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All Journal Jurnal Manajemen Terapan dan Keuangan Jurnal Akuntansi dan Pajak SEIKO : Journal of Management & Business Journal on Education Pena Justisia: Media Komunikasi dan Kajian Hukum Jurnal Mantik Jurnal Ilmiah Edunomika (JIE) Jurnal Ilmiah Manajemen Kesatuan Jurnal Pasar Modal dan Bisnis Community Development Journal: Jurnal Pengabdian Masyarakat International Journal of Educational Review, Law And Social Sciences (IJERLAS) Jurnal Ekonomi Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Jurnal Manajemen dan Perbankan (JUMPA) Journal of Economics Research and Policy Studies International Journal of Community Service (IJCS) International Conference on Health Science, Green Economics, Educational Review and Technology (IHERT) Lex Stricta : Jurnal Ilmu Hukum Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Penelitian Pendidikan Indonesia Community Service Progress
Cahyadi, Willy
Sekolah Tinggi Ilmu Ekonomi Bina Karya
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The Influence of Human Resource Management on Teacher Work Motivation Candrasa, Limega; Cahyadi, Willy; Cahyadi, Lukieto; Cen, Cia Cai
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.3452

Abstract

Effective human resource management contributes significantly to enhancing teachers’ motivation and improving the quality of learning. This study aims to examine the impact of Human Resource Management (HRM) work on the motivation of junior high school teachers. Using a descriptive qualitative approach, this study focuses on an in-depth understanding of HRM practices in schools and teachers' perceptions of their influence on work motivation. Data were collected through in-depth interviews with principals and teachers, direct observation in the school environment, and documentation studies related to HRM policies and practices. Data analysis was carried out using data reduction, data presentation, and conclusion drawing techniques. The results of the study indicate that the implementation of HRM including recruitment, training, performance evaluation, and rewarding in general has a positive contribution to teacher work motivation, especially in terms of teaching enthusiasm, loyalty, and sense of responsibility. However, several obstacles were also found such as limited ongoing training and the lack of a fair reward system. This study recommends the need to strengthen HRM strategies based on teacher needs in order to improve the quality and work enthusiasm sustainably.
THE EFFECT OF WORKLOAD AND WORK MOTIVATION ON EMPLOYEE PERFORMANCE OF PT JASAMARGA KUALANAMU – TEBING TINGGI ROUTE Putri Agustini Lubis; Rahmah Aina Az Zahra; Eka Mayastika Sinaga; Willy Cahyadi
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 2 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i2.2730

Abstract

This study aims to determine how the workload and work motivation affect the performance of employees of PT Jasamarga Segment Kualanamu - Tebing Tinggi both partially and simultaneously. The approach of this study is associative. The population is all employees of PT Jasamarga Segment Kualanamu - Tebing Tinggi and the sample is 35 employees of PT Jasamarga Segment Kualanamu - Tebing Tinggi. The data collection technique in this study uses a questionnaire technique. The data analysis technique in this study uses Multiple Linear Regression Analysis Test, Hypothesis Test (t Test and F Test), and Coefficient of Determination. Data processing in this study uses SPSS (Statistical Package for the Social Sciences) software version 29.00. Partially there is a positive and significant effect between workload on employee performance of PT Jasamarga Segment Kualanamu - Tebing Tinggi. Partially there is a positive and significant effect between work motivation on employee performance of PT Jasamarga Segment Kualanamu - Tebing Tinggi. Simultaneously there is a positive and significant effect between workload and work motivation on employee performance of PT Jasamarga Segment Kualanamu - Tebing Tinggi.
PERFORMANCE MEDIATION ON THE INFLUENCE OF TRANSFORMATIONAL LEADERSHIP AND ORGANIZATIONAL COMMITMENT ON TEACHER CAREER DEVELOPMENT STATE JUNIOR HIGH SCHOOL OF SERDANG REGENCY, BEDAGAI Irham Lubis; Ivana Supi Al’amudi; Sarwoto; Willy Cahyadi
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 6 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i6.3523

Abstract

abstract
THE INFLUENCE OF OCCUPATIONAL SAFETY AND HEALTH ON JOB SATISFACTION OF EMPLOYEES OF THE PORT MASTER AND PORT AUTHORITY OFFICE CLASS III KUALA TANJUNG Etika Sri Mardiandani; Agus Triyanda Sinaga; Eka Mayastika Sinaga; Willy Cahyadi
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 3 (2025): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i3.3497

Abstract

This study aims to determine the effect of occupational safety and health on employee job satisfaction at the Office of the Harbourmaster and Port Authority Class III Kuala Tanjung. The population in this study consisted of 57 employees. The data analysis techniques used include classical assumption tests (normality test, multicollinearity test, and heteroscedasticity test), multiple linear regression analysis to measure the effect of independent variables on the dependent variable, and hypothesis testing through t-test and F-test. The results showed that partially, occupational safety has a significant effect on employee job satisfaction. Likewise, occupational health also has a significant effect on job satisfaction. Simultaneously, occupational safety and health have a significant effect on employee job satisfaction at the Office of the Harbourmaster and Port Authority Class III Kuala Tanjung. These findings highlight the importance of implementing proper occupational safety and health standards to enhance employee satisfaction.
ANALYSIS OF THE INFLUENCE OF LEADERSHIP AND COMMUNICATION STYLES ON EMPLOYEE SATISFACTION AT CAFES IN TEBING TINGGI CITY Carnelius Ricardo; Musparina; Mangasi Sinurat; Willy Cahyadi
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 3 (2025): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i3.3548

Abstract

This study aims to analyze the influence of leadership and communication styles on employee satisfaction in cafes in Tebing Tinggi City. The rapidly growing cafe industry demands effective human resource management, particularly in creating a supportive work environment through good leadership and effective communication. This study uses a quantitative approach with a sample of 50 permanent employees from 10 cafes selected using a purposive sampling technique. The research instrument was a questionnaire with a 5-point Likert scale, and data were analyzed using the Partial Least Squares (PLS) technique through the SmartPLS 3.0 application. The results of the study indicate that leadership style has a significant effect on employee satisfaction with a t-statistic value of 4.770 (p = 0.001), and communication also has a significant effect with a t-statistic value of 4.848 (p = 0.000). The research model has an R² value of 0.796, which means that 79.6% of the variability in employee satisfaction can be explained by leadership style and communication. The Q² value of 0.7960 indicates that the model has strong predictive relevance. These findings indicate that leadership style and communication play an important role in increasing employee job satisfaction, which impacts their performance and loyalty to the organization. This study recommends that café managers continue to improve the quality of leadership and internal communication to create a more productive and harmonious work environment.
THE EFFECT OF DIGITAL MARKETING, SERVICE QUALITY AND ELECTRONIC WORD OF MOUTH (E-WOM) ON REPURCHASE INTEREST IN LUNA CHICKEN CUTTING HOUSE UMKM Adrian Fahrozi; Wisnu Setiazid Sinaga; Willy Cahyadi
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 3 (2025): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i3.3563

Abstract

This study aims to analyze the effect of digital marketing (X1), service quality (X2) and electronic word of mouth (E-WOM) (X3) on repurchase interest (Y) at the Luna broiler chicken UMKM. The method used is quantitative by distributing questionnaires filled out by 96 respondents selected using accidental sampling techniques in the period December 2024 to January 2025. The results of the analysis show that both X variables have a positive and significant effect on variable Y, where digital marketing, service quality and electronic word of mouth can increase repurchase interest at the Luna broiler chicken house. Validity and reliability tests state that the questionnaire instrument used has a good level of validity and reliability. The coefficient of determination test shows that both X variables are able to contribute to variable Y. The results of the study are consistent with the theory that states that digital marketing (X1), service quality (X2) and electronic word of mouth (X3) are important factors that influence repurchase interest (Y). Keywords: Author Guidelines; Al-Kharaj Journal; Article Template
THE EFFECT OF TRAINING AND CAREER DEVELOPMENT ON IMPROVING EMPLOYEE PERFORMANCE AT THE OFFICE OF THE PORT AUTHORITY AND PORT AUTHORITY CLASS III KUALA TANJUNG Ika Ramadani; Muhammad Haikal Khadafi; Aisyah Sirgear; Willy Cahyadi
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 3 (2025): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i3.3564

Abstract

This study aims to determine the effect of training and career development on improving employee performance at the Kuala Tanjung Class III Harbormaster and Port Authority Office. The analytical methods used in this study include instrument testing, namely validity and reliability. Classical tests include normality, multicollinearity, heteroscedasticity, multiple linear regression analysis, coefficient of determination (R2) analysis, and hypothesis testing using the T-test and F-test. The results indicate that training has no effect on improving employee performance, career development does, and training and career development simultaneously influence employee performance.
Sosialisasi Dan Edukasi Publik Pasar Modal Di SMA Negeri 1 Dolok Masihul Kabupaten Serdang Bedagai Gunawan, Didik; Sianipar, Cristin Natalia; Cahyadi, Willy; Hutauruk, Rapat Piter Sony; Rahayu, Rahayu; Suwita, Alya
Community Service Progress Vol. 4 No. 1 (2025): Community Services Progress Edisi Juni 2025
Publisher : STIE Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/csp.v4i1.220

Abstract

Currently, many schools do not provide financial knowledge to their students. Students should learn about investment early in accordance with the development of technology and science. Therefore, many students do not understand investment and capital markets, so they do not have the enthusiasm to save for the future. The purpose of this program is to increase students' knowledge about investment in the capital market and reduce the impact of low interest in investing in the capital market. In addition, the purpose of this service is to provide education and training on investment in the capital market to students of SMA Negeri 1 Dolok Masihul, Serdang Bedagai Regency. This activity is expected to motivate students to try to invest in the capital market.
THE INFLUENCE OF VISUAL AND AUDIOVISUAL INTERACTION OF INSTAGRAM CONTENT ON VISITORS' INTEREST IN KUPIE THAMRIN CULINARY CAFE Ayunda Safitri; Fatia Amanda; Willy Cahyadi; Cici Puspaningrum
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 4 (2025): August
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i4.3629

Abstract

This study aims to analyze the effect of visual and audiovisual interaction of Instagram content on visitor interest in Kuliner Kupie Thamrin Cafe. Using a quantitative approach, data was collected through questionnaires from 96 respondents who had interacted with the cafe's Instagram content. Outer Model Analysis was carried out to analyze the validity and reliability of the instrument and Inner Model Analysis was carried out to analyze the structural model and then hypothesis testing and simultaneous tests were carried out. The results showed that audiovisual interaction significantly influenced visitor interest but there was no significant influence between visual interaction and visitor interest. However, simultaneously visual and audiovisual variables have a significant effect on visitor interest with a calculated F value of 59.042 which is greater than Ftable (3.09) at α = 0.05.
The Influence of Social Media, Beauty Vlogger Reviews and Brand Image on Buying Interest in Wardah Cosmetic Products Christinna Chen; Leonardo Chen; Willy Cahyadi; Rizki Wulanita Batubara
Jurnal Manajemen dan Perbankan (JUMPA) Vol 12 No 2 (2025): Jurnal Manajemen dan Perbankan (JUMPA)
Publisher : Sekolah Tinggi Ilmu Ekonomi Y.A.I - Jakarta - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The cosmetics industry in Indonesia is experiencing rapid growth, with Wardah as one of the local brands that has managed to attract the attention of consumers, especially students, through the concept of halal and high quality. This study aims to analyze the influence of social media, beauty vlogger reviews, and brand image on the interest in buying Wardah cosmetic products among students in Tebing Tinggi. This research uses a survey-based quantitative approach, involving a sample size population using the cochran formula so that a sample of 96 respondents was selected by purposive sampling. Data was collected through questionnaires and analyses carried out, namely instrument test, validity test, reliability test, and classical assumption test. In the classical assumption test, the normality test, the multicollinearity test, the heteroscedasticity test were carried out and the multiple linear regression analysis test and the hypothesis test were carried out using the T & F test with SPSS software. The results of the study show that social media has a significant effect on buying interest, beauty vlogger reviews do not have a significant effect on buying interest, and brand image has a significant effect on buying interest. Simultaneously, these three variables contributed 48.4% to buying interest. These findings are expected to support the development of more effective digital marketing strategies in the cosmetics industry. Abstrak - Industri kosmetik di Indonesia mengalami pertumbuhan pesat, dengan wardah sebagai salah satu merek lokal yang berhasil menarik perhatian konsumen, khususnya mahasiswa, melalui konsep halal dan kualitas tinggi. Penelitian ini bertujuan untuk menganalisis pengaruh media sosial, review beauty vlogger, dan brand image terhadap minat beli produk kosmetik Wardah di kalangan mahasiswa di Tebing Tinggi. Peneltian ini menggunakan pendekatan kuantitatif berbasis survei, melibatkan populasi ukuran sampel menggunakan rumus cochran sehingga didapatkan jumlah sampel sebesar 96 responden yang dipilih secara purposive sampling. Data dikumpulkan melalui kuesioner dan analisis yang dilakukan yaitu uji instrumen, uji validitas, uji reliabilitas, uji asumsi klasik. Dalam uji asumsi klasik menggunakan uji normalitas, uji multikolinearitas, uji heteroskedastisitas lalu melakukan uji analisis regresi linier berganda dan uji hipotesis menggunakan uji T & uji F dengan software SPSS. Hasil penelitian menunjukkan bahwa media sosial berpengaruh signifikan terhadap minat beli, review beauty vlogger tidak berpengaruh signifikan terhadap minat beli, dan brand image berpengaruh signifikan terhadap minat beli. Secara simultan, ketiga variabel tersebut berkontribusi sebesar 48,4% terhadap minat beli. Temuan ini diharapkan dapat mendukung pengembangan strategi pemasaran digital yang lebih efektif di industri kosmetik.
Co-Authors Aditya, Rizka Dina Adrian Fahrozi Afandi, Deva Afriansyah Dewa, Bagas Agus Triyanda Sinaga Aini, Fuji Asih Aisyah Sirgear Amudi, Ivana Supi Al Andiny Ari Andika Ayunda Safitri Bobby Hartanto Cahyadi, Lukieto Cai Cen, Cia Candrasa, Limega Carnelius Ricardo Christinna Chen Cici Puspaningrum Dedy Dwi Arseto Didik Gunawan Doran Saragih Dwinov, Tania Eka Mayastika Sinaga Etika Sri Mardiandani Fahreza, Abdi Fahrizal Perangin Angin Fatia Amanda Fatimah , Huswatun Ferawati Artauli Hasibuan Feri Ardiansyah Gunawan, Didik Hutauruk, Rapat Piter Sony Ika Ramadani Imam Muarif Imelda Mardayanti Irham Lubis Irham Lubis Ivana Supi Al Mudi Ivana Supi Al’amudi Kurniawati, Tri Ade Leonardo Chen Limega Candrasa Mangasi Sinurat Mangasi Sinurat Marissa Natalia Pardede Masnun Sari Maya Puspa Rivanita MMSI Irfan ,S. Kom Muhammad Haikal Khadafi Muhammad Rizvy Qaswieny Muhammad Sandy Pratama Musparina Nurlita Utari Nurwijayanti Pramana, Rahmad Mugi Purwanto, Hadi Putri Agustini Lubis Putri Andriani Putri Nabila Ningsih Sitorus Rahayu Rahayu Rahmah Aina Az Zahra Rambe, Nadiva Aura Innaya Ramitha, Aulya Richard Gultom Rio Ardiansyah Saragih Rizki suci Ramadhani Rizki Wahyudi Rizki Wulanita Batubara Rosmiati Kristin Rumiris Siahaan Rusmewahni Rusmewahni Sari, Rani Puspita Sarwoto Sianipar, Cristin Natalia simanjuntak, ferdinand Sinaga, Sahat Sinurat, Mangasi Siregar, Aisyah Sony, Rapat Piter Suci Etri Jayanti Suwadi Suwadi Suwadi Suwita, Alya Tarigan , Ingan Malem Tri Lestari Wisnu Setiazid Sinaga Yulia Putri Tio Zery Febriano