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All Journal Jurnal Komunikasi Sosiohumaniora MediaTor: Jurnal Komunikasi Mediator Jurnal Kajian Komunikasi Jurnal Studi Komunikasi Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Nyimak: Journal of Communication Jurnal ASPIKOM JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora Jurnal Communicate Ganaya: Jurnal Ilmu Sosial dan Humaniora Prosiding Magister Ilmu Komunikasi PRoMEDIA Jurnal Sains Sosio Humaniora Jurnal Komunika : Jurnal Komunikasi, Media dan Informatika Jurnal Riset Komunikasi Jurnal Manajemen Komunikasi DIALEKTIKA Ekspresi dan Persepsi : Jurnal Ilmu Komunikasi Journal of Digital Education, Communication, and Arts (DECA) Jurnal Bakti Masyarakat Indonesia Acta Diurna: Jurnal Ilmu Komunikasi Community Empowerment Mattawang: Jurnal Pengabdian Masyarakat Jurnal Media dan Komunikasi Indonesia Konsensus: Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Anter Venus
Department Of Communication, FISIP, Universitas Pembangunan Nasional Veteran Jakarta, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Representation Of Women's Masculinity In Somethinc And Batman Co-Branding Communication Hazimah, Ayu Zahra; Venus, Anter
Jurnal Sains Sosio Humaniora Vol. 10 No. 2 (2026): Volume 10, Nomor 2 July - December 2026 (On Progress)
Publisher : LPPM Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jssh.v10i2.57911

Abstract

The beauty industry increasingly employs co-branding strategies to strengthen brand positioning and attract consumer attention. One notable collaboration is Somethinc x Batman, which combines the identity of a beauty brand with a popular superhero franchise. Beyond its marketing function, this collaboration presents an interesting phenomenon regarding the representation of female masculinity through visual communication. This study aims to analyze the representation of female masculinity in the co-branding communication of Somethinc x Batman through a teaser video uploaded on the Instagram account @somethincmakeup. This research employed a descriptive qualitative approach with an interpretive paradigm and Roland Barthes’ semiotic analysis. The data were analyzed through the stages of denotative, connotative, and mythological meanings to identify visual signs representing female masculinity. The findings reveal that the Somethinc x Batman campaign represents women as dominant, brave, independent, rational, and self-controlled figures through sharp gazes, upright body posture, aggressive gestures, dark visual tones, and the symbolic attributes of Catwoman. However, the representation of masculinity does not entirely eliminate femininity, as it remains intertwined with beauty and sensuality associated with the cosmetic industry. This study concludes that female masculinity in beauty media is constructed through a negotiation between masculine and feminine attributes within popular culture and co-branding communication practices.
Analisis Resepsi Audiens Gen Z Terhadap Peran Domestik di Serial Bridgerton Audrey Nadya Adhavati Azzahra; Anter Venus
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 8 No 4 (2025)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v8i4.4939

Abstract

This study examines female Gen Z audiences' reception in Indonesia of women's domestic roles in Bridgerton, highlighting gender inequalities like marriage pressure and gender discrimination, relevant to patriarchal culture in Indonesia today. The aim is to explore Gen Z's perceptions of roles as wife, mother, and daughter, using Stuart Hall's reception theory, with a focus on the rarely discussed role of daughter. Using descriptive qualitative methods, semi-structured interviews were conducted with ten informants aged 21-27 in Jabodetabek, selected for demographic variations. Results show interpretations through preferred reading (full acceptance), negotiated reading (equality negotiation), and oppositional reading (stereotype rejection). Key findings include criticism of marital financial transparency, positive views of mothers as advisors, and negotiation of eldest daughters' role model duties. The novelty lies in demonstrating how active audiences reinterpret media messages influenced by personal experiences, expanding Gen Z studies on gender shifts in Indonesia’s patriarchy, and emphasizing the role of daughters. Practically, it urges the media to create inclusive content, challenging stereotypes, and promoting equality.
A Phenomenological Study on Sexuality Education for Children and Adolescents with Autism Spectrum Disorder in Jakarta Fitria Ayuningtyas; Jude William R Genilo; Drina Intyaswati; Irpan Ripai Sutowo; Anter Venus
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 8 No. 1 (2023): June 2023 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v8i1.746

Abstract

This research is motivated by the researchers' concern about children,  especially adolescents with autism. Autism is not a mental illness but it is a disorder that affects  the brain, causing it to not function properly. This can be seen in the behavior of children with autism. The purpose of this research is  to find out the experiences of parents of  children and adolescents with autism spectrum disorder. This research uses a qualitative research design with a research approach to phenomenology. The result of this research showed that sex knowledge of children with autism spectrum disorder is still limited to  knowledge of differences between male and female sexes. They obtained sexual knowledge education from schools, while some received it from teachers, therapists, and parents. The level of independence is high. Sexual prohibition is important to give children the knowhow to maintain behavior towards the opposite sex. To improve the sexual health education of parents who have children with autism spectrum disorder, they can attend sexual education seminars.
Strategi Komunikasi Krisis di Era Digital pada Direktorat Jenderal Pajak Kementerian Keuangan RI Tsabdany Tzarauliarany Anagusti; Fitria Ayuningtyas; Anter Venus
Jurnal Riset Komunikasi (JURKOM) Vol. 7 No. 1 (2024): Februari 2024
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v7i1.914

Abstract

The phenomenon of corruption at the Directorate General of Taxes, Ministry of Finance of the Republic of Indonesia is currently in the public spotlight. This study underlines the need of responding quickly to institutional crises through the implementation of digital communication tactics. Failure to respond quickly can make an institution vulnerable to unmanageable attacks. The community aspires to be able to communicate and participate directly in overcoming the situation. As a result, institutions must move from a one-way communication strategy to a two-way interaction model via their official social media channels. A crisis can have a significant impact on public safety, financial losses, reputational harm, and other difficult-to-predict issues, therefore a crisis communication strategy is essential. This research aims to determine DJP's crisis communication strategy. This research uses a case study qualitative method approach at the DJP to obtain accurate information on crisis response. The results of the research show that the agency has had a good crisis management plan and handling since before the crisis occurred; the crisis response and after the crisis have continuously been monitored regularly in various media, from content creation on social media, information on the official website to establishing good relations. with various media both nationally and internationally. DJP is also collaborating with Public Relations service centers in all regional offices and employee advocacy through the institution's official social media account to open as many communication channels as possible so that the public can well receive the message. Statements and firm steps were then disseminated through DJP's social media platforms and official websites to resolve the crisis.
Co-Authors Adi, Achwan Noorlistyo Adiyanto, Deffri Ihza Alfarabi Ali, Anuar Ana Kuswanti Anjang Priliantini Asep Kamaluddin Nashir Asep Saefudin Asep Saefudin Asep Suryana Astuti, Sri Wahyuning Atie Rachmiatie Atwar Bajari Audrey Nadya Adhavati Azzahra Budhi Martana Debtian, Muhammad Rizky Dede Irawan Dede Irawan Dedi Rumawan Erlandia Deffri Ihza Adiyanto Detta Rahmawan, Detta Didavieny, Keysha Dina Nabilah Drina Intyaswati Drina Intyaswati Efni Noor Salam Eka, Ni Putu Erna Herlina Erna Hernawati, Erna Fahrudin Fahrudin Fitria Ayuningtyas Funny Mustikasari Elita Gustiana Sabarina Hadi Suprapto Arifin Haq Ridwan, Hikamul Hazimah, Ayu Zahra Irpan Ripai Sutowo Irpan Ripa’i Sutowo Iwan Koswara iwan koswara, iwan Joel Gerald Halomoan Hutauruk Jude William R Genilo Kismiyati El Karimah Kumala Hayati Kusumajanti Lukman Saleh Waluyo Mahdalena, Vina Meria Octavianti, Meria Munggaran, Nantia Rena Dewi Muqsith, Munadhil Abdul Pradyanti, Alifia Prasetyo Hadi PUJI LESTARI Putri Trulline Qasim Mahmood Retno Dyah Kusumastuti, Retno Dyah Ridwan Ridwan Rumawan, Dedi Saputra, Windhi Tia Sigit Pradana Sukmawan, Denny Indra Syafirah, Nuryah Asri Tsabdany Tzarauliarany Anagusti Valerie, Arantska Dimitrie Yustikasari Zahwa, Aulia Putri Zayyin Abdul Qudus