can contribute to the formation of a strong brand image and attract the interest of potential new consumers. Keywords: Perception, Instagram Followers, Bening's Clinic Solo, Brand Image
INSTAGRAM SEBAGAI MEDIA PROMOSI TRIFTING UNTUK MENINGKATKAN JUMLAH PENGUNJUNG SAFE FESTIVAL DI CONVENTION HALL TIRTONADI Sena, Aldhan Gradika; Suryo, Herning
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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The development of information and communication technology has made social media an inseparable part of everyday life. One of the most popular platforms in Indonesia is Instagram, which is used for various purposes, including product and event promotion. This study aims to examine Instagram as a promotional medium for the Save Festival at the Hal Tirtonadi Convention in increasing the number of visitors. Safe Festival only uses Instagram as the main promotional platform, with visual features such as interactive photos and videos and collaboration with local accounts to attract more visitors. Using a qualitative descriptive approach, this study collected data through observation, interviews, and documentation related to promotional activities on the @safeFestival Instagram account. The theories used by the author are promotion, marketing and social media. The results of the study indicate that the use of Instagram through visual uploads and reposting content can significantly increase the number of visitors. This study also supports the findings of previous studies on Instagram as a promotional medium with a focus on elements of visual interaction and targeted communication. Keywords: instagram, promotion, communication
Implementasi Peraturan Daerah Kabupaten Madiun Nomor 2 Tahun 2022 Tentang Penyelengaraan Kerja Sama Pemerintah Daerah Dengan Badan Usaha Dalam Penyediaan Infrastuktur Alat Penerangan Jalan (APJ) di Kabupaten Madiun Rosihul Ilmu, Fuhham; Haryanto, Aris Tri; Suryo, Herning
JI@P Vol 14 No 2 (2025): JI@P
Publisher : Master of Public Administration, Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33061/jp.v14i2.12536

Abstract

ABSTRAK Peranan infrastruktur sangat penting dan dibutuhkan publik dalam rangka memudahkan akses perubahan-perubahan lebih baik. Salah satunya tentang Infrastruktur Alat Penerangan Jalan. Komitmen Pemkab Madiun dalam menyediakan infrastruktur Alat Penerangan Jalan (APJ) ditunjukkan dengan dikeluarkannya Peraturan Daerah Kabupaten Madiun Nomor 2 Tahun 2022 Tentang Penyelenggaraan Kerja Sama Pemerintah Daerah Dengan Badan Usaha Dalam Penyediaan Infrastruktur Alat Penerangan Jalan Umum. Tujun penelitian untuk mengetahui dan mendeskripsikan implementasi Peraturan Daerah Kabupaten Madiun Nomor 2 Tahun 2022. Jenis penelitian deskriptif kualitatif. Sumber data diperoleh secara primer berdasarkan hasil wawancara di lapangan, observasi, dan dokumentasi. Analisis datanya yaitu reduksi data, display data, dan verifikasi data dan penarikan kesimpulan. Hasil penelitian ini yaitu Implementasi Peraturan Bupati Madiun Nomor 14 Tahun 2024 berdasarkan pada teori Edward III yang meliputi komunikasi, sumber daya, disposisi, dan struktur birokrasi. Komunikasi dengan indikator transmisi, kejelasan, dan konsistensi sudah baik dan lancar mulai dari sebelum dan setelah ditetapkan Peraturan Daerah. Sumber daya yang ada sudah lengkap dan optimal, terbukti dengan berhasilnya dipasang 7.459 APJ. Disposisi telah tepat sasaran untuk pengangkatan birokrasi yang sesuai dengan keahlian masing-masing personil. Sedangkan untuk insentif tidak diberikan dengan tujuan untuk menghindari adanya korupsi pada Proyek Penyediaan Alat Penerangan Jalan. Struktur Birokrasi tentang Standar Operasional Prosedur berjalan dengan baik, terbukti dengan dasar pelaksanaan kebijakan Proyek Penyediaan Alat Penerangan Jalan (APJ) ini mengacu pada Peraturan Daerah Kabupaten Madiun Nomor 2 Tahun 2022. Kata Kunci: Peraturan Daerah Kabupaten Madiun Nomor 2 Tahun 2022, KPBU, Alat Penerangan Jalan (APJ) ABSTRACT The role of infrastructure is very important and is needed by the public in order to facilitate access to better changes. One of them is about Street Lighting Infrastructure. The Madiun Regency Government's commitment to providing road lighting infrastructure (APJ) is demonstrated by the issuance of Madiun Regency Regional Regulation Number 2 of 2022 concerning the Implementation of Regional Government Cooperation with Business Entities in Providing Public Street Lighting Infrastructure. The aim of the research is to find out and describe the implementation of Madiun Regency Regional Regulation Number 2 of 2022. This type of research is qualitative descriptive. Data sources were obtained primarily based on the results of interviews in the field, observation and documentation. Data analysis includes data reduction, data display, data verification and conclusion drawing. The results of this research are the implementation of Madiun Regent Regulation Number 14 of 2024 based on Edward III's theory which includes communication, resources, disposition and bureaucratic structure. Communication with indikators of transmission, clarity and consistency has been good and smooth starting before and after the Regional Regulations were stipulated. Existing resources are complete and optimal, as proven by the successful installation of 7,459 APJ. Disposition has been right on target for bureaucratic appointments in accordance with the expertise of each personnel. Meanwhile, incentives are not given with the aim of avoiding corruption in the Street Lighting Equipment Provision Project. The bureaucratic structure regarding Standard Operational Procedures is running well, as evidenced by the basic implementation of the policy for the Road Lighting Equipment Provision Project (APJ) referring to Madiun Regency Regional Regulation Number 2 of 2022. Keywords: Madiun Regency Regional Regulation Number 2 of 2022, KPBU, The Road Lighting Equipment Provision Project
Pola Komunikasi Interpersonal Dalam Meningkatkan Kualitas Pelayanan Karyawan di PPCP Indoprint Surakarta (Studi Kasus terhadap General Manager dan Customer Service) Moekti, Muhammad Habib Hari; Sardjono, Herning Suryo
SAKOLA: Journal of Sains Cooperative Learning and Law Vol 2, No 2 (2025): Oktober 2025
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/sakola.v2i2.7022

Abstract

Industri percetakan digital dan clothing maker mengalami pertumbuhan pesat sebagai media ekspresi identitas dan promosi. PPCP Indoprint Surakarta, sebagai perusahaan professional clothing maker dengan 11 cabang nasional, menghadapi tantangan komunikasi yang berdampak pada kualitas pelayanan customer service. Penelitian ini bertujuan untuk mengetahui pola komunikasi interpersonal yang dilakukan oleh customer service dengan general manager dalam meningkatkan kualitas pelayanan di PPCP Indoprint Surakarta. Teori yg dipakai pada penelitian ini menggunakan pola komunikasi interpersonal Stewart L. Tubbs dan Sylvia Moss. Metode penelitian menggunakan pendekatan kualitatif deskriptif, teknik pengumpulan data dikakuan melalui wawancara, observasi dan dokumentasi. Teknik analisis data yang menggunakan tahap pengumpulan data, reduksi data, penyajian data, dan penarikan kesimpulan. Triangulasi sumber dilakukan untuk menilai keabsahan data yang dikumpulkan. Hasil penelitian menunjukkan bahwa PPCP Indoprint Surakarta menerapkan tiga pola komunikasi interpersonal antara general manager dan customer service, yaitu pola linear, interaksional, dan transaksional. Penerapan pola tersebut dapat meningkatkan kualitas pelayanan customer service dalam hal pelayanan kepada pelanggan, pemahaman produk, dan motivasi.
KUALITAS PELAYANAN PEMBAYARAN PASIEN UMUM PADA KASIR RUMAH SAKIT UMUM DAERAH (RSUD) CARUBAN KABUPATEN MADIUN Maryani, Sri; Suwardi, Suwardi; Sardjono, Herning Suryo
JI@P Vol 13 No 1 (2024): JI@P
Publisher : Master of Public Administration, Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33061/jp.v13i1.10276

Abstract

ABSTRACT THE QUALITY OF PUBLIC PATIENT PAYMENT SERVICES AT CASHIER OF REGIONAL PUBLIC HOSPITAL (RSUD) CARUBAN MADIUN REGENCY Public service is an effort of state to fulfill the basic needs and rights of its citizens. Public service providers must stick to the principle of excellent service. RSUD Caruban in Madiun Regency is one of the public service providers in health sector. One of the non-medical service units in RSUD Caruban is cashier's payment service. However, there are still complaints from patients about the quality of the service. The purpose of this study is to analyze the quality of public patient payment services at the cashier of RSUD Caruban, Madiun Regency which was measured on five service dimensions, namely Tangibles, Responsiveness, Reliability, Assurance, and Empathy. This research was carried out at the RSUD Caruban, Madiun Regency. The population was all public patients at RSUD Caruban in Madiun Regency or their representative families. The sample was determined by Accidental sampling using Lemeshow formula, 96 people. Source of data consists of primary data and secondary data. Data collection techniques of this study using a questionnaire. Data were analyzed descriptively quantitatively with the help of frequency tables. The results of the study showed that the quality of public patient payment services at cashier of regional public hospital (RSUD) Caruban Madiun Regency is good. It is supported by average score result of 5 dimensions of the service. The first, the total average score of Tangibles is 3,86 which is included in good quality category. second, the total average score of Responsiveness is 4,14 which is included in good quality category. Third, the total average score of Reliability is 4,10 which is included in good quality category. Fourth, the total average score of Assurance is 4,17 which is included in good quality category. And fifth, the total average score of Empathy is 4,12 which is included in good quality category. Keywords: Service Quality, Tangibles, Responsiveness, Reliability, Assurance, Empathy
PELAYANAN PEMBELAJARAN DI SEKOLAH MENENGAH NEGERI ATAS 1 GAMPING, KABUPATEN SLEMAN, PROVINSI DAERAH ISTIMEWA YOGYAKARTA Naina Aqmarina, Putri; Suwardi, Suwardi; Suryo, Herning
JI@P Vol 13 No 1 (2024): JI@P
Publisher : Master of Public Administration, Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33061/jp.v13i1.10311

Abstract

This study to analyse and describe learning services at SMA Negeri 1 Gamping from the perspective of service quality and to analyse and describe learning services at SMA Negeri 1 Gamping from the perspective of service performance. This type of research is a mix method, where the results of quantitative research on service quality using questionnaires as a data collection tool are compared with the results of qualitative research on service performance using interview techniques. The sample in quantitative research amounted to 100 XI grade students consisting of 4 study groups with random sampling and interviews with teachers, administration, and waka sarpras as supporting data in qualitative research. The results showed that learning services at SMA N 1 Gamping from the perspective of service quality received an average score of 3.45 with quality categories, and learning services at SMA N 1 Gamping from the perspective of service performance refer to the accreditation results issued by the National Accreditation Board for Schools/Madrasah Number 974/BAN-SM/SK/2019 dated 5 November 2019 with the accreditation predicate A (Superior). It can be concluded that the A (Superior) accreditation predicate in the aspect of service performance only gets the Quality category in service quality and has not reached the High quality category
Co-Authors Aci Diana Ayu Irawati Aditya, Muhammad Hafizh Ahmad Fauzi Ahmad Marua Bayhanu Ahmad Marua Bayhanu Aji Wibisono, Bagas Alfaridzi, Afran Dafa Ancika, Nurmalita Anggie Andri Astuti I Andri Astuti Intisari Andri Astuti Itasari Anggraeni, Medy Anggrahini, Risma Ajeng Ardyansyah, Reza Dony Arif Saefudin Arini Setyowati Srimumpuni Aris Arlinda, Silvi Aris Tri Haryanto Aris Tri Haryanto Armaretta, Gita Dinda Arsamevia, Tiara Arwindra, Bagas Dwi Astuti I, Andr Atika Arum Sari Bernard Ibnu Wicaksono Bryanfika Siti Cahyani Murdani Buddy Riyanto Buddy Riyanto Budiono Budiono Cahya Fahrurozi, Anindhita Cahyani, Aprilia Wulan Cantika Dewi Nagagini Dewi Kurniasari, Agnes Berlian Dian Esti Nurati Dian Esti Nurati Diki Nugroho Dinda Nurmalikhah, Fakhira Dita Permatasari Diyansari, Margareta Ruwita Dolarosa, Fernanda Ilsavia Dwiki Kurniawan, David Eko Agus Santoso Eni Ratnawati erwin utama Evita Arisanti Fahrurozi, Fahrul Febrianti, Ratna Febryan Saweho, Ellfando Feliesa Putri, Astrid Fibi Chandra Puspita Fikriana Mahar Rizqi Garit Bira Widhasti Gita Anzi Maharani Gita Dinda Armaretta Haidar, Muhammad Afif Handayani, Tri Mega Hanifah, Nida Firyal Harjutri, Sri Haryo Kusumo Aji Hasna Muna Mufidah Hemalindha, Hemalindha Syarifah Hanum Hendriyanto, M Herawati, Dewi Maria Hindra Hatuti, Nurnawati Hindra, Nurnawati Irawati, Aci Diana Ayu Jayawarsa, A.A. Ketut Jonathan Anggit Wicaksono KADEK YUDI Kademin Kademin Kurniawan, Alal Lestriana Reswandary Linggar Abelyan Putra Linuwih, Risang Adi M Hendriyanto Mahar R, Fikriana Mahar Rizqi, Fikriana Maharani, Gita Anzi Mahendra, Arasyid Yuda Mahendra, Yoga Dhimas Maria, Dewi Maryani, Sri Maserona Sarungu, Lukas Maya Sekar Wangi Maya Sekar Wangi Moekti, Muhammad Habib Hari Muadz Muadz, Muadz Mudiono Mudiono Muhtaram, Khalish Ariq Musairi, Wendi Nabila, Shandra Naina Aqmarina, Putri Narwanto, Rohmad Dwi Noviana Etty Suryani Nugraheni, Monica Windrastuti Dyah Nugroho, Suryawan Hari Nur Laila, Zulaikha Nur Wibowo, Pratama Nurfaizi, Fachry Nurnawati Hindra Hastuti Nurnawati Hindra Hastuti nurnawati nurnawati Oryza Putri Puji Kusmarti Putri Alfiani Putri, Warastri Amalia Putro, Wahyu Ardianto Rahmadani, Saras Rahmalia, Sinta Rahmaliana, Etika Ramadhana, Vilawati Retno, Retno Ambarwati Reynaldi Deva Rahmaputra Rosihul Ilmu, Fuhham S Siswanto Salim, Muhammad Saputro, Alfiano Imam Sari, Atika Arum Sari, Nanda Puspita Sarungu, Lukas Maserona Sena, Aldhan Gradika Septiawan, Naufal Rafiif Septiyani, Amita Widi Shafira Fajrin Arumsidi Sihabbuddin, Sihabbuddin Sihabuddin Sihabuddin Sihabuddin, Sihabuddin Siswanta Siswanta, Siswanta Siswanto Sixnata, Rulhy Adhy Suffi Al-Amin, Muhammad Kamil Sundari Sundari Suryawan Hari Nugroho Susanti, F. Yeni Suwardi Suwardi Suwendi Suwendi Tara, Juki Danis Tri Haryanto, Aris Triyandartoko, Adhi Unami Anggraini, Ganis Wibisana, Anar Nalendra Wicaksono, Jonathan Anggit Wicaksono, Tri Suci Putra Widanang Sasmito Aji Widhasti, Garit Bira Widiyowati, Estu Widyawati, Destya Fitri Woro Dwi Handayani Yoga Dhimas Mahendra Yudhistira, Muhammad Asral Dewangga Yudi Prasetyo